# EX.CO, Epom Ad Server vs Kevel Comparison | | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Star Rating** | 4.3 out of 5 | 4.6 out of 5 | 4.5 out of 5 | | **Total Reviews** | 25 | 46 | 43 | | **Largest Market Segment** | Mid-Market (47.6% of reviews) | Small-Business (69.6% of reviews) | Small-Business (48.8% of reviews) | | **Entry Level Price** | No pricing available | $250.00 | No pricing available | --- ## Top Pros & Cons ### EX.CO Pros: - Customer Support (9 reviews) - Customer Satisfaction (7 reviews) Cons: - Dashboard Issues (2 reviews) - Analytics Limitations (1 reviews) ### Epom Ad Server Pros: - Campaign Management (2 reviews) - Customer Support (2 reviews) Cons: - Difficult Setup (2 reviews) - Complex Setup (1 reviews) ### Kevel **Not enough data** --- ## Ratings Comparison | Rating | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Meets Requirements** | 8.5 (20 reviews) | 9.3 (39 reviews) | 8.7 (35 reviews) | | **Ease of Use** | 8.4 (21 reviews) | 8.5 (39 reviews) | 8.0 (35 reviews) | | **Ease of Setup** | 8.1 (12 reviews) | 7.6 (7 reviews) | 8.1 (16 reviews) | | **Ease of Admin** | 8.5 (10 reviews) | Not enough data | 8.3 (16 reviews) | | **Quality of Support** | 8.2 (18 reviews) | 9.1 (39 reviews) | 9.2 (35 reviews) | | **Has the product been a good partner in doing business?** | 9.3 (10 reviews) | Not enough data | 9.6 (16 reviews) | | **Product Direction (% positive)** | 8.2 (19 reviews) | 9.1 (37 reviews) | 8.2 (32 reviews) | --- ## Pricing ### EX.CO #### Entry-Level Pricing No pricing available #### Free Trial Yes ### Epom Ad Server #### Entry-Level Pricing Plan: Basic Plan Price: $250.00 Key Features: - <8.5M impressions - 2500GB traffic amount - 40+ rich media templates available [Browse all 4 editions](https://www.g2.com/products/epom-ad-server/pricing) #### Free Trial Yes ### Kevel #### Entry-Level Pricing No pricing available #### Free Trial Yes --- ## Features Comparison By Category ### Display Advertising | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | 9.7/10 | 22 | | **Kevel** | N/A | N/A | #### Channel Functionality | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Display Functionality** | Not enough data | 9.8 (16 reviews) | Not enough data | #### Platform Interoperability | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Close Ecosystem API** | Not enough data | 9.8 (8 reviews) | Not enough data | #### Agentic AI - Display Advertising | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | #### Campaign Management | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Campaign Dashboard** | Not enough data | 9.4 (22 reviews) | Not enough data | | **Campaign Optimization** | Not enough data | 9.8 (22 reviews) | Not enough data | | **Reach** | Not enough data | 9.2 (22 reviews) | Not enough data | | **Bulk Editing** | Not enough data | 9.4 (18 reviews) | Not enough data | | **Batch Uploading** | Not enough data | 9.7 (16 reviews) | Not enough data | | **Brand Safety** | Not enough data | 10.0 (20 reviews) | Not enough data | | **Fraud Protection** | Not enough data | 9.7 (19 reviews) | Not enough data | | **Frequency Capping** | Not enough data | 9.9 (19 reviews) | Not enough data | | **Budget Pacing** | Not enough data | 9.6 (19 reviews) | Not enough data | | **Creative Optimization** | Not enough data | 9.9 (18 reviews) | Not enough data | | **Rich Media Capabilties** | Not enough data | 9.8 (18 reviews) | Not enough data | | **In-App Ads** | Not enough data | 10.0 (16 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | 9.5 (17 reviews) | Not enough data | #### Targeting | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Targeting** | Not enough data | 10.0 (21 reviews) | Not enough data | | **Retargeting** | Not enough data | 9.8 (21 reviews) | Not enough data | | **Geo-Targeting** | Not enough data | 9.6 (21 reviews) | Not enough data | | **Contextual Targeting** | Not enough data | 9.9 (19 reviews) | Not enough data | #### Platform | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **API / Integrations** | Not enough data | 9.7 (13 reviews) | Not enough data | | **Custom Reports** | Not enough data | 9.8 (20 reviews) | Not enough data | | **User, Role, and Access Management** | Not enough data | 9.8 (19 reviews) | Not enough data | | **Performance and Reliability** | Not enough data | 9.4 (20 reviews) | Not enough data | | **Enterprise Scalability** | Not enough data | 9.5 (17 reviews) | Not enough data | | **Customization** | Not