# Fivetran vs Kleene Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Fivetran excels in user-friendliness, with many users appreciating its **pre-defined schema** for a wide range of products, making reporting straightforward. Users highlight the ease of setting up connections, often noting that data can be loaded with just a click.
- **Users say** that Kleene stands out for its **speed of data access** , with one reviewer mentioning they had a functional set of reports within just a week. This rapid implementation can be a significant advantage for teams needing quick insights.
- **According to verified reviews** , Fivetran's support community is a valuable resource, with users noting the availability of numerous resources to assist with each connection. This can make the overall experience smoother, especially for those new to data integration.
- **Reviewers mention** that Kleene offers a **straightforward pricing model** that provides strong value, especially considering the level of support included. Users appreciate the reliability of Kleene's analysts and account managers, which can enhance the overall partnership experience.
- **G2 reviewers highlight** that while Fivetran has a solid performance in ease of setup and administration, it sometimes faces challenges in meeting specific workflow needs, which can lead to configuration difficulties for some users.
- **Users report** that Kleene's focus on customer communication and understanding user needs has led to successful project outcomes, with one user noting that they are already working on a second data solution with Kleene, indicating a strong ongoing partnership.



| | Fivetran | Kleene | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 795 | 29 | 
| **Largest Market Segment** | Mid-Market (59.1% of reviews) | Mid-Market (55.6% of reviews) | 
| **Entry Level Price** | Free | Contact Us Per Year | 

---
## Top Pros & Cons

### Fivetran

Pros:
- Ease of Use (187 reviews)
- Easy Setup (74 reviews)

Cons:
- Sync Issues (60 reviews)
- Expensive (36 reviews)

### Kleene

Pros:
- Automation (2 reviews)
- Business Value (2 reviews)


---
## Ratings Comparison
| Rating | Fivetran | Kleene | 
|---|---|---|
  | **Meets Requirements** | 8.6 (585 reviews) | 9.0 (20 reviews) | 
  | **Ease of Use** | 9.0 (593 reviews) | 9.0 (20 reviews) | 
  | **Ease of Setup** | 9.1 (374 reviews) | 9.2 (14 reviews) | 
  | **Ease of Admin** | 8.8 (327 reviews) | 8.6 (11 reviews) | 
  | **Quality of Support** | 8.5 (535 reviews) | 9.8 (20 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (321 reviews) | 9.7 (11 reviews) | 
  | **Product Direction (% positive)** | 8.4 (531 reviews) | 8.6 (17 reviews) | 

---
## Pricing

### Fivetran

#### Entry-Level Pricing

Plan: Free Plan

Price: Free

Description: For individuals automating ELT for small volumes of data.

Key Features:
- Access Standard Plan features, free up to 500,000 monthly active rows (MAR)
- Commitment free: No credit card required

[Browse all 4 editions](https://www.g2.com/products/fivetran/pricing)

#### Free Trial

Yes

### Kleene

#### Entry-Level Pricing

Plan: Launch

Price: Contact Us Per Year

Description: Plug-and-play access to the Kleene.ai platform.

Key Features:
- Up to 3 connectors
- Access to set-up guides
- 2 hour onboarding session

[Browse all 4 editions](https://www.g2.com/products/kleene/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### Reports

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Reports Interface** | Not enough data | Not enough data | 
| **Steps to Answer** | Not enough data | Not enough data | 
| **Graphs and Charts** | Not enough data | Not enough data | 
| **Score Cards** | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | 

#### Self Service 

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Calculated Fields** | Not enough data | Not enough data | 
| **Data Column Filtering** | Not enough data | Not enough data | 
| **Data Discovery** | Not enough data | Not enough data | 
| **Search** | Not enough data | Not enough data | 
| **Collaboration / Workflow** | Not enough data | Not enough data | 
| **Automodeling** | Not enough data | Not enough data | 

#### Advanced Analytics

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Big Data Services** | Not enough data | Not enough data | 

#### Building Reports

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Transformation** | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | 
| **WYSIWYG Report Design** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 

#### Platform

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Mobile User Support** | Not enough data | Not enough data | 
| **Customization ** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 

