# Freemius vs Paddle Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Paddle excels in subscription management, with users appreciating its ability to handle multiple payment providers and tax management seamlessly. One user highlighted how Paddle makes it easy to manage subscriptions in one place, allowing for quick access to customer transaction details.
- **Users say** Freemius is particularly well-suited for WordPress developers, with many praising its ease of use for handling payments, licenses, and subscriptions. A recent user mentioned that Freemius helped their plugin business grow significantly, allowing them to focus on development rather than administrative tasks.
- **According to verified reviews** , Paddle's onboarding process is noted for being stress-free, with users expressing satisfaction with the helpfulness of the support team and the clarity of the API documentation. This contrasts with Freemius, where some users have reported needing more developer resources to fix issues.
- **Reviewers mention** that Freemius offers a high level of customization for billing and pricing, which is particularly beneficial for small businesses. Users have highlighted features like personalized billing and custom pricing as standout aspects that cater to their specific needs.
- **G2 reviewers indicate** that while both platforms have strong support, Freemius receives higher marks for quality of support, with users noting that the team is responsive and helpful. This is a key advantage for those who prioritize customer service in their software choices.
- **Users report** that Paddle, despite its strengths, has a slightly lower satisfaction score compared to Freemius in certain areas like ease of setup and user experience. While Paddle is effective for managing subscriptions, some users feel that Freemius provides a more intuitive experience for WordPress-related projects.



| | Freemius | Paddle | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 64 | 236 | 
| **Largest Market Segment** | Small-Business (98.3% of reviews) | Small-Business (90.3% of reviews) | 
| **Entry Level Price** | Pay As You Go | Pay As You Go | 

---
## Top Pros & Cons

### Freemius

Pros:
- Comprehensive Solutions (1 reviews)
- Customer Experience (1 reviews)


### Paddle

Pros:
- Customer Support (36 reviews)
- Ease of Use (32 reviews)

Cons:
- Improvement Needed (17 reviews)
- Poor Customer Support (13 reviews)

---
## Ratings Comparison
| Rating | Freemius | Paddle | 
|---|---|---|
  | **Meets Requirements** | 9.3 (43 reviews) | 8.7 (186 reviews) | 
  | **Ease of Use** | 9.1 (43 reviews) | 8.9 (190 reviews) | 
  | **Ease of Setup** | 9.2 (26 reviews) | 8.7 (154 reviews) | 
  | **Ease of Admin** | 9.3 (25 reviews) | 8.9 (130 reviews) | 
  | **Quality of Support** | 9.3 (43 reviews) | 8.4 (188 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.4 (26 reviews) | 9.3 (127 reviews) | 
  | **Product Direction (% positive)** | 8.4 (37 reviews) | 8.4 (183 reviews) | 

---
## Pricing

### Freemius

#### Entry-Level Pricing

Plan: Starts at 4.7%, then drops as you grow, down to 0.5% once you pass $100K in monthly volume

Price: Pay As You Go

Description: Immediate account approval
• Avg 24-hour support ticket turnaround
• Free wire payouts wherever you are
• Automated sales tax compliance
• Focused exclusively on selling software
• Hands-on migration assistance

Key Features:
- Global payment processing
- Automated sales tax and VAT
- Fraud protection & risk management

[Learn more about Freemius](https://www.g2.com/products/freemius/reviews)

#### Free Trial

No

### Paddle

#### Entry-Level Pricing

Plan: 5% + 50c per transaction

Price: Pay As You Go

Description: Global payments and billing unified in one platform, with cross-border sales tax compliance and fraud protection. No migration fees, monthly fees, or hidden extras.

Key Features:
- Global payments and billing
- Cross-border sales tax compliance
- Fraud protection and chargeback processing

[Learn more about Paddle](https://www.g2.com/products/paddle/reviews)

#### Free Trial

Yes

---
## Features Comparison By Category

### Subscription Revenue Management

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | 9.3/10 | 15 |
| **Paddle** | 7.9/10 | 40 |

#### Billing and Payments

| Feature | Freemius | Paddle | 
|---|---|---|
| **Payment Terms** | 9.8 (15 reviews) | 8.8 (36 reviews) | 
| **Personalized Billing** | 9.5 (13 reviews) | 8.8 (35 reviews) | 
| **Custom Pricing** | 9.5 (14 reviews) | 8.9 (37 reviews) | 

