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Compare Fathom Analytics and PostHog

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At a Glance
Fathom Analytics
Fathom Analytics
Star Rating
(17)4.6 out of 5
Market Segments
Small-Business (73.3% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$15.00 Per Month
Browse all 3 pricing plans
PostHog
PostHog
Star Rating
(997)4.5 out of 5
Market Segments
Small-Business (80.8% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $0.00 Per Month
Free Trial is available
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Fathom Analytics excels in ease of use with a score of 9.6, making it a preferred choice for small businesses looking for straightforward digital analytics. In contrast, PostHog, while still user-friendly, has a lower score of 8.4, which some reviewers mention can lead to a steeper learning curve.
  • Reviewers mention that Fathom Analytics offers superior quality of support, scoring 9.6, which users appreciate for its responsiveness and helpfulness. PostHog, with a score of 8.4, has received feedback indicating that while support is adequate, it may not always meet the expectations of users needing immediate assistance.
  • G2 users highlight Fathom Analytics' strong performance in real-time reporting, scoring 8.6, which allows businesses to make timely decisions based on current data. PostHog, while offering real-time insights, has a slightly lower score of 8.5, with some users noting that its reporting features could be more intuitive.
  • Users on G2 report that Fathom Analytics shines in custom event tracking with a score of 8.9, enabling businesses to tailor their analytics to specific needs. PostHog also performs well in this area but has a score of 8.2, with some reviewers mentioning that its custom tracking setup can be more complex.
  • Reviewers mention that Fathom Analytics provides a more streamlined experience for mobile reporting, scoring 7.9, which is crucial for businesses that operate on-the-go. In comparison, PostHog's mobile reporting score of 7.5 has led some users to express a desire for improved mobile functionality.
  • Users say that Fathom Analytics' focus on user identification and segmentation, with scores of 8.5 and 7.7 respectively, allows for better-targeted marketing efforts. PostHog, while offering similar features, has lower scores in these areas (8.0 for user identification and 7.6 for segmentation), leading some users to feel that it lacks depth in user analytics.
Pricing
Entry-Level Pricing
Fathom Analytics
Up to 100,000 monthly pageviews
$15.00
Per Month
Browse all 3 pricing plans
PostHog
Product Analytics & Data Stack
Starting at $0.00
Per Month
Browse all 4 pricing plans
Free Trial
Fathom Analytics
Free Trial is available
PostHog
Free Trial is available
Ratings
Meets Requirements
9.3
10
8.9
878
Ease of Use
9.7
10
8.3
891
Ease of Setup
9.3
5
8.9
660
Ease of Admin
Not enough data
8.5
448
Quality of Support
9.7
10
8.5
456
Has the product been a good partner in doing business?
Not enough data
8.9
340
Product Direction (% positive)
10.0
11
9.0
858
Features by Category
9.4
5
8.1
408
Metrics
9.7
5
8.9
375
10.0
5
8.6
366
9.3
5
8.5
363
8.7
5
8.9
370
9.3
5
8.7
359
Not enough data
8.3
347
Feature Not Available
8.2
333
Not enough data
8.3
334
Feature Not Available
8.3
343
Reporting
9.7
5
8.5
368
Feature Not Available
8.3
340
Not enough data
8.2
332
Not enough data
8.1
336
8.7
5
7.8
301
Not enough data
8.0
298
Not enough data
8.4
337
Other
Feature Not Available
8.5
336
Feature Not Available
7.9
290
Feature Not Available
7.9
288
Not enough data
7.8
275
Not enough data
7.3
251
Feature Not Available
7.2
243
Feature Not Available
7.6
249
Agentic AI - Digital Analytics