enough data | 9.6 (20 reviews) | Not enough data | | **Workflow Capability** | Not enough data | 9.8 (20 reviews) | Not enough data | | **Internationalization** | Not enough data | 9.3 (14 reviews) | Not enough data | | **Notifications** | Not enough data | 9.4 (19 reviews) | Not enough data | ### Video Hosting | Product | Score | Reviews | |---|---|---| | **EX.CO** | 10.0/10 | 5 | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Hosting | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Video player** | Not enough data | Not enough data | Not enough data | | **Profile channel** | Not enough data | Not enough data | Not enough data | | **Live streaming** | Not enough data | Not enough data | Not enough data | #### Management | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Video management** | Not enough data | Not enough data | Not enough data | | **Distribution** | Not enough data | Not enough data | Not enough data | | **Private upload** | Not enough data | Not enough data | Not enough data | | **Collaboration** | Not enough data | Not enough data | Not enough data | #### Marketing | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Monetization** | 10.0 (5 reviews) | Not enough data | Not enough data | | **Engagement tools** | Not enough data | Not enough data | Not enough data | | **SEO** | Not enough data | Not enough data | Not enough data | | **Social sharing** | Not enough data | Not enough data | Not enough data | #### Insights | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Analytics** | Not enough data | Not enough data | Not enough data | | **Integrations** | Not enough data | Not enough data | Not enough data | #### Generative AI | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **AI Text-to-Image** | Not enough data | Not enough data | Not enough data | | **AI Text-to-Video** | Not enough data | Not enough data | Not enough data | | **AI Text-to-3D** | Not enough data | Not enough data | Not enough data | #### Platform | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Content organization** | Not enough data | Not enough data | Not enough data | | **Video editing** | Not enough data | Not enough data | Not enough data | | **Analytics** | Not enough data | Not enough data | Not enough data | | **User engagement** | Not enough data | Not enough data | Not enough data | | **Integrations** | Not enough data | Not enough data | Not enough data | | **Live streaming** | Not enough data | Not enough data | Not enough data | #### Security | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Encoding and transcoding** | Not enough data | Not enough data | Not enough data | | **Security and privacy** | Not enough data | Not enough data | Not enough data | #### Agentic AI - Video Hosting | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | ### Mobile Advertising | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | 9.8/10 | 22 | | **Kevel** | N/A | N/A | #### Platform Interoperability | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Close Ecosystem API** | Not enough data | 10.0 (5 reviews) | Not enough data | #### Mobile Functionality | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Mobile Functionality** | Not enough data | 9.4 (9 reviews) | Not enough data | #### Agentic AI - Mobile Advertising | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | #### Campaign Management | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Campaign Dashboard** | Not enough data | 9.4 (22 reviews) | Not enough data | | **Campaign Optimization** | Not enough data | 9.8 (22 reviews) | Not enough data | | **Reach** | Not enough data | 9.2 (22 reviews) | Not enough data | | **Bulk Editing** | Not enough data | 9.4 (18 reviews) | Not enough data | | **Batch Uploading** | Not enough data | 9.7 (16 reviews) | Not enough data | | **Brand Safety** | Not enough data | 10.0 (20 reviews) | Not enough data | | **Fraud Protection** | Not enough data | 9.7 (19 reviews) | Not enough data | | **Frequency Capping** | Not enough data | 9.9 (19 reviews) | Not enough data | | **Budget Pacing** | Not enough data | 9.6 (19 reviews) | Not enough data | | **Creative Optimization** | Not enough data | 9.9 (18 reviews) | Not enough data | | **Rich Media Capabilties** | Not enough data | 9.8 (18 reviews) | Not enough data | | **In-App Ads** | Not enough data | 10.0 (16 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | 9.5 (17 reviews) | Not enough data | #### Targeting | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Targeting** | Not enough data | 10.0 (21 reviews) | Not enough data | | **Retargeting** | Not enough data | 9.8 (21 reviews) | Not enough data | | **Geo-Targeting** | Not enough data | 9.6 (21 reviews) | Not enough data | | **Contextual Targeting** | Not enough data | 9.9 (19 reviews) | Not enough data | #### Mobile | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Mobile Tracking** | Not enough data | 9.4 (8 reviews) | Not enough data | | **In-App Ads** | Not enough data | 10.0 (16 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | 9.5 (17 reviews) | Not enough data | #### Platform | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **API / Integrations** | Not enough data | 9.7 (13 reviews) | Not enough data | | **Custom Reports** | Not enough data | 9.8 (20 reviews) | Not enough data | | **User, Role, and Access Management** | Not enough data | 9.8 (19 reviews) | Not enough data | | **Performance and Reliability** | Not enough data | 9.4 (20 reviews) | Not enough data | | **Enterprise Scalability** | Not enough data | 9.5 (17 reviews) | Not enough data | | **Customization** | Not enough data | 9.6 (20 reviews) | Not enough data | | **Workflow Capability** | Not enough data | 9.8 (20 reviews) | Not enough data | | **Internationalization** | Not enough data | 9.3 (14 reviews) | Not enough data | | **Notifications** | Not enough data | 9.4 (19 reviews) | Not enough data | ### Video Advertising | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | 9.8/10 | 22 | | **Kevel** | N/A | N/A | #### Platform Interoperability | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Close Ecosystem API** | Not enough data | Not enough data | Not enough data | #### Video Functionality | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Video Functionality** | Not enough data | 10.0 (6 reviews) | Not enough data | #### Agentic AI - Video Advertising | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | #### Campaign Management | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Campaign Dashboard** | Not enough data | 9.4 (22 reviews) | Not enough data | | **Campaign Optimization** | Not enough data | 9.8 (22 reviews) | Not enough data | | **Reach** | Not enough data | 9.2 (22 reviews) | Not enough data | | **Bulk Editing** | Not enough data | 9.4 (18 reviews) | Not enough data | | **Batch Uploading** | Not enough data | 9.7 (16 reviews) | Not enough data | | **Brand Safety** | Not enough data | 10.0 (20 reviews) | Not enough data | | **Fraud Protection** | Not enough data | 9.7 (19 reviews) | Not enough data | | **Frequency Capping** | Not enough data | 9.9 (19 reviews) | Not enough data | | **Budget Pacing** | Not enough data | 9.6 (19 reviews) | Not enough data | | **Creative Optimization** | Not enough data | 9.9 (18 reviews) | Not enough data | | **Rich Media Capabilties** | Not enough data | 9.8 (18 reviews) | Not enough data | | **In-App Ads** | Not enough data | 10.0 (16 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | 9.5 (17 reviews) | Not enough data | #### Targeting | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Targeting** | Not enough data | 10.0 (21 reviews) | Not enough data | | **Retargeting** | Not enough data | 9.8 (21 reviews) | Not enough data | | **Geo-Targeting** | Not enough data | 9.6 (21 reviews) | Not enough data | | **Contextual Targeting** | Not enough data | 9.9 (19 reviews) | Not enough data | #### Platform | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **API / Integrations** | Not enough data | 9.7 (13 reviews) | Not enough data | | **Custom Reports** | Not enough data | 9.8 (20 reviews) | Not enough data | | **User, Role, and Access Management** | Not enough data | 9.8 (19 reviews) | Not enough data | | **Performance and Reliability** | Not enough data | 9.4 (20 reviews) | Not enough data | | **Enterprise Scalability** | Not enough data | 9.5 (17 reviews) | Not enough data | | **Customization** | Not enough data | 9.6 (20 reviews) | Not enough data | | **Workflow Capability** | Not enough data | 9.8 (20 reviews) | Not enough data | | **Internationalization** | Not enough data | 9.3 (14 reviews) | Not enough data | | **Notifications** | Not enough data | 9.4 (19 reviews) | Not enough data | ### Digital Advertising Intelligence | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Platform Insights | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Ad Creatives** | Not enough data | Not enough data | Not