### Analytics Platforms

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### Reports

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Reports Interface** | Not enough data | Not enough data | 
| **Steps to Answer** | Not enough data | Not enough data | 
| **Graphs and Charts** | Not enough data | Not enough data | 
| **Score Cards** | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | 

#### Data Preparation

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Connectors** | Not enough data | Not enough data | 
| **Data Governance** | Not enough data | Not enough data | 

#### Data Modeling and Blending

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Querying** | Not enough data | Not enough data | 
| **Data Filtering** | Not enough data | Not enough data | 
| **Data Blending** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Fivetran | Kleene | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

#### Agentic AI - Analytics Platforms

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Multi-step Planning** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Feature Not Available | 

#### Self Service 

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Calculated Fields** | Not enough data | Not enough data | 
| **Data Column Filtering** | Not enough data | Not enough data | 
| **Data Discovery** | Not enough data | Not enough data | 
| **Search** | Not enough data | Not enough data | 
| **Collaboration / Workflow** | Not enough data | Not enough data | 
| **Automodeling** | Not enough data | Not enough data | 

#### Deployment & Integration - Analytics Platforms

| Feature | Fivetran | Kleene | 
|---|---|---|
| **No-code Dashboard Builder** | Not enough data | Not enough data | 
| **Report Scheduling and Automation** | Not enough data | Not enough data | 
| **Embedded Analytics and White-labeling** | Not enough data | Not enough data | 
| **Data Source Connectivity** | Not enough data | Not enough data | 

#### Advanced Analytics

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Big Data Services** | Not enough data | Not enough data | 

#### Performance & Scalability - Analytics Platforms

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Large data handling and Query Speed** | Not enough data | Not enough data | 
| **Concurrent User Support** | Not enough data | Not enough data | 

#### Advanced Analytics & Modeling - Analytics Platforms

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Modeling and Governance** | Not enough data | Not enough data | 
| **Notebook and Script Integration** | Not enough data | Not enough data | 
| **Built-in Predictive and Statistical Models** | Not enough data | Not enough data | 

#### Agentic AI Capabilities - Analytics Platforms

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Auto-generated Insights and Narratives** | Not enough data | Feature Not Available | 
| **Natural Language Queries** | Not enough data | Feature Not Available | 
| **Proactive KPI Monitoring and Alerts** | Not enough data | Feature Not Available | 
| **AI Agents for Analytical Follow-ups** | Not enough data | Feature Not Available | 

#### Personalized Intelligence - Analytics Platforms

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Behavioral Learning for Contextual Query Refinement** | Not enough data | Feature Not Available | 
| **Role-based Insight Personalization** | Not enough data | Feature Not Available | 
| **Conversational and Prompt-based Analytics** | Not enough data | Feature Not Available | 

#### Building Reports

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Transformation** | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | 
| **WYSIWYG Report Design** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 

### Embedded Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### Reports

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Reports Interface** | Not enough data | Not enough data | 
| **Steps to Answer** | Not enough data | Not enough data | 
| **Graphs and Charts** | Not enough data | Not enough data | 
| **Score Cards** | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | 

#### Self Service 

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Calculated Fields** | Not enough data | Not enough data | 
| **Data Column Filtering** | Not enough data | Not enough data | 
| **Data Discovery** | Not enough data | Not enough data | 
| **Search** | Not enough data | Not enough data | 
| **Collaboration / Workflow** | Not enough data | Not enough data | 
| **Automodeling** | Not enough data | Not enough data | 

#### Building Reports

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Transformation** | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | 
| **WYSIWYG Report Design** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 

### Data Extraction

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | 8.0/10 | 176 |
| **Kleene** | N/A | N/A |

#### Functionality

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Diverse Extraction Points** | 8.4 (152 reviews) | Not enough data | 
| **Data Structuring** | 8.5 (145 reviews) | Not enough data | 
| **Consolidation** | 8.4 (129 reviews) | Not enough data | 
| **Data Cleaning** | 7.1 (116 reviews) | Not enough data | 
| **Cloud Extraction** | 8.7 (138 reviews) | Not enough data | 
| **Visualization** | 6.4 (111 reviews) | Not enough data | 

