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Compare Exponea and Marketo Engage

See this
side-by-side comparison of Exponea vs. Marketo Engage
based on preference data from user reviews. Exponea rates 4.8/5 stars with 197 reviews. By contrast, Marketo Engage rates 4.1/5 stars with 2,177 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
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Exponea
Exponea
(197)
4.8 out of 5
Exponea
Optimized for quick response
Marketo Engage
Marketo Engage
(2,177)
4.1 out of 5
Marketo Engage
Optimized for quick response
Star Rating
Marketo Engage
Marketo Engage
Market Segments
Exponea
Exponea
Mid-Market (45.6% of reviews)
Marketo Engage
Marketo Engage
Mid-Market (57.1% of reviews)
Entry Level Price
Exponea
Exponea
- CDP+AI
Marketo Engage
Marketo Engage
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Exponea vs Marketo Engage

When assessing the two solutions, reviewers found Exponea easier to use, set up, and administer. Reviewers also preferred doing business with Exponea overall.

  • Reviewers felt that Exponea meets the needs of their business better than Marketo Engage.
  • When comparing quality of ongoing product support, reviewers felt that Exponea is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of Exponea over Marketo Engage.
Categories
Shared Categories
Exponea
Exponea
Marketo Engage
Marketo Engage
Exponea and Marketo Engage are categorized as Marketing Automation
Unique Categories
Exponea
Exponea is categorized as Customer Data Platform (CDP)
Pricing
Exponea
Exponea Pricing
CDP
- CDP+AI
Campaigns
- CDP+AI+MA
CDXP
- CDP+AI+MA+CRO
Free Trial Unavailable
Marketo Engage
Marketo Engage Pricing
Select
Contact Us
Prime
Contact Us
Ultimate
Contact Us
Enterprise
Contact Us
Free Trial Unavailable
Ratings
Meets Requirements
Exponea
Exponea
9.1
Responses: 174
Marketo Engage
Marketo Engage
8.3
Responses: 1876
Ease of Use
Exponea
Exponea
8.6
Responses: 175
Marketo Engage
Marketo Engage
7.1
Responses: 1888
Ease of Setup
Exponea
Exponea
8.1
Responses: 78
Marketo Engage
Marketo Engage
6.5
Responses: 936
Ease of Admin
Exponea
Exponea
8.8
Responses: 82
Marketo Engage
Marketo Engage
7.6
Responses: 964
Quality of Support
Exponea
Exponea
9.6
Responses: 174
Marketo Engage
Marketo Engage
7.3
Responses: 1773
Ease of Doing Business With
Exponea
Exponea
9.3
Responses: 83
Marketo Engage
Marketo Engage
7.6
Responses: 958
Product Direction (% positive)
Exponea
Exponea
9.4
Responses: 169
Marketo Engage
Marketo Engage
7.9
Responses: 1857
Features
Email Marketing
Building and Personalizing Emails
Exponea
Exponea
9.2
Responses: 115
Verified Feature
Marketo Engage
Marketo Engage
8.2
Responses: 1473
Verified Feature
Sending Outbound Emails
Exponea
Exponea
9.3
Responses: 113
Verified Feature
Marketo Engage
Marketo Engage
8.7
Responses: 1466
Verified Feature
Manage Email Deliverability
Exponea
Exponea
8.8
Responses: 110
Verified Feature
Marketo Engage
Marketo Engage
8.0
Responses: 1441
Verified Feature
Automated Email Responses
Exponea
Exponea
9.3
Responses: 92
Verified Feature
Marketo Engage
Marketo Engage
8.5
Responses: 1376
Verified Feature
Online Marketing
Landing Pages and Forms
Exponea
Exponea
8.1
Responses: 71
Verified Feature
Marketo Engage
Marketo Engage
7.7
Responses: 1425
Verified Feature
Dynamic Content
Exponea
Exponea
9.0
Responses: 102
Verified Feature
Marketo Engage
Marketo Engage
7.7
Responses: 1248
Verified Feature
A/B Testing
Exponea
Exponea
9.2
Responses: 113
Verified Feature
Marketo Engage
Marketo Engage
7.9
Responses: 1304
Verified Feature
Mobile Optimized
Exponea
Exponea
8.9
Responses: 101
Verified Feature
Marketo Engage
Marketo Engage
7.3
Responses: 1306
Verified Feature
Search Tracking and Optimization
Exponea
Exponea
9.0
Responses: 49
Marketo Engage
Marketo Engage
7.3
Responses: 1081
Verified Feature
Lead Management
Marketing Lead Database
Exponea
Exponea
9.0
Responses: 92
Verified Feature
Marketo Engage
Marketo Engage
8.5
Responses: 1077
Verified Feature
Data Quality Management
Exponea
Exponea
8.7
Responses: 99
Verified Feature
Marketo Engage
Marketo Engage
7.8
Responses: 977
Verified Feature
Segmentation
Exponea
Exponea
9.3
Responses: 114
Verified Feature
Marketo Engage
Marketo Engage
8.2
Responses: 1356
Verified Feature
Lead Scoring and Grading
Exponea
Exponea
8.8
Responses: 65
Verified Feature
Marketo Engage
Marketo Engage
8.3
Responses: 1319
Verified Feature
Lead Nurturing
Exponea
Exponea
9.0
Responses: 70
Verified Feature
Marketo Engage
Marketo Engage
8.4
Responses: 1374
Verified Feature
