# Fivetran vs Informatica Cloud Data Integration Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Fivetran excels in user-friendliness, with many users highlighting its **pre-defined schemas** and **easy connectors** that allow for quick data loading. This simplicity in setup is a significant advantage for teams looking to streamline their data integration processes.
- **Users say** that Informatica Cloud Data Integration offers robust connectivity options, making it a strong choice for organizations needing to integrate a variety of data sources. Reviewers appreciate its **extensive selection of connectors** and **built-in transformations** , which facilitate regular ETL tasks effectively.
- **According to verified reviews** , Fivetran's implementation process is notably quick and intuitive, with users praising the availability of resources that guide them through each connection. This ease of setup is a key factor for teams that prioritize rapid deployment.
- **Reviewers mention** that Informatica Cloud Data Integration's drag-and-drop features significantly reduce the need for manual scripting, allowing users to focus on specifying parameters rather than coding. This feature is particularly beneficial for those who prefer a more visual approach to data integration.
- **G2 reviewers highlight** that while Fivetran shines in ease of use and setup, it may not offer the same depth in transformation capabilities as Informatica. Users have noted that Informatica's tools are more comprehensive for complex data transformations, making it a better fit for advanced data engineering tasks.
- **Users report** that both platforms provide solid support, but Fivetran's community resources and customer support are often seen as more accessible. Many users appreciate the community aspect, which helps them troubleshoot and optimize their data integration efforts more effectively.



| | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 794 | 105 | 
| **Largest Market Segment** | Mid-Market (59.0% of reviews) | Enterprise (57.0% of reviews) | 
| **Entry Level Price** | Free | No pricing available | 

---
## Top Pros & Cons

### Fivetran

Pros:
- Ease of Use (203 reviews)
- Easy Setup (82 reviews)

Cons:
- Sync Issues (60 reviews)
- Expensive (46 reviews)

### Informatica Cloud Data Integration

Pros:
- Ease of Use (3 reviews)
- Efficiency (2 reviews)

Cons:
- Complexity (1 reviews)
- Complex Usability (1 reviews)

---
## Ratings Comparison
| Rating | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
  | **Meets Requirements** | 8.6 (584 reviews) | 8.5 (77 reviews) | 
  | **Ease of Use** | 9.0 (592 reviews) | 8.5 (78 reviews) | 
  | **Ease of Setup** | 9.1 (373 reviews) | 8.1 (50 reviews) | 
  | **Ease of Admin** | 8.8 (327 reviews) | 8.2 (47 reviews) | 
  | **Quality of Support** | 8.5 (534 reviews) | 8.1 (77 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (321 reviews) | 8.5 (48 reviews) | 
  | **Product Direction (% positive)** | 8.3 (530 reviews) | 8.5 (70 reviews) | 

---
## Pricing

### Fivetran

#### Entry-Level Pricing

Plan: Free Plan

Price: Free

Description: For individuals automating ELT for small volumes of data.

Key Features:
- Access Standard Plan features, free up to 500,000 monthly active rows (MAR)
- Commitment free: No credit card required

[Browse all 4 editions](https://www.g2.com/products/fivetran/pricing)

#### Free Trial

Yes

### Informatica Cloud Data Integration

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Data Extraction

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | 8.0/10 | 176 |
| **Informatica Cloud Data Integration** | N/A | N/A |

#### Functionality

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Diverse Extraction Points** | 8.4 (152 reviews) | Not enough data | 
| **Data Structuring** | 8.5 (145 reviews) | Not enough data | 
| **Consolidation** | 8.4 (129 reviews) | Not enough data | 
| **Data Cleaning** | 7.1 (116 reviews) | Not enough data | 
| **Cloud Extraction** | 8.7 (138 reviews) | Not enough data | 
| **Visualization** | 6.4 (111 reviews) | Not enough data | 

#### Diverse Extraction Points

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Diverse Extraction Points** | 8.4 (152 reviews) | Not enough data | 

### ETL Tools

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | 8.4/10 | 218 |
| **Informatica Cloud Data Integration** | 8.9/10 | 33 |

#### Management

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Reporting** | 7.7 (150 reviews) | 8.6 (25 reviews) | 
| **Auditing** | 7.4 (146 reviews) | 8.7 (22 reviews) | 

#### Functionality

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Extraction** | 8.9 (161 reviews) | 9.0 (31 reviews) | 
| **Transformation** | 8.1 (171 reviews) | 9.1 (31 reviews) | 
| **Loading** | 8.9 (194 reviews) | 9.2 (30 reviews) | 
| **Automation** | 9.0 (194 reviews) | 9.1 (30 reviews) | 
| **Scalability** | 8.5 (188 reviews) | 8.9 (28 reviews) | 