#### Diverse Extraction Points

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Diverse Extraction Points** | 8.4 (152 reviews) | Not enough data | 

### ETL Tools

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | 8.4/10 | 219 |
| **Kleene** | 9.3/10 | 9 |

#### Management

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Reporting** | 7.7 (150 reviews) | 8.5 (8 reviews) | 
| **Auditing** | 7.4 (146 reviews) | 8.8 (8 reviews) | 

#### Functionality

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Extraction** | 8.9 (162 reviews) | 9.6 (8 reviews) | 
| **Transformation** | 8.1 (171 reviews) | 9.8 (8 reviews) | 
| **Loading** | 8.9 (194 reviews) | 9.8 (8 reviews) | 
| **Automation** | 9.0 (194 reviews) | 9.5 (7 reviews) | 
| **Scalability** | 8.5 (188 reviews) | 9.3 (7 reviews) | 

### Data Science and Machine Learning Platforms

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### System

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Ingestion & Wrangling** | Not enough data | Not enough data | 

#### Model Development

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Language Support** | Not enough data | Feature Not Available | 
| **Drag and Drop** | Not enough data | Feature Not Available | 
| **Pre-Built Algorithms** | Not enough data | Feature Not Available | 
| **Model Training** | Not enough data | Feature Not Available | 

#### Model Development

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Feature Engineering** | Not enough data | Not enough data | 

#### Machine/Deep Learning Services

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Computer Vision** | Not enough data | Feature Not Available | 
| **Natural Language Processing** | Not enough data | Feature Not Available | 
| **Natural Language Generation** | Not enough data | Feature Not Available | 
| **Artificial Neural Networks** | Not enough data | Feature Not Available | 

#### Machine/Deep Learning Services

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Natural Language Understanding** | Not enough data | Not enough data | 
| **Deep Learning** | Not enough data | Not enough data | 

#### Deployment

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Managed Service** | Not enough data | Not enough data | 
| **Application** | Not enough data | Not enough data | 
| **Scalability** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Fivetran | Kleene | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 
| **AI Text-to-Image** | Not enough data | Feature Not Available | 

#### Agentic AI - Data Science and Machine Learning Platforms

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Multi-step Planning** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 
| **Decision Making** | Not enough data | Feature Not Available | 

### Data Replication

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | 7.9/10 | 95 |
| **Kleene** | N/A | N/A |

#### Management

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Real-Time Analytics** | 7.2 (66 reviews) | Not enough data | 
| **Solution Integration** | 8.2 (59 reviews) | Not enough data | 
| **Infrastructure Compatibility** | 8.5 (77 reviews) | Not enough data | 
| **Monitoring** | 8.0 (82 reviews) | Not enough data | 

#### Solution Provision

| Feature | Fivetran | Kleene | 
|---|---|---|
| **System Failover** | 7.3 (55 reviews) | Not enough data | 
| **Pay by Usage** | 8.3 (71 reviews) | Not enough data | 
| **Service Provision** | 7.6 (54 reviews) | Not enough data | 

### E-Commerce Data Integration

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### Development 

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Pre-built Connectors** | Not enough data | Not enough data | 
| **Custom Connectors** | Not enough data | Not enough data | 

#### Management 

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Reporting and Analytics** | Not enough data | Not enough data | 
| **Data Mapping** | Not enough data | Not enough data | 

#### Integration Options

| Feature | Fivetran | Kleene | 
|---|---|---|
| **ERP Systems** | Not enough data | Not enough data | 
| **Accounting Systems** | Not enough data | Not enough data | 
| **CRM and Marketing Automation Systems** | Not enough data | Not enough data | 
| **EDI** | Not enough data | Not enough data | 

### DataOps Platforms

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### Data Management

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Integration** | Not enough data | Not enough data | 
| **Metadata** | Not enough data | Not enough data | 
| **Self-service** | Not enough data | Not enough data | 
| **Automated workflows** | Not enough data | Not enough data | 

