# Facebook Pages Manager vs Sprout Social Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Sprout Social excels in providing a comprehensive social media management experience, with features like centralized messaging and robust analytics that help users streamline their workflows. One user highlighted how it "enhances social media reporting by reducing errors and improving company quality."
- **Users say** that Facebook Pages Manager serves as a reliable tool for managing multiple aspects of social media, particularly for small businesses. Reviewers appreciate its user-friendly interface, noting it as a "catch all place to manage inbox, creative and content."
- **According to verified reviews** , Sprout Social stands out for its ease of use and quick setup process, with many users praising its intuitive design. One user mentioned that the platform is "very user-friendly, and the initial setup was so easy," making it a great choice for those new to social media management.
- **Reviewers mention** that while Facebook Pages Manager is generally effective, it has limitations in advanced analytics compared to Sprout Social. Users have noted that Sprout Social's analytics features, which allow for easy content scheduling and performance tracking, are particularly beneficial for strategic planning.
- **Users highlight** the superior quality of support offered by Sprout Social, with many reviewers noting that they feel well-supported in their social media efforts. In contrast, Facebook Pages Manager has received feedback indicating that its support could be improved, with one user stating that it "usually performs well" but lacks the depth of assistance found in Sprout Social.
- **G2 reviewers indicate** that Sprout Social's focus on campaign optimization and social engagement tools gives it an edge for businesses looking to enhance their online presence. Users appreciate features that help them find influencers and manage partnerships effectively, which are less emphasized in Facebook Pages Manager.



| | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 1,614 | 6,422 | 
| **Largest Market Segment** | Small-Business (71.6% of reviews) | Small-Business (44.7% of reviews) | 
| **Entry Level Price** | $0/ month | Starting at $79.00 1 user/per month (billed annually) | 

---
## Top Pros & Cons

### Facebook Pages Manager

Pros:
- Centralized Management (8 reviews)
- Ease of Use (5 reviews)

Cons:
- AI Limitations (2 reviews)
- Complex Usage (2 reviews)

### Sprout Social

Pros:
- Ease of Use (1819 reviews)
- Post Scheduling (1211 reviews)

Cons:
- Missing Features (707 reviews)
- Limited Features (527 reviews)

---
## Ratings Comparison
| Rating | Facebook Pages Manager | Sprout Social | 
|---|---|---|
  | **Meets Requirements** | 8.5 (1369 reviews) | 8.5 (5437 reviews) | 
  | **Ease of Use** | 8.3 (1384 reviews) | 8.8 (5498 reviews) | 
  | **Ease of Setup** | 8.6 (789 reviews) | 8.7 (3853 reviews) | 
  | **Ease of Admin** | 8.4 (788 reviews) | 8.8 (2247 reviews) | 
  | **Quality of Support** | 6.9 (1107 reviews) | 8.6 (4853 reviews) | 
  | **Has the product been a good partner in doing business?** | 7.9 (712 reviews) | 8.7 (2213 reviews) | 
  | **Product Direction (% positive)** | 7.2 (1346 reviews) | 8.9 (5322 reviews) | 

---
## Pricing

### Facebook Pages Manager

#### Entry-Level Pricing

Plan: Free

Price: $0 / month


[Learn more about Facebook Pages Manager](https://www.g2.com/products/facebook-pages-manager/reviews)

#### Free Trial

No

### Sprout Social

#### Entry-Level Pricing

Plan: Essentials

Price: Starting at $79.00 1 user/per month (billed annually)

Description: Created for social media professionals focused on simplifying publishing workflows.

Key Features:
- Connect up to 5 social profiles
- Increase your visibility with optimal send times
- Track performance with profile and post-level reporting

[Browse all 5 editions](https://www.g2.com/products/sprout-social/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Facebook Pages Manager** | N/A | N/A |
| **Sprout Social** | 7.3/10 | 3638 |

#### Social Analytics

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Competitor Analysis** | Not enough data | 7.7 (2980 reviews) | 
| **Follower Analysis** | Not enough data | 7.8 (3157 reviews) | 
| **Post Performance** | Not enough data | 8.8 (3378 reviews) | 
| **Paid Campaign Tracking** | Not enough data | 7.2 (2603 reviews) | 
| **Attribution** | Not enough data | 7.0 (2607 reviews) | 
| **Hashtag Analytics** | Not enough data | 7.3 (2370 reviews) | 
| **Sentiment Analysis** | Not enough data | 7.1 (2308 reviews) | 

#### Reports & Dashboards

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Report Customizability** | Not enough data | 8.1 (3228 reviews) | 
| **Report Exporting** | Not enough data | 8.5 (3272 reviews) | 
| **Scalability** | Not enough data | 8.5 (3128 reviews) | 
| **White Label** | Not enough data | Feature Not Available | 

