# Fin vs HighLevel Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Fin by Intercom excels in providing a **human-like interaction** , with users appreciating its quick and comprehensive responses. Many find it refreshing compared to other AI chatbots that often deliver vague answers.
- **Users say** that HighLevel stands out for its **ease of use** and the seamless integration of various modules, making it particularly handy for managing communications across different channels like texting and voice calls.
- **According to verified reviews** , Fin by Intercom has a significantly higher G2 Score in conversational support, indicating that users feel more satisfied with its ability to handle customer inquiries effectively, often referring to its capability to provide quick answers before escalating to a customer service representative.
- **Reviewers mention** that HighLevel&#39;s integration capabilities are a major plus, allowing users to connect with multiple client tools under a single price point, which enhances convenience and operational efficiency.
- **G2 reviewers highlight** that while Fin by Intercom has a strong performance in AI-driven business operations, HighLevel&#39;s overall user satisfaction is bolstered by its comprehensive CRM features, which many users describe as the most complete solution available without a hefty price tag.
- **Users report** that Fin by Intercom&#39;s implementation process is quick and intuitive, making it easier for businesses to get started, while HighLevel&#39;s setup is also praised for being straightforward, though some users note it can take a bit longer to fully utilize all features effectively.



| | Fin | HighLevel | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 3,850 | 635 | 
| **Largest Market Segment** | Small-Business (58.4% of reviews) | Small-Business (94.9% of reviews) | 
| **Entry Level Price** | $0.99 1 Outcome | $97.00 Per Month | 

---
## Top Pros & Cons

### Fin

Pros:
- Helpful (435 reviews)
- Ease of Use (433 reviews)

Cons:
- Missing Features (152 reviews)
- AI Limitations (130 reviews)

### HighLevel

Pros:
- Features (156 reviews)
- Helpful (140 reviews)

Cons:
- Learning Curve (141 reviews)
- Missing Features (91 reviews)

---
## Ratings Comparison
| Rating | Fin | HighLevel | 
|---|---|---|
  | **Meets Requirements** | 8.8 (2899 reviews) | 8.7 (217 reviews) | 
  | **Ease of Use** | 8.9 (2930 reviews) | 7.8 (555 reviews) | 
  | **Ease of Setup** | 8.4 (1527 reviews) | 7.4 (344 reviews) | 
  | **Ease of Admin** | 8.6 (1355 reviews) | 8.0 (160 reviews) | 
  | **Quality of Support** | 8.6 (2793 reviews) | 8.2 (211 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (1350 reviews) | 8.6 (154 reviews) | 
  | **Product Direction (% positive)** | 8.8 (2749 reviews) | 9.0 (212 reviews) | 

---
## Pricing

### Fin

#### Entry-Level Pricing

Plan: Fin with your current helpdesk

Price: $0.99 1 Outcome

Description: Try Fin for 90 days, completely risk-free. If it&#39;s not the right fit, you can request a refund – no questions asked.

Key Features:
- Fin AI Agent works seamlessly with any helpdesk, including Zendesk, Salesforce, HubSpot, and more.
- Set up in under an hour
- Handles tickets, cases, emails, live chat, WhatsApp, SMS, and more

[Browse all 4 editions](https://www.g2.com/products/fin/pricing)

#### Free Trial

Yes

### HighLevel

#### Entry-Level Pricing

Plan: Starter

Price: $97.00 Per Month

Description: All the tools you need to grow your businesses online with unlimited Users, unlimited Contacts, and a suite of AI tools!

Key Features:
- CRM
- Email &amp; SMS Marketing
- Funnel &amp; Website Builders

[Browse all 2 editions](https://www.g2.com/products/highlevel/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Fin** | N/A | N/A |
| **HighLevel** | 8.4/10 | 175 |

#### Sales Force Automation

| Feature | Fin | HighLevel | 
|---|---|---|
| **Contact &amp; Account Management** | Not enough data | 8.8 (116 reviews) | 
| **Partner Relationship Mgmt. (PRM)** | Not enough data | Feature Not Available | 
| **Opportunity &amp; Pipeline Mgmt.** | Not enough data | 9.1 (118 reviews) | 
| **Task / Activity Management** | Not enough data | 8.4 (111 reviews) | 
| **Territory &amp; Quota Management** | Not enough data | 7.5 (83 reviews) | 
| **Desktop Integration** | Not enough data | 8.8 (98 reviews) | 
| **Product &amp; Price List Management** | Not enough data | 8.3 (84 reviews) | 
| **Quote &amp; Order Management** | Not enough data | 7.9 (81 reviews) | 
| **Customer Contract Management** | Not enough data | 8.1 (88 reviews) | 

#### Marketing Automation

| Feature | Fin | HighLevel | 
|---|---|---|
| **Email Marketing** | Not enough data | 9.0 (119 reviews) | 
| **Campaign Management** | Not enough data | 9.1 (108 reviews) | 
| **Lead Management** | Not enough data | 9.1 (114 reviews) | 
| **Marketing ROI Analytics** | Not enough data | 8.3 (99 reviews) | 

#### Customer Support

| Feature | Fin | HighLevel | 
|---|---|---|
| **Case Management** | Not enough data | 8.0 (92 reviews) | 
| **Customer Support Portal** | Not enough data | Feature Not Available | 
| **Knowledge Base** | Not enough data | Feature Not Available | 
| **Call Center Features** | Not enough data | 8.1 (97 reviews) | 
| **Support Analytics** | Not enough data | 8.2 (92 reviews) | 

#### Reporting &amp; Analytics

| Feature | Fin | HighLevel | 
|---|---|---|
| **Reporting** | Not enough data | 8.4 (97 reviews) | 
| **Dashboards** | Not enough data | 8.3 (107 reviews) | 
| **Forecasting** | Not enough data | Feature Not Available | 

