# Freshdesk vs Wati Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Freshdesk excels in ticket management, with users highlighting its structured and efficient approach. The automation features significantly reduce manual work for customer support, making it easier for teams to handle multiple queries simultaneously.
- **Users say** Wati shines in enhancing communication through WhatsApp, with features like structured message campaigns and automated replies. This capability has improved engagement for customer service departments, especially during peak periods, making it a reliable choice for businesses focused on messaging.
- **Reviewers mention** that Freshdesk's user-friendly interface and easy navigation contribute to a less stressful daily support experience. New hires can quickly adapt without extensive training, which is a significant advantage for teams looking to onboard staff efficiently.
- **According to verified reviews** , Wati's dashboard is praised for its accessibility, allowing users to manage tasks straightforwardly. The ease of assigning tasks to team members during updates is a notable feature that enhances collaboration and workflow management.
- **G2 reviewers highlight** that Freshdesk offers transparency in pricing and integration, which is beneficial for small businesses. This clarity helps teams plan their budgets effectively while ensuring they can customize workflows to meet their specific needs.
- **Users appreciate** Wati's initial setup process, which is described as very easy. This quick implementation allows businesses to start using the platform without significant delays, making it an attractive option for those looking for a hassle-free onboarding experience.



| | Freshdesk | Wati | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 3,742 | 477 | 
| **Largest Market Segment** | Small-Business (48.7% of reviews) | Small-Business (76.8% of reviews) | 
| **Entry Level Price** | $19.00 1 User per month billed annually Per Month | Contact Us | 

---
## Top Pros & Cons

### Freshdesk

Pros:
- Ease of Use (352 reviews)
- Features (237 reviews)

Cons:
- Missing Features (115 reviews)
- Ticketing Issues (93 reviews)

### Wati

Pros:
- Ease of Use (102 reviews)
- Automation (71 reviews)

Cons:
- Expensive (39 reviews)
- Cost (32 reviews)

---
## Ratings Comparison
| Rating | Freshdesk | Wati | 
|---|---|---|
  | **Meets Requirements** | 8.6 (3275 reviews) | 8.9 (364 reviews) | 
  | **Ease of Use** | 8.9 (3297 reviews) | 9.2 (375 reviews) | 
  | **Ease of Setup** | 8.6 (2353 reviews) | 8.9 (338 reviews) | 
  | **Ease of Admin** | 8.7 (2199 reviews) | 9.1 (285 reviews) | 
  | **Quality of Support** | 8.7 (3173 reviews) | 8.5 (356 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (2122 reviews) | 9.1 (280 reviews) | 
  | **Product Direction (% positive)** | 8.8 (3243 reviews) | 9.3 (344 reviews) | 

---
## Pricing

### Freshdesk

#### Entry-Level Pricing

Plan: Freshdesk Email and Ticketing  (Growth)

Price: $19.00 1 User per month billed annually Per Month

Description: Omnichannel engagement, AI agents, and robust ticketing across web, SMS, messaging and email

Key Features:
- Automations 
- Help Desk and Ticketing: Ticketing, Shared inbox, Threads and tasks, Customer portal
- Analytics: OOB analytics and standard reports

[Browse all 6 editions](https://www.g2.com/products/freshdesk/pricing)

#### Free Trial

Yes

### Wati

#### Entry-Level Pricing

Plan: Growth

Price: Contact Us

Description: Send WhatsApp messages to thousands of users in one click to improve reach.

Key Features:
- 5 Agents
- Blue Tick Verification & Assistance
- 1,000 Free Conversations per month

[Browse all 3 editions](https://www.g2.com/products/wati/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Help Desk

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.1/10 | 2584 |
| **Wati** | N/A | N/A |