#### Agentic AI - DataOps Platforms

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Multi-step Planning** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Decision Making** | Not enough data | Feature Not Available | 

#### Analytics

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Analytics capabilities** | Not enough data | Not enough data | 
| **Dasboard visualizations** | Not enough data | Not enough data | 

#### Monitoring and Management

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Observability** | Not enough data | Not enough data | 
| **Testing capabilities** | Not enough data | Not enough data | 

#### Cloud Deployment

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Hybrid cloud support** | Not enough data | Not enough data | 
| **Cloud migration capabilities** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Fivetran | Kleene | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

### Reverse ETL

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### Data Management 

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Modeling** | Not enough data | Not enough data | 
| **Auditing** | Not enough data | Not enough data | 
| **Observability** | Not enough data | Not enough data | 
| **Data mapping** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 

#### Functionality

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Debugging** | Not enough data | Not enough data | 
| **Workflow Automations** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **API Integrations** | Not enough data | Not enough data | 
| **Programmed trigger of data sync** | Not enough data | Not enough data | 
| **Incremental data sync** | Not enough data | Not enough data | 
| **Data audit** | Not enough data | Not enough data | 

#### Security

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Security Compliance** | Not enough data | Not enough data | 
| **Data Encryption** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Fivetran | Kleene | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 

### Predictive Analytics

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### Statistical Tool

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Scripting** | Not enough data | Feature Not Available | 
| **Data Mining** | Not enough data | Feature Not Available | 
| **Algorithms** | Not enough data | Feature Not Available | 

#### Data Analysis

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Analysis** | Not enough data | Not enough data | 
| **Data Interaction** | Not enough data | Not enough data | 

#### Decision Making

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Modeling** | Not enough data | Not enough data | 
| **Data Visualizations** | Not enough data | Not enough data | 
| **Report Generation** | Not enough data | Not enough data | 
| **Data Unification** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Fivetran | Kleene | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

### Backup

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Kleene** | N/A | N/A |

#### Management

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Disaster Recovery** | Not enough data | Not enough data | 
| **Remote Backup** | Not enough data | Not enough data | 
| **Storage Formats** | Not enough data | Not enough data | 
| **Scheduled Backups** | Not enough data | Not enough data | 
| **On-Demand Restoration** | Not enough data | Not enough data | 

#### Reporting

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Activity Monitoring** | Not enough data | Not enough data | 
| **Documentation** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 

#### Security

| Feature | Fivetran | Kleene | 
|---|---|---|
| **Data Encryption** | Not enough data | Not enough data | 
| **Security and Compliance** | Not enough data | Not enough data | 
| **Deduplication ** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [ETL Tools](https://www.g2.com/categories/etl-tools)

**Unique to Fivetran (2):** [Data Replication Software](https://www.g2.com/categories/data-replication), [Data Extraction Tools](https://www.g2.com/categories/data-extraction-tools)

**Unique to Kleene (7):** [Analytics Platforms](https://www.g2.com/categories/analytics-platforms), [Data Science and Machine Learning Platforms](https://www.g2.com/categories/data-science-and-machine-learning-platforms), [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Predictive Analytics Software](https://www.g2.com/categories/predictive-analytics), [DataOps Platforms](https://www.g2.com/categories/dataops-platforms), [E-Commerce Data Integration Software](https://www.g2.com/categories/e-commerce-data-integration), [Reverse ETL Software](https://www.g2.com/categories/reverse-etl)


---
## Reviewer Demographics

### By Company Size

| Segment | Fivetran | Kleene | 
|---|---|---|
| **Small-Business** | 27.4% | 37.0% | 
| **Mid-Market** | 59.1% | 55.6% | 
| **Enterprise** | 13.5% | 7.4% | 

### By Industry

#### Fivetran

- **Computer Software:** 21.9%
- **Information Technology and Services:** 17.4%
- **Financial Services:** 8.6%
- **Retail:** 5.1%
- **Marketing and Advertising:** 3.6%
- **Consumer Goods:** 2.3%
- **Insurance:** 2.3%
- **Education Management:** 2.1%
- **Internet:** 2.1%
- **Health, Wellness and Fitness:** 1.9%
- **Other:** 32.7%