#### Mobile &amp; Social

| Feature | Fin | HighLevel | 
|---|---|---|
| **Social Collaboration Features** | Not enough data | 8.0 (88 reviews) | 
| **Social Network Integration** | Not enough data | 8.3 (103 reviews) | 
| **Mobile User Support** | Not enough data | 7.7 (89 reviews) | 

#### Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customization** | Not enough data | 8.5 (110 reviews) | 
| **Workflow Capability** | Not enough data | 9.0 (109 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.6 (99 reviews) | 
| **Internationalization** | Not enough data | 8.1 (85 reviews) | 
| **Sandbox / Test Environments** | Not enough data | Feature Not Available | 
| **Document &amp; Content Mgmt.** | Not enough data | 8.3 (82 reviews) | 
| **Performance and Reliability** | Not enough data | 8.4 (102 reviews) | 
| **Output Document Generation** | Not enough data | 7.8 (82 reviews) | 

#### Integration

| Feature | Fin | HighLevel | 
|---|---|---|
| **Data Import &amp; Export Tools** | Not enough data | 8.5 (86 reviews) | 
| **Integration APIs** | Not enough data | 8.3 (91 reviews) | 
| **Breadth of Partner Applications** | Not enough data | 8.1 (77 reviews) | 

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.5 (64 reviews) | 

#### Agentic AI - CRM

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.8 (24 reviews) | 
| **Multi-step Planning** | Not enough data | 8.5 (21 reviews) | 
| **Cross-system Integration** | Not enough data | 8.9 (23 reviews) | 
| **Adaptive Learning** | Not enough data | 8.3 (20 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.6 (22 reviews) | 
| **Proactive Assistance** | Not enough data | 8.4 (20 reviews) | 
| **Decision Making** | Not enough data | 8.3 (20 reviews) | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Fin** | N/A | N/A |
| **HighLevel** | 8.5/10 | 124 |

#### Email Marketing

| Feature | Fin | HighLevel | 
|---|---|---|
| **Building and Personalizing Emails** | Not enough data | 8.9 (93 reviews) | 
| **Sending Outbound Emails** | Not enough data | 8.7 (89 reviews) | 
| **Manage Email Deliverability** | Not enough data | 8.4 (86 reviews) | 
| **Automated Email Responses** | Not enough data | 8.8 (92 reviews) | 

#### Online Marketing

| Feature | Fin | HighLevel | 
|---|---|---|
| **Landing Pages and Forms** | Not enough data | 8.8 (96 reviews) | 
| **Dynamic Content** | Not enough data | 8.7 (80 reviews) | 
| **A/B Testing** | Not enough data | 8.6 (81 reviews) | 
| **Mobile Optimized** | Not enough data | 8.2 (88 reviews) | 
| **Search Tracking and Optimization** | Not enough data | Feature Not Available | 

#### Lead Management

| Feature | Fin | HighLevel | 
|---|---|---|
| **Marketing Lead Database** | Not enough data | 8.8 (79 reviews) | 
| **Data Quality Management** | Not enough data | 8.5 (70 reviews) | 
| **Segmentation** | Not enough data | 8.8 (76 reviews) | 
| **Lead Scoring and Grading** | Not enough data | 8.3 (75 reviews) | 
| **Lead Nurturing** | Not enough data | 8.8 (85 reviews) | 
| **Online Behavior Tracking** | Not enough data | 8.1 (76 reviews) | 
| **Automated Alerts and Tasks** | Not enough data | 8.8 (78 reviews) | 
| **CRM Lead Integration** | Not enough data | 9.1 (83 reviews) | 

#### Campaign Management

| Feature | Fin | HighLevel | 
|---|---|---|
| **Program Management** | Not enough data | Feature Not Available | 
| **Event / Webinar Marketing** | Not enough data | 8.5 (77 reviews) | 
| **Calendaring** | Not enough data | 8.8 (91 reviews) | 
| **Budgeting** | Not enough data | Feature Not Available | 

#### Social

| Feature | Fin | HighLevel | 
|---|---|---|
| **Social Listening** | Not enough data | Feature Not Available | 
| **Social Sharing** | Not enough data | Feature Not Available | 
| **Social Campaigns** | Not enough data | 8.6 (78 reviews) | 
| **Social Media Engagement** | Not enough data | Feature Not Available | 
| **Social Media Advertising** | Not enough data | 8.6 (80 reviews) | 

#### Reporting &amp; Analytics

| Feature | Fin | HighLevel | 
|---|---|---|
| **Basic Reporting** | Not enough data | 8.8 (88 reviews) | 
| **Web Analytics** | Not enough data | 8.5 (80 reviews) | 
| **ROI Analytics** | Not enough data | 8.4 (79 reviews) | 
| **Revenue Analytics** | Not enough data | 8.3 (77 reviews) | 
| **SEO / Keyword Analytics** | Not enough data | Feature Not Available | 

#### Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customization ** | Not enough data | 8.6 (82 reviews) | 
| **Workflow Capability** | Not enough data | 8.8 (84 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.7 (82 reviews) | 
| **Internationalization** | Not enough data | 8.0 (62 reviews) | 
| **Sandbox / Test Environments** | Not enough data | Feature Not Available | 
| **Performance and Reliability** | Not enough data | 8.4 (76 reviews) | 
| **Output Document Generation** | Not enough data | Feature Not Available | 

#### Agentic AI - Marketing Automation

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (14 reviews) | 
| **Multi-step Planning** | Not enough data | 8.2 (13 reviews) | 
| **Cross-system Integration** | Not enough data | 8.2 (13 reviews) | 
| **Adaptive Learning** | Not enough data | 7.6 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 7.9 (12 reviews) | 
| **Decision Making** | Not enough data | 8.1 (12 reviews) | 