#### Ticket and Case Management

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Ticket creation user experience** | 8.9 (2248 reviews) ✓ Verified | Not enough data | 
| **Ticket response user experience** | 8.8 (2261 reviews) ✓ Verified | Not enough data | 
| **Workflow** | 8.5 (2189 reviews) ✓ Verified | Not enough data | 
| **Response Automation** | 8.5 (2066 reviews) ✓ Verified | Not enough data | 
| **SLA Management** | 8.3 (1809 reviews) ✓ Verified | Not enough data | 
| **Attachments/Screencasts** | 8.5 (2093 reviews) ✓ Verified | Not enough data | 
| **Ticket Collaboration** | 8.7 (2025 reviews) ✓ Verified | Not enough data | 
| **Customer and Contacts Database** | 8.3 (1377 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Generation** | 7.3 (330 reviews) | Not enough data | 
| **AI Text Summarization** | 7.4 (326 reviews) | Not enough data | 

#### Agentic AI - Help Desk

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Autonomous Task Execution** | 7.1 (57 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.8 (56 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (57 reviews) | Not enough data | 

#### Communication Channels

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Customer Portal** | 8.6 (1926 reviews) ✓ Verified | Not enough data | 
| **Email to Case** | 8.9 (2090 reviews) ✓ Verified | Not enough data | 
| **Chat/Live Support** | 8.4 (1316 reviews) ✓ Verified | Not enough data | 
| **Social Integration** | 8.0 (1191 reviews) ✓ Verified | Not enough data | 
| **Voice** | 7.9 (936 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Mobile User Support** | 8.1 (1159 reviews) ✓ Verified | Not enough data | 
| **Customization ** | 8.1 (1661 reviews) ✓ Verified | Not enough data | 
| **User, Role, and Access Management** | 8.6 (1549 reviews) ✓ Verified | Not enough data | 
| **Integration** | 8.3 (1154 reviews) ✓ Verified | Not enough data | 
| **Reporting** | 8.0 (1878 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.3 (1965 reviews) ✓ Verified | Not enough data | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.0/10 | 404 |
| **Wati** | 8.5/10 | 181 |

#### Channels

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Multi-Channel Coverage** | 8.4 (358 reviews) | Feature Not Available | 
| **Open Listening** | 8.0 (334 reviews) | Feature Not Available | 
| **Physical Media** | 7.5 (323 reviews) | Feature Not Available | 

#### Design

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Communications Strategy Development** | 8.2 (332 reviews) | 8.7 (155 reviews) | 
| **Create Content** | 7.8 (335 reviews) | 7.9 (152 reviews) | 
| **Personalization** | 8.3 (357 reviews) | 8.7 (166 reviews) | 
| **Inbound Identification** | 8.3 (345 reviews) | 8.5 (153 reviews) | 
| **Regulatory Compliance** | 8.4 (332 reviews) | 8.7 (153 reviews) | 

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Generation** | 7.7 (263 reviews) | Feature Not Available | 
| **AI Text Summarization** | 7.7 (263 reviews) | Feature Not Available | 

### Complaint Management

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.4/10 | 294 |
| **Wati** | N/A | N/A |

#### Usability

| Feature | Freshdesk | Wati | 
|---|---|---|
| **All-Employee Access** | 8.8 (264 reviews) | Not enough data | 
| **Supporting Documents** | 8.7 (260 reviews) | Not enough data | 
| **Two-Way Communication** | 8.8 (251 reviews) | Not enough data | 

#### Reporting

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Priority Case Alerts** | 8.6 (246 reviews) | Not enough data | 
| **Trend Analysis** | 8.5 (241 reviews) | Not enough data | 
| **Performance Monitoring** | 8.6 (254 reviews) | Not enough data | 

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Generation** | 7.5 (178 reviews) | Not enough data | 
| **AI Text Summarization** | 7.5 (178 reviews) | Not enough data | 

### Shared Inbox

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.4/10 | 269 |
| **Wati** | N/A | N/A |

#### Productivity Tools

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Notes** | 8.9 (237 reviews) | Not enough data | 
| **Internal Discussion** | 8.7 (222 reviews) | Not enough data | 
| **Assignments and Tasks** | 8.6 (225 reviews) | Not enough data | 
| **Workflows** | 8.7 (229 reviews) | Not enough data | 
| **Templates** | 8.7 (232 reviews) | Not enough data | 
| **Integrations** | 8.3 (209 reviews) | Not enough data | 
| **Tagging System** | 8.7 (228 reviews) | Not enough data | 

