# Exclaimer vs Mailbutler Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Exclaimer excels in providing a comprehensive solution for email signature management, with features like audience targeting tools that allow marketing teams to tailor campaigns effectively. Users appreciate how this capability has transformed their approach to email marketing.
- **Users say** that Mailbutler stands out for its seamless integration with Apple Mail, making it a valuable add-on for small business owners. Many find its read receipts and Smart Plan with AI Assistant to significantly enhance their email professionalism and efficiency.
- **Reviewers mention** that Exclaimer's recent updates, including an upgraded analytic dashboard, have greatly improved the ability to justify the cost of email signature campaigns, showcasing its commitment to evolving with user needs.
- **According to verified reviews** , Mailbutler is praised for its affordability and ease of use, making it an attractive option for small businesses looking for effective email tools without a hefty price tag.
- **G2 reviewers highlight** that while Exclaimer has a higher overall satisfaction score, Mailbutler's users appreciate its ease of setup and administration, indicating that it may be a better fit for those who prioritize quick implementation.
- **Users report** that Exclaimer's robust support and feature set make it a strong contender for mid-market companies, while Mailbutler's focus on small businesses allows it to cater specifically to the needs of individual entrepreneurs and small teams.



| | Exclaimer | Mailbutler | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 1,397 | 64 | 
| **Largest Market Segment** | Mid-Market (57.1% of reviews) | Small-Business (88.1% of reviews) | 
| **Entry Level Price** | Free Trial | $3.95 1 Seat Per Month | 

---
## Top Pros & Cons

### Exclaimer

Pros:
- Ease of Use (99 reviews)
- Signature Quality (63 reviews)

Cons:
- Signature Issues (35 reviews)
- Not User-Friendly (15 reviews)

### Mailbutler

Pros:
- Affordable (1 reviews)
- AI Integration (1 reviews)


---
## Ratings Comparison
| Rating | Exclaimer | Mailbutler | 
|---|---|---|
  | **Meets Requirements** | 9.1 (1067 reviews) | 9.0 (45 reviews) | 
  | **Ease of Use** | 8.7 (1072 reviews) | 8.6 (45 reviews) | 
  | **Ease of Setup** | 8.5 (990 reviews) | 9.2 (13 reviews) | 
  | **Ease of Admin** | 8.9 (924 reviews) | 9.2 (11 reviews) | 
  | **Quality of Support** | 8.9 (1030 reviews) | 9.1 (28 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (905 reviews) | 9.7 (10 reviews) | 
  | **Product Direction (% positive)** | 8.7 (1042 reviews) | 7.9 (38 reviews) | 

---
## Pricing

### Exclaimer

#### Entry-Level Pricing

Plan: Free Trial

Price: Free Trial

Description: Try Exclaimer for free for 14 days. No credit card required.  If you want, we’ll provide you with a free, personalized 30-minute onboarding call to get you up and running as soon as possible. 

Key Features:
- All signature templates you create during your trial are preserved when you upgrade to a full license. 

[Browse all 5 editions](https://www.g2.com/products/exclaimer/pricing)

#### Free Trial

Yes

### Mailbutler

#### Entry-Level Pricing

Plan: Tracking

Price: $3.95 1 Seat Per Month

Description: For people who want to track their emails.

Key Features:
- Open tracking
- Link tracking

[Browse all 4 editions](https://www.g2.com/products/mailbutler/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Exclaimer** | N/A | N/A |
| **Mailbutler** | N/A | N/A |

#### Templates

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Text and Themes** | Not enough data | Not enough data | 
| **Stock Images** | Not enough data | Feature Not Available | 
| **Proofing** | Not enough data | Feature Not Available | 
| **Mobile Responsive** | Not enough data | Not enough data | 

#### Edit

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Pre-Made** | Not enough data | Not enough data | 
| **Build** | Not enough data | Not enough data | 
| **HTML** | Not enough data | Not enough data | 

#### Logistics

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Analytics** | Not enough data | Feature Not Available | 
| **Issues** | Not enough data | Feature Not Available | 
| **Integrations** | Not enough data | Not enough data | 
| **Shareable Link** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Email Signature

| Product | Score | Reviews |
|---|---|---|
| **Exclaimer** | 8.5/10 | 836 |
| **Mailbutler** | 8.4/10 | 5 |