#### Integration

| Feature | Fin | HighLevel | 
|---|---|---|
| **Data Import &amp; Export Tools** | Not enough data | 8.4 (76 reviews) | 
| **Integration APIs** | Not enough data | 8.2 (76 reviews) | 
| **Breadth of Partner Applications** | Not enough data | 8.3 (71 reviews) | 

### Help Desk

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.5/10 | 1907 |
| **HighLevel** | N/A | N/A |

#### Ticket and Case Management

| Feature | Fin | HighLevel | 
|---|---|---|
| **Ticket creation user experience** | 8.6 (1104 reviews) ✓ Verified | Not enough data | 
| **Ticket response user experience** | 8.8 (1126 reviews) ✓ Verified | Not enough data | 
| **Workflow** | 8.7 (1102 reviews) ✓ Verified | Not enough data | 
| **Response Automation** | 8.6 (1154 reviews) ✓ Verified | Not enough data | 
| **SLA Management** | 8.3 (682 reviews) ✓ Verified | Not enough data | 
| **Attachments/Screencasts** | 8.8 (1139 reviews) ✓ Verified | Not enough data | 
| **Ticket Collaboration** | 8.8 (1064 reviews) ✓ Verified | Not enough data | 
| **Customer and Contacts Database** | 8.6 (966 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | 8.3 (249 reviews) | Not enough data | 
| **AI Text Summarization** | 8.2 (250 reviews) | Not enough data | 

#### Agentic AI - Help Desk

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (62 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.3 (62 reviews) | Not enough data | 
| **Proactive Assistance** | 7.9 (62 reviews) | Not enough data | 

#### Communication Channels

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customer Portal** | 8.8 (895 reviews) ✓ Verified | Not enough data | 
| **Email to Case** | 8.8 (1095 reviews) ✓ Verified | Not enough data | 
| **Chat/Live Support** | 9.4 (1271 reviews) ✓ Verified | Not enough data | 
| **Social Integration** | 8.3 (813 reviews) | Not enough data | 
| **Voice** | 7.6 (525 reviews) | Not enough data | 

#### Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Mobile User Support** | 8.1 (723 reviews) ✓ Verified | Not enough data | 
| **Customization ** | 8.2 (1270 reviews) ✓ Verified | 8.3 (9 reviews) | 
| **User, Role, and Access Management** | 8.7 (826 reviews) ✓ Verified | Not enough data | 
| **Integration** | 8.7 (791 reviews) ✓ Verified | Not enough data | 
| **Reporting** | 8.1 (1019 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.2 (1019 reviews) ✓ Verified | Not enough data | 

### Conversational Marketing

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.4/10 | 562 |
| **HighLevel** | 8.3/10 | 11 |

#### Messenger

| Feature | Fin | HighLevel | 
|---|---|---|
| **Sequencing** | 8.8 (383 reviews) ✓ Verified | 9.2 (6 reviews) | 
| **AI** | 8.1 (363 reviews) ✓ Verified | 8.1 (9 reviews) | 
| **Live Chat** | 9.3 (478 reviews) ✓ Verified | 8.5 (8 reviews) | 
| **Customization Interface** | 8.5 (327 reviews) ✓ Verified | 7.6 (7 reviews) | 

#### Channels

| Feature | Fin | HighLevel | 
|---|---|---|
| **Social Media** | 8.0 (293 reviews) ✓ Verified | 9.6 (8 reviews) | 
| **Website** | 9.0 (438 reviews) ✓ Verified | 9.6 (8 reviews) | 
| **Text Message (SMS)** | 7.9 (207 reviews) ✓ Verified | 9.6 (8 reviews) | 
| **Voice Assistants** | 7.3 (121 reviews) | 7.7 (8 reviews) | 
| **Other** | 8.1 (229 reviews) ✓ Verified | 7.2 (6 reviews) | 

#### Customers

| Feature | Fin | HighLevel | 
|---|---|---|
| **Targeting** | 8.8 (428 reviews) ✓ Verified | 9.0 (7 reviews) | 
| **Profiles** | 8.6 (432 reviews) ✓ Verified | 9.2 (8 reviews) | 
| **Analytics** | 8.2 (436 reviews) ✓ Verified | 9.2 (8 reviews) | 
| **Lead Gathering** | 8.3 (387 reviews) ✓ Verified | 9.4 (8 reviews) | 
| **Sales Conversion** | 8.2 (379 reviews) ✓ Verified | 8.8 (8 reviews) | 

#### Agentic AI - Conversational Marketing

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.3 (5 reviews) | 
| **Multi-step Planning** | Not enough data | 6.3 (5 reviews) | 
| **Cross-system Integration** | Not enough data | 7.0 (5 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | 6.3 (5 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Digital Adoption Platform

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.7/10 | 229 |
| **HighLevel** | N/A | N/A |

#### User Analysis

| Feature | Fin | HighLevel | 
|---|---|---|
| **Survey Implementation** | 8.6 (140 reviews) | Not enough data | 
| **Data Analysis** | 8.4 (157 reviews) | Not enough data | 

#### User Support

| Feature | Fin | HighLevel | 
|---|---|---|
| **User Segmentation** | 9.1 (167 reviews) | Not enough data | 
| **Multi-Language Support** | 8.1 (119 reviews) | Not enough data | 
| **Behavior-responsive Messaging** | 8.8 (151 reviews) | Not enough data | 

#### Walkthrough Type

| Feature | Fin | HighLevel | 
|---|---|---|
| **Audio-visual Walkthroughs** | 8.9 (136 reviews) | Not enough data | 
| **Text Bubble Walkthroughs** | 9.0 (146 reviews) | Not enough data | 

#### Platform Basics - Digital Adoption Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Integration** | Not enough data | Not enough data | 
| **Communications** | Not enough data | Not enough data | 

