# Freshsales vs Gong Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Gong excels in providing seamless user experiences, particularly highlighting its **AI call summaries** that save users hours while delivering valuable insights with minimal effort. This feature is a standout for those looking to enhance their sales coaching and forecasting accuracy.
- **Users say** Freshsales offers a highly customizable CRM experience, with recent feedback praising its **zero configuration setup** and quick implementation. This adaptability makes it particularly beneficial for businesses with unique sales processes, such as cross-border freight sales.
- **According to verified reviews** , Gong's coaching features and AI-driven insights are frequently mentioned as game-changers for sales teams, allowing for better performance tracking and strategic decision-making. Users appreciate the **coaching aspects** that help refine their sales techniques.
- **Reviewers mention** that Freshsales provides excellent visibility into sales workflows, with features like a customizable sales pipeline that can be tailored to specific business needs. This flexibility is a significant advantage for users who require a system that aligns closely with their operational processes.
- **G2 reviewers highlight** Gong's strong market presence and user satisfaction, reflected in its higher overall ratings. Users consistently note the platform's effectiveness in enhancing sales engagement and analytics, making it a preferred choice for mid-market companies.
- **Users report** that while Freshsales is effective for small businesses, it may not scale as well for larger organizations compared to Gong. The feedback indicates that Gong's robust features and support are better suited for teams looking for comprehensive sales analytics and engagement tools.



| | Freshsales | Gong | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 1,233 | 6,661 | 
| **Largest Market Segment** | Small-Business (67.8% of reviews) | Mid-Market (69.4% of reviews) | 
| **Entry Level Price** | Starting at $9.00 1 User Per Month | No pricing available | 

---
## Top Pros & Cons

### Freshsales

Pros:
- Ease of Use (103 reviews)
- Features (70 reviews)

Cons:
- Missing Features (47 reviews)
- Limited Features (32 reviews)

### Gong

Pros:
- Helpful (301 reviews)
- Ease of Use (240 reviews)

Cons:
- Call Issues (119 reviews)
- Recording Issues (77 reviews)

---
## Ratings Comparison
| Rating | Freshsales | Gong | 
|---|---|---|
  | **Meets Requirements** | 8.7 (1046 reviews) | 9.4 (5090 reviews) | 
  | **Ease of Use** | 9.0 (1060 reviews) | 9.3 (5152 reviews) | 
  | **Ease of Setup** | 8.7 (566 reviews) | 9.1 (1350 reviews) | 
  | **Ease of Admin** | 8.9 (535 reviews) | 9.1 (777 reviews) | 
  | **Quality of Support** | 8.8 (1015 reviews) | 9.2 (3613 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (529 reviews) | 9.3 (779 reviews) | 
  | **Product Direction (% positive)** | 9.3 (1039 reviews) | 9.0 (4751 reviews) | 

---
## Pricing

### Freshsales

#### Entry-Level Pricing

Plan: Growth

Price: Starting at $9.00 1 User Per Month

Description: Tailored for startups and SMBs seeking efficient pipeline management and engagement across channels	

Key Features:
- Web Forms	
- SMS & WhatsApp	
- Basic Workflows

[Browse all 3 editions](https://www.g2.com/products/freshsales/pricing)

#### Free Trial

Yes

### Gong

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 8.4/10 | 828 |
| **Gong** | N/A | N/A |

#### Sales Force Automation

| Feature | Freshsales | Gong | 
|---|---|---|
| **Contact & Account Management** | 8.9 (718 reviews) ✓ Verified | Not enough data | 
| **Partner Relationship Mgmt. (PRM)** | 8.3 (416 reviews) | Not enough data | 
| **Opportunity & Pipeline Mgmt.** | 8.8 (709 reviews) ✓ Verified | Not enough data | 
| **Task / Activity Management** | 8.5 (706 reviews) ✓ Verified | Not enough data | 
| **Territory & Quota Management** | 8.3 (506 reviews) ✓ Verified | Not enough data | 
| **Desktop Integration** | 8.6 (336 reviews) ✓ Verified | Not enough data | 
| **Product & Price List Management** | 8.2 (481 reviews) ✓ Verified | Not enough data | 
| **Quote & Order Management** | 8.1 (467 reviews) | Not enough data | 
| **Customer Contract Management** | 8.4 (509 reviews) ✓ Verified | Not enough data | 