#### Analytics

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Trends** | 8.3 (205 reviews) | Not enough data | 
| **Performance Tracking** | 8.5 (215 reviews) | Not enough data | 
| **Email Tracking** | 8.6 (212 reviews) | Not enough data | 

#### Agentic AI - Shared Inbox

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Autonomous Task Execution** | 7.2 (13 reviews) | Not enough data | 
| **Decision Making** | 7.3 (15 reviews) | Not enough data | 

### Communication Platform as a Service (CPaaS)

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | N/A | N/A |
| **Wati** | 8.6/10 | 153 |

#### Functionality

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Ease Of Integration** | Not enough data | 8.8 (135 reviews) | 
| **API Call Speed** | Not enough data | 8.6 (118 reviews) | 
| **Communication Varieties** | Not enough data | 8.6 (115 reviews) | 

#### Support

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Documentation** | Not enough data | 8.6 (118 reviews) | 
| **Community Support** | Not enough data | 8.4 (114 reviews) | 
| **Professional Support** | Not enough data | 8.7 (130 reviews) | 

### Chatbots

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | N/A | N/A |
| **Wati** | 8.5/10 | 192 |

#### Responses

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Customization** | Not enough data | 8.6 (176 reviews) | 
| **Control** | Not enough data | 8.8 (168 reviews) | 
| **Route To Human** | Not enough data | 8.7 (166 reviews) | 
| **Menu bars** | Not enough data | 8.6 (159 reviews) | 
| **Drip sequences** | Not enough data | 8.5 (156 reviews) | 

#### Platform

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Live chat** | Not enough data | 8.7 (163 reviews) | 
| **Integrations** | Not enough data | 8.8 (146 reviews) | 
| **Branding** | Not enough data | 8.4 (160 reviews) | 
| **Analytics** | Not enough data | 8.0 (163 reviews) | 
| **A/B testing** | Not enough data | Feature Not Available | 
| **Role-based access** | Not enough data | 8.7 (152 reviews) | 
| **Collection of information** | Not enough data | 8.6 (152 reviews) | 

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (97 reviews) | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.1/10 | 500 |
| **Wati** | 8.3/10 | 61 |

#### Conversational Platform

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Personalization** | 8.3 (432 reviews) | 8.6 (49 reviews) | 
| **Omnichannel** | 8.3 (378 reviews) | 7.6 (43 reviews) | 
| **Contextual Engagement** | 8.3 (371 reviews) | 8.3 (46 reviews) | 
| **Proactive Engagement** | 8.4 (307 reviews) | 8.8 (52 reviews) | 

#### Support Automation

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Intelligent Routing** | 8.4 (388 reviews) | 8.1 (43 reviews) | 
| **Seamless Escalation** | 8.4 (408 reviews) | 8.5 (47 reviews) | 
| **Transcripts** | 8.3 (373 reviews) | 7.9 (38 reviews) | 
| **Self-Serve Support** | 8.2 (314 reviews) | 8.5 (46 reviews) | 

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Generation** | 7.4 (207 reviews) | Not enough data | 
| **AI Text Summarization** | 7.4 (203 reviews) | Not enough data | 

### Proactive Notification

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | N/A | N/A |
| **Wati** | 8.4/10 | 81 |

#### Messaging Channels

| Feature | Freshdesk | Wati | 
|---|---|---|
| **SMS Messaging** | Not enough data | 7.4 (44 reviews) | 
| **Email** | Not enough data | Feature Not Available | 
| **Voice Messaging** | Not enough data | 7.1 (46 reviews) | 
| **Two way messaging** | Not enough data | 9.1 (68 reviews) | 

#### Administration

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Scheduling** | Not enough data | 9.2 (67 reviews) | 
| **Triggered Notifications** | Not enough data | 9.0 (64 reviews) | 
| **Segmentation** | Not enough data | 8.2 (60 reviews) | 
| **Integrations** | Not enough data | 8.7 (67 reviews) | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.4/10 | 1885 |
| **Wati** | N/A | N/A |