#### Revenue Recognition

| Feature | Freemius | Paddle | 
|---|---|---|
| **Usage Tracking** | 9.5 (13 reviews) | 8.0 (32 reviews) | 
| **Deferred Revenue** | 9.5 (10 reviews) | Feature Not Available | 

#### Revenue Optimization

| Feature | Freemius | Paddle | 
|---|---|---|
| **At-Risk Customers** | 9.4 (8 reviews) | 7.2 (32 reviews) | 
| **Offer Optimization** | 9.4 (9 reviews) | 7.2 (32 reviews) | 
| **Customer Churn** | 8.8 (10 reviews) | 7.2 (32 reviews) | 
| **Revenue Forecasting** | 8.5 (10 reviews) | 7.3 (32 reviews) | 

### Enterprise Payment

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | N/A | N/A |

#### Payment Methods

| Feature | Freemius | Paddle | 
|---|---|---|
| **ACH** | Not enough data | Not enough data | 
| **Credit and Debit** | Not enough data | Not enough data | 
| **Wire Transfer** | Not enough data | Not enough data | 

#### Payment Processing 

| Feature | Freemius | Paddle | 
|---|---|---|
| **Batch Processing** | Not enough data | Not enough data | 
| **Payments Scheduling** | Not enough data | Not enough data | 
| **Automated Workflows** | Not enough data | Not enough data | 
| **Self Service** | Not enough data | Not enough data | 
| **Reconciliation** | Not enough data | Not enough data | 
| **Settlements** | Not enough data | Not enough data | 
| **Payment Tracking** | Not enough data | Not enough data | 

#### Security and Compliance

| Feature | Freemius | Paddle | 
|---|---|---|
| **PCI Compliant** | Not enough data | Not enough data | 
| **P2PE** | Not enough data | Not enough data | 
| **Fraud Management** | Not enough data | Not enough data | 
| **SSL Encryption** | Not enough data | Not enough data | 
| **SOX** | Not enough data | Not enough data | 
| **SOC** | Not enough data | Not enough data | 

#### Integration

| Feature | Freemius | Paddle | 
|---|---|---|
| **Agnostic Integration** | Not enough data | Not enough data | 
| **Reporting Consolidation** | Not enough data | Not enough data | 
| **Plugins and APIs** | Not enough data | Not enough data | 

#### Payment Types

| Feature | Freemius | Paddle | 
|---|---|---|
| **AP Automation** | Not enough data | Not enough data | 
| **E-Commerce** | Not enough data | Not enough data | 
| **Retail** | Not enough data | Not enough data | 

#### Agentic AI - Enterprise Payment

| Feature | Freemius | Paddle | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 

### Subscription Billing

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | 8.4/10 | 15 |
| **Paddle** | 7.8/10 | 83 |

#### Billing

| Feature | Freemius | Paddle | 
|---|---|---|
| **Automation** | 8.7 (14 reviews) | 9.0 (75 reviews) ✓ Verified | 
| **Consolidation** | 8.8 (11 reviews) | 8.5 (60 reviews) ✓ Verified | 
| **Adjustments** | 8.3 (12 reviews) | 8.3 (62 reviews) ✓ Verified | 
| **Blacklisting** | 8.5 (8 reviews) | 7.5 (55 reviews) ✓ Verified | 

#### Dunning

| Feature | Freemius | Paddle | 
|---|---|---|
| **Collections** | 8.3 (10 reviews) | 8.2 (56 reviews) ✓ Verified | 
| **Dispute Management** | 8.3 (12 reviews) | 7.8 (60 reviews) ✓ Verified | 
| **Escalation** | 8.2 (11 reviews) | 8.4 (52 reviews) ✓ Verified | 

#### Performance

| Feature | Freemius | Paddle | 
|---|---|---|
| **Packages** | 8.3 (13 reviews) | 8.4 (61 reviews) ✓ Verified | 
| **Discounts** | 8.5 (14 reviews) | 8.2 (68 reviews) ✓ Verified | 
| **Plan Changes** | 8.1 (13 reviews) | 8.1 (70 reviews) ✓ Verified | 

