Link copied to clipboard

# Focos vs Shift Comparison - What are their main differences?

Share
[
Export
](/compare/focos/redbrick-shift/export.csv)

FocosShift[+ Add Product](#)

Reviews

**Focos** [

4.7/5(15)

](https://www.g2.com/products/focos/reviews#reviews)

**Shift** [

4.4/5(263)

](https://www.g2.com/products/redbrick-shift/reviews#reviews)

Pricing

**Focos**
Free Trial

**$6** User/Month · Solo (Monthly)

**Shift**
Free Trial

**Free** · Basic

**Pricing Insights**
from reviews

Time to Implement

**Focos**
Not enough reviews yet

**Shift**
\<1 month

Based on 39 responses

Return on Investment

**Focos**
Not enough reviews yet

**Shift**
5 months

Based on 39 responses

Perceived Cost

**Focos**
Not enough reviews yet

**Shift**
$$$$$

Average Discount

**Focos**
Not enough reviews yet

**Shift**
6%

Pros & Cons

**Focos**
Not enough data

**Shift**
[
Ease of Use (110)
](https://www.g2.com/products/redbrick-shift/reviews?filters%5Bsentiment_snippet%5D=1575745&qs=pros-and-cons#reviews)[
Easy Accessibility (71)
](https://www.g2.com/products/redbrick-shift/reviews?filters%5Bsentiment_snippet%5D=1576218&qs=pros-and-cons#reviews)[
App Issues (40)
](https://www.g2.com/products/redbrick-shift/reviews?filters%5Bsentiment_snippet%5D=1576080&qs=pros-and-cons#reviews)[
Missing Features (19)
](https://www.g2.com/products/redbrick-shift/reviews?filters%5Bsentiment_snippet%5D=1575361&qs=pros-and-cons#reviews)

Screenshots

**Focos**
 ![Focos screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/138452/Arranging-apps.png)

**Shift**
 ![Shift screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/141186/drag-n-drop-_1_.jpg)

Ratings

Meets Requirements

**Focos**

9.6

9.69

**Shift**

8.7

8.7234

Ease of Use

**Focos**

10.0

10.09

**Shift**

9.1

9.1240

Ease of Setup

**Focos**
Not enough data

**Shift**

9.1

9.1187

Ease of Admin

**Focos**
Not enough data

**Shift**

9.1

9.157

Quality of Support

**Focos**

10.0

10.08

**Shift**

8.5

8.5166

Has the product been a good partner in doing business?

**Focos**
Not enough data

**Shift**

8.8

8.853

Product Direction (% positive)

**Focos**

10.0

10.08

**Shift**

9.1

9.1235

Features

Unified Workspaces[Hide 53 FeaturesShow 53 Features](javascript:void(0);)

9.4

7

7.3

164

Login Options 

Password Saver

10.0(won by 2.4)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.6

155

Single Sign-On (SSO)

10.0(won by default)

5

Feature Not Available

Productivity

Email Client

10.0(won by 0.9)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

9.1

158

Activity Feed

8.3(won by default)

5

Feature Not Available

Split Screen

Not enough data

Feature Not Available

Virtual Assistant

Feature Not Available

Feature Not Available

Analytics and Reporting

Not enough data

Feature Not Available

Customization 

Custom Workflows

8.0(won by 1.0)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.0

150

Multiple Workspaces

9.7(won by 0.4)

6

9.3

160

Custom Application Integration

10.0(won by 2.0)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

153

Agentic AI - Unified Workspaces

Autonomous Task Execution

Not enough data

5.0(won by default)

38

Adaptive Learning

Not enough data

5.2(won by default)

40

Additional Functionality

Activity Dashboard

Not enough data

Not enough data

Remote Access/Control

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Time Zone Tracking

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Projections

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Softphone

Not enough data

Not enough data

Employee Activity Monitoring

Not enough data

Not enough data

File Transfer

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

SSL Security

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Meeting Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