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Generation** | 7.8 (116 reviews) | Not enough data | 
| **AI Text Summarization** | 7.9 (114 reviews) | Not enough data | 
| **AI Text-to-Speech** | 7.6 (113 reviews) | Not enough data | 

#### Communication

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Pop-up Chat** | 8.8 (583 reviews) ✓ Verified | Not enough data | 
| **Notifications** | 8.7 (601 reviews) ✓ Verified | Not enough data | 
| **Targeted Emails** | 8.7 (494 reviews) ✓ Verified | Not enough data | 
| **In-App Messaging** | 8.5 (199 reviews) | Not enough data | 
| **Co-Browsing** | 8.2 (202 reviews) | Not enough data | 

####  Internal Use

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Customization ** | 8.1 (1661 reviews) ✓ Verified | Not enough data | 
| **Conversation Archiving** | 8.6 (203 reviews) | Not enough data | 
| **Lead Development** | 8.2 (186 reviews) | Not enough data | 
| **Knowledge Base** | 8.8 (558 reviews) ✓ Verified | Not enough data | 
| **Team Inbox ** | 8.8 (519 reviews) ✓ Verified | Not enough data | 
| **Customer Profiles** | 8.6 (547 reviews) ✓ Verified | Not enough data | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.1/10 | 1122 |
| **Wati** | N/A | N/A |

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Summarization** | 7.9 (139 reviews) | Not enough data | 

#### Self-Service Experience

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Knowledge Base** | 8.7 (959 reviews) | Not enough data | 
| **Searchable Articles** | 8.6 (911 reviews) | Not enough data | 
| **Community Forums** | 8.3 (682 reviews) | Not enough data | 
| **Mobile Optimization** | 8.2 (238 reviews) | Not enough data | 
| **Personalization** | 8.4 (255 reviews) | Not enough data | 

#### Self-Service Platform

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Branding** | 8.5 (253 reviews) | Not enough data | 
| **Automation** | 8.6 (260 reviews) | Not enough data | 
| **Artificial Intelligence** | 8.0 (220 reviews) | Not enough data | 
| **Integrations** | 8.4 (237 reviews) | Not enough data | 

#### Agentic AI - Customer Self-Service

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (16 reviews) | Not enough data | 
| **Multi-step Planning** | 7.7 (15 reviews) | Not enough data | 
| **Cross-system Integration** | 7.9 (16 reviews) | Not enough data | 
| **Adaptive Learning** | 7.7 (17 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.6 (17 reviews) | Not enough data | 
| **Proactive Assistance** | 7.6 (16 reviews) | Not enough data | 
| **Decision Making** | 7.8 (16 reviews) | Not enough data | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.7/10 | 531 |
| **Wati** | 8.3/10 | 69 |

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Generation** | 8.2 (79 reviews) | Feature Not Available | 
| **AI Text Summarization** | 8.0 (79 reviews) | Feature Not Available | 

#### Process

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Mentions** | 8.6 (162 reviews) | 8.3 (55 reviews) | 
| **Tickets** | 9.3 (484 reviews) | 8.6 (57 reviews) | 
| **Macros** | 8.6 (371 reviews) | 8.5 (54 reviews) | 

#### Channels

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Email** | 9.2 (479 reviews) | Feature Not Available | 
| **Social** | 8.7 (415 reviews) | 8.4 (56 reviews) | 
| **Live Chat** | 8.8 (376 reviews) | 8.6 (59 reviews) | 
| **Phone** | 8.5 (340 reviews) | 7.7 (50 reviews) | 
| **Text** | 8.3 (58 reviews) | 8.5 (51 reviews) | 

#### Insight

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Surveys** | 8.6 (382 reviews) | 8.0 (49 reviews) | 
| **Reporting** | 8.7 (169 reviews) | Feature Not Available | 
| **Visitor Activity** | 8.6 (373 reviews) | Feature Not Available | 
| **Help Desk** | 9.1 (445 reviews) | Feature Not Available | 

### Digital Customer Service Platforms

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 7.7/10 | 91 |
| **Wati** | N/A | N/A |