#### Reporting

| Feature | Freemius | Paddle | 
|---|---|---|
| **Dimensions** | 7.9 (12 reviews) | 7.6 (52 reviews) ✓ Verified | 
| **Deferred Revenue** | 8.5 (12 reviews) | Feature Not Available | 
| **Revenue Recognition** | 8.3 (11 reviews) | Feature Not Available | 

#### Agentic AI - Subscription Billing

| Feature | Freemius | Paddle | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.5 (8 reviews) | 
| **Multi-step Planning** | Not enough data | 6.5 (8 reviews) | 
| **Cross-system Integration** | Not enough data | 6.7 (8 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (8 reviews) | 

### Payment Analytics

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | N/A | N/A |

#### Data Sources

| Feature | Freemius | Paddle | 
|---|---|---|
| **Internal** | Not enough data | Not enough data | 
| **External** | Not enough data | Not enough data | 
| **Consolidation** | Not enough data | Not enough data | 

#### Analysis

| Feature | Freemius | Paddle | 
|---|---|---|
| **KPIs** | Not enough data | Not enough data | 
| **Compliance** | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | 

### Billing

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | 8.2/10 | 59 |

#### Bill Generation

| Feature | Freemius | Paddle | 
|---|---|---|
| **Templates** | Not enough data | 7.8 (50 reviews) | 
| **Digital Billing** | Not enough data | 8.8 (52 reviews) | 
| **Recurring Billing** | Not enough data | 9.0 (54 reviews) | 

#### Bill Processing

| Feature | Freemius | Paddle | 
|---|---|---|
| **Consolidation** | Not enough data | 8.3 (46 reviews) | 
| **Batch Invoicing** | Not enough data | 7.9 (46 reviews) | 
| **Management** | Not enough data | 8.9 (51 reviews) | 

#### Integration

| Feature | Freemius | Paddle | 
|---|---|---|
| **Accounting** | Not enough data | 8.7 (48 reviews) | 
| **Payments** | Not enough data | 8.9 (49 reviews) | 
| **ERP** | Not enough data | 7.8 (41 reviews) | 

#### Agentic AI - Billing

| Feature | Freemius | Paddle | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.5 (7 reviews) | 

### Subscription Management

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | 9.0/10 | 15 |
| **Paddle** | 7.8/10 | 54 |

#### Order Management

| Feature | Freemius | Paddle | 
|---|---|---|
| **Opportunities** | 8.6 (11 reviews) | 7.9 (40 reviews) ✓ Verified | 
| **Order History** | 9.2 (13 reviews) | 8.6 (47 reviews) ✓ Verified | 
| **Upsell & Cross-sell** | 8.1 (12 reviews) | 7.5 (33 reviews) ✓ Verified | 
| **Renewals** | 9.4 (14 reviews) | 9.3 (43 reviews) ✓ Verified | 

#### Products & Plans

| Feature | Freemius | Paddle | 
|---|---|---|
| **Packages** | 9.3 (12 reviews) | 8.5 (40 reviews) ✓ Verified | 
| **Multi-part Deals** | 8.8 (11 reviews) | 7.9 (35 reviews) ✓ Verified | 
| **Plan Changes** | 8.3 (13 reviews) | 8.1 (46 reviews) ✓ Verified | 
| **Bundles** | 9.0 (12 reviews) | 8.2 (37 reviews) ✓ Verified | 

#### Pricing

| Feature | Freemius | Paddle | 
|---|---|---|
| **Standard Price** | 9.3 (14 reviews) | 9.1 (46 reviews) ✓ Verified | 
| **Discounts** | 9.4 (13 reviews) | 8.7 (46 reviews) ✓ Verified | 
| **Optimization** | 8.3 (11 reviews) | 7.6 (36 reviews) ✓ Verified | 

#### Revenue Management

| Feature | Freemius | Paddle | 
|---|---|---|
| **Automation** | 9.9 (12 reviews) | 8.9 (41 reviews) ✓ Verified | 
| **Consolidation** | 8.7 (9 reviews) | 8.2 (35 reviews) ✓ Verified | 
| **Adjustments** | 9.1 (9 reviews) | 8.5 (36 reviews) ✓ Verified | 
| **Billing Types** | 8.6 (12 reviews) | 8.7 (40 reviews) ✓ Verified | 

