# Extole, Friendbuy vs Influitive Comparison

| | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.3 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 25 | 56 | 396 | 
| **Largest Market Segment** | Mid-Market (56.5% of reviews) | Mid-Market (60.0% of reviews) | Mid-Market (48.8% of reviews) | 
| **Entry Level Price** | No pricing available | Contact Us | No pricing available | 

---
## Top Pros & Cons

### Extole

Pros:
- Referral Programs (7 reviews)
- Customer Support (5 reviews)

Cons:
- Expensive (1 reviews)
- Integration Issues (1 reviews)

### Friendbuy

Pros:
- Customer Support (3 reviews)
- Referral Programs (3 reviews)

Cons:
- Integration Issues (2 reviews)
- Limited Reporting (2 reviews)

### Influitive

Pros:
- Ease of Use (5 reviews)
- Community Engagement (4 reviews)

Cons:
- Bugs (2 reviews)
- Limited Features (2 reviews)

---
## Ratings Comparison
| Rating | Extole | Friendbuy | Influitive | 
|---|---|---|---|
  | **Meets Requirements** | 9.4 (18 reviews) | 8.6 (46 reviews) | 8.6 (333 reviews) | 
  | **Ease of Use** | 8.9 (19 reviews) | 8.2 (46 reviews) | 8.6 (330 reviews) | 
  | **Ease of Setup** | 8.8 (13 reviews) | 7.8 (31 reviews) | 7.7 (233 reviews) | 
  | **Ease of Admin** | 9.4 (9 reviews) | 8.5 (31 reviews) | 8.4 (265 reviews) | 
  | **Quality of Support** | 9.8 (18 reviews) | 9.2 (46 reviews) | 9.2 (315 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (9 reviews) | 8.9 (31 reviews) | 9.1 (263 reviews) | 
  | **Product Direction (% positive)** | 8.1 (18 reviews) | 9.1 (41 reviews) | 8.6 (320 reviews) | 

---
## Pricing

### Extole

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Friendbuy

#### Entry-Level Pricing

Plan: Enterprise

Price: Contact Us

Description: Partner with us for your Loyalty and Referral Programs, strategically tailored for your business by our Customer Success experts.

Key Features:
- Loyalty and Referral Program Access
- Full Service Onboarding
- Customer Success Management

[Learn more about Friendbuy](https://www.g2.com/products/friendbuy/reviews)

#### Free Trial

No

### Influitive

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Gamification

| Product | Score | Reviews |
|---|---|---|
| **Extole** | N/A | N/A |
| **Friendbuy** | N/A | N/A |
| **Influitive** | 8.4/10 | 68 |

#### Marketing Gamification

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Templates** | Not enough data | Not enough data | 8.5 (57 reviews) | 
| **Simultaneous Competitions** | Not enough data | Not enough data | 9.1 (43 reviews) | 
| **Behaviors** | Not enough data | Not enough data | 8.4 (50 reviews) | 
| **Rewards** | Not enough data | Not enough data | 8.8 (62 reviews) | 
| **Customization** | Not enough data | Not enough data | 8.5 (61 reviews) | 
| **Mobile App** | Not enough data | Not enough data | 7.2 (43 reviews) | 

#### Agentic AI - Gamification

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

#### Integrations

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **CRM Integration** | Not enough data | Not enough data | 8.0 (48 reviews) | 
| **Social Media Integration** | Not enough data | Not enough data | 8.5 (50 reviews) | 

#### Platform

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Public Leaderboard** | Not enough data | Not enough data | 8.8 (59 reviews) | 
| **Private Leaderboard** | Not enough data | Not enough data | 8.9 (50 reviews) | 
| **Analytics** | Not enough data | Not enough data | 8.2 (60 reviews) | 

### Employee Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Extole** | N/A | N/A |
| **Friendbuy** | N/A | N/A |
| **Influitive** | 8.2/10 | 14 |