#### Analytics - Digital Adoption Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Analytics** | Not enough data | Not enough data | 

#### Functions - Digital Adoption Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customer self-service** | Not enough data | Not enough data | 
| **In-app guidance** | Not enough data | Not enough data | 

#### Agentic AI - Digital Adoption Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Fin** | N/A | N/A |
| **HighLevel** | 8.5/10 | 76 |

#### Text Messaging

| Feature | Fin | HighLevel | 
|---|---|---|
| **Bulk SMS** | Not enough data | 9.1 (62 reviews) | 
| **Two-Way Text Messaging** | Not enough data | 9.4 (62 reviews) | 
| **Text Scheduler** | Not enough data | 9.2 (59 reviews) | 
| **Automatic Replies** | Not enough data | 9.2 (62 reviews) | 
| **Automatic URL Shortening** | Not enough data | Feature Not Available | 
| **MMS Marketing** | Not enough data | 8.7 (55 reviews) | 
| **Personalization** | Not enough data | 8.8 (58 reviews) | 
| **Transactional SMS** | Not enough data | 8.7 (59 reviews) | 

#### SMS Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Reporting** | Not enough data | 8.8 (57 reviews) | 
| **Automation** | Not enough data | 9.1 (64 reviews) | 
| **White Label** | Not enough data | 9.1 (62 reviews) | 
| **Text-to-Landline** | Not enough data | 7.1 (47 reviews) | 
| **Short Codes** | Not enough data | 8.1 (46 reviews) | 
| **API Integration** | Not enough data | 8.6 (56 reviews) | 

#### Agentic AI - SMS Marketing

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (9 reviews) | 
| **Multi-step Planning** | Not enough data | 8.3 (9 reviews) | 
| **Cross-system Integration** | Not enough data | 8.7 (9 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.0 (9 reviews) | 
| **Proactive Assistance** | Not enough data | 7.7 (8 reviews) | 
| **Decision Making** | Not enough data | 8.1 (8 reviews) | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.6/10 | 260 |
| **HighLevel** | 8.2/10 | 15 |

#### Channels

| Feature | Fin | HighLevel | 
|---|---|---|
| **Multi-Channel Coverage** | 8.8 (230 reviews) | 8.5 (12 reviews) | 
| **Open Listening** | 8.3 (219 reviews) | 7.7 (10 reviews) | 
| **Physical Media** | Feature Not Available | 7.4 (9 reviews) | 

#### Design

| Feature | Fin | HighLevel | 
|---|---|---|
| **Communications Strategy Development** | Feature Not Available | 8.3 (9 reviews) | 
| **Create Content** | Feature Not Available | 7.9 (12 reviews) | 
| **Personalization** | 8.7 (231 reviews) | 9.0 (10 reviews) | 
| **Inbound Identification** | 8.7 (223 reviews) | 8.0 (9 reviews) | 
| **Regulatory Compliance** | 8.6 (216 reviews) | 9.3 (9 reviews) | 

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | 8.2 (10 reviews) | 
| **AI Text Summarization** | 8.3 (86 reviews) | 8.1 (9 reviews) | 

### Shared Inbox

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.3/10 | 140 |
| **HighLevel** | 8.4/10 | 6 |

#### Productivity Tools

| Feature | Fin | HighLevel | 
|---|---|---|
| **Notes** | 8.8 (129 reviews) | Not enough data | 
| **Internal Discussion** | 8.3 (126 reviews) | Not enough data | 
| **Assignments and Tasks** | 8.2 (121 reviews) | 8.0 (5 reviews) | 
| **Workflows** | 8.7 (124 reviews) | 8.9 (6 reviews) | 
| **Templates** | 8.8 (124 reviews) | Not enough data | 
| **Integrations** | 8.5 (124 reviews) | 8.0 (5 reviews) | 
| **Tagging System** | 8.7 (125 reviews) | 8.3 (6 reviews) | 

#### Analytics

| Feature | Fin | HighLevel | 
|---|---|---|
| **Trends** | 8.2 (111 reviews) | 8.3 (5 reviews) | 
| **Performance Tracking** | 8.2 (120 reviews) | 8.7 (5 reviews) | 
| **Email Tracking** | 8.2 (120 reviews) | 8.7 (5 reviews) | 

#### Agentic AI - Shared Inbox

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (27 reviews) | Not enough data | 
| **Decision Making** | 7.7 (27 reviews) | Not enough data | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.2/10 | 96 |
| **HighLevel** | 8.8/10 | 10 |

#### Responses

| Feature | Fin | HighLevel | 
|---|---|---|
| **Personalization** | 9.1 (84 reviews) | 9.2 (8 reviews) | 
| **Route To Human** | 9.0 (88 reviews) | 9.4 (9 reviews) | 
| **Natural Language Understanding (NLU)** | 9.0 (84 reviews) | 7.5 (8 reviews) | 

#### Automation - AI Agents

| Feature | Fin | HighLevel | 
|---|---|---|
| **Sales Follow-Up** | 7.7 (61 reviews) | 8.9 (9 reviews) | 
| **Customer Interaction Automation** | 8.7 (63 reviews) | 9.2 (8 reviews) | 
| **Lead Generation** | Feature Not Available | 9.2 (8 reviews) | 
| **Document Processing** | 8.1 (63 reviews) | 8.5 (8 reviews) | 
| **Feedback Collection** | 8.7 (63 reviews) | 9.2 (8 reviews) | 

#### Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Conversation Editor** | 9.1 (81 reviews) | 8.8 (8 reviews) | 
| **Integration** | 8.8 (83 reviews) | 9.2 (8 reviews) | 
| **Human-In-The-Loop** | 9.1 (84 reviews) | 9.2 (8 reviews) | 

