Compare Explo and Looker 
Featured Products
At a Glance
Market Segments
Small-Business (76.6% of reviews)
Mid-Market (60.7% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Explo
Star Rating
(138)4.9 out of 5
Market Segments
Small-Business (76.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ExploLooker
Star Rating
(1,613)4.4 out of 5
Market Segments
Mid-Market (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about LookerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Looker excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Explo. Users appreciate its ability to create interactive and visually appealing reports, with one user highlighting the "super easy, keen, and customizable interface" that enhances their reporting capabilities.
- According to verified reviews, Looker has a much larger user base, reflected in its total of 1,517 reviews compared to Explo's 137. This extensive feedback provides a more reliable insight into user experiences, with many praising Looker's effectiveness in tracking sales performance and customer trends.
- Users say that Explo shines in its flexibility and ease of integration, allowing for quick connections to data sources and customizable visualizations. One user noted the "greatest feature" is the ability to create dashboards as needed, which speaks to its adaptability for small businesses.
- Reviewers mention that while Looker offers robust features, it sometimes faces challenges in ease of use and setup compared to Explo. Users have noted that Explo's intuitive design makes it easier to navigate and implement, with high scores in these areas reflecting a smoother onboarding experience.
- G2 reviewers highlight the quality of support for Explo, which is rated higher than Looker's. Users appreciate the responsive assistance they receive, with one mentioning the tool's ability to visualize data in a way that fits their needs, enhancing their overall experience.
- According to recent user feedback, Looker is particularly strong in data visualization capabilities, with users enjoying the variety of charts and graphs available. However, Explo's users also commend its polished and client-ready outputs, indicating that both tools have their strengths in presenting data effectively.
Pricing
Entry-Level Pricing
Explo
No pricing availableLooker
No pricing availableFree Trial
Explo
Free Trial is available
Looker
Free Trial is available
Ratings
Meets Requirements
8.8
43
8.7
1,104
Ease of Use
9.5
70
8.3
1,109
Ease of Setup
9.5
44
8.2
587
Ease of Admin
9.1
11
8.3
432
Quality of Support
9.4
40
8.6
942
Has the product been a good partner in doing business?
9.1
11
8.9
410
Product Direction (% positive)
8.9
43
8.7
1,036
Features by Category
Reports
9.2
30
8.6
665
|
Verified
9.2
21
8.2
617
|
Verified
9.2
32
8.2
661
|
Verified
8.9
22
8.3
529
|
Verified
9.1
32
8.7
665
|
Verified
Self Service
9.1
27
8.4
623
|
Verified
9.5
26
8.6
639
|
Verified
9.5
25
8.4
612
|
Verified
9.2
23
8.1
616
|
Verified
9.1
23
8.3
590
|
Verified
9.0
16
7.7
501
|
Verified
Advanced Analytics
9.0
24
7.6
430
|
Verified
9.3
33
8.4
632
|
Verified
8.9
25
8.0
514
|
Verified
Building Reports
8.6
6
8.3
385
|
Verified
8.1
6
8.4
398
|
Verified
Not enough data
8.1
356
|
Verified
8.7
5
8.1
329
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
9.2
30
8.6
665
|
Verified
9.2
21
8.2
617
|
Verified
9.2
32
8.2
661
|
Verified
8.9
22
8.3
529
|
Verified
9.1
32
8.7
665
|
Verified
Reports
8.9
25
8.5
111
8.8
24
8.5
108
8.9
14
8.0
103
Generative AI
7.4
7
7.0
101
Feature Not Available
7.1
101
Visualization
9.2
26
8.5
115
8.5
16
8.4
111
9.1
27
8.7
114
8.9
22
8.3
110
Data Updates
8.7
21
8.1
108
9.3
22
8.3
106
Collaboration
8.8
24
8.4
108
8.7
24
8.0
107
8.3
20
8.0
103
Data Updates
8.0
20
7.9
138
9.2
24
8.0
141
8.9
23
8.5
144
Reports
9.2
30
8.6
665
|
Verified
9.2
21
8.2
617
|
Verified
9.2
32
8.2
661
|
Verified
8.9
22
8.3
529
|
Verified
9.1
32
8.7
665
|
Verified
Data Preparation
9.2
14
8.3
286
|
Verified
9.4
16
8.3
264
|
Verified
Data Modeling and Blending
9.3
18
8.5
312
|
Verified
9.6
18
8.7
330
|
Verified
9.2
16
8.3
312
|
Verified
Generative AI
6.7
5
7.1
89
Feature Not Available
7.1
87
Agentic AI - Analytics Platforms