#### Agentic AI - Social Media Analytics

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.2 (893 reviews) | 
| **Cross-system Integration** | Not enough data | 6.3 (891 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (879 reviews) | 
| **Proactive Assistance** | Not enough data | 6.3 (888 reviews) | 
| **Decision Making** | Not enough data | 6.3 (892 reviews) | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Facebook Pages Manager** | 7.9/10 | 1217 |
| **Sprout Social** | 7.5/10 | 4661 |

#### Content & Collaboration

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Content Calendar** | 8.4 (124 reviews) | 8.9 (3217 reviews) | 
| **Content Library** | 8.1 (118 reviews) | 7.9 (2926 reviews) | 
| **Shared Inbox** | 8.2 (129 reviews) | 8.2 (3026 reviews) | 
| **Approval Workflows** | 8.2 (106 reviews) | 8.0 (2910 reviews) | 
| **Users and Permissions** | 8.6 (128 reviews) | 8.3 (3012 reviews) | 
| **Content Creation** | 8.1 (71 reviews) | Feature Not Available | 

#### Social Management

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Social Analytics** | 8.5 (1111 reviews) | 8.6 (4379 reviews) | 
| **Social Publishing** | 9.0 (1142 reviews) | 8.9 (4417 reviews) | 
| **Campaign Optimization** | 8.8 (1089 reviews) | 8.1 (3827 reviews) | 
| **Social Engagement** | 8.8 (1136 reviews) | 8.5 (4241 reviews) | 
| **Social Ads** | 8.3 (1026 reviews) | Feature Not Available | 
| **Campaign Planning** | 7.8 (65 reviews) | 7.9 (2912 reviews) | 
| **Hashtag Capabilites** | 8.3 (16 reviews) | 7.5 (2495 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 7.2 (6 reviews) | 6.2 (1064 reviews) | 
| **Multi-step Planning** | 7.0 (5 reviews) | 6.4 (1055 reviews) | 
| **Cross-system Integration** | 7.0 (5 reviews) | 6.6 (1071 reviews) | 
| **Adaptive Learning** | 6.7 (5 reviews) | 6.5 (1046 reviews) | 
| **Natural Language Interaction** | 6.7 (5 reviews) | 6.4 (1037 reviews) | 
| **Proactive Assistance** | 7.0 (5 reviews) | 6.4 (1038 reviews) | 
| **Decision Making** | 7.8 (6 reviews) | 6.5 (1038 reviews) | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Facebook Pages Manager** | N/A | N/A |
| **Sprout Social** | 7.4/10 | 2204 |

#### Monitoring & Listening

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Social Measurement** | Not enough data | 8.5 (1911 reviews) | 
| **Influencer Identification** | Not enough data | 7.0 (1433 reviews) | 
| **Brand Monitoring** | Not enough data | 8.1 (1233 reviews) | 
| **Keyword Tracking** | Not enough data | 7.9 (1196 reviews) | 
| **Trend Analysis** | Not enough data | 7.7 (1168 reviews) | 
| **Competitor Analysis** | Not enough data | 7.8 (1194 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (386 reviews) | 
| **Cross-system Integration** | Not enough data | 6.5 (398 reviews) | 
| **Adaptive Learning** | Not enough data | 6.4 (386 reviews) | 
| **Proactive Assistance** | Not enough data | 6.4 (387 reviews) | 
| **Decision Making** | Not enough data | 6.5 (387 reviews) | 

#### Data Management & Analysis

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | 7.5 (1214 reviews) | 
| **Social Reporting** | Not enough data | 8.6 (2001 reviews) | 
| **Alerts and Notifications** | Not enough data | 8.1 (1230 reviews) | 
| **Advanced Data Filtering** | Not enough data | 7.8 (1129 reviews) | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Facebook Pages Manager** | N/A | N/A |
| **Sprout Social** | 7.8/10 | 1632 |

#### Generative AI

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.1 (865 reviews) | 
| **AI Text Summarization** | Not enough data | 7.0 (850 reviews) | 

#### Process

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Mentions** | Not enough data | 8.4 (1469 reviews) | 
| **Tickets** | Not enough data | 7.9 (1248 reviews) | 
| **Macros** | Not enough data | 7.7 (1009 reviews) | 

#### Channels

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Email** | Not enough data | Feature Not Available | 
| **Social** | Not enough data | 8.8 (1523 reviews) | 
| **Live Chat** | Not enough data | Feature Not Available | 
| **Phone** | Not enough data | Feature Not Available | 
| **Text** | Not enough data | Feature Not Available | 

#### Insight

| Feature | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Surveys** | Not enough data | 7.4 (1126 reviews) | 
| **Reporting** | Not enough data | 8.4 (1434 reviews) | 
| **Visitor Activity** | Not enough data | Feature Not Available | 
| **Help Desk** | Not enough data | Feature Not Available | 

---
## Categories
**Shared Categories (1):** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt)