#### Marketing Automation

| Feature | Freshsales | Gong | 
|---|---|---|
| **Email Marketing** | 8.5 (548 reviews) | Not enough data | 
| **Campaign Management** | 8.5 (521 reviews) | Not enough data | 
| **Lead Management** | 8.9 (630 reviews) | Not enough data | 
| **Marketing ROI Analytics** | 7.9 (114 reviews) | Not enough data | 

#### Customer Support

| Feature | Freshsales | Gong | 
|---|---|---|
| **Case Management** | 8.5 (533 reviews) | Not enough data | 
| **Customer Support Portal** | 8.6 (541 reviews) | Not enough data | 
| **Knowledge Base** | 8.6 (547 reviews) | Not enough data | 
| **Call Center Features** | 8.2 (457 reviews) | Not enough data | 
| **Support Analytics** | 8.5 (477 reviews) | Not enough data | 

#### Reporting & Analytics

| Feature | Freshsales | Gong | 
|---|---|---|
| **Reporting** | 8.4 (630 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.6 (664 reviews) ✓ Verified | Not enough data | 
| **Forecasting** | 8.3 (507 reviews) ✓ Verified | Not enough data | 

#### Mobile & Social

| Feature | Freshsales | Gong | 
|---|---|---|
| **Social Collaboration Features** | Feature Not Available | Not enough data | 
| **Social Network Integration** | 8.2 (207 reviews) ✓ Verified | Not enough data | 
| **Mobile User Support** | 8.3 (330 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | Freshsales | Gong | 
|---|---|---|
| **Customization** | 8.4 (404 reviews) ✓ Verified | Not enough data | 
| **Workflow Capability** | 8.5 (396 reviews) ✓ Verified | Not enough data | 
| **User, Role, and Access Management** | 8.7 (414 reviews) ✓ Verified | Not enough data | 
| **Internationalization** | 8.3 (314 reviews) ✓ Verified | Not enough data | 
| **Sandbox / Test Environments** | 7.7 (258 reviews) | Not enough data | 
| **Document & Content Mgmt.** | 8.0 (301 reviews) ✓ Verified | Not enough data | 
| **Performance and Reliability** | 8.8 (412 reviews) ✓ Verified | Not enough data | 
| **Output Document Generation** | 8.0 (285 reviews) ✓ Verified | Not enough data | 

#### Integration

| Feature | Freshsales | Gong | 
|---|---|---|
| **Data Import & Export Tools** | 8.4 (375 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 8.3 (333 reviews) ✓ Verified | Not enough data | 
| **Breadth of Partner Applications** | 7.9 (297 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Freshsales | Gong | 
|---|---|---|
| **AI Text Generation** | 7.6 (85 reviews) | Not enough data | 

#### Agentic AI - CRM

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | N/A | N/A |
| **Gong** | N/A | N/A |

#### Email Marketing

| Feature | Freshsales | Gong | 
|---|---|---|
| **Building and Personalizing Emails** | 9.3 (12 reviews) | Not enough data | 
| **Sending Outbound Emails** | 9.2 (11 reviews) | Not enough data | 
| **Manage Email Deliverability** | 8.1 (9 reviews) | Not enough data | 
| **Automated Email Responses** | 8.8 (11 reviews) | Not enough data | 

#### Online Marketing

| Feature | Freshsales | Gong | 
|---|---|---|
| **Landing Pages and Forms** | 9.0 (8 reviews) | Not enough data | 
| **Dynamic Content** | 8.5 (8 reviews) | Not enough data | 
| **A/B Testing** | 8.1 (12 reviews) | Not enough data | 
| **Mobile Optimized** | 9.4 (9 reviews) | Not enough data | 
| **Search Tracking and Optimization** | Not enough data | Not enough data | 

#### Lead Management

| Feature | Freshsales | Gong | 
|---|---|---|
| **Marketing Lead Database** | 8.9 (9 reviews) | Not enough data | 
| **Data Quality Management** | 8.5 (8 reviews) | Not enough data | 
| **Segmentation** | 8.7 (10 reviews) | Not enough data | 
| **Lead Scoring and Grading** | 8.5 (9 reviews) | Not enough data | 
| **Lead Nurturing** | 8.9 (9 reviews) | Not enough data | 
| **Online Behavior Tracking** | 8.9 (11 reviews) | Not enough data | 
| **Automated Alerts and Tasks** | 9.2 (10 reviews) | Not enough data | 
| **CRM Lead Integration** | 8.7 (9 reviews) | Not enough data | 

