# FormAssembly vs Wufoo Comparison

| | FormAssembly | Wufoo | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 400 | 296 | 
| **Largest Market Segment** | Small-Business (57.4% of reviews) | Small-Business (52.6% of reviews) | 
| **Entry Level Price** | Contact Us | FREE | 

---
## Top Pros & Cons

### FormAssembly

Pros:
- Ease of Use (11 reviews)
- Customer Support (8 reviews)

Cons:
- Limited Customization (6 reviews)
- Missing Features (5 reviews)

### Wufoo

Pros:
- Automation (1 reviews)
- Automations (1 reviews)

Cons:
- Reliability Issues (1 reviews)
- Submission Limitations (1 reviews)

---
## Ratings Comparison
| Rating | FormAssembly | Wufoo | 
|---|---|---|
  | **Meets Requirements** | 8.6 (340 reviews) | 8.5 (263 reviews) | 
  | **Ease of Use** | 8.2 (340 reviews) | 8.8 (264 reviews) | 
  | **Ease of Setup** | 8.4 (295 reviews) | 8.9 (120 reviews) | 
  | **Ease of Admin** | 8.5 (300 reviews) | 8.7 (120 reviews) | 
  | **Quality of Support** | 8.5 (314 reviews) | 8.1 (172 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (283 reviews) | 8.8 (99 reviews) | 
  | **Product Direction (% positive)** | 7.8 (327 reviews) | 6.9 (255 reviews) | 

---
## Pricing

### FormAssembly

#### Entry-Level Pricing

Plan: Atlas Team

Price: Contact Us

Description: The mid-tier plan for a workgroup or small business.

Key Features:
- All Core Functionality of the Explorer Plan
- Customizable Document Generation with Multi-Signer E-Signature
- Identity Authentication

[Browse all 3 editions](https://www.g2.com/products/formassembly/pricing)

#### Free Trial

Yes

### Wufoo

#### Entry-Level Pricing

Plan: FREE

Price: FREE

Key Features:
-  5 Forms 
-  100 Entries 
-  10 Fields 

[Browse all 4 editions](https://www.g2.com/products/wufoo/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **FormAssembly** | N/A | N/A |
| **Wufoo** | N/A | N/A |

#### Lead Generation

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **FormAssembly** | 8.7/10 | 51 |
| **Wufoo** | N/A | N/A |

#### Lead Monitoring

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Features** | 8.6 (34 reviews) ✓ Verified | Not enough data | 
| **Performance** | 8.8 (33 reviews) ✓ Verified | Not enough data | 
| **Identification** | Feature Not Available | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Capture

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Mobile** | 8.6 (30 reviews) ✓ Verified | Not enough data | 
| **Websites** | 9.2 (39 reviews) ✓ Verified | Not enough data | 
| **Social Media** | 7.8 (17 reviews) ✓ Verified | Not enough data | 
| **Data** | 9.0 (35 reviews) ✓ Verified | Not enough data | 

#### Analytics

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Export/Import** | 9.1 (34 reviews) ✓ Verified | Not enough data | 
| **Reporting** | 8.3 (32 reviews) ✓ Verified | Not enough data | 

#### Customization

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Forms** | 9.0 (43 reviews) ✓ Verified | Not enough data | 
| **Personalization** | 8.5 (43 reviews) ✓ Verified | Not enough data | 
| **Templates** | 8.2 (37 reviews) ✓ Verified | Not enough data | 
| **Integration** | 9.3 (42 reviews) ✓ Verified | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **FormAssembly** | 8.6/10 | 65 |
| **Wufoo** | 7.9/10 | 11 |

#### Survey Management

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Survey Builder** | 9.2 (55 reviews) | 8.8 (10 reviews) | 
| **Question Types** | 9.1 (61 reviews) | 8.5 (11 reviews) | 
| **Templates** | 8.3 (47 reviews) | 8.0 (9 reviews) | 
| **Survey Distribution** | 8.9 (49 reviews) | 8.3 (10 reviews) | 

#### Survey Customization

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Branching/Skip Logic** | 8.8 (57 reviews) | 8.3 (10 reviews) | 
| **Branding** | 8.7 (58 reviews) | 6.1 (11 reviews) | 
| **Multimedia Support** | 7.9 (43 reviews) | 7.0 (9 reviews) | 
| **Multilingual Surveys** | 7.3 (27 reviews) | 7.1 (8 reviews) | 

#### Survey Insights

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Reporting & Analytics** | 8.1 (48 reviews) | 7.6 (11 reviews) | 
| **BI Tools Integration** | 8.5 (25 reviews) | 8.5 (8 reviews) | 
| **Data Exporting** | 9.1 (56 reviews) | 8.6 (11 reviews) | 
| **Permissions** | 8.8 (41 reviews) | 7.7 (11 reviews) | 

#### Agentic AI - Survey

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Drag and Drop App Builder

| Product | Score | Reviews |
|---|---|---|
| **FormAssembly** | 9.0/10 | 28 |
| **Wufoo** | N/A | N/A |

#### Functionality

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **App complexity** | Feature Not Available | Not enough data | 
| **App Variety** | Feature Not Available | Not enough data | 
| **Customized Branding** | 8.9 (25 reviews) | Not enough data | 
| **Application Templates** | 8.7 (23 reviews) | Not enough data | 

#### Data Control

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Data Migration** | 8.7 (14 reviews) | Not enough data | 
| **Data Synchronization** | 9.1 (20 reviews) | Not enough data | 
| **Data Security** | 9.4 (20 reviews) | Not enough data | 