#### Content Sharing

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Social sharing** | Not enough data | Not enough data | 9.1 (11 reviews) ✓ Verified | 
| **Content scheduling** | Not enough data | Not enough data | 9.0 (10 reviews) ✓ Verified | 
| **Content optimization** | Not enough data | Not enough data | 8.3 (10 reviews) ✓ Verified | 
| **Content templates** | Not enough data | Not enough data | 8.3 (11 reviews) ✓ Verified | 
| **AI Content Generation** | Not enough data | Not enough data | Not enough data | 
| **Content Settings** | Not enough data | Not enough data | Not enough data | 

#### Content Dashboard

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Company news** | Not enough data | Not enough data | 7.8 (9 reviews) ✓ Verified | 
| **Coworker content** | Not enough data | Not enough data | 7.9 (8 reviews) ✓ Verified | 
| **Brand content sharing** | Not enough data | Not enough data | 7.5 (8 reviews) ✓ Verified | 

#### Analytics

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Engagement tracking** | Not enough data | Not enough data | 8.6 (12 reviews) ✓ Verified | 
| **KPI Tracking** | Not enough data | Not enough data | Feature Not Available | 
| **Trends** | Not enough data | Not enough data | Feature Not Available | 
| **Gamification** | Not enough data | Not enough data | 8.7 (14 reviews) ✓ Verified | 

#### Platform

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Integrations** | Not enough data | Not enough data | 7.7 (10 reviews) ✓ Verified | 
| **Mobile** | Not enough data | Not enough data | 7.7 (10 reviews) ✓ Verified | 
| **Adoption Insight** | Not enough data | Not enough data | Feature Not Available | 
| **Auto-translation & multiple language management** | Not enough data | Not enough data | Feature Not Available | 

#### Agentic AI - Employee Advocacy

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

### Loyalty Management

| Product | Score | Reviews |
|---|---|---|
| **Extole** | N/A | N/A |
| **Friendbuy** | 6.6/10 | 14 |
| **Influitive** | N/A | N/A |

#### Loyalty Experience

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Loyalty Engine** | Not enough data | 6.7 (12 reviews) | Not enough data | 
| **Rewards** | Not enough data | 7.5 (14 reviews) | Not enough data | 
| **Membership** | Not enough data | 6.5 (11 reviews) | Not enough data | 
| **Personalization** | Not enough data | 7.3 (13 reviews) | Not enough data | 
| **Gamification** | Not enough data | 4.8 (10 reviews) | Not enough data | 
| **Loyalty Cards** | Not enough data | 5.8 (11 reviews) | Not enough data | 

#### Loyalty Platform

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Communication Tools** | Not enough data | 6.8 (13 reviews) | Not enough data | 
| **Customer Relationship Management (CRM)** | Not enough data | 6.7 (11 reviews) | Not enough data | 
| **Loyalty Analytics** | Not enough data | 7.1 (13 reviews) | Not enough data | 
| **Localization** | Not enough data | 6.0 (10 reviews) | Not enough data | 
| **Integrations** | Not enough data | 7.3 (13 reviews) | Not enough data | 

#### Agentic AI - Loyalty Management

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

### Customer Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Extole** | N/A | N/A |
| **Friendbuy** | N/A | N/A |
| **Influitive** | N/A | N/A |

#### Agentic AI - Customer Advocacy

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

### Online Community Management

| Product | Score | Reviews |
|---|---|---|
| **Extole** | N/A | N/A |
| **Friendbuy** | N/A | N/A |
| **Influitive** | 8.1/10 | 66 |

#### Community Building

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Member Profiles** | Not enough data | Not enough data | 8.0 (48 reviews) | 
| **Email & Notifications** | Not enough data | Not enough data | Not enough data | 
| **Member Discovery** | Not enough data | Not enough data | Not enough data | 
| **Member Referrals** | Not enough data | Not enough data | Not enough data | 
| **Community Spaces** | Not enough data | Not enough data | Not enough data | 
| **Paid Memberships** | Not enough data | Not enough data | Not enough data | 
| **Multimedia Sharing** | Not enough data | Not enough data | Not enough data | 
| **Courses** | Not enough data | Not enough data | Not enough data | 

