Link copied to clipboard # Facebook vs Instagram for Business Comparison - What are their main differences? Share [ Export ](/compare/facebook/instagram-for-business/export.csv) FacebookInstagram for Business[+ Add Product](#) Pricing **Facebook** No pricing available **Instagram for Business** No pricing available **Pricing Insights** from reviews Time to Implement **Facebook** 1 monthFaster Based on 87 responses **Instagram for Business** 2 months Based on 32 responses Return on Investment **Facebook** 9 months4 months sooner Based on 65 responses **Instagram for Business** 13 months Based on 28 responses Perceived Cost **Facebook** $$$$$ **Instagram for Business** $$$$$ Average Discount **Facebook** 7%2% more **Instagram for Business** 5% **Pros & Cons** from reviews **Facebook** [ Sharing Content (16) ](https://www.g2.com/products/facebook/reviews?filters%5Bsentiment_snippet%5D=1610365&qs=pros-and-cons#reviews)[ Global Connectivity (14) ](https://www.g2.com/products/facebook/reviews?filters%5Bsentiment_snippet%5D=1610712&qs=pros-and-cons#reviews)[ Excessive Advertising (12) ](https://www.g2.com/products/facebook/reviews?filters%5Bsentiment_snippet%5D=1610961&qs=pros-and-cons#reviews)[ Privacy Issues (7) ](https://www.g2.com/products/facebook/reviews?filters%5Bsentiment_snippet%5D=1611083&qs=pros-and-cons#reviews) **Instagram for Business** [ Ease of Use (16) ](https://www.g2.com/products/instagram-for-business/reviews?filters%5Bsentiment_snippet%5D=1641673&qs=pros-and-cons#reviews)[ Engagement (10) ](https://www.g2.com/products/instagram-for-business/reviews?filters%5Bsentiment_snippet%5D=1642209&qs=pros-and-cons#reviews)[ Frequent Changes (6) ](https://www.g2.com/products/instagram-for-business/reviews?filters%5Bsentiment_snippet%5D=1642058&qs=pros-and-cons#reviews)[ Limited Visibility (5) ](https://www.g2.com/products/instagram-for-business/reviews?filters%5Bsentiment_snippet%5D=1642193&qs=pros-and-cons#reviews) Integrations **Facebook** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_826b9262e6a8d8e4e82afec8c5b791fd/astra-wordpress-theme.png "Product Avatar Image") Astra WordPress Theme ](https://www.g2.com/products/astra-wordpress-theme/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9c890af3b73a48996ec287585d5b01c1/boldtrail.jpg "Product Avatar Image") BoldTrail ](https://www.g2.com/products/boldtrail/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_77d7429c23569c5165fdc429d10c2644/canva.png "Product Avatar Image") Canva ](https://www.g2.com/products/canva/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0103b2aee010b34b4c0bc33b0489f719/cloze.png "Product Avatar Image") Cloze ](https://www.g2.com/products/cloze/reviews)[ View all ](https://www.g2.com/products/facebook/integrations) **Instagram for Business** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_af904ec66da039f0f2f90568837b8115/botpress.gif "Product Avatar Image") Botpress ](https://www.g2.com/products/botpress/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_77d7429c23569c5165fdc429d10c2644/canva.png "Product Avatar Image") Canva ](https://www.g2.com/products/canva/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_71b3279994498356444c5ab8c8cb23ae/facebook.png "Product Avatar Image") Facebook ](https://www.g2.com/products/facebook/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c234b0ee74b541afa9ab8821ce182db8/facebook-for-business.png "Product Avatar Image") Facebook ](https://www.g2.com/products/facebook-for-business/reviews)[ View all ](https://www.g2.com/products/instagram-for-business/integrations) **Ratings** from reviews Meets Requirements **Facebook** 8.6 8.6624 **Instagram for Business** 8.9 8.9124 Ease of Use **Facebook** 8.9 8.9637 **Instagram for Business** 9.0 9.0136 Ease of Setup **Facebook** 8.5 8.5264 **Instagram for Business** 9.2 9.286 Ease of Admin **Facebook** 7.7 7.7181 **Instagram for Business** 9.0 9.042 Quality of Support **Facebook** 7.2 7.2563 **Instagram for Business** 7.8 7.8111 Has the product been a good partner in doing business? **Facebook** 7.3 7.3158 **Instagram for Business** 8.9 8.938 Product Direction (% positive) **Facebook** 6.4 6.4624 **Instagram for Business** 9.0 9.0119 **Features** ratings from reviews Social Networks 9.6 50 9.2 33 User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 62.5% Mid-Market(51-1000 emp.) 22.9% Enterprise(\> 1000 emp.) 14.5% Small-Business(50 or fewer emp.) 62.5% Mid-Market(51-1000 emp.) 22.9% Enterprise(\> 1000 emp.) 14.5% Small-Business(50 or fewer emp.) 79.9% Mid-Market(51-1000 emp.) 15.9% Enterprise(\> 1000 emp.) 4.3% Small-Business(50 or fewer emp.) 79.9% Mid-Market(51-1000 emp.) 15.9% Enterprise(\> 1000 emp.) 4.3% **Reviewers' Industry** [![Facebook](https://images.g2crowd.com/uploads/product/hd_favicon/1509977060/facebook.svg "Facebook")](https://www.g2.com/products/facebook/reviews) Facebook Marketing and Advertising 10.4% Computer Software 7.5% Information Technology and Services 6.7% Education Management 3.6% Internet 3.4% Other 68.3% [![Instagram for Business](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_65e597103b089dfd2b79a04fd5ccbf3e/instagram-for-business.png "Instagram for Business")](https://www.g2.com/products/instagram-for-business/reviews) Instagram for Business Marketing and Advertising 18.1% Apparel & Fashion 5.0% Real Estate 3.8% Retail 3.8% Education Management 3.1% Other 66.3% Alternatives **Facebook Alternatives** ![X (Twitter)](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_48692b40bff44e53fcc643f516686baf/x-twitter.jpg "X (Twitter)") [ X (Twitter) ](/products/x-twitter/reviews) ![Pinterest](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_07ec2a09a982820b9027f700ce371f79/pinterest.png "Pinterest") [ Pinterest ](/products/pinterest/reviews) ![Snapchat](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_400c7551a95c96e442631beff2f031cd/snapchat.jpg "Snapchat") [ Snapchat ](/products/snapchat/reviews) ![Meetup Pro](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_018bb6f0894cc5b910937c60dbc2ebda/meetup-pro.png "Meetup Pro") [ Meetup Pro ](/products/meetup-pro/reviews) **Instagram for Business Alternatives** ![X (Twitter)](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_48692b40bff44e53fcc643f516686baf/x-twitter.jpg "X (Twitter)") [ X (Twitter) ](/products/x-twitter/reviews) ![Snapchat](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_400c7551a95c96e442631beff2f031cd/snapchat.jpg "Snapchat") [ Snapchat ](/products/snapchat/reviews) ![Diligent Boards](https://images.g2crowd.com/uploads/product/hd_favicon/d0d258530ec0fa9bfc343ed297bcf93c/diligent-boards.svg "Diligent Boards") [ Diligent Boards ](/products/diligent-boards/reviews) ![LinkedIn Premium](https://images.g2crowd.com/uploads/product/hd_favicon/053a91f21b615c727815e8d6355a0fcc/linkedin-premium.png "LinkedIn Premium") [ LinkedIn Premium ](/products/linkedin-premium/reviews)