#### Autonomy -  AI Agents

| Feature | Fin | HighLevel | 
|---|---|---|
| **Independent Decision Making** | 8.5 (65 reviews) | 8.1 (8 reviews) | 
| **Adaptive Responses** | 8.6 (65 reviews) | 8.8 (8 reviews) | 
| **Task Execution** | 8.4 (64 reviews) | 8.3 (8 reviews) | 
| **Problem Solving** | 8.7 (67 reviews) | 8.3 (8 reviews) | 

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | 8.5 (8 reviews) | 
| **AI Text Summarization** | 8.9 (51 reviews) | 8.5 (8 reviews) | 

### Chatbots

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.8/10 | 711 |
| **HighLevel** | 8.9/10 | 9 |

#### Responses

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customization** | 8.8 (600 reviews) | 9.5 (7 reviews) | 
| **Control** | 8.8 (589 reviews) | 7.3 (5 reviews) | 
| **Route To Human** | 9.0 (591 reviews) | 9.5 (7 reviews) | 
| **Menu bars** | 8.8 (559 reviews) | 9.5 (7 reviews) | 
| **Drip sequences** | 8.6 (479 reviews) | 9.5 (7 reviews) | 

#### Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Live chat** | 9.5 (620 reviews) | 8.6 (7 reviews) | 
| **Integrations** | 8.9 (585 reviews) | 9.3 (7 reviews) | 
| **Branding** | 8.8 (579 reviews) | 8.6 (7 reviews) | 
| **Analytics** | 8.7 (564 reviews) | 8.6 (7 reviews) | 
| **A/B testing** | 8.3 (420 reviews) | 8.3 (7 reviews) | 
| **Role-based access** | 8.9 (529 reviews) | 9.5 (7 reviews) | 
| **Collection of information** | 8.8 (584 reviews) | 9.5 (7 reviews) | 

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | 8.8 (8 reviews) | 
| **AI Text Summarization** | 8.4 (143 reviews) | 8.6 (7 reviews) | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.7/10 | 1235 |
| **HighLevel** | 9.6/10 | 9 |

#### Conversational Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Personalization** | 8.7 (1059 reviews) | 9.7 (6 reviews) | 
| **Omnichannel** | 8.7 (839 reviews) | 9.7 (6 reviews) | 
| **Contextual Engagement** | 8.7 (858 reviews) | 8.6 (7 reviews) | 
| **Proactive Engagement** | 9.0 (779 reviews) | 9.7 (6 reviews) | 

#### Support Automation

| Feature | Fin | HighLevel | 
|---|---|---|
| **Intelligent Routing** | 8.6 (859 reviews) | 9.7 (6 reviews) | 
| **Seamless Escalation** | 8.7 (902 reviews) | 9.7 (6 reviews) | 
| **Transcripts** | 8.5 (520 reviews) | 9.7 (6 reviews) | 
| **Self-Serve Support** | 8.9 (816 reviews) | 9.7 (6 reviews) | 

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | 9.7 (6 reviews) | 
| **AI Text Summarization** | 8.4 (156 reviews) | 9.8 (7 reviews) | 

### Customer Service Automation

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.4/10 | 244 |
| **HighLevel** | N/A | N/A |

#### Customer Support

| Feature | Fin | HighLevel | 
|---|---|---|
| **Text** | 8.6 (202 reviews) | Not enough data | 
| **Speech** | 7.4 (185 reviews) | Not enough data | 
| **Knowledge Base** | 9.0 (214 reviews) | Not enough data | 

#### Automation

| Feature | Fin | HighLevel | 
|---|---|---|
| **Ticket Resolution** | 8.4 (211 reviews) | Not enough data | 
| **Customization** | 8.3 (208 reviews) | Not enough data | 
| **Intelligent Routing** | 8.5 (198 reviews) | Not enough data | 

#### Artificial Intelligence

| Feature | Fin | HighLevel | 
|---|---|---|
| **Learning** | 8.5 (201 reviews) | Not enough data | 
| **Language** | 8.6 (193 reviews) | Not enough data | 
| **Conversational AI** | 8.5 (205 reviews) | Not enough data | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.6/10 | 1837 |
| **HighLevel** | 8.5/10 | 13 |

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | 8.3 (297 reviews) | 8.6 (6 reviews) | 
| **AI Text Summarization** | 8.3 (295 reviews) | 8.9 (6 reviews) | 
| **AI Text-to-Speech** | Feature Not Available | 8.8 (7 reviews) | 

#### Communication

| Feature | Fin | HighLevel | 
|---|---|---|
| **Pop-up Chat** | 9.2 (1445 reviews) ✓ Verified | 9.4 (8 reviews) | 
| **Notifications** | 8.9 (1454 reviews) ✓ Verified | 7.9 (7 reviews) | 
| **Targeted Emails** | 8.7 (1194 reviews) ✓ Verified | 9.8 (7 reviews) | 
| **In-App Messaging** | 9.1 (1359 reviews) ✓ Verified | 9.5 (7 reviews) | 
| **Co-Browsing** | 8.2 (595 reviews) | 7.2 (6 reviews) | 

####  Internal Use

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customization ** | 8.2 (1270 reviews) ✓ Verified | 8.3 (9 reviews) | 
| **Conversation Archiving** | 8.7 (1095 reviews) ✓ Verified | 7.2 (6 reviews) | 
| **Lead Development** | 8.2 (1043 reviews) ✓ Verified | 7.6 (7 reviews) | 
| **Knowledge Base** | 8.7 (1252 reviews) ✓ Verified | 9.3 (7 reviews) | 
| **Team Inbox ** | 8.9 (1321 reviews) ✓ Verified | 7.3 (5 reviews) | 
| **Customer Profiles** | 8.6 (1289 reviews) ✓ Verified | 9.4 (8 reviews) | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 8.2/10 | 759 |
| **HighLevel** | N/A | N/A |