#### Campaign Management

| Feature | Freshsales | Gong | 
|---|---|---|
| **Program Management** | 9.2 (6 reviews) | Not enough data | 
| **Event / Webinar Marketing** | 8.8 (7 reviews) | Not enough data | 
| **Calendaring** | Not enough data | Not enough data | 
| **Budgeting** | Not enough data | Not enough data | 

#### Social

| Feature | Freshsales | Gong | 
|---|---|---|
| **Social Listening** | Not enough data | Not enough data | 
| **Social Sharing** | Not enough data | Not enough data | 
| **Social Campaigns** | Not enough data | Not enough data | 
| **Social Media Engagement** | 9.3 (5 reviews) | Not enough data | 
| **Social Media Advertising** | Not enough data | Not enough data | 

#### Reporting & Analytics

| Feature | Freshsales | Gong | 
|---|---|---|
| **Basic Reporting** | 8.7 (10 reviews) | Not enough data | 
| **Web Analytics** | 8.5 (11 reviews) | Not enough data | 
| **ROI Analytics** | 8.6 (7 reviews) | Not enough data | 
| **Revenue Analytics** | Not enough data | Not enough data | 
| **SEO / Keyword Analytics** | Not enough data | Not enough data | 

#### Platform

| Feature | Freshsales | Gong | 
|---|---|---|
| **Customization ** | 9.0 (5 reviews) | Not enough data | 
| **Workflow Capability** | 8.6 (6 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.3 (6 reviews) | Not enough data | 
| **Internationalization** | 9.3 (5 reviews) | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | 8.1 (6 reviews) | Not enough data | 
| **Output Document Generation** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Integration

| Feature | Freshsales | Gong | 
|---|---|---|
| **Data Import & Export Tools** | 8.6 (7 reviews) | Not enough data | 
| **Integration APIs** | 8.3 (6 reviews) | Not enough data | 
| **Breadth of Partner Applications** | 9.0 (5 reviews) | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | N/A | N/A |
| **Gong** | N/A | N/A |

#### Lead Generation

| Feature | Freshsales | Gong | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 8.3/10 | 25 |
| **Gong** | 8.1/10 | 397 |

#### Lead Facilitation

| Feature | Freshsales | Gong | 
|---|---|---|
| **Customer-facing Chatbot** | 8.1 (19 reviews) | 7.1 (347 reviews) | 
| **Lead Qualification** | 8.3 (19 reviews) | 7.3 (341 reviews) | 
| **Lead Follow-up** | 8.6 (20 reviews) | 7.6 (347 reviews) | 
| **Meeting Scheduling ** | 8.7 (18 reviews) | 7.6 (346 reviews) | 

#### Organization

| Feature | Freshsales | Gong | 
|---|---|---|
| **Opportunity and Pipeline Management ** | 8.6 (20 reviews) | 8.3 (350 reviews) | 
| **Data Entry** | 8.9 (19 reviews) | 8.3 (346 reviews) | 
| **Integrations / APIs** | 7.9 (19 reviews) | 8.3 (344 reviews) | 

#### Performance Analysis

| Feature | Freshsales | Gong | 
|---|---|---|
| **Coaching ** | 7.9 (17 reviews) | 8.5 (347 reviews) | 
| **Peformance Tracking** | 8.3 (23 reviews) | 8.6 (352 reviews) | 

#### Sales Analysis

| Feature | Freshsales | Gong | 
|---|---|---|
| **ROI Forecasting ** | 7.8 (20 reviews) | 7.7 (330 reviews) | 
| **Sales Forecasting ** | 8.8 (21 reviews) | 7.9 (336 reviews) | 

#### Generative AI

| Feature | Freshsales | Gong | 
|---|---|---|
| **AI Text Generation** | 8.3 (12 reviews) | 8.6 (286 reviews) | 
| **AI Text Summarization** | 7.9 (13 reviews) | 8.9 (294 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (53 reviews) | 
| **Multi-step Planning** | Not enough data | 7.9 (52 reviews) | 
| **Cross-system Integration** | Not enough data | 8.3 (56 reviews) | 
| **Adaptive Learning** | Not enough data | 8.3 (53 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.2 (52 reviews) | 
| **Proactive Assistance** | Not enough data | 8.2 (53 reviews) | 
| **Decision Making** | Not enough data | 8.1 (53 reviews) | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 8.5/10 | 276 |
| **Gong** | 8.0/10 | 141 |