#### Integration

| Feature | Freemius | Paddle | 
|---|---|---|
| **Payments** | 9.1 (13 reviews) | 8.7 (43 reviews) ✓ Verified | 
| **Accounting** | 9.7 (10 reviews) | 7.8 (37 reviews) ✓ Verified | 
| **CRM & Sales** | 9.4 (11 reviews) | 7.6 (35 reviews) ✓ Verified | 

#### Agentic AI - Subscription Management

| Feature | Freemius | Paddle | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.7 (7 reviews) | 
| **Cross-system Integration** | Not enough data | 6.2 (7 reviews) | 
| **Adaptive Learning** | Not enough data | 5.7 (7 reviews) | 
| **Natural Language Interaction** | Not enough data | 5.5 (7 reviews) | 
| **Decision Making** | Not enough data | 6.3 (8 reviews) | 

### Sales Tax and VAT Compliance

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | 8.4/10 | 59 |

#### Tracking

| Feature | Freemius | Paddle | 
|---|---|---|
| **Sales Tax** | Not enough data | 9.6 (54 reviews) | 
| **VAT** | Not enough data | 9.5 (55 reviews) | 
| **GST** | Not enough data | 9.3 (50 reviews) | 
| **Exemptions** | Not enough data | 8.9 (42 reviews) | 
| **Adjustments** | Not enough data | 8.8 (40 reviews) | 
| **Localization** | Not enough data | 9.2 (47 reviews) | 

#### Integrations

| Feature | Freemius | Paddle | 
|---|---|---|
| **Integrations** | Not enough data | 7.9 (47 reviews) | 

#### Remittance

| Feature | Freemius | Paddle | 
|---|---|---|
| **Returns** | Not enough data | 8.7 (43 reviews) | 
| **Notifications** | Not enough data | 8.0 (46 reviews) | 
| **Global/Cross Borders** | Not enough data | 8.5 (46 reviews) | 
| **Analytics** | Not enough data | 7.8 (45 reviews) | 

#### Agentic AI - Sales Tax and VAT Compliance

| Feature | Freemius | Paddle | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.9 (8 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.5 (8 reviews) | 

### Payments Orchestration

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | N/A | N/A |

#### Architecture

| Feature | Freemius | Paddle | 
|---|---|---|
| **Unified API** | Not enough data | Not enough data | 
| **POL** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### Processing

| Feature | Freemius | Paddle | 
|---|---|---|
| **Validation** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **Cross Border** | Not enough data | Not enough data | 
| **Routing** | Not enough data | Not enough data | 
| **Reconciliation** | Not enough data | Not enough data | 

#### Risk & Compliance

| Feature | Freemius | Paddle | 
|---|---|---|
| **Failed payments** | Not enough data | Not enough data | 
| **Tokenization** | Not enough data | Not enough data | 
| **Compliance** | Not enough data | Not enough data | 

#### Analytics

| Feature | Freemius | Paddle | 
|---|---|---|
| **Consolidation** | Not enough data | Not enough data | 
| **Optimization** | Not enough data | Not enough data | 
| **Fraud** | Not enough data | Not enough data | 

#### Agentic AI - Payments Orchestration

| Feature | Freemius | Paddle | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Subscription Analytics

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | N/A | N/A |

#### Data Management

| Feature | Freemius | Paddle | 
|---|---|---|
| **Updating** | Not enough data | Not enough data | 
| **Data cleansing** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 

#### Analysis

| Feature | Freemius | Paddle | 
|---|---|---|
| **KPIs** | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Revenue Optimization ** | Not enough data | Not enough data | 

#### Agentic AI - Subscription Analytics

| Feature | Freemius | Paddle | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Embedded Payments

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | N/A | N/A |

#### Payments - Embedded Payments

| Feature | Freemius | Paddle | 
|---|---|---|
| **Processing** | Not enough data | Not enough data | 
| **Fraud Protection** | Not enough data | Not enough data | 
| **Payment Methods** | Not enough data | Not enough data | 

#### Personalization - Embedded Payments

| Feature | Freemius | Paddle | 
|---|---|---|
| **Customer Onboarding** | Not enough data | Not enough data | 
| **Checkout Customization** | Not enough data | Not enough data | 
| **Localization** | Not enough data | Not enough data | 
| **Merchant Portal** | Not enough data | Not enough data | 