API

Not enough data

Not enough data

Project Time Tracking

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Remote Support

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Live Chat

Not enough data

Not enough data

Two-Way Audio & Video

Not enough data

Not enough data

Electronic Signature

Not enough data

Not enough data

Video Chat

Not enough data

Not enough data

Assignment Management

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Progress Tracking

Not enough data

Not enough data

Video Conferencing

Not enough data

Not enough data

Email Client[Hide 11 FeaturesShow 11 Features](javascript:void(0);)

Not enough data

7.8

171

Inbox Tools

Unified Inbox

Not enough data

9.5(won by default)

168

Filters

Not enough data

8.4(won by default)

159

Reminders

Not enough data

7.9(won by default)

155

Notifications

Not enough data

8.5(won by default)

163

Coordination Tools

Calendar

Not enough data

8.2(won by default)

160

Contacts

Not enough data

7.4(won by default)

153

Task Management

Not enough data

7.6(won by default)

155

Software Options

Desktop Application

Not enough data

9.4(won by default)

166

Mobile Application

Not enough data

Feature Not Available

Email Client - Agentic AI

Autonomous Task Execution

Not enough data

5.0(won by default)

37

Cross-system Integration

Not enough data

6.3(won by default)

38

Browser[Hide 27 FeaturesShow 27 Features](javascript:void(0);)

Not enough data

4.9

35

Generative AI

AI Text Generation

Not enough data

Feature Not Available

AI Text Summarization

Not enough data

Feature Not Available

AI Text-to-Speech

Not enough data

Feature Not Available

Generative AI

Not enough data

Not enough data

Agentic AI - Browser

Autonomous Task Execution

Not enough data

5.0(won by default)

35

Natural Language Interaction

Not enough data

5.1(won by default)

35

Proactive Assistance

Not enough data

4.7(won by default)

35

Additional Functionality

App Management

Not enough data

Not enough data

Search Engine

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Developer Tools

Not enough data

Not enough data

Search History

Not enough data

Not enough data

User Profiles

Not enough data

Not enough data

Private Browsing

Not enough data

Not enough data

Dark Mode

Not enough data

Not enough data

Address Bar

Not enough data

Not enough data

VPN

Not enough data

Not enough data

Anomaly/Malware Detection

Not enough data

Not enough data

Tab Management

Not enough data

Not enough data

Ad Blocker

Not enough data

Not enough data

Password Management

Not enough data

Not enough data

Customizable User Interface

Not enough data

Not enough data

Extension Management

Not enough data

Not enough data

Tracker Blocking

Not enough data

Not enough data

Privacy Options

Not enough data

Not enough data

Bookmark Management

Not enough data

Not enough data

Messaging

Not enough data

Not enough data

Show 1 feature category with incomplete data

Collaboration & Productivity[Hide 45 FeaturesShow 45 Features](javascript:void(0);)

Not enough data

Not enough data

Additional Functionality

Third-Party Integrations

Not enough data

Not enough data

To-Do List

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Screen Sharing

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Brainstorming

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

File Transfer

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Status Tracking

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Real Time Editing

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Chat/Messaging

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Assignment Management

Not enough data

Not enough data

Task Scheduling

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Secure Data Storage

Not enough data

Not enough data

File Sharing

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

Task Progress Tracking

Not enough data

Not enough data

Discussions/Forums

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Video Conferencing

Not enough data

Not enough data

Progress Tracking

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

API

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Focos](https://images.g2crowd.com/uploads/product/hd_favicon/566c861b5e722c94aa5722e5e2251018/focos.svg "Focos")](https://www.g2.com/products/focos/reviews)

Focos

Small-Business(50 or fewer emp.)

73.3%

Mid-Market(51-1000 emp.)

26.7%

Enterprise(\> 1000 emp.)

0%

[![Shift](https://images.g2crowd.com/uploads/product/hd_favicon/836e2aa09900e29e8ba6224965441f6d/redbrick-shift.svg "Shift")](https://www.g2.com/products/redbrick-shift/reviews)

Shift

Small-Business(50 or fewer emp.)

89.0%

Mid-Market(51-1000 emp.)

9.8%

Enterprise(\> 1000 emp.)

