Compare Evergage, Mixpanel, Optimizely, and Pendo

Pricing

 
Evergage Core Platform
Contact us for pricing.
Enterprise
Contact Vendor
 
Evergage 1 Platform
Contact us for pricing.
 
Free Trial Unavailable
Free Trial
Free Trial Unavailable
Free Trial
Evergage
Evergage Core Platform
Contact us for pricing.
Evergage 1 Platform
Contact us for pricing.
Free Trial Unavailable
Mixpanel
Free Trial
Optimizely
Enterprise
Contact Vendor
Free Trial Unavailable
Pendo
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.5
8.2
8.6
8.6
Ease of Use
Ease of Use
7.1
7.7
8.5
8.2
Ease of Setup
Ease of Setup
7.4
7.0
8.7
8.4
Ease of Admin
Ease of Admin
7.6
7.6
8.4
8.7
Quality of Support
Quality of Support
9.1
7.8
8.0
9.1
Ease of Doing Business With
Ease of Doing Business With
9.3
8.1
8.1
9.5
Product Direction (% positive)
Product Direction (% positive)
9.0
6.8
7.6
9.5
Meets Requirements
Evergage
8.5
Mixpanel
8.2
Optimizely
8.6
Pendo
8.6
Ease of Use
Evergage
7.1
Mixpanel
7.7
Optimizely
8.5
Pendo
8.2
Ease of Setup
Evergage
7.4
Mixpanel
7.0
Optimizely
8.7
Pendo
8.4
Ease of Admin
Evergage
7.6
Mixpanel
7.6
Optimizely
8.4
Pendo
8.7
Quality of Support
Evergage
9.1
Mixpanel
7.8
Optimizely
8.0
Pendo
9.1
Ease of Doing Business With
Evergage
9.3
Mixpanel
8.1
Optimizely
8.1
Pendo
9.5
Product Direction (% positive)
Evergage
9.0
Mixpanel
6.8
Optimizely
7.6
Pendo
9.5

Features

Variation Testing
A/B Testing
Evergage
9.0
Mixpanel
Not enough data available
Optimizely
9.5
Pendo
7.7
Conversion Goal
Evergage
8.5
Mixpanel
Not enough data available
Optimizely
8.8
Pendo
Not enough data available
Percentage of Traffic
Evergage
9.0
Mixpanel
Not enough data available
Optimizely
9.2
Pendo
7.8
Confidence Level
Evergage
8.6
Mixpanel
Not enough data available
Optimizely
8.7
Pendo
6.7
Multivariate Testing
Evergage
8.5
Mixpanel
Not enough data available
Optimizely
8.5
Pendo
Not enough data available
Split URL Testing
Evergage
8.5
Mixpanel
Not enough data available
Optimizely
8.7
Pendo
Not enough data available
Build
WYSIWYG Editor
Evergage
7.1
Mixpanel
Not enough data available
Optimizely
7.7
Pendo
Not enough data available
Landing Pages
Evergage
8.2
Mixpanel
Not enough data available
Optimizely
Not enough data available
Pendo
Not enough data available
Reporting
Segmentation
Evergage
8.6
Mixpanel
Not enough data available
Optimizely
7.9
Pendo
8.1
Reports and Dashboards
Evergage
7.9
Mixpanel
Not enough data available
Optimizely
7.9
Pendo
7.6
Mobile Optimization
Evergage
7.6
Mixpanel
Not enough data available
Optimizely
7.3
Pendo
Not enough data available
Personalization
Standard Targeting
Evergage
9.0
Mixpanel
Not enough data available
Optimizely
8.5
Pendo
8.8
Custom Targeting
Evergage
9.1
Mixpanel
Not enough data available
Optimizely
8.0
Pendo
8.8
Profile Storage Duration
Evergage
8.9
Mixpanel
Not enough data available
Optimizely
7.4
Pendo
8.5
In-Page Analytics
Click Reporting
Evergage
8.4
Mixpanel
Not enough data available
Optimizely
8.1
Pendo
8.6
Heat Maps
Evergage
7.8
Mixpanel
Not enough data available
Optimizely
6.6
Pendo
8.0
Session Replays
Evergage
Not enough data available
Mixpanel
Not enough data available
Optimizely
6.1
Pendo
5.2
Administration
API / Integrations
Evergage
7.8
Mixpanel
7.9
Optimizely
7.4
Pendo
8.2
QA Testing
Evergage
8.1
Mixpanel
7.7
Optimizely
7.3
Pendo
8.7
Performance and Reliability
Evergage
8.4
Mixpanel
8.2
Optimizely
8.1
Pendo
8.3
User, Role, and Access Management
Evergage
8.8
Mixpanel
8.0
Optimizely
8.8
Pendo
8.1