#### Setup - Embedded Payments

| Feature | Freemius | Paddle | 
|---|---|---|
| **Payment Flows** | Not enough data | Not enough data | 
| **APIs** | Not enough data | Not enough data | 
| **Dispute Management** | Not enough data | Not enough data | 

#### Analytics - Embedded Payments

| Feature | Freemius | Paddle | 
|---|---|---|
| **Transactions** | Not enough data | Not enough data | 
| **Reconciliation** | Not enough data | Not enough data | 
| **Revenue** | Not enough data | Not enough data | 

#### Agentic AI - Embedded Payments

| Feature | Freemius | Paddle | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Merchant of Record

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | 9.0/10 | 44 |

#### Payment processing - Merchant of Record

| Feature | Freemius | Paddle | 
|---|---|---|
| **Automation** | Not enough data | 9.0 (34 reviews) | 
| **Cross Border
** | Not enough data | 9.5 (36 reviews) | 
| **Payment Options** | Not enough data | 9.1 (38 reviews) | 
| **Multi-Currency** | Not enough data | 9.2 (37 reviews) | 
| **Reconciliation** | Not enough data | 8.2 (32 reviews) | 
| **Chargeback** | Not enough data | 7.8 (33 reviews) | 

#### Tax management - Merchant of Record

| Feature | Freemius | Paddle | 
|---|---|---|
| **Automated tax calculation** | Not enough data | 9.5 (40 reviews) | 
| **Standard compliance** | Not enough data | 9.4 (36 reviews) | 
| **Tax reporting** | Not enough data | 9.5 (31 reviews) | 

#### Security and Compliance - Merchant of Record

| Feature | Freemius | Paddle | 
|---|---|---|
| **AML-KYC** | Not enough data | 8.8 (28 reviews) | 
| **Secure SLC** | Not enough data | 8.9 (29 reviews) | 
| **PCI-DSS** | Not enough data | 9.1 (31 reviews) | 
| **Encryption and tokenization** | Not enough data | 9.3 (33 reviews) | 

#### Administration - Merchant of Record

| Feature | Freemius | Paddle | 
|---|---|---|
| **E-commerce Integration** | Not enough data | 8.7 (34 reviews) | 
| **Reporting & Analytics** | Not enough data | 8.8 (36 reviews) | 
| **Customer support** | Not enough data | 8.9 (39 reviews) | 

### Failed Payment Recovery

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | 8.7/10 | 17 |

#### Payment failure - Failed Payment Recovery

| Feature | Freemius | Paddle | 
|---|---|---|
| **Failed payment prevention** | Not enough data | 9.3 (17 reviews) | 
| **Failure Detection** | Not enough data | 9.3 (17 reviews) | 
| **Instant Notifications** | Not enough data | 8.8 (16 reviews) | 
| **Automated Retry** | Not enough data | 9.4 (17 reviews) | 
| **Failure Categorization** | Not enough data | 7.9 (16 reviews) | 

#### Customer Communication - Failed Payment Recovery

| Feature | Freemius | Paddle | 
|---|---|---|
| **Email/SMS Alerts** | Not enough data | 9.1 (16 reviews) | 
| **Customizable Messaging** | Not enough data | 7.5 (16 reviews) | 
| **In-app Support** | Not enough data | 8.3 (15 reviews) | 

#### Advance payment method update - Failed Payment Recovery

| Feature | Freemius | Paddle | 
|---|---|---|
| **Card Expiry** | Not enough data | 9.1 (16 reviews) | 
| **Card Account Updater ** | Not enough data | 9.2 (16 reviews) | 
| **Secure Payment Gateway** | Not enough data | 9.5 (16 reviews) | 

#### Failed payment analytics - Failed Payment Recovery

| Feature | Freemius | Paddle | 
|---|---|---|
| **Insight and trends** | Not enough data | 8.8 (14 reviews) | 
| **AI-driven reporting** | Not enough data | 6.3 (13 reviews) | 
| **Real-Time Tracking** | Not enough data | 8.6 (15 reviews) | 

### Accounting & Finance

| Product | Score | Reviews |
|---|---|---|
| **Freemius** | N/A | N/A |
| **Paddle** | N/A | N/A |