Not enough data
6.9
29
Not enough data
7.2
29
Not enough data
7.0
29
Not enough data
7.0
29
Administration
Not enough data
8.5
297
Feature Not Available
7.9
263
10.0
5
8.6
316
Feature Not Available
8.4
307
Not enough data
8.2
124
User Identification
Not enough data
7.7
108
Not enough data
7.7
106
Not enough data
8.1
104
Tracking & Reporting
Not enough data
8.8
109
Not enough data
8.4
104
Not enough data
7.9
94
Not enough data
8.3
112
Not enough data
8.4
103
Not enough data
8.4
105
Metrics
Not enough data
8.5
107
Not enough data
7.9
100
Not enough data
8.1
107
Not enough data
7.8
100
Not enough data
8.1
102
Not enough data
7.9
423
User Behavior
Not enough data
9.0
393
Not enough data
8.7
378
Not enough data
7.9
332
A/B Testing
Not enough data
Feature Not Available
Not enough data
7.2
287
Not enough data
8.0
334
Not enough data
Feature Not Available
Visitor Information
Not enough data
8.4
380
Not enough data
7.8
342
Agentic AI - Session Replay
Not enough data
6.5
65
Not enough data
7.5
512
Product Analytics
Not enough data
8.3
428
Not enough data
8.5
467
Not enough data
8.0
423
Not enough data
8.1
438
Not enough data
7.6
381
Not enough data
7.8
365
Not enough data
7.6
364
Not enough data
7.9
398
Agentic AI - Product Analytics
Not enough data
6.6
93
Not enough data
6.8
93
Not enough data
6.6
92
Not enough data
6.6
93
Not enough data
8.3
200
Management
Not enough data
8.6
180
Not enough data
8.0
155
Not enough data
8.5
161
Functionality
Not enough data
7.7
147
Not enough data
8.8
173
Not enough data
8.3
165
Not enough data
7.6
122
Computing
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.7
113
Experimental Design
Not enough data
8.2
100
Not enough data
8.0
97
Not enough data
7.5
94
Analytics
Not enough data
8.6
114
Not enough data
8.0
110
Agentic AI - A/B Testing
Not enough data
7.2
9
Not enough data
7.2
10
Not enough data
6.8
10
Not enough data
6.9
9
Not enough data
8.1
117
Metrics
Not enough data
8.5
107
Not enough data
7.9
100
Not enough data
8.1
107
Not enough data
7.8
100
Not enough data
8.1
102
Categories
Categories
Shared Categories
Fathom Analytics
Fathom Analytics
PostHog
PostHog
Fathom Analytics and PostHog are categorized as Digital Analytics
Unique Categories
Fathom Analytics
Fathom Analytics has no unique categories
Reviews
Reviewers' Company Size
Fathom Analytics
Fathom Analytics
Small-Business(50 or fewer emp.)
73.3%
Mid-Market(51-1000 emp.)
20.0%
Enterprise(> 1000 emp.)
6.7%
PostHog
PostHog
Small-Business(50 or fewer emp.)
80.8%
Mid-Market(51-1000 emp.)
17.2%
Enterprise(> 1000 emp.)
2.0%
Reviewers' Industry
Fathom Analytics
Fathom Analytics
Marketing and Advertising
20.0%
Computer Software
20.0%
Writing and Editing
6.7%
Program Development
6.7%
Music
6.7%
Other
40.0%
PostHog
PostHog
Computer Software
33.1%
Information Technology and Services
14.8%
Financial Services
5.5%
Health, Wellness and Fitness
2.9%
Marketing and Advertising
2.6%
Other
41.1%
Alternatives
Fathom Analytics
Fathom Analytics Alternatives
Google Tag Manager
Google Tag Manager
Add Google Tag Manager
Mixpanel
Mixpanel
Add Mixpanel
Heap
Heap
Add Heap
Google Analytics
Google Analytics
Add Google Analytics
PostHog
PostHog Alternatives
LaunchDarkly
LaunchDarkly
Add LaunchDarkly
Hotjar
Hotjar
Add Hotjar
LogRocket
LogRocket
Add LogRocket
Mixpanel
Mixpanel
Add Mixpanel
Discussions
Fathom Analytics
Fathom Analytics Discussions
Monty the Mongoose crying
Fathom Analytics has no discussions with answers
PostHog
PostHog Discussions
What is PostHog used for?
1 Comment
SC
Posthog is an analytics tool to track your product metrics like DAU, MAU, and custom events you can send from your system, and then you can analyze them on...Read more
Monty the Mongoose crying
PostHog has no more discussions with answers