Not enough data
7.3
41
Not enough data
7.4
40
Not enough data
7.4
40
Not enough data
7.1
40
Not enough data
7.4
41
Not enough data
7.5
40
Not enough data
7.7
39
Self Service
9.1
27
8.4
623
|
Verified
9.5
26
8.6
639
|
Verified
9.5
25
8.4
612
|
Verified
9.2
23
8.1
616
|
Verified
9.1
23
8.3
590
|
Verified
9.0
16
7.7
501
|
Verified
Deployment & Integration - Analytics Platforms
Not enough data
8.1
39
Not enough data
8.2
37
Not enough data
7.7
35
Not enough data
8.3
43
Advanced Analytics
9.0
24
7.6
430
|
Verified
9.3
33
8.4
632
|
Verified
8.9
25
8.0
514
|
Verified
Performance & Scalability - Analytics Platforms
Not enough data
7.7
45
Not enough data
8.0
36
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
8.2
41
Not enough data
7.2
35
Not enough data
7.4
36
Agentic AI Capabilities - Analytics Platforms
Not enough data
7.2
35
Not enough data
7.5
36
Not enough data
7.7
35
Not enough data
7.4
35
Personalized Intelligence - Analytics Platforms
Not enough data
7.6
35
Not enough data
7.3
36
Not enough data
7.6
35
Building Reports
8.6
6
8.3
385
|
Verified
8.1
6
8.4
398
|
Verified
Not enough data
8.1
356
|
Verified
8.7
5
8.1
329
|
Verified
Reports
9.2
30
8.6
665
|
Verified
9.2
21
8.2
617
|
Verified
9.2
32
8.2
661
|
Verified
8.9
22
8.3
529
|
Verified
9.1
32
8.7
665
|
Verified
Self Service
9.1
27
8.4
623
|
Verified
9.5
26
8.6
639
|
Verified
9.5
25
8.4
612
|
Verified
9.2
23
8.1
616
|
Verified
9.1
23
8.3
590
|
Verified
9.0
16
7.7
501
|
Verified
Building Reports
8.6
6
8.3
385
|
Verified
8.1
6
8.4
398
|
Verified
Not enough data
8.1
356
|
Verified
8.7
5
8.1
329
|
Verified
Metrics
Not enough data
8.8
240
Not enough data
8.7
240
Not enough data
8.4
226
Not enough data
8.4
228
Not enough data
8.4
217
Not enough data
8.3
227
Not enough data
8.4
221
Not enough data
8.5
232
Not enough data
8.3
224
Reporting
Not enough data
8.4
243
Not enough data
Feature Not Available
Not enough data
8.6
244
Not enough data
8.5
247
Not enough data
8.1
201
Not enough data
8.4
207
Not enough data
9.0
256
Other
Not enough data
8.7
228
Not enough data
8.6
211
Not enough data
8.4
203
Not enough data
8.7
217
Not enough data
8.7
209
Not enough data
8.2
181
Not enough data
8.3
193
Agentic AI - Digital Analytics
Not enough data
7.6
16
Not enough data
7.9
16
Not enough data
7.9
17
Not enough data
8.0
17
Administration
Not enough data
8.4
219
Not enough data
8.4
196
Not enough data
8.5
248
Not enough data
8.6
242
Agentic AI - Sales Analytics
Not enough data
7.2
12
Not enough data
7.8
12
Not enough data
6.9
12
Not enough data
7.6
13
Not enough data
7.5
12
Data Sourcing
Not enough data
8.8
206
Not enough data
8.8
222
Not enough data
8.6
190
Not enough data
8.8
227
Not enough data
8.7
210
Predictive Analytics
Not enough data
8.3
154
Not enough data
8.2
150
Not enough data
8.2
148
Not enough data
8.1
165
Sales Management
Not enough data
8.4
162
Not enough data
8.2
141
Not enough data
8.6
171
Not enough data
8.7
169
Marketing Operations
Not enough data
8.6
222
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
228
|
Verified
Not enough data
8.9
245
|
Verified
Not enough data
8.4
130
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
231
|
Verified
Not enough data
8.8
261
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.5
214
|
Verified
Not enough data
8.4
200
|
Verified
Not enough data
7.9
120
|
Verified
Agentic AI - Marketing Analytics
Not enough data
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Categories
Categories
Shared Categories
Explo and Looker are categorized as Data Visualization, Analytics Platforms, and Embedded Business Intelligence
Unique Categories
Explo has no unique categories
Reviews
Reviewers' Company Size
Explo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
40.1%
Financial Services
11.7%
Information Technology and Services
8.8%
Hospital & Health Care
5.1%
Marketing and Advertising
4.4%
Other
29.9%
Computer Software
11.6%
Information Technology and Services
11.2%
Marketing and Advertising
8.2%
Financial Services
7.6%
Internet
6.1%
Other
55.4%
Discussions
Explo has no discussions with answers
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
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