Compare Factiva and Owler 
At a Glance
Market Segments
Enterprise (52.9% of reviews)
Small-Business (38.0% of reviews)
Entry-Level Pricing
No pricing available
$0.00
Factiva
Star Rating
(71)4.1 out of 5
Market Segments
Enterprise (52.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about FactivaOwler
Star Rating
(483)4.3 out of 5
Market Segments
Small-Business (38.0% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 4 pricing plansFactiva vs Owler
When assessing the two solutions, reviewers found Owler easier to use, set up, and administer. Reviewers also preferred doing business with Owler overall.
- Reviewers felt that Owler meets the needs of their business better than Factiva.
- When comparing quality of ongoing product support, reviewers felt that Owler is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Owler over Factiva.
Pricing
Entry-Level Pricing
Factiva
No pricing availableOwler
Owler Community
$0.00
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Free Trial
Factiva
Free Trial is available
Owler
No trial information availableRatings
Meets Requirements
8.3
54
8.4
358
Ease of Use
8.4
55
8.9
370
Ease of Setup
8.1
23
9.3
80
Ease of Admin
7.9
19
9.1
74
Quality of Support
7.9
50
8.5
208
Has the product been a good partner in doing business?
7.8
21
8.9
69
Product Direction (% positive)
7.6
49
7.7
361
Features by Category
Data Availability
7.4
9
7.8
109
8.7
10
8.3
201
8.5
10
|
Verified
8.2
215
|
Verified
Not enough data
Not enough data
Data Accuracy
8.0
10
7.7
151
8.7
10
7.9
192
Not enough data
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
8.3
12
8.0
102
8.2
12
|
Verified
7.8
105
|
Verified
8.5
11
8.6
126
8.2
10
|
Verified
8.0
115
|
Verified
8.2
10
|
Verified
7.3
90
|
Verified
8.5
10
7.2
76
Features
7.8
9
7.4
109
8.3
8
7.5
101
8.3
8
|
Verified
7.5
111
|
Verified
8.3
9
|
Verified
7.9
113
9.0
10
|
Verified
8.6
186
|
Verified
9.2
10
|
Verified
8.8
195
|
Verified
7.7
8
|
Verified
Feature Not Available
8.3
9
|
Verified
7.8
132
8.6
7
|
Verified
6.9
81
Lead Intelligence
Not enough data
8.3
54
|
Verified
Not enough data
8.3
47
Not enough data
7.9
47
Lead Management
Not enough data
7.9
47
Not enough data
Feature Not Available
Not enough data
7.9
47
Marketing Campaigns
Not enough data
7.5
41
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Execution
Not enough data
Feature Not Available
Not enough data
8.3
45
Not enough data
8.2
44
Not enough data
Feature Not Available
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Risk
7.2
17
Not enough data
7.8
17
Not enough data
7.7
17
Not enough data
Recovery
6.8
10
Not enough data
7.1
15
Not enough data
7.3
15
Not enough data
Agentic AI - Business Activity Monitoring
Not enough data
Not enough data
Media Channels
9.0
8
Not enough data
8.3
9
Not enough data
9.3
10
Not enough data
Geographic Coverage
8.3
10
Not enough data
8.9
11
Not enough data
8.7
10
Not enough data
Reporting
8.9
11
Not enough data
9.1
11
Not enough data
8.5
10
Not enough data
8.5
10
Not enough data
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
6.7
5
Not enough data
7.3
5
Not enough data
Data collection
6.9
8
|
Verified
Not enough data
8.2
12
|
Verified
Not enough data
7.9
12
Not enough data
6.8
10
|
Verified
Not enough data
7.7
10
|
Verified
Not enough data
Segment Trending
8.0
11
Not enough data
6.7
10
Not enough data
7.3
11
|
Verified
Not enough data
7.7
11
Not enough data
Analysis
7.2
10
|
Verified
Not enough data
7.9
12
|
Verified
Not enough data
7.0
9
|
Verified
Not enough data
Platform
7.8
12
|
Verified
Not enough data
7.3
11
|
Verified
Not enough data
6.9
9
|
Verified
Not enough data
7.4
12
|
Verified
Not enough data
7.3
11
|
Verified
Not enough data
7.0
10
|
Verified
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.4
142
Not enough data
7.9
123
Not enough data
7.4
100
Lead Management
Not enough data
7.7
91
Not enough data
Feature Not Available
Not enough data
7.8
93
Marketing Campaigns
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
87
Data Availability - Marketing Account Intelligence
Not enough data
Not enough data
Data Accuracy - Marketing Account Intelligence
Not enough data
Not enough data
Categories
Categories
Shared Categories
Factiva and Owler are categorized as Sales Intelligence
Reviews
Reviewers' Company Size
Factiva
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Owler
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Public Relations and Communications
13.2%
Market Research
10.3%
Research
5.9%
Financial Services
5.9%
Investment Banking
5.9%
Other
58.8%
Computer Software
22.4%
Information Technology and Services
14.8%
Marketing and Advertising
6.8%
Financial Services
4.2%
Telecommunications
3.2%
Other
48.6%
Alternatives
Discussions
Factiva has no discussions with answers
How does the free plan compare to the Paid benefits?
1 Comment
JG
The free one suits me well.Read more
What industry/verticals are the best fit for this product?
1 Comment
JM
Owler is a community-based business insights platform that provides information on companies, industries, and competitors. It's widely used across various...Read more
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