### Data Replication

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | 7.9/10 | 95 |
| **Informatica Cloud Data Integration** | N/A | N/A |

#### Management

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Real-Time Analytics** | 7.2 (66 reviews) | Not enough data | 
| **Solution Integration** | 8.2 (59 reviews) | Not enough data | 
| **Infrastructure Compatibility** | 8.5 (77 reviews) | Not enough data | 
| **Monitoring** | 8.0 (82 reviews) | Not enough data | 

#### Solution Provision

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **System Failover** | 7.3 (55 reviews) | Not enough data | 
| **Pay by Usage** | 8.3 (71 reviews) | Not enough data | 
| **Service Provision** | 7.6 (54 reviews) | Not enough data | 

### iPaaS

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Informatica Cloud Data Integration** | 8.5/10 | 36 |

#### Development 

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Real-Time Integration** | Not enough data | 7.9 (29 reviews) | 
| **API Designer** | Not enough data | 7.5 (14 reviews) | 
| **Flow Designer** | Not enough data | 8.3 (14 reviews) | 
| **Pre-Built Connectors** | Not enough data | 8.1 (16 reviews) | 
| **Custom Connectors** | Not enough data | 8.1 (14 reviews) | 
| **Reusable connectors** | Not enough data | 8.9 (16 reviews) | 
| **Multi - tenant architecture** | Not enough data | 8.8 (10 reviews) | 

#### Management 

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Monitoring & Notification** | Not enough data | 8.2 (19 reviews) | 
| **Routing And Orchestration** | Not enough data | 8.4 (16 reviews) | 
| **Data Mapping** | Not enough data | 8.5 (19 reviews) | 
| **Data Transformation** | Not enough data | 8.8 (19 reviews) | 
| **API Management** | Not enough data | 7.8 (16 reviews) | 

#### Security

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Data Encryption** | Not enough data | 8.5 (12 reviews) | 
| **Security Standards** | Not enough data | 8.3 (14 reviews) | 
| **Communication Protocol** | Not enough data | 8.3 (12 reviews) | 

#### Integration Options

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Data Virtualization** | Not enough data | 9.2 (12 reviews) | 
| **Managed File Transfers** | Not enough data | 8.9 (12 reviews) | 
| **Big Data Processing** | Not enough data | 9.0 (13 reviews) | 
| **EDI** | Not enough data | 8.7 (10 reviews) | 

#### Deployment 

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Hybrid** | Not enough data | 9.0 (15 reviews) | 
| **Cloud to Cloud** | Not enough data | 8.8 (15 reviews) | 

### Backup

| Product | Score | Reviews |
|---|---|---|
| **Fivetran** | N/A | N/A |
| **Informatica Cloud Data Integration** | N/A | N/A |

#### Management

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Disaster Recovery** | Not enough data | Not enough data | 
| **Remote Backup** | Not enough data | Not enough data | 
| **Storage Formats** | Not enough data | Not enough data | 
| **Scheduled Backups** | Not enough data | Not enough data | 
| **On-Demand Restoration** | Not enough data | Not enough data | 

#### Reporting

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Activity Monitoring** | Not enough data | Not enough data | 
| **Documentation** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 

#### Security

| Feature | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Data Encryption** | Not enough data | Not enough data | 
| **Security and Compliance** | Not enough data | Not enough data | 
| **Deduplication ** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [ETL Tools](https://www.g2.com/categories/etl-tools)

**Unique to Fivetran (2):** [Data Replication Software](https://www.g2.com/categories/data-replication), [Data Extraction Tools](https://www.g2.com/categories/data-extraction-tools)

**Unique to Informatica Cloud Data Integration (1):** [iPaaS Software](https://www.g2.com/categories/ipaas)


---
## Reviewer Demographics

### By Company Size

| Segment | Fivetran | Informatica Cloud Data Integration | 
|---|---|---|
| **Small-Business** | 27.4% | 17.0% | 
| **Mid-Market** | 59.0% | 26.0% | 
| **Enterprise** | 13.6% | 57.0% | 

### By Industry

#### Fivetran

- **Computer Software:** 21.9%
- **Information Technology and Services:** 17.4%
- **Financial Services:** 8.6%
- **Retail:** 5.1%
- **Marketing and Advertising:** 3.6%
- **Consumer Goods:** 2.3%
- **Insurance:** 2.3%
- **Education Management:** 2.1%
- **Internet:** 2.1%
- **Health, Wellness and Fitness:** 1.8%
- **Other:** 32.7%