Online Behavior Tracking
Exponea
Exponea
9.2
Responses: 105
Verified Feature
Marketo Engage
Marketo Engage
7.9
Responses: 1272
Verified Feature
Automated Alerts and Tasks
Exponea
Exponea
8.7
Responses: 77
Verified Feature
Marketo Engage
Marketo Engage
8.3
Responses: 1281
Verified Feature
CRM Lead Integration
Exponea
Exponea
8.8
Responses: 68
Verified Feature
Marketo Engage
Marketo Engage
8.2
Responses: 1324
Verified Feature
Campaign Management
Program Management
Exponea
Exponea
8.9
Responses: 71
Verified Feature
Marketo Engage
Marketo Engage
8.3
Responses: 1333
Verified Feature
Event / Webinar Marketing
Exponea
Exponea
9.5
Responses: 28
Marketo Engage
Marketo Engage
8.3
Responses: 1230
Verified Feature
Calendaring
Exponea
Exponea
9.0
Responses: 31
Verified Feature
Marketo Engage
Marketo Engage
7.1
Responses: 934
Verified Feature
Budgeting
Exponea
Exponea
9.0
Responses: 24
Marketo Engage
Marketo Engage
6.8
Responses: 696
Social
Social Listening
Exponea
Exponea
8.7
Responses: 20
Verified Feature
Marketo Engage
Marketo Engage
7.1
Responses: 495
Verified Feature
Social Sharing
Exponea
Exponea
9.2
Responses: 24
Marketo Engage
Marketo Engage
7.4
Responses: 546
Verified Feature
Social Campaigns
Exponea
Exponea
8.8
Responses: 33
Verified Feature
Marketo Engage
Marketo Engage
7.4
Responses: 528
Verified Feature
Social Engagement
Exponea
Exponea
8.4
Responses: 24
Verified Feature
Marketo Engage
Marketo Engage
7.3
Responses: 505
Verified Feature
Social Ads
Exponea
Exponea
8.8
Responses: 36
Verified Feature
Marketo Engage
Marketo Engage
7.4
Responses: 463
Verified Feature
Reporting & Analytics
Basic Reporting
Exponea
Exponea
9.3
Responses: 117
Verified Feature
Marketo Engage
Marketo Engage
7.6
Responses: 1368
Verified Feature
Web Analytics
Exponea
Exponea
9.1
Responses: 103
Verified Feature
Marketo Engage
Marketo Engage
7.1
Responses: 1164
Verified Feature
ROI Analytics
Exponea
Exponea
8.9
Responses: 83
Verified Feature
Marketo Engage
Marketo Engage
7.1
Responses: 983
Verified Feature
Revenue Analytics
Exponea
Exponea
8.9
Responses: 87
Verified Feature
Marketo Engage
Marketo Engage
7.1
Responses: 911
Verified Feature
SEO / Keyword Analytics
Exponea
Exponea
8.6
Responses: 36
Verified Feature
Marketo Engage
Marketo Engage
6.7
Responses: 770
Verified Feature
Platform
Customization
Exponea
Exponea
9.2
Responses: 50
Verified Feature
Marketo Engage
Marketo Engage
7.6
Responses: 673
Verified Feature
Workflow Capability
Exponea
Exponea
8.9
Responses: 45
Verified Feature
Marketo Engage
Marketo Engage
7.8
Responses: 662
Verified Feature
User, Role, and Access Management
Exponea
Exponea
8.6
Responses: 50
Verified Feature
Marketo Engage
Marketo Engage
8.3
Responses: 685
Verified Feature
Internationalization
Exponea
Exponea
9.0
Responses: 35
Verified Feature
Marketo Engage
Marketo Engage
7.5
Responses: 417
Verified Feature
Sandbox / Test Environments
Exponea
Exponea
8.5
Responses: 35
Verified Feature
Marketo Engage
Marketo Engage
7.0
Responses: 423
Verified Feature
Performance and Reliability
Exponea
Exponea
9.3
Responses: 48
Verified Feature
Marketo Engage
Marketo Engage
7.6
Responses: 674
Verified Feature
Output Document Generation
Exponea
Exponea
8.9
Responses: 28
Verified Feature
Marketo Engage
Marketo Engage
7.4
Responses: 384
Integration
Data Import & Export Tools
Exponea
Exponea
8.9
Responses: 51
Verified Feature
Marketo Engage
Marketo Engage
8.0
Responses: 684
Verified Feature
Integration APIs
Exponea
Exponea
9.1
Responses: 44
Verified Feature
Marketo Engage
Marketo Engage
7.9
Responses: 642
Verified Feature
Breadth of Partner Applications
Exponea
Exponea
8.6
Responses: 33
Verified Feature
Marketo Engage
Marketo Engage
8.1
Responses: 581
Verified Feature
Reviewers' Company Size
Reviewers of both Exponea and Marketo Engage were most often representing companies in the Mid-Market segment.
Small-Business
(50 or fewer emp.)
Exponea
Exponea
38.9%
Marketo Engage
Marketo Engage
17.6%
Mid-Market
(51-1000 emp.)
Exponea
Exponea
45.6%
Marketo Engage
Marketo Engage
57.1%
Enterprise
(> 1000 emp.)
Exponea
Exponea
15.5%
Marketo Engage
Marketo Engage
25.3%
Reviewers' Industry
Exponea
Exponea Industry
Retail
14.5%
Marketing and Advertising
10.4%
Information Technology and Services
9.8%
Apparel & Fashion
8.8%
Telecommunications
6.2%
Other
50.3%
Marketo Engage
Marketo Engage Industry
Computer Software
26.6%
Information Technology and Services
12.5%
Marketing and Advertising
12.3%
Internet
6.3%
Financial Services
4.7%
Other
37.7%
Reviews
Most Helpful Favorable Review
Exponea
Marian G.
User in Internet