#### Integrated Workflows

| Feature | Freshsales | Gong | 
|---|---|---|
| **Task Management** | 9.0 (236 reviews) ✓ Verified | 7.9 (106 reviews) | 
| **Email Tracking/Automation** | 8.9 (244 reviews) ✓ Verified | 8.0 (112 reviews) | 
| **Calls and Voice** | 8.4 (182 reviews) ✓ Verified | 8.4 (110 reviews) | 
| **Other Outreach Options ** | 8.7 (182 reviews) ✓ Verified | 7.3 (98 reviews) | 
| **CRM Integration** | 8.9 (219 reviews) ✓ Verified | 8.5 (111 reviews) | 
| **Calendar** | 8.7 (69 reviews) | 8.4 (104 reviews) | 
| **Shared Records** | 8.8 (64 reviews) | 8.5 (100 reviews) | 

#### Repeatability and Reportability

| Feature | Freshsales | Gong | 
|---|---|---|
| **Content Management** | 8.9 (206 reviews) ✓ Verified | 8.3 (102 reviews) | 
| **Workflow Management** | 8.9 (222 reviews) ✓ Verified | 8.1 (103 reviews) | 
| **Workflow Performance** | 8.9 (220 reviews) ✓ Verified | 8.0 (100 reviews) | 
| **Sales Coaching and Insights** | 8.7 (186 reviews) ✓ Verified | 8.5 (117 reviews) | 
| **Gamification** | 7.6 (57 reviews) | 7.3 (97 reviews) | 

#### AI and Automation

| Feature | Freshsales | Gong | 
|---|---|---|
| **Lead Prioritization** | 8.4 (66 reviews) | 7.8 (91 reviews) | 
| **Lead Scoring** | 8.2 (69 reviews) | 7.7 (88 reviews) | 
| **Best Time of Day Scheduling** | 8.3 (62 reviews) | 7.4 (88 reviews) | 
| **Buyer Intelligence** | 7.9 (63 reviews) | 7.6 (87 reviews) | 
| **Machine Learning** | 7.7 (59 reviews) | 8.0 (88 reviews) | 

#### Generative AI

| Feature | Freshsales | Gong | 
|---|---|---|
| **AI Text Generation** | 8.2 (28 reviews) | 8.2 (95 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (49 reviews) | 
| **Multi-step Planning** | Not enough data | 8.0 (48 reviews) | 
| **Cross-system Integration** | Not enough data | 8.2 (50 reviews) | 
| **Adaptive Learning** | Not enough data | 8.2 (48 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.1 (50 reviews) | 
| **Proactive Assistance** | Not enough data | 8.0 (47 reviews) | 
| **Decision Making** | Not enough data | 8.3 (50 reviews) | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | N/A | N/A |
| **Gong** | 8.4/10 | 2988 |

#### Call Analytics

| Feature | Freshsales | Gong | 
|---|---|---|
| **Call Recording** | Not enough data | 9.6 (2801 reviews) ✓ Verified | 
| **Machine Learning** | Not enough data | 8.8 (2485 reviews) ✓ Verified | 
| **Call Analysis** | Not enough data | 9.1 (2709 reviews) ✓ Verified | 
| **Lead Qualification** | Not enough data | 8.3 (1794 reviews) ✓ Verified | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | Freshsales | Gong | 
|---|---|---|
| **Customer Scoring** | Not enough data | 8.6 (1872 reviews) ✓ Verified | 
| **Speech-to-Text** | Not enough data | 8.3 (2548 reviews) ✓ Verified | 
| **Sentiment Analysis** | Not enough data | 8.5 (9 reviews) | 

#### Generative AI

| Feature | Freshsales | Gong | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 8.8 (702 reviews) | 

#### Agentic AI - Conversation Intelligence

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.0 (134 reviews) | 
| **Multi-step Planning** | Not enough data | 8.0 (134 reviews) | 
| **Cross-system Integration** | Not enough data | 8.1 (144 reviews) | 
| **Adaptive Learning** | Not enough data | 8.0 (135 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.2 (136 reviews) | 
| **Proactive Assistance** | Not enough data | 8.1 (135 reviews) | 
| **Decision Making** | Not enough data | 7.9 (134 reviews) | 

### Revenue Operations & Intelligence (RO&I)

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | N/A | N/A |
| **Gong** | 8.2/10 | 489 |

#### Revenue Sourcing and Forecasting

| Feature | Freshsales | Gong | 
|---|---|---|
| **Revenue History** | Not enough data | Feature Not Available | 
| **Pipeline Management** | Not enough data | 8.6 (377 reviews) | 
| **Dashboard Analytics** | Not enough data | 8.6 (407 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.2 (347 reviews) | 
| **Data Segmentation** | Not enough data | 8.4 (355 reviews) | 
| **Predictive Forecasting** | Not enough data | 8.0 (249 reviews) | 
| **Revenue Operations Cadence** | Not enough data | 8.1 (245 reviews) | 