#### Agentic AI - Accounting & Finance

| Feature | Freemius | Paddle | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (7):** [Payment Analytics Software](https://www.g2.com/categories/payment-analytics), [Subscription Billing Software](https://www.g2.com/categories/subscription-billing), [Subscription Revenue Management Software](https://www.g2.com/categories/subscription-revenue-management), [Subscription Analytics Software](https://www.g2.com/categories/subscription-analytics), [Sales Tax and VAT Compliance Software](https://www.g2.com/categories/sales-tax-and-vat-compliance), [Subscription Management Software](https://www.g2.com/categories/subscription-management), [Merchant of Record Software](https://www.g2.com/categories/merchant-of-record)


**Unique to Paddle (5):** [Failed Payment Recovery Software](https://www.g2.com/categories/failed-payment-recovery), [Billing Software](https://www.g2.com/categories/billing), [Enterprise Payment Software](https://www.g2.com/categories/enterprise-payment), [Embedded Payments Software](https://www.g2.com/categories/embedded-payments), [Payments Orchestration Software](https://www.g2.com/categories/payments-orchestration)


---
## Reviewer Demographics

### By Company Size

| Segment | Freemius | Paddle | 
|---|---|---|
| **Small-Business** | 98.3% | 90.3% | 
| **Mid-Market** | 1.7% | 8.4% | 
| **Enterprise** | 0% | 1.3% | 

### By Industry

#### Freemius

- **Computer Software:** 62.7%
- **Information Technology and Services:** 11.9%
- **Internet:** 6.8%
- **Program Development:** 1.7%
- **Online Media:** 1.7%
- **Newspapers:** 1.7%
- **Media Production:** 1.7%
- **Marketing and Advertising:** 1.7%
- **Hospital & Health Care:** 1.7%
- **Graphic Design:** 1.7%
- **Other:** 6.8%

#### Paddle

- **Computer Software:** 52.2%
- **Information Technology and Services:** 11.2%
- **Internet:** 5.4%
- **Marketing and Advertising:** 4.0%
- **Design:** 2.7%
- **E-Learning:** 2.7%
- **Accounting:** 2.2%
- **Computer & Network Security:** 1.8%
- **Financial Services:** 1.8%
- **Graphic Design:** 1.8%
- **Other:** 14.3%

---
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- [PayPro Global](https://www.g2.com/products/payproglobal/reviews) — 4.9/5 stars (113 reviews)
- [Billsby](https://www.g2.com/products/billsby/reviews) — 4.8/5 stars (486 reviews)
- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)
- [Sage Intacct](https://www.g2.com/products/sage-intacct/reviews) — 4.3/5 stars (4187 reviews)

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## Top Discussions

### Freemius

- Title: [What does Freemius do?](https://www.g2.com/discussions/what-does-freemius-do) — 1 comment
  > **Top comment:** "Freemius allows a WordPress plugin developer to distribute a premium plugin on their own website. The service offers the ability to take subscription..."

### Paddle

- Title: [I want to get the unauthorized charges to be refunded](https://www.g2.com/discussions/50154-i-want-to-get-the-unauthorized-charges-to-be-refunded) — 1 comment, 1 upvote
  > **Top comment:** "Jan
07              Did not make any purchase  Unauthorized transaction
Paddle.com Market Limited
Preapproved Payment
- $52.94"
- Title: [How does Paddle prevent fraud?](https://www.g2.com/discussions/how-does-paddle-prevent-fraud) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Paddle protects against fraud with both automated and manual systems. Chargebacks are contested on your behalf so you can keep the money you’ve earned. 
"
- Title: [How does Paddle handle VAT and Sales Tax on my behalf?](https://www.g2.com/discussions/how-does-paddle-handle-vat-sales-tax-on-my-behalf) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Paddle calculates and applies sales tax for you, as well as taking on your tax liability and remitting on your behalf, so you never have to deal with sales..."
- Title: [Can I customize my checkout look & feel?](https://www.g2.com/discussions/can-i-customize-my-checkout-look-feel) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Our checkouts have excellent UX and are industry-leading in their conversion rates. You may notice minor changes to user flow / user interface while working..."
- Title: [Which languages do you support?](https://www.g2.com/discussions/which-languages-do-you-support) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "The Paddle Checkout is localized in the following..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/freemius-vs-paddle)