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Compare Feathr and Google Marketing Platform

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At a Glance
Feathr
Feathr
Star Rating
(30)4.3 out of 5
Market Segments
Small-Business (60.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Feathr
Google Marketing Platform
Google Marketing Platform
Star Rating
(297)4.1 out of 5
Market Segments
Mid-Market (48.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google Marketing Platform

Feathr vs Google Marketing Platform

When assessing the two solutions, reviewers found Google Marketing Platform easier to use. However, reviewers felt that Feathr is easier to set up and do business with overall. Both products were equally easy to administer.

  • Reviewers felt that Google Marketing Platform meets the needs of their business better than Feathr.
  • When comparing quality of ongoing product support, reviewers felt that Feathr is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of Google Marketing Platform over Feathr.
Pricing
Entry-Level Pricing
Feathr
No pricing available
Google Marketing Platform
No pricing available
Free Trial
Feathr
No trial information available
Google Marketing Platform
No trial information available
Ratings
Meets Requirements
8.2
22
8.5
248
Ease of Use
7.8
23
7.9
247
Ease of Setup
8.0
11
7.3
128
Ease of Admin
7.7
10
7.7
119
Quality of Support
8.7
21
6.9
226
Has the product been a good partner in doing business?
8.2
10
7.6
120
Product Direction (% positive)
7.3
22
8.0
245
Features by Category
Not enough data
7.9
209
Channel Functionality
Not enough data
8.5
167
Platform Interoperability
Not enough data
7.2
10
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
181
|
Verified
Not enough data
8.1
177
|
Verified
Not enough data
8.3
156
|
Verified
Not enough data
7.7
150
|
Verified
Not enough data
7.9
154
|
Verified
Not enough data
7.8
142
|
Verified
Not enough data
7.6
129
|
Verified
Not enough data
8.4
73
Not enough data
8.1
69
Not enough data
7.7
149
|
Verified
Not enough data
7.9
141
|
Verified
Not enough data
7.0
39
Not enough data
7.6
94
|
Verified
Targeting
Not enough data
8.5
160
|
Verified
Not enough data
8.4
150
|
Verified
Not enough data
8.2
150
|
Verified
Not enough data
8.1
69
Platform
Not enough data
8.0
55
Not enough data
8.1
164
|
Verified
Not enough data
8.3
159
|
Verified
Not enough data
8.4
169
|
Verified
Not enough data
8.4
145
|
Verified
Not enough data
7.6
152
|
Verified
Not enough data
7.9
152
|
Verified
Not enough data
8.1
117
|
Verified
Not enough data
7.7
136
|
Verified
Paid Search AdvertisingHide 22 FeaturesShow 22 Features
Not enough data
8.1
116
8.3
18
Not enough data
Retargeting
7.5
10
Not enough data
8.8
17
Not enough data
8.1
14
Not enough data
8.0
17
Not enough data
8.3
17
Not enough data
8.7
13
Not enough data
8.5
12
Not enough data
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.9
209
Platform Interoperability
Not enough data
7.8
6
Mobile Functionality
Not enough data
7.7
119
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
181
|
Verified
Not enough data
8.1
177
|
Verified
Not enough data
8.3
156
|
Verified
Not enough data
7.7
150
|
Verified
Not enough data
7.9
154
|
Verified
Not enough data
7.8
142
|
Verified
Not enough data
7.6
129
|
Verified
Not enough data
8.4
73
Not enough data
8.1
69
Not enough data
7.7
149
|
Verified
Not enough data
7.9
141
|
Verified
Not enough data
7.0
39
Not enough data
7.6
94
|
Verified
Targeting
Not enough data
8.5
160
|
Verified
Not enough data
8.4
150
|
Verified
Not enough data
8.2
150
|
Verified
Not enough data
8.1
69
Mobile
Not enough data
7.7
112
Not enough data
7.0
39
Not enough data
7.6
94
|
Verified
Platform
Not enough data
8.0
55
Not enough data
8.1
164
|
Verified
Not enough data
8.3
159
|
Verified
Not enough data
8.4
169
|
Verified
Not enough data
8.4
145
|
Verified
Not enough data
7.6
152
|
Verified
Not enough data
7.9
152
|
Verified
Not enough data
8.1
117
|
Verified