#### CRM Data Enrichment

| Feature | Freshsales | Gong | 
|---|---|---|
| **Calendar Sync** | Not enough data | 9.0 (401 reviews) | 
| **Email Activity Capture** | Not enough data | 8.8 (388 reviews) | 
| **Conversation Intelligence** | Not enough data | 9.1 (423 reviews) | 
| **Marketing Leads** | Not enough data | Feature Not Available | 
| **Contact Capture** | Not enough data | 8.6 (253 reviews) | 

#### Account Management

| Feature | Freshsales | Gong | 
|---|---|---|
| **Nonengaged Accounts** | Not enough data | 8.1 (324 reviews) | 
| **Account optimization** | Not enough data | 8.2 (339 reviews) | 
| **Historical Patterns** | Not enough data | 8.3 (349 reviews) | 
| **Rep Performance** | Not enough data | 8.6 (370 reviews) | 
| **Account Engagement** | Not enough data | 8.5 (259 reviews) | 
| **Historical Win/Loss Patterns** | Not enough data | 8.1 (240 reviews) | 

#### Agentic AI - Revenue Operations & Intelligence (RO&I)

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (40 reviews) | 
| **Cross-system Integration** | Not enough data | 8.0 (41 reviews) | 
| **Adaptive Learning** | Not enough data | 7.6 (39 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (37 reviews) | 
| **Decision Making** | Not enough data | 7.4 (39 reviews) | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 8.4/10 | 18 |
| **Gong** | N/A | N/A |

#### Customization

| Feature | Freshsales | Gong | 
|---|---|---|
| **Custom Fields** | 9.1 (17 reviews) | Not enough data | 
| **Conditional Logic** | 8.3 (16 reviews) | Not enough data | 
| **Multi-page Forms** | 8.2 (14 reviews) | Not enough data | 
| **Design** | 8.3 (15 reviews) | Not enough data | 

#### Additional Functionality

| Feature | Freshsales | Gong | 
|---|---|---|
| **Embedded Forms** | 8.4 (15 reviews) | Not enough data | 
| **Offline Capability** | 8.2 (12 reviews) | Not enough data | 
| **Notifications** | 8.4 (15 reviews) | Not enough data | 
| **Payments** | 8.5 (11 reviews) | Not enough data | 
| **Mobile Forms** | 8.3 (13 reviews) | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | N/A | N/A |
| **Gong** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | Freshsales | Gong | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 8.7/10 | 58 |
| **Gong** | N/A | N/A |

#### Agentic AI - Lead Scoring

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Attribution

| Feature | Freshsales | Gong | 
|---|---|---|
| **Lead Opportunity** | 8.8 (50 reviews) | Not enough data | 
| **Lead Assignment** | 9.0 (51 reviews) | Not enough data | 
| **Pipeline Acceleration** | 8.6 (50 reviews) | Not enough data | 

#### Discovery

| Feature | Freshsales | Gong | 
|---|---|---|
| **Lead Management** | 8.9 (51 reviews) | Not enough data | 
| **Scoring/Ranking** | 8.5 (53 reviews) | Not enough data | 
| **Lead Context** | 8.7 (50 reviews) | Not enough data | 

#### Management

| Feature | Freshsales | Gong | 
|---|---|---|
| **Conversion Viability** | 8.7 (49 reviews) | Not enough data | 
| **Workflow** | 9.0 (51 reviews) | Not enough data | 

#### Platform

| Feature | Freshsales | Gong | 
|---|---|---|
| **Data Synchronization** | 8.5 (49 reviews) | Not enough data | 
| **Analysis** | 8.7 (51 reviews) | Not enough data | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 8.5/10 | 38 |
| **Gong** | N/A | N/A |

#### Agentic AI - Sales Performance Management

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Incentives

| Feature | Freshsales | Gong | 
|---|---|---|
| **Badges** | 8.5 (28 reviews) | Not enough data | 
| **Triggers** | 8.6 (29 reviews) | Not enough data | 
| **Commission Calculator** | 7.9 (28 reviews) | Not enough data | 
| **Leaderboards** | 8.3 (30 reviews) | Not enough data | 