#### Email Signature Design

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Designed Templates** | 8.2 (700 reviews) | 8.7 (5 reviews) | 
| **Advanced Template Customization** | 8.5 (730 reviews) | Not enough data | 
| **Image Editor** | 7.8 (630 reviews) | Not enough data | 

#### Email Signature Management

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Departments** | 8.8 (663 reviews) | Not enough data | 
| **Auto Updates** | 8.8 (669 reviews) | 8.0 (5 reviews) | 
| **Email Distribution** | 8.9 (675 reviews) | Not enough data | 
| **Collaboration** | 8.3 (597 reviews) | Not enough data | 

#### Email Signature Marketing

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **A/B Testing** | 8.1 (508 reviews) | Feature Not Available | 
| **Banner Advertising** | 8.5 (582 reviews) | Not enough data | 
| **Account-Based Marketing** | 8.2 (508 reviews) | Feature Not Available | 
| **Analytics Tracking** | 7.8 (472 reviews) | Feature Not Available | 

#### Integrations

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Marketing Automation Integrations** | 7.9 (461 reviews) | Not enough data | 
| **Email Software Integrations** | 8.7 (653 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Editor Rights** | 8.6 (588 reviews) | Not enough data | 
| **Mobile Compatibility** | 8.9 (671 reviews) | Not enough data | 
| **Cloning** | 9.2 (636 reviews) | Not enough data | 

### Email Management

| Product | Score | Reviews |
|---|---|---|
| **Exclaimer** | N/A | N/A |
| **Mailbutler** | 8.4/10 | 6 |

#### Sorting & Filtering

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Attachment Search** | Not enough data | 7.7 (5 reviews) | 
| **Tags** | Not enough data | Feature Not Available | 
| **AI Sorting** | Not enough data | Feature Not Available | 
| **Predefined Rules** | Not enough data | Feature Not Available | 

#### Integrations

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Microsoft Outlook Integration** | Not enough data | Not enough data | 
| **Gmail Integration** | Not enough data | Not enough data | 
| **Apple Calendar Integration** | Not enough data | Not enough data | 

#### Time Management

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Unified Inbox** | Not enough data | Not enough data | 
| **Email Automation** | Not enough data | 9.0 (5 reviews) | 
| **Snooze** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text-to-Speech** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - Email Management

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Exclaimer** | N/A | N/A |
| **Mailbutler** | 9.2/10 | 9 |

#### Agentic AI - Email Tracking

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Analytics

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Open Rates** | Not enough data | 9.4 (6 reviews) | 
| **Link Activity** | Not enough data | 8.1 (6 reviews) | 
| **Attachment Activity** | Not enough data | Feature Not Available | 

#### Customizations

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **Email Platform Integration** | Not enough data | 9.5 (7 reviews) | 
| **Email Scheduling** | Not enough data | 9.3 (9 reviews) | 
| **Notifications** | Not enough data | 9.8 (8 reviews) | 
| **Email Categorization** | Not enough data | 9.3 (5 reviews) | 
| **Templates** | Not enough data | 9.3 (5 reviews) | 

#### Generative AI

| Feature | Exclaimer | Mailbutler | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Email Signature Software](https://www.g2.com/categories/email-signature)


**Unique to Mailbutler (3):** [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [Email Management Software](https://www.g2.com/categories/email-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Exclaimer | Mailbutler | 
|---|---|---|
| **Small-Business** | 35.6% | 88.1% | 
| **Mid-Market** | 57.1% | 10.2% | 
| **Enterprise** | 7.3% | 1.7% | 

### By Industry

#### Exclaimer

- **Information Technology and Services:** 12.3%
- **Construction:** 5.8%
- **Financial Services:** 4.0%
- **Computer Software:** 3.8%
- **Computer & Network Security:** 3.7%
- **Hospital & Health Care:** 3.1%
- **Legal Services:** 2.7%
- **Manufacturing:** 2.1%
- **Logistics and Supply Chain:** 2.0%
- **Marketing and Advertising:** 2.0%
- **Other:** 58.6%

#### Mailbutler

- **Marketing and Advertising:** 13.6%
- **Management Consulting:** 6.8%
- **Financial Services:** 5.1%
- **Real Estate:** 5.1%
- **Media Production:** 5.1%
- **Internet:** 3.4%
- **Insurance:** 3.4%
- **Medical Devices:** 3.4%
- **Entertainment:** 3.4%
- **Education Management:** 3.4%
- **Other:** 47.5%