#### Community Improvement

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Gamification** | Not enough data | Not enough data | 8.7 (5 reviews) | 
| **Polls & Questions** | Not enough data | Not enough data | Not enough data | 
| **Automation Rules** | Not enough data | Not enough data | Not enough data | 

#### Customer Analytics

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Community Insights** | Not enough data | Not enough data | 7.9 (49 reviews) | 
| **Community Engagement Analytics** | Not enough data | Not enough data | 8.7 (60 reviews) | 
| **Downloadable Reports** | Not enough data | Not enough data | 8.0 (54 reviews) | 
| **ROI Tracking** | Not enough data | Not enough data | 7.5 (43 reviews) | 

#### Community Management

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Community Feeds & Discussions** | Not enough data | Not enough data | 8.2 (50 reviews) | 
| **Live Streaming** | Not enough data | Not enough data | Not enough data | 
| **Chat & Messaging** | Not enough data | Not enough data | Not enough data | 
| **Events Management** | Not enough data | Not enough data | Not enough data | 
| **Admin Roles & Permissions** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Online Community Management

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Brand Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Extole** | N/A | N/A |
| **Friendbuy** | N/A | N/A |
| **Influitive** | N/A | N/A |

#### Discovery

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Referral Program** | Not enough data | Not enough data | Not enough data | 
| **Incentives** | Not enough data | Not enough data | Not enough data | 
| **3rd-Party Trends** | Not enough data | Not enough data | Not enough data | 

#### Insight

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Monitoring** | Not enough data | Not enough data | Not enough data | 
| **Adoption Insight** | Not enough data | Not enough data | Not enough data | 
| **Engagement Analysis** | Not enough data | Not enough data | Not enough data | 

#### Mobile

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Mobile Optimization** | Not enough data | Not enough data | Not enough data | 

#### Platform

| Feature | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Multichannel Sharing** | Not enough data | Not enough data | Not enough data | 
| **Forum** | Not enough data | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | Not enough data | 
| **Content Distribution** | Not enough data | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy)

**Unique to Extole (1):** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management)

**Unique to Friendbuy (1):** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management)

**Unique to Influitive (3):** [Online Community Management Software](https://www.g2.com/categories/online-community-management), [Gamification Software](https://www.g2.com/categories/gamification), [Employee Advocacy Software](https://www.g2.com/categories/employee-advocacy)


---
## Reviewer Demographics

### By Company Size

| Segment | Extole | Friendbuy | Influitive | 
|---|---|---|---|
| **Small-Business** | 17.4% | 38.2% | 9.0% | 
| **Mid-Market** | 56.5% | 60.0% | 48.8% | 
| **Enterprise** | 26.1% | 1.8% | 42.1% | 

### By Industry

#### Extole

- **Retail:** 13.0%
- **Consumer Goods:** 13.0%
- **Banking:** 13.0%
- **Telecommunications:** 8.7%
- **Computer Software:** 8.7%
- **Photography:** 4.3%
- **Marketing and Advertising:** 4.3%
- **Legal Services:** 4.3%
- **Information Technology and Services:** 4.3%
- **Food & Beverages:** 4.3%
- **Other:** 21.7%

#### Friendbuy

- **Consumer Goods:** 14.5%
- **Retail:** 14.5%
- **Apparel & Fashion:** 9.1%
- **Health, Wellness and Fitness:** 9.1%
- **Marketing and Advertising:** 7.3%
- **Furniture:** 5.5%
- **Computer Software:** 3.6%
- **Telecommunications:** 3.6%
- **Real Estate:** 3.6%
- **Printing:** 3.6%
- **Other:** 25.5%