#### Generative AI

| Feature | Freshdesk | Wati | 
|---|---|---|
| **AI Text Generation** | 7.8 (87 reviews) | Not enough data | 
| **AI Text Summarization** | 7.7 (85 reviews) | Not enough data | 

### WhatsApp Marketing

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | N/A | N/A |
| **Wati** | 9.1/10 | 104 |

#### WhatsApp Messaging - WhatsApp Marketing

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Transactional Messages** | Not enough data | 9.2 (90 reviews) | 
| **Bulk WhatsApp Messaging** | Not enough data | 9.4 (97 reviews) | 
| **Conversational Messaging** | Not enough data | 9.3 (89 reviews) | 
| **Personalization** | Not enough data | 9.1 (87 reviews) | 
| **Promotional Messages** | Not enough data | 9.2 (86 reviews) | 
| **Automated Replies** | Not enough data | 9.3 (93 reviews) | 

#### WhatsApp Business Platform - WhatsApp Marketing

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Segmentation** | Not enough data | 8.8 (85 reviews) | 
| **API Integration** | Not enough data | 9.2 (85 reviews) | 
| **WhatsApp Commerce** | Not enough data | 8.6 (79 reviews) | 
| **Analytics** | Not enough data | 8.9 (81 reviews) | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | 8.5/10 | 15 |
| **Wati** | N/A | N/A |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Automated Ticket Resolution** | 8.9 (9 reviews) | Not enough data | 
| **Contextual Response Generation** | 8.5 (9 reviews) | Not enough data | 
| **Sentiment Analysis** | 8.3 (9 reviews) | Not enough data | 
| **Knowledge Base Utilization** | 8.5 (9 reviews) | Not enough data | 
| **Multilingual Support** | 8.0 (9 reviews) | Not enough data | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Proactive Customer Outreach** | 8.0 (9 reviews) | Not enough data | 
| **Feedback Collection** | 8.7 (10 reviews) | Not enough data | 
| **Escalation Handling** | 8.7 (10 reviews) | Not enough data | 
| **Workflow Optimization** | 8.6 (11 reviews) | Not enough data | 

#### Automation

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Customer Interaction Automation** | 9.3 (10 reviews) | Not enough data | 
| **Feedback Collection** | 8.8 (10 reviews) | Not enough data | 
| **Document Processing** | 9.1 (9 reviews) | Not enough data | 

#### Autonomy

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Independent Decision Making** | 7.2 (10 reviews) | Not enough data | 
| **Adaptive Responses** | 8.3 (9 reviews) | Not enough data | 
| **Task Execution** | 8.3 (9 reviews) | Not enough data | 
| **Problem Solving** | 8.0 (9 reviews) | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Freshdesk** | N/A | N/A |
| **Wati** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Freshdesk | Wati | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (3):** [Conversational Support Software](https://www.g2.com/categories/conversational-support), [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service)

**Unique to Freshdesk (7):** [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents), [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Help Desk Software](https://www.g2.com/categories/help-desk), [Shared Inbox Software](https://www.g2.com/categories/shared-inbox), [Complaint Management Software](https://www.g2.com/categories/complaint-management), [Live Chat Software](https://www.g2.com/categories/live-chat), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service)

**Unique to Wati (4):** [Chatbots Software](https://www.g2.com/categories/chatbots), [Communication Platform as a Service (cPaaS) Platforms](https://www.g2.com/categories/communication-platform-as-a-service-cpaas), [Proactive Notification Software](https://www.g2.com/categories/proactive-notification), [WhatsApp Marketing Software](https://www.g2.com/categories/whatsapp-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | Freshdesk | Wati | 
|---|---|---|
| **Small-Business** | 48.7% | 76.8% | 
| **Mid-Market** | 39.7% | 21.6% | 
| **Enterprise** | 11.6% | 1.6% | 