Not enough data
7.7
136
|
Verified
Not enough data
8.0
209
Platform Interoperability
Not enough data
7.8
6
Video Functionality
Not enough data
7.9
99
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
181
|
Verified
Not enough data
8.1
177
|
Verified
Not enough data
8.3
156
|
Verified
Not enough data
7.7
150
|
Verified
Not enough data
7.9
154
|
Verified
Not enough data
7.8
142
|
Verified
Not enough data
7.6
129
|
Verified
Not enough data
8.4
73
Not enough data
8.1
69
Not enough data
7.7
149
|
Verified
Not enough data
7.9
141
|
Verified
Not enough data
7.0
39
Not enough data
7.6
94
|
Verified
Targeting
Not enough data
8.5
160
|
Verified
Not enough data
8.4
150
|
Verified
Not enough data
8.2
150
|
Verified
Not enough data
8.1
69
Platform
Not enough data
8.0
55
Not enough data
8.1
164
|
Verified
Not enough data
8.3
159
|
Verified
Not enough data
8.4
169
|
Verified
Not enough data
8.4
145
|
Verified
Not enough data
7.6
152
|
Verified
Not enough data
7.9
152
|
Verified
Not enough data
8.1
117
|
Verified
Not enough data
7.7
136
|
Verified
Demand Side Platform (DSP)Hide 36 FeaturesShow 36 Features
Not enough data
8.0
209
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
181
|
Verified
Not enough data
8.1
177
|
Verified
Not enough data
8.3
156
|
Verified
Not enough data
7.7
150
|
Verified
Not enough data
7.9
154
|
Verified
Not enough data
7.8
142
|
Verified
Not enough data
7.6
129
|
Verified
Not enough data
8.4
73
Not enough data
8.1
69
Not enough data
7.7
149
|
Verified
Not enough data
7.9
141
|
Verified
Not enough data
7.0
39
Not enough data
7.6
94
|
Verified
Targeting
Not enough data
8.5
160
|
Verified
Not enough data
8.4
150
|
Verified
Not enough data
8.2
150
|
Verified
Not enough data
8.1
69
Demand Side Platforms
Not enough data
8.2
44
|
Verified
Not enough data
7.5
49
|
Verified
Not enough data
7.6
49
|
Verified
Platform
Not enough data
8.0
55
Not enough data
8.1
164
|
Verified
Not enough data
8.3
159
|
Verified
Not enough data
8.4
169
|
Verified
Not enough data
8.4
145
|
Verified
Not enough data
7.6
152
|
Verified
Not enough data
7.9
152
|
Verified
Not enough data
8.1
117
|
Verified
Not enough data
7.7
136
|
Verified
Cross-Channel AdvertisingHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Feathr
Feathr
Google Marketing Platform
Google Marketing Platform
Feathr and Google Marketing Platform share no categories
Reviews
Reviewers' Company Size
Feathr
Feathr
Small-Business(50 or fewer emp.)
60.7%
Mid-Market(51-1000 emp.)
35.7%
Enterprise(> 1000 emp.)
3.6%
Google Marketing Platform
Google Marketing Platform
Small-Business(50 or fewer emp.)
25.0%
Mid-Market(51-1000 emp.)
48.5%
Enterprise(> 1000 emp.)
26.5%
Reviewers' Industry
Feathr
Feathr
Non-Profit Organization Management
37.9%
Events Services
13.8%
Textiles
6.9%
Marketing and Advertising
6.9%
Hospital & Health Care
6.9%
Other
27.6%
Google Marketing Platform
Google Marketing Platform
Marketing and Advertising
54.2%
Internet
7.0%
Computer Software
5.5%
Retail
2.9%
Telecommunications
1.8%
Other
28.6%
Alternatives
Feathr
Feathr Alternatives
AdRoll
AdRoll
Add AdRoll
Intuit Mailchimp All-in-One Marketing Platform
Intuit Mailchimp All-in-One Marketing Platform
Add Intuit Mailchimp All-in-One Marketing Platform
AdRoll ABM (Formerly RollWorks)
AdRoll ABM (Formerly RollWorks)
Add AdRoll ABM (Formerly RollWorks)
Customers.ai
Customers.ai
Add Customers.ai
Google Marketing Platform
Google Marketing Platform Alternatives
AdRoll
AdRoll
Add AdRoll
Basis
Basis
Add Basis
Criteo Commerce Growth
Criteo Commerce Growth
Add Criteo Commerce Growth
Choozle
Choozle
Add Choozle
Discussions
Feathr
Feathr Discussions
Monty the Mongoose crying
Feathr has no discussions with answers
Google Marketing Platform
Google Marketing Platform Discussions
prototyping ad tool
1 Comment
Shonda L.
SL
our website https://pinterestvideosdownloader.com/pinterest-video-download/Read more
Monty the Mongoose crying
Google Marketing Platform has no more discussions with answers