#### Influitive

- **Computer Software:** 45.2%
- **Information Technology and Services:** 14.0%
- **E-Learning:** 6.2%
- **Marketing and Advertising:** 5.4%
- **Internet:** 4.1%
- **Human Resources:** 3.6%
- **Computer & Network Security:** 3.6%
- **Telecommunications:** 2.6%
- **Financial Services:** 2.1%
- **Education Management:** 1.8%
- **Other:** 11.4%

---
## Alternatives

### Alternatives to Extole

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4060 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2216 reviews)
- [Smile.io](https://www.g2.com/products/smile-io/reviews) — 4.6/5 stars (436 reviews)
- [NiceJob](https://www.g2.com/products/nicejob/reviews) — 4.8/5 stars (416 reviews)
- [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews) — 4.6/5 stars (588 reviews)
- [Okendo](https://www.g2.com/products/okendo/reviews) — 4.6/5 stars (361 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4462 reviews)
- [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews) — 4.6/5 stars (1580 reviews)
- [AdvantageClub.ai](https://www.g2.com/products/advantageclub-ai/reviews) — 4.8/5 stars (859 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (624 reviews)

### Alternatives to Friendbuy

- [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews) — 4.6/5 stars (588 reviews)
- [Smile.io](https://www.g2.com/products/smile-io/reviews) — 4.6/5 stars (436 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4060 reviews)
- [NiceJob](https://www.g2.com/products/nicejob/reviews) — 4.8/5 stars (416 reviews)
- [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews) — 4.6/5 stars (1580 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2216 reviews)
- [Okendo](https://www.g2.com/products/okendo/reviews) — 4.6/5 stars (361 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4462 reviews)
- [AdvantageClub.ai](https://www.g2.com/products/advantageclub-ai/reviews) — 4.8/5 stars (859 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (624 reviews)

### Alternatives to Influitive

- [Mighty Networks](https://www.g2.com/products/mighty-networks/reviews) — 4.6/5 stars (691 reviews)
- [Higher Logic Thrive](https://www.g2.com/products/higher-logic-thrive/reviews) — 4.4/5 stars (435 reviews)
- [GaggleAMP](https://www.g2.com/products/gaggleamp/reviews) — 4.4/5 stars (382 reviews)
- [Gainsight Customer Communities](https://www.g2.com/products/gainsight-customer-communities/reviews) — 4.4/5 stars (263 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4060 reviews)
- [Hivebrite](https://www.g2.com/products/hivebrite/reviews) — 4.4/5 stars (213 reviews)
- [Base](https://www.g2.com/products/base/reviews) — 4.4/5 stars (50 reviews)
- [Bettermode](https://www.g2.com/products/bettermode/reviews) — 4.6/5 stars (118 reviews)
- [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) — 4.6/5 stars (1077 reviews)
- [NiceJob](https://www.g2.com/products/nicejob/reviews) — 4.8/5 stars (416 reviews)

---
## Top Discussions

### Extole

No discussions available for this product.

### Friendbuy

No discussions available for this product.

### Influitive

- Title: [Being new to advocacy do you have any tips and tricks you could share to the newbies that would help us grow the advocacy :)](https://www.g2.com/discussions/30680-being-new-to-advocacy-do-you-have-any-tips-and-tricks-you-could-share-to-the-newbies-that-would-help-us-grow-the-advocacy) — 1 comment, 1 upvote
  > **Top comment:** "Promote your program everywhere. Evangelize it to everyone in your company. Add an email signature to the bottom of your email, create a welcome video, and..."
- Title: [What kinds of components are installed?  Can you connect referrals to salesforce opportunities?](https://www.g2.com/discussions/6320-how-does-influitive-integrate-with-salesforce) — 1 comment, 1 upvote
  > **Top comment:** "Yes, Influitive can connect with Salesforce for Referrals. The integration is specific and uses something called Salesforce for Referrals 2.0. I've worked..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/extole-vs-friendbuy-vs-jigsaw-interactive-influitive)