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Summarization** | 8.2 (95 reviews) | Not enough data | 

#### Self-Service Experience

| Feature | Fin | HighLevel | 
|---|---|---|
| **Knowledge Base** | 9.0 (662 reviews) | Not enough data | 
| **Searchable Articles** | 8.9 (658 reviews) | Not enough data | 
| **Community Forums** | Feature Not Available | Not enough data | 
| **Mobile Optimization** | 8.2 (493 reviews) | Not enough data | 
| **Personalization** | 8.4 (541 reviews) | Not enough data | 

#### Self-Service Platform

| Feature | Fin | HighLevel | 
|---|---|---|
| **Branding** | 8.7 (534 reviews) | Not enough data | 
| **Automation** | 8.8 (544 reviews) | Not enough data | 
| **Artificial Intelligence** | 8.4 (486 reviews) | Not enough data | 
| **Integrations** | 8.6 (527 reviews) | Not enough data | 

#### Agentic AI - Customer Self-Service

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 7.4 (47 reviews) | Not enough data | 
| **Multi-step Planning** | 7.9 (47 reviews) | Not enough data | 
| **Cross-system Integration** | 7.5 (48 reviews) | Not enough data | 
| **Adaptive Learning** | 7.9 (50 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.1 (51 reviews) | Not enough data | 
| **Proactive Assistance** | 7.5 (48 reviews) | Not enough data | 
| **Decision Making** | 7.6 (48 reviews) | Not enough data | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 9.1/10 | 99 |
| **HighLevel** | N/A | N/A |

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 
| **AI Text Summarization** | Feature Not Available | Not enough data | 

#### Process

| Feature | Fin | HighLevel | 
|---|---|---|
| **Mentions** | 9.3 (89 reviews) | Not enough data | 
| **Tickets** | 9.0 (87 reviews) | Not enough data | 
| **Macros** | 9.6 (90 reviews) | Not enough data | 

#### Channels

| Feature | Fin | HighLevel | 
|---|---|---|
| **Email** | 9.4 (90 reviews) | Not enough data | 
| **Social** | 8.8 (88 reviews) | Not enough data | 
| **Live Chat** | 9.5 (92 reviews) | Not enough data | 
| **Phone** | 8.4 (82 reviews) | Not enough data | 
| **Text** | 8.8 (84 reviews) | Not enough data | 

#### Insight

| Feature | Fin | HighLevel | 
|---|---|---|
| **Surveys** | 9.1 (86 reviews) | Not enough data | 
| **Reporting** | 9.2 (88 reviews) | Not enough data | 
| **Visitor Activity** | 8.8 (83 reviews) | Not enough data | 
| **Help Desk** | 9.3 (83 reviews) | Not enough data | 

### Digital Customer Service Platforms

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 7.2/10 | 17 |
| **HighLevel** | N/A | N/A |

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 
| **AI Text Summarization** | 7.4 (17 reviews) | Not enough data | 

### VoIP Providers

| Product | Score | Reviews |
|---|---|---|
| **Fin** | N/A | N/A |
| **HighLevel** | N/A | N/A |

#### Platform Basics - VoIP Providers

| Feature | Fin | HighLevel | 
|---|---|---|
| **PBX systems, VoIP Softphone** | Not enough data | Not enough data | 
| **Call Management** | Not enough data | Not enough data | 
| **Network monitoring** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 
| **Virtual PBX** | Not enough data | Not enough data | 
| **SIP trunking services** | Not enough data | Not enough data | 

#### Basic Communication

| Feature | Fin | HighLevel | 
|---|---|---|
| **Phone Calls** | Not enough data | Not enough data | 
| **Video Calls** | Not enough data | Not enough data | 
| **Instant Messaging** | Not enough data | Not enough data | 
| **Screen Sharing** | Not enough data | Not enough data | 
| **Conference Calls** | Not enough data | Not enough data | 
| **Desk-to-Desk Calls** | Not enough data | Not enough data | 

#### Agentic AI - VoIP Providers

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Access

| Feature | Fin | HighLevel | 
|---|---|---|
| **Software Pairing** | Not enough data | Not enough data | 
| **Browser Extension** | Not enough data | Not enough data | 
| **Individual Download** | Not enough data | Not enough data | 

#### Advanced Features

| Feature | Fin | HighLevel | 
|---|---|---|
| **Hold Music** | Not enough data | Not enough data | 
| **Automated Attendants** | Not enough data | Not enough data | 
| **VOiP Number** | Not enough data | Not enough data | 

### Conversational Interface Agents

| Product | Score | Reviews |
|---|---|---|
| **Fin** | N/A | N/A |
| **HighLevel** | N/A | N/A |

#### Natural Language Interaction - Conversational Interface Agents 

| Feature | Fin | HighLevel | 
|---|---|---|
| **Natural Language Query Understanding** | Not enough data | Not enough data | 
| **Multi-Turn Conversation Management** | Not enough data | Not enough data | 
| **Voice &amp; Text Interface Support** | Not enough data | Not enough data | 

#### Intent &amp; Action Handling - Conversational Interface Agents 

| Feature | Fin | HighLevel | 
|---|---|---|
| **Data Retrieval from Connected Systems** | Not enough data | Not enough data | 
| **Intent Recognition &amp; Mapping** | Not enough data | Not enough data | 
| **Action &amp; Workflow Triggering** | Not enough data | Not enough data | 

#### Context &amp; Personalization - Conversational Interface Agents 

| Feature | Fin | HighLevel | 
|---|---|---|
| **Conversation Context Persistence** | Not enough data | Not enough data | 
| **User Identity &amp; Permission Awareness** | Not enough data | Not enough data | 