#### Informatica Cloud Data Integration

- **Information Technology and Services:** 15.0%
- **Computer Software:** 14.0%
- **Insurance:** 9.0%
- **Higher Education:** 6.0%
- **Retail:** 5.0%
- **Financial Services:** 4.0%
- **Hospital & Health Care:** 3.0%
- **Information Services:** 3.0%
- **Health, Wellness and Fitness:** 3.0%
- **Electrical/Electronic Manufacturing:** 3.0%
- **Other:** 35.0%

---
## Alternatives

### Alternatives to Fivetran

- [Skyvia](https://www.g2.com/products/skyvia/reviews) — 4.8/5 stars (321 reviews)
- [Hevo Data](https://www.g2.com/products/hevo-data/reviews) — 4.4/5 stars (276 reviews)
- [Boomi Data Integration](https://www.g2.com/products/boomi-data-integration/reviews) — 4.7/5 stars (121 reviews)
- [Qlik Replicate](https://www.g2.com/products/qlik-replicate/reviews) — 4.3/5 stars (110 reviews)
- [Workato](https://www.g2.com/products/workato/reviews) — 4.7/5 stars (755 reviews)
- [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (268 reviews)
- [Integrate.io](https://www.g2.com/products/integrate-io/reviews) — 4.3/5 stars (212 reviews)
- [AWS Glue](https://www.g2.com/products/aws-glue/reviews) — 4.3/5 stars (199 reviews)
- [AWS Database Migration Service](https://www.g2.com/products/aws-database-migration-service/reviews) — 4.1/5 stars (50 reviews)
- [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (822 reviews)

### Alternatives to Informatica Cloud Data Integration

- [MuleSoft Anypoint Platform](https://www.g2.com/products/mulesoft-anypoint-platform/reviews) — 4.5/5 stars (735 reviews)
- [dbt](https://www.g2.com/products/dbt/reviews) — 4.7/5 stars (205 reviews)
- [Boomi](https://www.g2.com/products/boomi/reviews) — 4.4/5 stars (505 reviews)
- [Workato](https://www.g2.com/products/workato/reviews) — 4.7/5 stars (755 reviews)
- [Databricks](https://www.g2.com/products/databricks/reviews) — 4.6/5 stars (771 reviews)
- [Celigo](https://www.g2.com/products/celigo/reviews) — 4.6/5 stars (1052 reviews)
- [SAP Integration Suite](https://www.g2.com/products/sap-integration-suite/reviews) — 4.3/5 stars (330 reviews)
- [Jitterbit](https://www.g2.com/products/jitterbit/reviews) — 4.5/5 stars (603 reviews)
- [SnapLogic Intelligent Integration Platform (IIP)](https://www.g2.com/products/snaplogic-intelligent-integration-platform-iip/reviews) — 4.4/5 stars (397 reviews)
- [Google Cloud BigQuery](https://www.g2.com/products/google-cloud-bigquery/reviews) — 4.5/5 stars (1236 reviews)

---
## Top Discussions

### Fivetran

- Title: [Is Fivetran an ETL tool?](https://www.g2.com/discussions/is-fivetran-an-etl-tool) — 2 comments
  > **Top comment:** "Fivetran is actually an "ELT" tool. It Extracts, Loads, and then Transforms, keeping a copy of both the source data as well as the transformed data."
- Title: [What is Fivetran used for?](https://www.g2.com/discussions/fivetran-what-is-fivetran-used-for) — 1 comment
  > **Top comment:** "Data extraction from operational systems for us in reporting and analytical environments"
- Title: [How much does Fivetran cost?](https://www.g2.com/discussions/how-much-does-fivetran-cost) — 1 comment
  > **Top comment:** "Fivetran charges according to a concept called MAR, Monthly Active Rows. 1 MAR is good for 1000 unique rows. If a row is updated more than once in a given..."
- Title: [How else are you using Census?](https://www.g2.com/discussions/how-else-are-you-using-census) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Hey Nikolas, 

Would love other Census users to chime in, but there are lots of use cases our customers use us for :)

In fact, we recently revamped our..."
- Title: [How to sync data from Snowflake to Salesforce.](https://www.g2.com/discussions/how-to-sync-data-from-snowflake-to-salesforce) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Hey Shannel, 

Thanks for the question. Syncing data from Snowflake to Salesforce is really simple with Census.

Here is a video showing the end to end..."

### Informatica Cloud Data Integration

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/fivetran-vs-informatica-cloud-data-integration)