Compare Feathr and OptiMonk 
At a Glance
Market Segments
Feathr
Small-Business (59.3% of reviews)
OptiMonk
Small-Business (82.8% of reviews)
Entry-Level Pricing
Feathr
No pricing availableOptiMonk
Free Per MonthFeatured Products
Sponsored
Brickroad Sponsorship Management
(3)
Other Event Management
Visit Website
Feathr vs OptiMonk
- Users report that Feathr excels in its Lead Builder feature, scoring 9.0, which allows for effective lead generation, while OptiMonk, although strong, does not have a specific score for this feature.
- Reviewers mention that OptiMonk shines in A/B Testing with a score of 9.2, providing robust capabilities for testing different marketing strategies, whereas Feathr's score of 7.6 indicates room for improvement in this area.
- G2 users highlight that OptiMonk's Quality of Support is exceptional, with a score of 9.7, making it a reliable partner for businesses, while Feathr's score of 8.6 suggests a solid but less impressive support experience.
- Users on G2 report that OptiMonk's Personalization Engine is highly effective, scoring 9.4, which allows for tailored marketing messages, while Feathr's score of 8.3 indicates it may not offer the same level of customization.
- Reviewers mention that Feathr's Ease of Setup is rated at 7.8, which is lower than OptiMonk's impressive score of 8.9, suggesting that users may find OptiMonk easier to implement in their marketing strategies.
- Users say that OptiMonk's Reporting & Analytics features are robust, with a score of 8.8, providing valuable insights, while Feathr's score of 7.9 indicates that its analytics capabilities may not be as comprehensive.
Pricing
Entry-Level Pricing
Feathr
No pricing availableOptiMonk
Free
Free
Per Month
- Max 10,000 pageviews / month
- Max 1 domain
- All features
Free Trial
Feathr
No trial information availableOptiMonk
Free Trial is available
Ratings
Meets Requirements
8.1
21
9.3
100
Ease of Use
7.7
22
8.9
105
Ease of Setup
7.8
10
8.9
50
Ease of Admin
7.7
10
9.0
47
Quality of Support
8.6
20
9.7
102
Has the product been a good partner in doing business?
8.2
10
9.5
47
Product Direction (% positive)
7.2
21
9.4
93
Features by Category
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
Not enough data
8.6
7
Not enough data
9.3
7
Not enough data
9.5
7
Templates
Not enough data
9.7
6
Not enough data
9.8
8
Not enough data
9.6
8
Personalization
Not enough data
9.6
8
Not enough data
9.8
8
Not enough data
10.0
5
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
6
Not enough data
9.5
7
Not enough data
10.0
6
Multichannel
Not enough data
9.6
8
Not enough data
Feature Not Available
Not enough data
9.3
7
Administration
Not enough data
10.0
5
Not enough data
8.1
6
Not enough data
9.7
5
Not enough data
8.3
6
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Retargeting
7.6
9
9.2
20
8.8
16
8.9
22
8.1
13
9.6
18
7.9
16
8.8
23
8.2
16
9.1
17
8.6
12
8.4
17
8.3
11
9.0
22
Design and Customization
Not enough data
8.6
49
Not enough data
8.5
52
Not enough data
9.0
48
Not enough data
8.7
49
Campaigns
Not enough data
8.8
43
Not enough data
9.0
42
Not enough data
9.0
34
Not enough data
8.5
41
Integrations
Not enough data
8.5
32
Not enough data
8.6
22
Not enough data
8.8
30
Not enough data
8.9
23
Generative AI
Not enough data
Feature Not Available
Lead Monitoring
Not enough data
8.9
22
|
Verified
Not enough data
9.0
24
|
Verified
Not enough data
8.8
21
|
Verified
Data Capture
Not enough data
9.5
22
|
Verified
Not enough data
9.6
26
|
Verified
Not enough data
8.7
17
|
Verified
Not enough data
8.9
19
|
Verified
Analytics
Not enough data
9.5
17
|
Verified
Not enough data
9.1
18
|
Verified
Customization
Not enough data
9.5
19
|
Verified
Not enough data
9.5
23
|
Verified
Not enough data
9.5
25
|
Verified
Not enough data
9.3
24
|
Verified
Computing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
5
Experimental Design
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Feathr and OptiMonk are categorized as Retargeting
Unique Categories
Feathr is categorized as Other Event Management and Other Nonprofit
OptiMonk is categorized as Pop-Up Builder, Lead Capture, A/B Testing, Personalization Engines, and E-Commerce Personalization
Reviews
Reviewers' Company Size
Feathr
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
OptiMonk
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
35.7%
Events Services
14.3%
Textiles
7.1%
Marketing and Advertising
7.1%
Hospital & Health Care
7.1%
Other
28.6%
Marketing and Advertising
13.2%
Retail
10.6%
Health, Wellness and Fitness
7.3%
Consumer Goods
6.6%
Information Technology and Services
4.6%
Other
57.6%
Most Helpful Reviews
Feathr
Most Helpful Favorable Review
Verified User in Mental Health Care
the platform is easy to use and the UI is nice if not always intuitive
Most Helpful Critical Review
Verified User in Events Services
getting feathr set up took months and even once it was live it was still clunky. this was not a user-friendly experience. the people on my team did not have experience working with a software like feathr but there was little to no customer support or...
OptiMonk
Most Helpful Favorable Review
Hilde L.
Verified User in Information Technology and Services
Great tool, great customer support! No matter how difficult the question, they are able to provide a working solution!
Most Helpful Critical Review
Verified User in Mental Health Care
the platform is easy to use and the UI is nice if not always intuitive
Hilde L.
Verified User in Information Technology and Services
Great tool, great customer support! No matter how difficult the question, they are able to provide a working solution!
Verified User in Events Services
getting feathr set up took months and even once it was live it was still clunky. this was not a user-friendly experience. the people on my team did not have experience working with a software like feathr but there was little to no customer support or...
Alternatives
Discussions
Feathr has no discussions with answers
What’s required to use OptiMonk?
1 comment
Official Response from OptiMonk
OptiMonk is compatible with any kind of sites, you will only need to insert a short Javascript to the source code of your site. For Shopify, Shopify Plus,...Read more
How does the Free plan work?
1 comment
Official Response from OptiMonk
With the Free plan you are going to have an OptiMonk account in which you can manage all your campaigns. Pro features and A/B testing are not available in...Read more
What if I reach my monthly quota of unique visitors?
1 comment
Official Response from OptiMonk
First of all, we’ll send you a notification via e-mail when you reach 80% of your limit, so you’ll be noticed in time (we’ll send you another one when you...Read more
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