#### Personalization

| Feature | Freshsales | Gong | 
|---|---|---|
| **Profiles** | 8.8 (32 reviews) | Not enough data | 
| **Custom Reports** | 8.6 (33 reviews) | Not enough data | 
| **Dashboards** | 8.6 (34 reviews) | Not enough data | 
| **Goal Setting** | 8.4 (31 reviews) | Not enough data | 

#### Administrative

| Feature | Freshsales | Gong | 
|---|---|---|
| **Integration** | 8.5 (32 reviews) | Not enough data | 
| **Employee Structure** | 8.4 (29 reviews) | Not enough data | 
| **Behavior Monitoring** | 8.4 (28 reviews) | Not enough data | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 8.7/10 | 290 |
| **Gong** | N/A | N/A |

#### Agentic AI - Email Tracking

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Analytics

| Feature | Freshsales | Gong | 
|---|---|---|
| **Open Rates** | 8.9 (223 reviews) | Not enough data | 
| **Link Activity** | 8.8 (216 reviews) | Not enough data | 
| **Attachment Activity** | 8.2 (50 reviews) | Not enough data | 

#### Customizations

| Feature | Freshsales | Gong | 
|---|---|---|
| **Email Platform Integration** | 9.0 (233 reviews) | Not enough data | 
| **Email Scheduling** | 9.2 (238 reviews) | Not enough data | 
| **Notifications** | 8.9 (245 reviews) | Not enough data | 
| **Email Categorization** | 8.6 (219 reviews) | Not enough data | 
| **Templates** | 8.9 (240 reviews) | Not enough data | 

#### Generative AI

| Feature | Freshsales | Gong | 
|---|---|---|
| **AI Text Generation** | 7.7 (32 reviews) | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 8.2/10 | 103 |
| **Gong** | 8.5/10 | 1020 |

#### Agentic AI - Sales Analytics

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.3 (57 reviews) | 
| **Cross-system Integration** | Not enough data | 8.4 (57 reviews) | 
| **Adaptive Learning** | Not enough data | 8.4 (59 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.6 (60 reviews) | 
| **Proactive Assistance** | Not enough data | 8.3 (59 reviews) | 

#### Data Sourcing

| Feature | Freshsales | Gong | 
|---|---|---|
| **Data Sourcing** | 8.1 (84 reviews) | 8.5 (748 reviews) | 
| **Exporting & Sharing Data** | 8.4 (84 reviews) | 8.7 (791 reviews) | 
| **Multi-Device Data Visualization** | 8.2 (78 reviews) | 8.5 (719 reviews) | 
| **Interactive Dashboards** | 8.4 (89 reviews) | 8.9 (806 reviews) | 
| **Data Segmentation** | 8.3 (84 reviews) | 8.6 (727 reviews) | 

#### Predictive Analytics

| Feature | Freshsales | Gong | 
|---|---|---|
| **Lead Scoring** | 8.1 (85 reviews) | 8.1 (723 reviews) | 
| **Opportunity Scoring** | 8.2 (83 reviews) | 8.4 (752 reviews) | 
| **Risk Analysis** | 8.0 (78 reviews) | 8.2 (737 reviews) | 
| **Live Forecasting** | 7.6 (80 reviews) | 8.3 (723 reviews) | 

#### Sales Management

| Feature | Freshsales | Gong | 
|---|---|---|
| **Live Pipeline Management** | 8.4 (89 reviews) | 8.6 (762 reviews) | 
| **Sales Gamification** | 7.8 (79 reviews) | 8.2 (723 reviews) | 
| **Account-Based Analytics** | 8.3 (84 reviews) | 8.7 (760 reviews) | 
| **Activity Tracking** | 8.7 (89 reviews) | 9.0 (832 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | 9.0/10 | 191 |
| **Gong** | N/A | N/A |

#### Agentic AI - Outbound Call Tracking

| Feature | Freshsales | Gong | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

#### Calling

| Feature | Freshsales | Gong | 
|---|---|---|
| **Record Calls** | 8.8 (137 reviews) | Not enough data | 
| **Generate Location** | 8.8 (120 reviews) | Not enough data | 
| **Call Types** | 8.7 (130 reviews) | Not enough data | 
| **Click-to-Call** | 9.1 (146 reviews) | Not enough data | 
| **Auto Dialer** | Not enough data | Not enough data | 

#### Contacts

| Feature | Freshsales | Gong | 
|---|---|---|
| **Personalization** | 9.0 (151 reviews) | Not enough data | 
| **Information Locater** | 9.0 (137 reviews) | Not enough data | 
| **Record Prospect Data** | 9.0 (143 reviews) | Not enough data | 