---
## Alternatives

### Alternatives to Exclaimer

- [CodeTwo Email Signatures 365](https://www.g2.com/products/codetwo-email-signatures-365/reviews) — 4.8/5 stars (1781 reviews)
- [WiseStamp](https://www.g2.com/products/wisestamp/reviews) — 4.6/5 stars (579 reviews)
- [NEWOLDSTAMP](https://www.g2.com/products/newoldstamp/reviews) — 4.7/5 stars (435 reviews)
- [Opensense Email Signatures](https://www.g2.com/products/opensense-email-signatures/reviews) — 4.7/5 stars (380 reviews)
- [Letsignit](https://www.g2.com/products/letsignit/reviews) — 4.5/5 stars (221 reviews)
- [BrandMail](https://www.g2.com/products/brandmail/reviews) — 4.9/5 stars (146 reviews)
- [Templafy](https://www.g2.com/products/templafy/reviews) — 4.4/5 stars (59 reviews)
- [Rocketseed](https://www.g2.com/products/rocketseed/reviews) — 4.6/5 stars (72 reviews)
- [Signature 365](https://www.g2.com/products/signature-365/reviews) — 4.7/5 stars (307 reviews)
- [CodeTwo Email Signatures On-prem](https://www.g2.com/products/codetwo-email-signatures-on-prem/reviews) — 4.9/5 stars (30 reviews)

### Alternatives to Mailbutler

- [SaneBox](https://www.g2.com/products/sanebox/reviews) — 4.8/5 stars (219 reviews)
- [Superhuman Mail](https://www.g2.com/products/superhuman-mail/reviews) — 4.7/5 stars (1263 reviews)
- [Boomerang for Outlook](https://www.g2.com/products/boomerang-for-outlook/reviews) — 4.4/5 stars (77 reviews)
- [Boomerang for Gmail](https://www.g2.com/products/boomerang-for-gmail/reviews) — 4.6/5 stars (423 reviews)
- [Vendasta Yesware](https://www.g2.com/products/vendasta-yesware/reviews) — 4.4/5 stars (821 reviews)
- [Hiver in Gmail](https://www.g2.com/products/hiver-in-gmail/reviews) — 4.6/5 stars (1283 reviews)
- [Mixmax](https://www.g2.com/products/mixmax/reviews) — 4.6/5 stars (1457 reviews)
- [Gmelius](https://www.g2.com/products/gmelius/reviews) — 4.4/5 stars (776 reviews)
- [Front](https://www.g2.com/products/front/reviews) — 4.7/5 stars (2496 reviews)
- [Saleshandy](https://www.g2.com/products/saleshandy/reviews) — 4.6/5 stars (782 reviews)

---
## Top Discussions

### Exclaimer

- Title: [What is Exclaimer used for?](https://www.g2.com/discussions/what-is-exclaimer-used-for) — 3 comments *(includes official response)*
  > **Top comment:** "Exclaimer a global leader in email signature management solutions. Their software allows businesses to create and manage professional and standardized email..."
- Title: [What is exclaimer cloud?](https://www.g2.com/discussions/what-is-exclaimer-cloud) — 3 comments
  > **Top comment:** "If this is the top question you are getting, then I think you need to publish what exclaimer cloud is more prominently on your website?

Its not up to the..."
- Title: [What is Exclaimer Signature?](https://www.g2.com/discussions/what-is-exclaimer-signature) — 3 comments
  > **Top comment:** "Cloud signature solution for Office 365"
- Title: [How does exclaimer work with Office 365?](https://www.g2.com/discussions/how-does-exclaimer-work-with-office-365) — 2 comments
  > **Top comment:** "its works very smoothly and easy ..you do not need to do any thing once it is set up .and for connecting to office 365 its very easy "
- Title: [How to i make sure fields with Auto width do not crop values](https://www.g2.com/discussions/how-to-i-make-sure-fields-with-auto-width-do-not-crop-values) — 2 comments, 2 upvotes
  > **Top comment:** "Do you have a more specific example of this?  I think the fields should adjust accordingly based on content. You could always put your field on its own line,..."

### Mailbutler

- Title: [With regards to the business plan, do you feel that you get your return on your investment?](https://www.g2.com/discussions/49546-with-regards-to-the-business-plan-do-you-feel-that-you-get-your-return-on-your-investment) — 2 comments, 1 upvote
  > **Top comment:** "Yes, I could not think in my everyday work without Mailbutler anymore.
It is a must in my job."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/exclaimer-vs-mailbutler)