enough data | | **Buying Strategies** | Not enough data | Not enough data | Not enough data | | **Publisher Data** | Not enough data | Not enough data | Not enough data | | **Advertising Spend** | Not enough data | Not enough data | Not enough data | | **Websites and Social Channels** | Not enough data | Not enough data | Not enough data | | **Device Insights** | Not enough data | Not enough data | Not enough data | | **Ad Intelligence Reporting** | Not enough data | Not enough data | Not enough data | #### Agentic AI - Digital Advertising Intelligence | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | #### Platform Additional Functionality | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Ad Competitive Benchmarking** | Not enough data | Not enough data | Not enough data | | **Alerts** | Not enough data | Not enough data | Not enough data | ### Video Platform as a Service (VPaaS) | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### API Features | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Live Chat** | Not enough data | Not enough data | Not enough data | | **Screen Sharing** | Not enough data | Not enough data | Not enough data | | **Subtitles and Closed Captions** | Not enough data | Not enough data | Not enough data | | **Custom Video Player** | Not enough data | Not enough data | Not enough data | | **Live Simulcasting** | Not enough data | Not enough data | Not enough data | #### Security and Compliance | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Encryption** | Not enough data | Not enough data | Not enough data | | **Watermarking** | Not enough data | Not enough data | Not enough data | | **HIPAA Compliance** | Not enough data | Not enough data | Not enough data | | **GDPR Compliance** | Not enough data | Not enough data | Not enough data | ### Retail Media Advertising Platforms | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Platform Basics | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Ad Serving Rules** | Not enough data | Not enough data | Not enough data | | **Sponsored Product Listing Ads** | Not enough data | Not enough data | Not enough data | | **Banner Ads** | Not enough data | Not enough data | Not enough data | | **Display Ads** | Not enough data | Not enough data | Not enough data | #### Platform Data | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Reporting Performance Metrics** | Not enough data | Not enough data | Not enough data | | **Data Filtering** | Not enough data | Not enough data | Not enough data | | **Reporting Dashboards** | Not enough data | Not enough data | Not enough data | #### Platform Additional Functionality | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Offline Ads** | Not enough data | Not enough data | Not enough data | | **Video Ads** | Not enough data | Not enough data | Not enough data | | **Team Collaboration** | Not enough data | Not enough data | Not enough data | | **Integrations** | Not enough data | Not enough data | Not enough data | #### Agentic AI - Retail Media Advertising Platforms | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | ### Connected TV (CTV) Advertising Platforms | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Platform - Connected TV (CTV) Advertising Platforms | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Personalized Segmentation** | Not enough data | Not enough data | Not enough data | | **Ad Serving ** | Not enough data | Not enough data | Not enough data | | **Streaming Capabilites** | Not enough data | Not enough data | Not enough data | | **Performance Analytics** | Not enough data | Not enough data | Not enough data | #### Campaign Management - Connected TV (CTV) Advertising Platforms | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Creative Assets** | Not enough data | Not enough data | Not enough data | | **Campaign Dashboard** | Not enough data | Not enough data | Not enough data | #### Agentic AI - Connected TV (CTV) Advertising Platforms | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | ### Publisher Ad Server | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Ad Serving & Management - Publisher Ad Server | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Real-Time Bidding (RTB) Support** | Not enough data | Not enough data | Not enough data | | **Ad Delivery Optimization & Management** | Not enough data | Not enough data | Not enough data | | **Ad Inventory Management** | Not enough data | Not enough data | Not enough