#### Insights

| Feature | Freshsales | Gong | 
|---|---|---|
| **Notes** | 9.1 (165 reviews) | Not enough data | 
| **Daily Summary** | 9.1 (142 reviews) | Not enough data | 
| **Automated Voicemails** | 8.9 (123 reviews) | Not enough data | 
| **Automated Emails** | 9.0 (145 reviews) | Not enough data | 
| **Sorts Prospects** | 9.0 (141 reviews) | Not enough data | 
| **Automated Note Taking** | Not enough data | Not enough data | 

### Sales Coaching

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | N/A | N/A |
| **Gong** | 8.8/10 | 2878 |

#### Agentic AI - Sales Coaching

| Feature | Freshsales | Gong | 
|---|---|---|
| **Multi-step Planning** | Not enough data | 8.1 (61 reviews) | 
| **Cross-system Integration** | Not enough data | 8.5 (62 reviews) | 
| **Adaptive Learning** | Not enough data | 8.3 (62 reviews) | 
| **Decision Making** | Not enough data | 8.3 (60 reviews) | 

#### Training

| Feature | Freshsales | Gong | 
|---|---|---|
| **Knowledge Base** | Not enough data | 9.0 (1968 reviews) ✓ Verified | 
| **Coaching Materials** | Not enough data | 9.0 (2181 reviews) ✓ Verified | 
| **Playbook Creation** | Not enough data | 8.6 (1527 reviews) ✓ Verified | 
| **Video Record** | Not enough data | 9.2 (2218 reviews) ✓ Verified | 

#### Feedback

| Feature | Freshsales | Gong | 
|---|---|---|
| **Review** | Not enough data | 9.3 (2373 reviews) ✓ Verified | 
| **Scorecard** | Not enough data | 9.0 (1853 reviews) ✓ Verified | 
| **Coaching Card** | Not enough data | 9.0 (1894 reviews) ✓ Verified | 
| **Leaderboard** | Not enough data | 8.8 (1604 reviews) ✓ Verified | 
| **Real-Time Updates** | Not enough data | 8.9 (1790 reviews) ✓ Verified | 
| **Notifications** | Not enough data | 8.9 (1877 reviews) ✓ Verified | 
| **Competition** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Freshsales | Gong | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 8.9 (389 reviews) | 

### Revenue AI Platforms

| Product | Score | Reviews |
|---|---|---|
| **Freshsales** | N/A | N/A |
| **Gong** | 9.3/10 | 71 |

#### Agentic AI - Revenue AI Platforms

| Feature | Freshsales | Gong | 
|---|---|---|
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | 8.7 (18 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 

#### Platform - Revenue AI Platforms

| Feature | Freshsales | Gong | 
|---|---|---|
| **Conversation Intelligence** | Not enough data | 9.8 (48 reviews) | 
| **Predictive Forecasting** | Not enough data | 8.0 (9 reviews) | 
| **CRM Data Enrichment** | Not enough data | 8.8 (7 reviews) | 
| **Actionable Insights** | Not enough data | 9.7 (36 reviews) | 
| **Risk Flagging** | Not enough data | 10.0 (6 reviews) | 
| **Workflow Orchestration** | Not enough data | 9.2 (6 reviews) | 
| **Sales Coaching** | Not enough data | 9.6 (27 reviews) | 
| **Pipeline & Deal Management** | Not enough data | 9.6 (12 reviews) | 
| **Customer Data Capture** | Not enough data | 9.3 (33 reviews) | 

---
## Categories
**Shared Categories (3):** [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics)

**Unique to Freshsales (8):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management), [CRM Software](https://www.g2.com/categories/crm), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)

**Unique to Gong (4):** [Revenue Operations & Intelligence (RO&I) Software](https://www.g2.com/categories/revenue-operations-intelligence-ro-i), [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Sales Coaching Software](https://www.g2.com/categories/sales-coaching), [Revenue AI Platforms](https://www.g2.com/categories/revenue-ai-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | Freshsales | Gong | 
|---|---|---|
| **Small-Business** | 67.8% | 13.0% | 
| **Mid-Market** | 26.8% | 69.4% | 
| **Enterprise** | 5.4% | 17.7% | 

### By Industry

#### Freshsales

- **Information Technology and Services:** 16.6%
- **Computer Software:** 13.8%
- **Marketing and Advertising:** 7.8%
- **Financial Services:** 4.2%
- **Internet:** 3.6%
- **Education Management:** 3.2%
- **Retail:** 2.8%
- **Real Estate:** 2.4%
- **Construction:** 1.9%
- **Telecommunications:** 1.9%
- **Other:** 41.7%