### By Industry

#### Freshdesk

- **Information Technology and Services:** 17.1%
- **Computer Software:** 12.7%
- **Financial Services:** 4.1%
- **Internet:** 4.0%
- **Education Management:** 3.8%
- **Retail:** 3.2%
- **Marketing and Advertising:** 3.1%
- **Consumer Services:** 3.0%
- **Telecommunications:** 2.3%
- **E-Learning:** 2.1%
- **Other:** 44.6%

#### Wati

- **Education Management:** 10.3%
- **Information Technology and Services:** 7.3%
- **Retail:** 6.3%
- **Marketing and Advertising:** 6.1%
- **Health, Wellness and Fitness:** 5.9%
- **Computer Software:** 4.4%
- **Automotive:** 3.0%
- **Accounting:** 2.6%
- **Apparel & Fashion:** 2.6%
- **Consumer Services:** 2.6%
- **Other:** 48.9%

---
## Alternatives

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- [Trengo](https://www.g2.com/products/trengo/reviews) — 4.3/5 stars (246 reviews)
- [Plivo](https://www.g2.com/products/plivo/reviews) — 4.5/5 stars (746 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3850 reviews)
- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6893 reviews)
- [Tidio](https://www.g2.com/products/tidio/reviews) — 4.6/5 stars (1904 reviews)

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## Top Discussions

### Freshdesk

- Title: [What is Freshdesk used for?](https://www.g2.com/discussions/what-is-freshdesk-used-for) — 4 comments, 1 upvote
  > **Top comment:** "It is a helpdesk platform."
- Title: [Is freshdesk a CRM?](https://www.g2.com/discussions/is-freshdesk-a-crm) — 3 comments
  > **Top comment:** "yes"
- Title: [What is the use of freshdesk?](https://www.g2.com/discussions/what-is-the-use-of-freshdesk) — 3 comments, 1 upvote
  > **Top comment:** "Freshdesk is a Helpdesk web based Software as a Service product.  It has many features which include helpdesk, chat, service desk, etc."
- Title: [Can we expect Instagram integration in Freshdesk soon ?](https://www.g2.com/discussions/31784-can-we-expect-instagram-integration-in-freshdesk-soon) — 2 comments, 1 upvote
  > **Top comment:** "Please check support answer to similar questions:

https://support.freshdesk.com/support/discussions/topics/308279"
- Title: [How can Integrate FreashDesk with Zoho Books](https://www.g2.com/discussions/how-can-integrate-freashdesk-with-zoho-books) — 2 comments, 1 upvote
  > **Top comment:** "You can use Zapier to connect the systems.
For example, create a Zap that is triggered by a ticket update in Freshdesk. When the ticket is 'closed' to then..."

### Wati

- Title: [What is WATI used for?](https://www.g2.com/discussions/what-is-wati-used-for) — 2 comments
  > **Top comment:** "Wati is  WhatsApp API solution that helps businesses connect with their customers through WhatsApp. It allows businesses to manage and track their..."
- Title: [Can i send custom pdf by template by providing custom link tomy customer?](https://www.g2.com/discussions/can-i-send-custom-pdf-by-template-by-providing-custom-link-tomy-customer) — 2 comments, 2 upvotes
  > **Top comment:** "Hi Aiman, Yes. It's possible to send a different PDF for every message. You will have to pass a public URL of the PDF and WATI will automatically get the PDF..."
- Title: [How to include pictures as a button option?](https://www.g2.com/discussions/how-to-include-pictures-as-a-button-option) — 1 comment, 2 upvotes
  > **Top comment:** "Pictures cannot be added as buttons. 
However, you can have messages with pictures and regular text buttons."
- Title: [What is the best way to generate leads with WATI, Can you please provide various case study?](https://www.g2.com/discussions/what-is-the-best-way-to-generate-leads-with-wati-can-you-please-provide-various-case-study) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."
- Title: [How do I reply a messaje from a customer quoting the message sent by the client?](https://www.g2.com/discussions/how-do-i-reply-a-messaje-from-a-customer-quoting-the-message-sent-by-the-client) — 1 comment
  > **Top comment:** "At the moment, WhatsApp API does not support this. 

However, we're working on an arrangement within WATI that will allow you to show the original message..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/freshdesk-vs-wati)