#### Agentic AI - Drag and Drop App Builder

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **FormAssembly** | 8.2/10 | 97 |
| **Wufoo** | 8.2/10 | 10 |

#### Customization

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Custom Fields** | 9.0 (89 reviews) | 8.8 (8 reviews) | 
| **Conditional Logic** | 8.6 (93 reviews) | 6.9 (6 reviews) | 
| **Multi-page Forms** | 9.1 (85 reviews) | 7.7 (8 reviews) | 
| **Design** | 8.0 (92 reviews) | 7.4 (9 reviews) | 

#### Additional Functionality

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Embedded Forms** | 8.5 (76 reviews) | 9.6 (9 reviews) | 
| **Offline Capability** | 6.4 (44 reviews) | 9.2 (6 reviews) | 
| **Notifications** | 8.4 (84 reviews) | 9.3 (9 reviews) | 
| **Payments** | 7.8 (53 reviews) | 8.3 (8 reviews) | 
| **Mobile Forms** | Feature Not Available | 6.7 (6 reviews) | 

### Salesforce AppExchange Apps

| Product | Score | Reviews |
|---|---|---|
| **FormAssembly** | N/A | N/A |
| **Wufoo** | N/A | N/A |

#### Agentic AI - Salesforce AppExchange Apps

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### No-Code Development Platforms

| Product | Score | Reviews |
|---|---|---|
| **FormAssembly** | 8.4/10 | 25 |
| **Wufoo** | N/A | N/A |

#### User Interface Design

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **WYSIWYG Editor** | 8.6 (22 reviews) | Not enough data | 
| **Customized Branding** | 8.1 (24 reviews) | Not enough data | 
| **App Templates** | 8.1 (21 reviews) | Not enough data | 
| **Workflow Management** | 8.4 (18 reviews) | Not enough data | 

#### Data Control

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Data Migration** | 8.3 (17 reviews) | Not enough data | 
| **Data Synchronization** | 8.3 (19 reviews) | Not enough data | 
| **Data Security** | 9.0 (20 reviews) | Not enough data | 

#### Publishing

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Application Deployment** | 8.7 (20 reviews) | Not enough data | 
| **Platform Compatibility** | 8.8 (23 reviews) | Not enough data | 
| **Lifecycle Management** | 8.3 (18 reviews) | Not enough data | 

#### Agentic AI - No-Code Development Platforms

| Feature | FormAssembly | Wufoo | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Survey Software](https://www.g2.com/categories/survey)

**Unique to FormAssembly (4):** [No-Code Development Platforms](https://www.g2.com/categories/no-code-development-platforms), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Salesforce AppExchange Apps](https://www.g2.com/categories/salesforce-appexchange-apps), [Drag and Drop App Builder Software](https://www.g2.com/categories/drag-and-drop-app-builder)



---
## Reviewer Demographics

### By Company Size

| Segment | FormAssembly | Wufoo | 
|---|---|---|
| **Small-Business** | 57.4% | 52.6% | 
| **Mid-Market** | 33.6% | 33.7% | 
| **Enterprise** | 9.0% | 13.7% | 

### By Industry

#### FormAssembly

- **Non-Profit Organization Management:** 34.4%
- **Higher Education:** 14.7%
- **Education Management:** 6.5%
- **Information Technology and Services:** 5.2%
- **Computer Software:** 3.1%
- **Primary/Secondary Education:** 2.3%
- **Financial Services:** 2.1%
- **Marketing and Advertising:** 1.6%
- **Religious Institutions:** 1.6%
- **Civic & Social Organization:** 1.6%
- **Other:** 27.1%

#### Wufoo

- **Non-Profit Organization Management:** 10.9%
- **Higher Education:** 6.8%
- **Marketing and Advertising:** 5.5%
- **Internet:** 5.5%
- **Religious Institutions:** 4.8%
- **Education Management:** 4.1%
- **Computer Software:** 3.8%
- **Events Services:** 3.8%
- **Information Technology and Services:** 2.7%
- **Insurance:** 2.4%
- **Other:** 49.8%

---
## Alternatives

### Alternatives to FormAssembly

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5138 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (994 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23538 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (471 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (469 reviews)
- [123FormBuilder](https://www.g2.com/products/123formbuilder/reviews) — 4.5/5 stars (175 reviews)
- [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3015 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (949 reviews)
- [Outgrow](https://www.g2.com/products/outgrow/reviews) — 4.7/5 stars (328 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2061 reviews)

### Alternatives to Wufoo

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5138 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (994 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (471 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (469 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (949 reviews)
- [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3015 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2061 reviews)
- [Cognito Forms](https://www.g2.com/products/cognito-forms/reviews) — 4.6/5 stars (118 reviews)
- [WPForms](https://www.g2.com/products/wpforms/reviews) — 4.7/5 stars (969 reviews)
- [Outgrow](https://www.g2.com/products/outgrow/reviews) — 4.7/5 stars (328 reviews)

---
## Top Discussions

### FormAssembly

No discussions available for this product.

### Wufoo

- Title: [When it comes to the monthly reset limits, Is there a way for the monthly entry limits to reset on their own?](https://www.g2.com/discussions/when-it-comes-to-the-monthly-reset-limits-is-there-a-way-for-the-monthly-entry-limits-to-reset-on-their-own) — 2 comments, 1 upvote
  > **Top comment:** "Only of you have a paid subscription.  Of your using the free model, you have to manually reset it"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/formassembly-vs-wufoo)