#### Kleene

- **Non-Profit Organization Management:** 11.1%
- **Health, Wellness and Fitness:** 11.1%
- **Financial Services:** 11.1%
- **Retail:** 7.4%
- **Real Estate:** 7.4%
- **Primary/Secondary Education:** 7.4%
- **Food & Beverages:** 7.4%
- **Apparel & Fashion:** 7.4%
- **Research:** 3.7%
- **Marketing and Advertising:** 3.7%
- **Other:** 22.2%

---
## Alternatives

### Alternatives to Fivetran

- [Skyvia](https://www.g2.com/products/skyvia/reviews) — 4.8/5 stars (321 reviews)
- [Hevo Data](https://www.g2.com/products/hevo-data/reviews) — 4.4/5 stars (283 reviews)
- [Boomi Data Integration](https://www.g2.com/products/boomi-data-integration/reviews) — 4.7/5 stars (121 reviews)
- [Qlik Replicate](https://www.g2.com/products/qlik-replicate/reviews) — 4.3/5 stars (110 reviews)
- [Workato](https://www.g2.com/products/workato/reviews) — 4.7/5 stars (757 reviews)
- [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (268 reviews)
- [Integrate.io](https://www.g2.com/products/integrate-io/reviews) — 4.3/5 stars (212 reviews)
- [AWS Glue](https://www.g2.com/products/aws-glue/reviews) — 4.3/5 stars (202 reviews)
- [AWS Database Migration Service](https://www.g2.com/products/aws-database-migration-service/reviews) — 4.1/5 stars (50 reviews)
- [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (823 reviews)

### Alternatives to Kleene

- [Databricks](https://www.g2.com/products/databricks/reviews) — 4.6/5 stars (800 reviews)
- [Workato](https://www.g2.com/products/workato/reviews) — 4.7/5 stars (757 reviews)
- [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (692 reviews)
- [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) — 4.5/5 stars (1633 reviews)
- [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (823 reviews)
- [SnapLogic Intelligent Integration Platform (IIP)](https://www.g2.com/products/snaplogic-intelligent-integration-platform-iip/reviews) — 4.4/5 stars (398 reviews)
- [Hightouch](https://www.g2.com/products/hightouch/reviews) — 4.6/5 stars (393 reviews)
- [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1005 reviews)
- [Alteryx](https://www.g2.com/products/alteryx/reviews) — 4.6/5 stars (815 reviews)
- [Deepnote](https://www.g2.com/products/deepnote/reviews) — 4.5/5 stars (382 reviews)

---
## Top Discussions

### Fivetran

- Title: [Is Fivetran an ETL tool?](https://www.g2.com/discussions/is-fivetran-an-etl-tool) — 2 comments
  > **Top comment:** "Fivetran is actually an "ELT" tool. It Extracts, Loads, and then Transforms, keeping a copy of both the source data as well as the transformed data."
- Title: [What is Fivetran used for?](https://www.g2.com/discussions/fivetran-what-is-fivetran-used-for) — 1 comment
  > **Top comment:** "Data extraction from operational systems for us in reporting and analytical environments"
- Title: [How much does Fivetran cost?](https://www.g2.com/discussions/how-much-does-fivetran-cost) — 1 comment
  > **Top comment:** "Fivetran charges according to a concept called MAR, Monthly Active Rows. 1 MAR is good for 1000 unique rows. If a row is updated more than once in a given..."
- Title: [How else are you using Census?](https://www.g2.com/discussions/how-else-are-you-using-census) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Hey Nikolas, 

Would love other Census users to chime in, but there are lots of use cases our customers use us for :)

In fact, we recently revamped our..."
- Title: [How to sync data from Snowflake to Salesforce.](https://www.g2.com/discussions/how-to-sync-data-from-snowflake-to-salesforce) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Hey Shannel, 

Thanks for the question. Syncing data from Snowflake to Salesforce is really simple with Census.

Here is a video showing the end to end..."

### Kleene

No discussions available for this product.

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/fivetran-vs-kleene)