**Unique to Sprout Social (4):** [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service)


---
## Reviewer Demographics

### By Company Size

| Segment | Facebook Pages Manager | Sprout Social | 
|---|---|---|
| **Small-Business** | 71.6% | 44.7% | 
| **Mid-Market** | 18.2% | 37.7% | 
| **Enterprise** | 10.2% | 17.6% | 

### By Industry

#### Facebook Pages Manager

- **Marketing and Advertising:** 13.1%
- **Non-Profit Organization Management:** 4.9%
- **Higher Education:** 4.1%
- **Education Management:** 3.8%
- **Health, Wellness and Fitness:** 3.5%
- **Information Technology and Services:** 2.9%
- **Hospital & Health Care:** 2.8%
- **Entertainment:** 2.8%
- **Real Estate:** 2.8%
- **Religious Institutions:** 2.6%
- **Other:** 56.7%

#### Sprout Social

- **Marketing and Advertising:** 20.5%
- **Non-Profit Organization Management:** 6.2%
- **Higher Education:** 5.6%
- **Information Technology and Services:** 3.8%
- **Computer Software:** 3.2%
- **Financial Services:** 3.2%
- **Hospital & Health Care:** 2.9%
- **Public Relations and Communications:** 2.4%
- **Retail:** 2.4%
- **Health, Wellness and Fitness:** 2.2%
- **Other:** 47.7%

---
## Alternatives

### Alternatives to Facebook Pages Manager

- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7188 reviews)
- [Buffer](https://www.g2.com/products/buffer/reviews) — 4.3/5 stars (1040 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)
- [TweetDeck](https://www.g2.com/products/tweetdeck/reviews) — 4.3/5 stars (655 reviews)
- [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (380 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2914 reviews)
- [Khoros Social Media Management](https://www.g2.com/products/khoros-social-media-management/reviews) — 3.9/5 stars (121 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14757 reviews)

### Alternatives to Sprout Social

- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews)
- [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews)
- [Statusbrew](https://www.g2.com/products/statusbrew-inc/reviews) — 4.8/5 stars (251 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7188 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2645 reviews)
- [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1105 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)

---
## Top Discussions

### Facebook Pages Manager

- Title: [What is Pages Manager for Facebook?](https://www.g2.com/discussions/what-is-pages-manager-for-facebook) — 3 comments
  > **Top comment:** "Very very well"
- Title: [I notice that at times there are posts that are more highly viewed than others, and I can't figure out the exact trick. Any suggestions?](https://www.g2.com/discussions/i-notice-that-at-times-there-are-posts-that-are-more-highly-viewed-than-others-and-i-can-t-figure-out-the-exact-trick-any-suggestions) — 3 comments, 1 upvote
  > **Top comment:** "It can depend on the interaction the post receives. Is anyone clicking, commenting and sharing. "
- Title: [How does Facebook Manager work?](https://www.g2.com/discussions/how-does-facebook-manager-work) — 2 comments, 2 upvotes
  > **Top comment:** "Its work is good.Facebook page manager is easy to use for many to manage in one platfom"
- Title: [Are there any integrations possible with Facebook Business Manager and other apps like IFFT?](https://www.g2.com/discussions/24899-are-there-any-integrations-possible-with-facebook-business-manager-and-other-apps-like-ifft) — 2 comments, 1 upvote
  > **Top comment:** "Yes. There are alot of integrations allowed for the FBM. There is a business integration option available in Settings and you select or search for the..."
- Title: [How can I do better](https://www.g2.com/discussions/how-can-i-do-better) — 2 comments, 1 upvote
  > **Top comment:** "you do batter by mind set. or positive thing.  and do not look to other what they are doing. more you in to what you are doing. may it can help you. to 
 do..."

### Sprout Social

- Title: [Is there a place of education for users?](https://www.g2.com/discussions/15585-is-there-a-place-of-education-for-users) — 7 comments, 1 upvote
  > **Top comment:** "General education: https://sproutsocial.com/insights/webinars/ and overall intro webinar:..."
- Title: [Is Sprout Social legit?](https://www.g2.com/discussions/is-sprout-social-legit) — 4 comments, 1 upvote
  > **Top comment:** "Yes!"
- Title: [Does Sprout Social have a free plan?](https://www.g2.com/discussions/does-sprout-social-have-a-free-plan) — 3 comments
  > **Top comment:** "No"
- Title: [How can I access a more affordable reasonably priced membership with Sprout Social](https://www.g2.com/discussions/how-can-i-access-a-more-affordable-reasonably-priced-membership-with-sprout-social) — 3 comments, 1 upvote
  > **Top comment:** "The best option? Get directly in contact with a sales rep. They'll be able to offer you a custom-made offer that suits your needs and budget. 
"
- Title: [What can sprout social do?](https://www.g2.com/discussions/what-can-sprout-social-do) — 2 comments
  > **Top comment:** "It’s a great tool for social listening "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/facebook-pages-manager-vs-sprout-social)