1.2%

Small-Business

(50 or fewer emp.)

73.3%

89.0%

Mid-Market

(51-1000 emp.)

26.7%

9.8%

Enterprise

(\> 1000 emp.)

0%

1.2%

Reviewers' Industry

[![Focos](https://images.g2crowd.com/uploads/product/hd_favicon/566c861b5e722c94aa5722e5e2251018/focos.svg "Focos")](https://www.g2.com/products/focos/reviews)
Focos

Marketing and Advertising

26.7%

Information Technology and Services

20.0%

Staffing and Recruiting

6.7%

Market Research

6.7%

Internet

6.7%

Other

33.3%

[![Shift](https://images.g2crowd.com/uploads/product/hd_favicon/836e2aa09900e29e8ba6224965441f6d/redbrick-shift.svg "Shift")](https://www.g2.com/products/redbrick-shift/reviews)
Shift

Marketing and Advertising

21.3%

Information Technology and Services

7.1%

Consulting

5.5%

Computer Software

4.3%

Non-Profit Organization Management

4.0%

Other

57.7%

FAQs

## Focos vs Shift FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Shift vs Focos?

Shift and Focos differ most clearly in reviewer satisfaction, with Focos holding a higher G2 rating and stronger support and usability scores, while Shift is more widely reviewed and praised for ease of use and integrations.

| [Shift](https://www.g2.com/products/redbrick-shift/reviews) | [Focos](https://www.g2.com/products/focos/reviews) |
| --- | --- |
| 4.5/5 (265 reviews) | 4.7/5 (15 reviews) |
| Small-Business | Small-Business |
| 9.1 | — |
| 8.5 | 10.0 |
| Ease of Use (112 all-time mentions) | Ease of Use (10.0/10 score) |

### How do the pricing models of Shift and Focos compare?

Focos is rated higher for value, with a stronger satisfaction score on price and cost-related dimensions.

- **Shift:** In recent reviews, several reviewers mention that Shift's price has increased and is now less affordable for solo users, though many still find it cost-effective for business use.
- **Focos:** Reviewers describe Focos as a "fantastic solution and cheap as well," with high satisfaction for its value and efficiency.

### What are the best alternatives to Shift and Focos?

The best alternatives to Shift and Focos are Outlook, Station, and Front.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Shift](https://www.g2.com/products/redbrick-shift/reviews) | 4.5/5 (265 reviews) | Small-Business | Recent reviews note price increases but praise business value | Ease of Use (112 all-time mentions) |
| [Focos](https://www.g2.com/products/focos/reviews) | 4.7/5 (15 reviews) | Small-Business | Described as "cheap as well" and efficient | Ease of Use (10.0/10 score) |
| [Outlook](https://www.g2.com/products/microsoft-outlook/reviews) | 4.5/5 (3,524 reviews) | Enterprise | — | Email Management |
| [Station](https://www.g2.com/products/station/reviews) | 4.7/5 (35 reviews) | Small-Business | — | Centralized Workspace |
| [Front](https://www.g2.com/products/front/reviews) | 4.7/5 (2,507 reviews) | Small-Business | — | Collaboration |

### Which Browser features should I prioritize when comparing Shift and Focos?

Buyers comparing Shift and Focos should prioritize ease of use, integrations, workspace management, and support quality.

- **Ease of Use:** Shift scores 9.1/10 with 112 all-time mentions; Focos scores 10.0/10.
- **Integrations:** Shift has 35 all-time mentions for integrations; Focos reviewers highlight seamless app connections and workspace customization.
- **Workspace Management:** Shift is frequently praised for workspace and tab management (42 all-time mentions); Focos reviewers cite focused workspace organization and multi-account handling.
- **Support Quality:** Shift scores 8.5/10; Focos scores 10.0/10.

### What are the pros and cons of Shift vs Focos?

Shift's headline strength is ease of use and platform centralization, while Focos stands out for its high usability and support satisfaction.