#### Gong

- **Computer Software:** 37.5%
- **Information Technology and Services:** 16.8%
- **Marketing and Advertising:** 9.0%
- **Internet:** 5.0%
- **Financial Services:** 3.2%
- **Human Resources:** 1.9%
- **Telecommunications:** 1.7%
- **Computer & Network Security:** 1.6%
- **E-Learning:** 1.4%
- **Staffing and Recruiting:** 1.3%
- **Other:** 20.5%

---
## Alternatives

### Alternatives to Freshsales

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25823 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13825 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2930 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14698 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2042 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1431 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3571 reviews)
- [Salesflare](https://www.g2.com/products/salesflare/reviews) — 4.8/5 stars (298 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3059 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1156 reviews)

### Alternatives to Gong

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25823 reviews)
- [Clari](https://www.g2.com/products/clari/reviews) — 4.6/5 stars (5605 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3571 reviews)
- [Salesken](https://www.g2.com/products/salesken/reviews) — 4.9/5 stars (396 reviews)
- [Aviso](https://www.g2.com/products/aviso/reviews) — 4.4/5 stars (968 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9663 reviews)
- [Jiminny](https://www.g2.com/products/jiminny/reviews) — 4.6/5 stars (928 reviews)
- [Backstory](https://www.g2.com/products/people-ai-backstory/reviews) — 4.5/5 stars (630 reviews)
- [Revenue.io](https://www.g2.com/products/revenue-io/reviews) — 4.7/5 stars (575 reviews)

---
## Top Discussions

### Freshsales

- Title: [What is Freshsales used for?](https://www.g2.com/discussions/what-is-freshsales-used-for) — 2 comments, 1 upvote
  > **Top comment:** "It's used for a number of things from lead generation to managing client accounts. It's a great tool to keep everything under 1 umbrella that is accessible..."
- Title: [What are the three benefits of CRM?](https://www.g2.com/discussions/freshsales-what-are-the-three-benefits-of-crm) — 2 comments
  > **Top comment:** "1. Creating sequences/pipelines to contact leads quicker and stay in communication with them easier
2. Allowing the sales team to easily access the..."
- Title: [What is Freshsales CRM?](https://www.g2.com/discussions/what-is-freshsales-crm) — 1 comment
  > **Top comment:** "It's a CRM software."
- Title: [What are the features of CRM software?](https://www.g2.com/discussions/freshsales-what-are-the-features-of-crm-software) — 1 comment
  > **Top comment:** "Very nice software "
- Title: [How to improve more on fresh sales](https://www.g2.com/discussions/how-to-improve-more-on-fresh-sales) — 1 comment, 1 upvote
  > **Top comment:** "Auto WhatsApp feature "

### Gong

- Title: [What is gong software?](https://www.g2.com/discussions/what-is-gong-software) — 6 comments
  > **Top comment:** "Gong software is a software that records and analyzes sales calls. This allows the sales person to focus on the call and then analyze the data later. This..."
- Title: [What is the email address to send the invite to for a last minute call to be recorded? And is there a way to send the invite via email, not through the gong site?](https://www.g2.com/discussions/25247-what-is-the-email-address-to-send-the-invite-to-for-a-last-minute-call-to-be-recorded-and-is-there-a-way-to-send-the-invite-via-email-not-through-the-gong-site) — 4 comments, 2 upvotes
  > **Top comment:** "Hi Bianca! You can go ahead and send the invitation to assistant@gong.io. I hope that helps!"
- Title: [Do you accept marketing ideas/suggestions? I sent one to Udi and Amit.](https://www.g2.com/discussions/do-you-accept-marketing-ideas-suggestions-i-sent-one-to-udi-and-amit) — 3 comments, 4 upvotes
  > **Top comment:** "Very high ferformer"
- Title: [How do i make Gong automatic for all my calls ?](https://www.g2.com/discussions/how-do-i-make-gong-automatic-for-all-my-calls) — 3 comments, 1 upvote
  > **Top comment:** "You can control this in configuration settings. You should not have to log into Gong for it to record. "
- Title: [How is Gong revolutionizing sales strategies with its AI-driven insights?](https://www.g2.com/discussions/gong-how-is-gong-revolutionizing-sales-strategies-with-its-ai-driven-insights) — 2 comments
  > **Top comment:** "Great! Gong is a very reliable tools to use when it comes from documentation, recordings and quality analysis. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/freshsales-vs-gong)