data | | **Dynamic Ad Placement** | Not enough data | Not enough data | Not enough data | | **Ad Tag Management** | Not enough data | Not enough data | Not enough data | #### Targeting & Personalization - Publisher Ad Server | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Geo-Targeting** | Not enough data | Not enough data | Not enough data | | **A/B Testing for Ads** | Not enough data | Not enough data | Not enough data | | **Multi-Device & Cross-Platform Delivery** | Not enough data | Not enough data | Not enough data | | **Audience Targeting** | Not enough data | Not enough data | Not enough data | | **Frequency Capping** | Not enough data | Not enough data | Not enough data | | **Contextual Targeting** | Not enough data | Not enough data | Not enough data | #### Monetization & Reporting - Publisher Ad Server | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Header Bidding Support** | Not enough data | Not enough data | Not enough data | | **Ad Revenue Share & Payout Management** | Not enough data | Not enough data | Not enough data | | **Revenue Forecasting** | Not enough data | Not enough data | Not enough data | | **Performance & Engagement Analytics** | Not enough data | Not enough data | Not enough data | #### Agentic AI - Publisher Ad Server | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | ### Ad Networks | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Campaign Management - Ad Networks | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Video Advertising** | Not enough data | Not enough data | Not enough data | | **Ad Inventory Quality** | Not enough data | Not enough data | Not enough data | | **Advanced Targeting Options** | Not enough data | Not enough data | Not enough data | | **Mobile Ad Support** | Not enough data | Not enough data | Not enough data | | **Diverse Ad Formats** | Not enough data | Not enough data | Not enough data | | **AI-Driven Optimization** | Not enough data | Not enough data | Not enough data | | **Real-Time Bidding (RTB)** | Not enough data | Not enough data | Not enough data | #### Reporting & Analytics - Ad Networks | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Performance Tracking** | Not enough data | Not enough data | Not enough data | | **Fraud Detection & Prevention** | Not enough data | Not enough data | Not enough data | | **Budget & Revenue Optimization Insights** | Not enough data | Not enough data | Not enough data | #### Agentic AI - Ad Networks | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | ### Supply Side Platform (SSP) | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Agentic AI - Supply Side Platform (SSP) | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | #### SSP Functionality | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **SSP Functionality ** | Not enough data | Not enough data | Not enough data | #### SSP | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Ad Unit Availability** | Not enough data | Not enough data | Not enough data | | **Impression Targeting** | Not enough data | Not enough data | Not enough data | | **Floor Price** | Not enough data | Not enough data | Not enough data | | **Advertiser Restrictions** | Not enough data | Not enough data | Not enough data | | **Bid Reporting** | Not enough data | Not enough data | Not enough data | ### Cross-Channel Advertising | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Agentic AI - Cross-Channel Advertising | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | ### Native Advertising | Product | Score | Reviews | |---|---|---| | **EX.CO** | N/A | N/A | | **Epom Ad Server** | N/A | N/A | | **Kevel** | N/A | N/A | #### Agentic AI - Native Advertising | Feature | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Publisher Ad Server Software](https://www.g2.com/categories/publisher-ad-server) **Unique to EX.CO (8):** [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms), [Digital Advertising Intelligence Software](https://www.g2.com/categories/digital-advertising-intelligence), [Video Hosting Platforms](https://www.g2.com/categories/video-hosting-platforms), [Native Advertising Software](https://www.g2.com/categories/native-advertising), [Ad Networks Software](https://www.g2.com/categories/ad-networks), [Video Advertising Software](https://www.g2.com/categories/video-advertising), [Supply Side Platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp), [Video Platform as a Service (VPaaS) Software](https://www.g2.com/categories/video-platform-as-a-service-vpaas) **Unique to Epom Ad Server (4):** [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising), [Video Advertising Software](https://www.g2.com/categories/video-advertising), [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising), [Display Advertising Software](https://www.g2.com/categories/display-advertising) **Unique to Kevel (1):** [Retail Media Advertising Platforms ](https://www.g2.com/categories/retail-media-advertising-platforms) --- ## Reviewer Demographics ### By Company Size | Segment | EX.CO | Epom Ad Server | Kevel | |---|---|---|---| | **Small-Business** | 33.3% | 69.6% | 48.8% | | **Mid-Market** | 47.6% | 30.4% | 41.9% | | **Enterprise** | 19.0% | 0% | 9.3% | ### By Industry #### EX.CO - **Publishing:** 19.0% - **Newspapers:** 14.3% - **Marketing and Advertising:** 9.5% - **Consumer Goods:** 9.5% - **Sports:** 4.8% - **Retail:** 4.8% - **Public Safety:** 4.8% - **Professional Training & Coaching:** 4.8% - **Online Media:** 4.8% - **Internet:** 4.8% - **Other:** 19.0% #### Epom Ad Server - **Information Technology and Services:** 26.1% - **Marketing and Advertising:** 23.9% - **Computer Software:** 15.2% - **Design:** 8.7% - **Internet:** 6.5% - **Financial Services:** 6.5% - **Consumer Goods:** 6.5% - **Outsourcing/Offshoring:** 2.2% - **Education Management:** 2.2% - **Accounting:** 2.2% #### Kevel - **Marketing and Advertising:** 20.9% - **Computer Software:** 9.3% - **Publishing:** 9.3% - **Online Media:** 7.0% - **Financial Services:** 7.0% - **Health, Wellness and Fitness:** 7.0% - **Entertainment:** 4.7% - **Hospital & Health Care:** 4.7% - **Information Technology and Services:** 4.7% - **Internet:** 4.7% - **Other:** 20.9% --- ## Alternatives ### Alternatives to EX.CO - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (869 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (776 reviews) - [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) — 4.3/5 stars (650 reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1455 reviews) - [Wistia](https://www.g2.com/products/wistia/reviews) — 4.6/5 stars (1084 reviews) - [Vimeo](https://www.g2.com/products/vimeo/reviews) — 4.3/5 stars (723 reviews) - [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) — 4.1/5 stars (375 reviews) - [Gumlet](https://www.g2.com/products/gumlet/reviews) — 4.7/5 stars (356 reviews) - [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) — 4.6/5 stars (5514 reviews) - [Loom](https://www.g2.com/products/atlassian-loom/reviews) — 4.7/5 stars (2407 reviews) ### Alternatives to Epom Ad Server - [Celtra](https://www.g2.com/products/celtra/reviews) — 4.4/5 stars (400 reviews) - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (869 reviews) - [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (453 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (776 reviews) - [Smartly](https://www.g2.com/products/smartly/reviews) — 4.4/5 stars (468 reviews) - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) — 4.0/5 stars (437 reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1455 reviews) - [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) — 4.1/5 stars (375 reviews) - [LocaliQ](https://www.g2.com/products/localiq/reviews) — 4.5/5 stars (1067 reviews) - [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) — 4.3/5 stars (650 reviews) ### Alternatives to Kevel - [AdButler](https://www.g2.com/products/adbutler/reviews) — 4.5/5 stars (64 reviews) - [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews) — 4.2/5 stars (236 reviews) - [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (453 reviews) - [AdSense](https://www.g2.com/products/adsense/reviews) — 4.2/5 stars (264 reviews) - [Skai](https://www.g2.com/products/skai/reviews) — 4.0/5 stars (297 reviews) - [Broadstreet](https://www.g2.com/products/broadstreet/reviews) — 4.8/5 stars (52 reviews) - [Stackline](https://www.g2.com/products/stackline/reviews) — 4.4/5 stars (245 reviews) - [Quartile](https://www.g2.com/products/quartile-quartile/reviews) — 4.6/5 stars (210 reviews) - [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews) — 4.2/5 stars (190 reviews) - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) — 4.4/5 stars (181 reviews) --- ## Top Discussions ### EX.CO No discussions available for this product. ### Epom Ad Server No discussions available for this product. ### Kevel No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/ex-co-vs-epom-ad-server-vs-kevel)