#### Enterprise Integration &amp; Deployment - Conversational Interface Agents 

| Feature | Fin | HighLevel | 
|---|---|---|
| **Enterprise Application Integrations** | Not enough data | Not enough data | 
| **Security &amp; Access Controls** | Not enough data | Not enough data | 

### Online Reputation Management

| Product | Score | Reviews |
|---|---|---|
| **Fin** | N/A | N/A |
| **HighLevel** | 8.4/10 | 50 |

#### Consumer Intelligence

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customer Feedback** | Not enough data | Feature Not Available | 
| **Competitive Intelligence** | Not enough data | Feature Not Available | 
| **Sentiment Analysis** | Not enough data | Feature Not Available | 

#### Reporting

| Feature | Fin | HighLevel | 
|---|---|---|
| **Revenue Reporting** | Not enough data | 8.4 (38 reviews) | 
| **Corporate Reporting** | Not enough data | 7.6 (37 reviews) | 
| **Dashboard** | Not enough data | 8.6 (43 reviews) | 

#### Media Monitoring

| Feature | Fin | HighLevel | 
|---|---|---|
| **Social Networks Monitoring** | Not enough data | Feature Not Available | 
| **Social Media Management** | Not enough data | 8.5 (47 reviews) | 
| **Digital Media Monitoring** | Not enough data | Feature Not Available | 

#### In-House Management

| Feature | Fin | HighLevel | 
|---|---|---|
| **Employee Performance** | Not enough data | 8.1 (39 reviews) | 
| **Team Workflow** | Not enough data | 8.6 (40 reviews) | 

#### Generative AI

| Feature | Fin | HighLevel | 
|---|---|---|
| **AI Text Generation** | Not enough data | 9.1 (30 reviews) | 

#### Agentic AI - Online Reputation Management

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Website Builder

| Product | Score | Reviews |
|---|---|---|
| **Fin** | N/A | N/A |
| **HighLevel** | 8.8/10 | 63 |

#### Customizations

| Feature | Fin | HighLevel | 
|---|---|---|
| **Templates** | Not enough data | 8.8 (52 reviews) | 
| **Drag and Drop** | Not enough data | 9.3 (52 reviews) | 
| **HTML Input** | Not enough data | 8.8 (43 reviews) | 
| **Domain Name** | Not enough data | 9.1 (47 reviews) | 

#### Growth

| Feature | Fin | HighLevel | 
|---|---|---|
| **SEO** | Not enough data | Feature Not Available | 
| **Site Analytics** | Not enough data | 8.5 (48 reviews) | 
| **Marketing Tools** | Not enough data | 9.5 (47 reviews) | 
| **E-Commerce** | Not enough data | 8.0 (49 reviews) | 
| **Hosting** | Not enough data | 8.3 (46 reviews) | 

#### Content

| Feature | Fin | HighLevel | 
|---|---|---|
| **Email Integrations** | Not enough data | 9.1 (50 reviews) | 
| **Content Management** | Not enough data | 8.8 (48 reviews) | 
| **Permissions** | Not enough data | 8.9 (46 reviews) | 
| **WordPress Tool** | Not enough data | 8.5 (39 reviews) | 

#### Support

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customer Support** | Not enough data | 8.3 (48 reviews) | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **Fin** | 7.9/10 | 267 |
| **HighLevel** | N/A | N/A |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | Fin | HighLevel | 
|---|---|---|
| **Automated Ticket Resolution** | 7.9 (195 reviews) | Not enough data | 
| **Contextual Response Generation** | 8.0 (203 reviews) | Not enough data | 
| **Sentiment Analysis** | 7.8 (167 reviews) | Not enough data | 
| **Knowledge Base Utilization** | 8.5 (195 reviews) | Not enough data | 
| **Multilingual Support** | 8.0 (161 reviews) | Not enough data | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | Fin | HighLevel | 
|---|---|---|
| **Proactive Customer Outreach** | 7.5 (158 reviews) | Not enough data | 
| **Feedback Collection** | 7.9 (161 reviews) | Not enough data | 
| **Escalation Handling** | 7.9 (174 reviews) | Not enough data | 
| **Workflow Optimization** | 8.5 (200 reviews) | Not enough data | 

#### Automation

| Feature | Fin | HighLevel | 
|---|---|---|
| **Customer Interaction Automation** | 8.4 (199 reviews) | Not enough data | 
| **Feedback Collection** | 7.9 (164 reviews) | Not enough data | 
| **Document Processing** | 7.2 (156 reviews) | Not enough data | 

#### Autonomy

| Feature | Fin | HighLevel | 
|---|---|---|
| **Independent Decision Making** | 7.6 (162 reviews) | Not enough data | 
| **Adaptive Responses** | 7.8 (164 reviews) | Not enough data | 
| **Task Execution** | 7.3 (163 reviews) | Not enough data | 
| **Problem Solving** | 7.7 (166 reviews) | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Fin** | N/A | N/A |
| **HighLevel** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Fin | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (7):** [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [Shared Inbox Software](https://www.g2.com/categories/shared-inbox), [Conversational Support Software](https://www.g2.com/categories/conversational-support), [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing), [Chatbots Software](https://www.g2.com/categories/chatbots), [Live Chat Software](https://www.g2.com/categories/live-chat)

**Unique to Fin (8):** [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents), [Customer Service Automation Software](https://www.g2.com/categories/customer-service-automation), [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service), [Help Desk Software](https://www.g2.com/categories/help-desk), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service), [Conversational Interface Agents Software](https://www.g2.com/categories/conversational-interface-agents)

**Unique to HighLevel (6):** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [CRM Software](https://www.g2.com/categories/crm), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [VoIP Providers](https://www.g2.com/categories/voip-providers), [Website Builder Software](https://www.g2.com/categories/website-builder)