- **Shift strengths:** Ease of use (112 all-time mentions), easy accessibility (71), daily use (51), platform centralization (37), integrations (35), and time efficiency (28).
- **Shift trade-offs:** App issues (40 all-time mentions), resource intensity, and occasional integration limitations.
- **Focos strengths:** High ease of use (10.0/10), intuitive setup, focused workspace organization, and strong support (10.0/10).
- **Focos trade-offs:** Reviewers note limited customization for app labels and desire for more pre-loaded app options.

### Is Shift or Focos better for small businesses?

Shift is the better fit for small businesses, with a larger small-business reviewer base and strong workflow management sentiment.

- **Shift:** Small-Business is the largest segment, with reviewers consistently praising its ability to centralize apps, manage multiple accounts, and streamline daily workflows for small teams.
- **Focos:** Small-Business is also the largest segment, with reviewers highlighting its focused workspace and ease of use for freelancers and small teams.

### Which Browser platform has better integrations?

Shift is favored for integrations, with more reviewer-cited integration mentions and broader app support.

- **Shift:** Integrations are cited in 35 all-time reviews, with frequent mentions of Google Apps, WhatsApp, Slack, and other business tools.
- **Focos:** Reviewers highlight integration with enterprise apps and tools, but no specific third-party tools are named in the data.

### How do Shift and Focos compare on customer support?

Focos is rated materially higher for Quality of Support, with a 1.5-point advantage over Shift.

- **Shift:** Reviewers describe support as prompt and helpful, with 22 all-time mentions, though some note variability in response times.
- **Focos:** Reviewers consistently rate support at 10.0/10, describing it as excellent and highly responsive.

### Which is easier to implement, Shift or Focos?

Shift and Focos both receive strong marks for ease of setup, with reviewers describing both as easy to implement.

- **Shift:** Scores 9.1/10 for Ease of Setup, with reviewers frequently citing straightforward installation and minimal learning curve.
- **Focos:** Reviewers describe setup as extremely easy and intuitive, with several noting that teams were up and running in minutes.

### Which product has better Calendar?

Shift is favored for Calendar, as it is the most frequently mentioned feature across both products' reviews.

- **Shift:** Reviewers frequently mention calendar management as a key benefit, with strong integration into daily workflows and positive sentiment in recent reviews.
- **Focos:** Reviewers note the ability to manage multiple accounts and apps, but do not specifically highlight calendar features.

Alternatives

**Focos Alternatives**

 ![Station](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_be2fe688c49794af7a38c62e30d988a8/station.png "Station")

[
Station
](/products/station/reviews)

 ![Brave](https://images.g2crowd.com/uploads/product/hd_favicon/9ff070b8e11f9059f297f646c38022ee/brave.svg "Brave")

[
Brave
](/products/brave/reviews)

 ![Workona](https://images.g2crowd.com/uploads/product/hd_favicon/ba9de4cf615d6278fd51773a3469008b/workona.svg "Workona")

[
Workona
](/products/workona/reviews)

 ![Chrome Enterprise](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_d411eb490c30b3a8eb6bf56f537e4d45/chrome-enterprise.png "Chrome Enterprise")

[
Chrome Enterprise
](/products/chrome-enterprise/reviews)

**Shift Alternatives**

 ![Microsoft Outlook](https://images.g2crowd.com/uploads/product/hd_favicon/5c440ee40ed0f9d1e1c0575dbdd12898/microsoft-outlook.png "Microsoft Outlook")

[
Outlook
](/products/microsoft-outlook/reviews)

 ![Front](https://images.g2crowd.com/uploads/product/hd_favicon/1fe01c88159eb52ed7e93d98cdce08a5/front.svg "Front")

[
Front
](/products/front/reviews)

 ![Thunderbird](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6ca5b57b63c45814e9ef66a64ca43c19/thunderbird.png "Thunderbird")

[
Thunderbird
](/products/thunderbird/reviews)

 ![Spike](https://images.g2crowd.com/uploads/product/hd_favicon/ad8d6b14c633bf13965f58ef40a77f0f/spike.svg "Spike")

[
Spike
](/products/spike/reviews)