Easy to understand, versatile, logical improvements. Insightful consultants, happy to help. Better conversion.

Marketo Engage
Ben B.
Administrator in Information Technology and Services

I'm used Marketo, Hubspot, Pardot and Eloqua extensively. I have been admin over each of these systems for the last 6 years. Having used Eloqua, the "Cadillac" of marketing automation I've got a good insight into what Marketo is and is not. Marketo is...

Most Helpful Critical Review
Marketo Engage
GM
Agency in Marketing and Advertising

Although their range of core features are okay, most of them are overly complicated, confusing and at times outright baffling. It actually seem to be a considered commercial strategy of Marketo to over complicate their product so they can take your money in...

Discussions
Exponea
Exponea Discussions
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
2 comments
Offical Response from Exponea
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
Can I use this tool for advanced SQL queries ?
2 comments
Offical Response from Exponea
Comment deleted by user.Read more
Monty the Mongoose crying
Exponea has no more discussions with answers
Marketo Engage
Marketo Engage Discussions
How do I gain experience with Marketo?
3 comments
G2
Unfortunately, I’ve found it very difficult to understand how marketo works without having access to the tools. Use my has some courses on marketo...Read more
How do I get Marketo certified?
2 comments
G2
Comment deleted by user.Read more
How to improve Marketo reporting
2 comments
Aldrin Rick U.
AU
Improve what aspect of reporting. There are several dashboards and reports available. (https://docs.marketo.com/display/public/DOCS/Reporting) The...Read more
Screenshots
Marketo Engage
Marketo Engage Screenshots
Videos
Exponea
Exponea Videos
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Marketo Engage
Marketo Engage Videos
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Marketo Engage uniquely provides easy-to-use, powerful and complete marketing software that propels fast-growing small companies and global enterprises alike. Marketo Engage including the world's first integrated solution for social marketing automation -- streamlines marketing processes, delivers more campaigns, generates more win-ready leads, and dramatically improves sales performance. With proven technology, comprehensive services and expert guidance, Marketo Engage helps thousands of companies around the world turn marketing from a cost center into a revenue driver.

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