---
## Reviewer Demographics

### By Company Size

| Segment | Fin | HighLevel | 
|---|---|---|
| **Small-Business** | 58.4% | 94.9% | 
| **Mid-Market** | 37.3% | 4.1% | 
| **Enterprise** | 4.4% | 1.0% | 

### By Industry

#### Fin

- **Computer Software:** 26.6%
- **Information Technology and Services:** 13.2%
- **Financial Services:** 7.1%
- **Internet:** 4.9%
- **Marketing and Advertising:** 4.7%
- **Consumer Services:** 4.3%
- **Education Management:** 2.0%
- **Health, Wellness and Fitness:** 1.5%
- **Hospital &amp; Health Care:** 1.4%
- **E-Learning:** 1.3%
- **Other:** 33.0%

#### HighLevel

- **Marketing and Advertising:** 43.5%
- **Consulting:** 9.8%
- **Real Estate:** 5.0%
- **Health, Wellness and Fitness:** 4.5%
- **Professional Training &amp; Coaching:** 4.3%
- **Information Technology and Services:** 2.9%
- **Computer Software:** 2.7%
- **Construction:** 2.1%
- **Financial Services:** 1.9%
- **E-Learning:** 1.7%
- **Other:** 21.7%

---
## Alternatives

### Alternatives to Fin

- [Tidio](https://www.g2.com/products/tidio/reviews) — 4.6/5 stars (1904 reviews)
- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6889 reviews)
- [Freshdesk](https://www.g2.com/products/freshdesk/reviews) — 4.4/5 stars (3741 reviews)
- [Front](https://www.g2.com/products/front/reviews) — 4.7/5 stars (2461 reviews)
- [LiveAgent](https://www.g2.com/products/liveagent/reviews) — 4.5/5 stars (1538 reviews)
- [Gorgias](https://www.g2.com/products/gorgias/reviews) — 4.6/5 stars (558 reviews)
- [LivePerson](https://www.g2.com/products/liveperson/reviews) — 4.3/5 stars (207 reviews)
- [Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews) — 4.4/5 stars (7326 reviews)
- [HubSpot Service Hub](https://www.g2.com/products/hubspot-service-hub/reviews) — 4.4/5 stars (2912 reviews)
- [Gladly](https://www.g2.com/products/gladly/reviews) — 4.7/5 stars (1112 reviews)

### Alternatives to HighLevel

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4054 reviews)
- [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (505 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14682 reviews)
- [Ontraport](https://www.g2.com/products/ontraport/reviews) — 4.5/5 stars (224 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2034 reviews)
- [Thryv](https://www.g2.com/products/thryv/reviews) — 4.2/5 stars (1996 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1348 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14731 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13789 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2561 reviews)

---
## Top Discussions

### Fin

- Title: [What is Intercom used for?](https://www.g2.com/discussions/what-is-intercom-used-for) — 3 comments
  > **Top comment:** "for sending emails to our correspondents and monitoring our calls"
- Title: [Does intercom have live chat?](https://www.g2.com/discussions/does-intercom-have-live-chat) — 2 comments
  > **Top comment:** "Yes."
- Title: [How do I change notification sound? Can I integrate with Google translate?](https://www.g2.com/discussions/50203-how-do-i-change-notification-sound-can-i-integrate-with-google-translate) — 2 comments, 1 upvote
  > **Top comment:** "You can use the lang feature. It is easier to use."
- Title: [¿What is the best economic model in order to use Intercom?](https://www.g2.com/discussions/what-is-the-best-economic-model-in-order-to-use-intercom) — 2 comments, 1 upvote
  > **Top comment:** "Plus is $39/seat (User) per month.
Its enough to get started"
- Title: [While interaction can be audio visual emojies be developed](https://www.g2.com/discussions/15032-while-interaction-can-be-audio-visual-emojies-be-developed) — 2 comments, 2 upvotes
  > **Top comment:** "I do not think they have developed Intercom that far yet, though it would be great."

### HighLevel

- Title: [What is high level app?](https://www.g2.com/discussions/what-is-high-level-app) — 2 comments
  > **Top comment:** "HighLevel as several mobile app options. You can contract with HighLevel to have them build your own branded app or you can use their Grey Labeled app called..."
- Title: [How are other agencies working around HighLevel’s limits for bigger or more custom clients?](https://www.g2.com/discussions/how-are-other-agencies-working-around-highlevel-s-limits-for-bigger-or-more-custom-clients) — 1 comment
  > **Top comment:** "&lt;p&gt;&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;Try automating pipeline stage movement in HighLevel. You can set workflows to move deals automatically (like from..."
- Title: [Has pricing and “hidden” add‑ons changed how you package HighLevel to your own clients?](https://www.g2.com/discussions/has-pricing-and-hidden-add-ons-changed-how-you-package-highlevel-to-your-own-clients) — 1 comment
  > **Top comment:** "&lt;p&gt;&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;For better CRM organization, use automated tags in HighLevel workflows instead of manual tagging. Define clear tag..."
- Title: [What tips do you have for keeping email and SMS healthy when the tech side feels fragile?](https://www.g2.com/discussions/what-tips-do-you-have-for-keeping-email-and-sms-healthy-when-the-tech-side-feels-fragile) — 1 comment
  > **Top comment:** "&lt;p&gt;&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;You might want to explore HighLevel&#39;s conditional logic in workflows. This lets workflows make decisions based on lead..."
- Title: [How are you handling HighLevel’s steep learning curve without losing days of billable time?](https://www.g2.com/discussions/how-are-you-handling-highlevel-s-steep-learning-curve-without-losing-days-of-billable-time) — 1 comment
  > **Top comment:** "&lt;p&gt;&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;Have you tried using HighLevel&#39;s workflow automation for lead follow-up? You can set up automated sequences that send..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/fin-vs-highlevel)