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
20.6%
64.1%
18.6%
17.3%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
54.2%
31.3%
55.7%
70.4%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
25.2%
4.6%
25.8%
12.2%
Evergage
Small-Business
20.6%
Mid-Market
54.2%
Enterprise
25.2%
Mixpanel
Small-Business
64.1%
Mid-Market
31.3%
Enterprise
4.6%
Optimizely
Small-Business
18.6%
Mid-Market
55.7%
Enterprise
25.8%
Pendo
Small-Business
17.3%
Mid-Market
70.4%
Enterprise
12.2%

Reviewers' Industry

 
Computer Software
15.9%
Computer Software
25.9%
Internet
18.1%
Computer Software
55.6%
 
Retail
12.7%
Internet
18.6%
Marketing and Advertising
14.7%
Information Technology and Services
11.8%
 
Marketing and Advertising
9.5%
Information Technology and Services
14.3%
Computer Software
13.8%
Internet
7.6%
 
Information Technology and Services
8.7%
Marketing and Advertising
7.0%
Information Technology and Services
6.9%
Marketing and Advertising
5.6%
 
Internet
7.9%
Financial Services
7.0%
Financial Services
5.2%
Education Management
4.9%
 
Other
45.2%
Other
27.2%
Other
41.4%
Other
14.6%
Evergage
Computer Software
15.9%
Retail
12.7%
Marketing and Advertising
9.5%
Information Technology and Services
8.7%
Internet
7.9%
Other
45.2%
Mixpanel
Computer Software
25.9%
Internet
18.6%
Information Technology and Services
14.3%
Marketing and Advertising
7.0%
Financial Services
7.0%
Other
27.2%
Optimizely
Internet
18.1%
Marketing and Advertising
14.7%
Computer Software
13.8%
Information Technology and Services
6.9%
Financial Services
5.2%
Other
41.4%
Pendo
Computer Software
55.6%
Information Technology and Services
11.8%
Internet
7.6%
Marketing and Advertising
5.6%
Education Management
4.9%
Other
14.6%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 User in Market Research

Evergage fills a space in the analytics market like no other product I've tried. As an analytics expert, I've tried many different products and I really push products to their breaking point because I know javaScript and apache server features and...

Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Wissam Y.
User in Marketing and Advertising

I liked Optimizely's user friendliness and the ability to drag and drop and edit A/B pages in real time. The fact that all you need adding a small meta script to the page and do the rest from the system itself is a big step to make this product what it is....

Allie J.
User

Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Information Technology and Services

Data, Data, Data in cloud will always need scrutiny

Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

Vladimir B.
Administrator in Marketing and Advertising

I've used Optimizely for a year and I'm very disappointed. They have a catch in contract where you need to send a written cancellation request 1 month in advance or else your $2,000 per month contract is automatically renewed for a year! Now we can't...

G2 User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

 
Evergage
Most Helpful Favorable Review
G2 User in Market Research

Evergage fills a space in the analytics market like no other product I've tried. As an analytics expert, I've tried many different products and I really push products to their breaking point because I know javaScript and apache server features and...

Most Helpful Critical Review
G2 User in Information Technology and Services

Data, Data, Data in cloud will always need scrutiny

Mixpanel
Most Helpful Favorable Review
Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Most Helpful Critical Review
Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

Optimizely
Most Helpful Favorable Review
Wissam Y.
User in Marketing and Advertising

I liked Optimizely's user friendliness and the ability to drag and drop and edit A/B pages in real time. The fact that all you need adding a small meta script to the page and do the rest from the system itself is a big step to make this product what it is....

Most Helpful Critical Review
Vladimir B.
Administrator in Marketing and Advertising

I've used Optimizely for a year and I'm very disappointed. They have a catch in contract where you need to send a written cancellation request 1 month in advance or else your $2,000 per month contract is automatically renewed for a year! Now we can't...

Pendo
Most Helpful Favorable Review
Allie J.
User

Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...

Most Helpful Critical Review
G2 User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

Screenshots

 
1 of 3
2 of 3
3 of 3
1 of 4
2 of 4
3 of 4
4 of 4
1 of 3
2 of 3
3 of 3
1 of 6
2 of 6
3 of 6
4 of 6
5 of 6
6 of 6

Videos

 

Marketers across industries are striving to deliver relevant experiences to their customers and prospects across channels — but it’s not easy. Only Evergage’s personalization and customer data platform (CDP) delivers The Power of 1, enabling digital marketers to transform the dream of 1-to-1 customer engagement into reality. Combining in-depth behavioral analytics with advanced machine learning, Evergage provides the one platform you need to systematically understand your audience members – one at a time, “in the moment” and at scale – to deliver a maximally relevant, individualized experience.

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

No videos provided

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

Evergage

Marketers across industries are striving to deliver relevant experiences to their customers and prospects across channels — but it’s not easy. Only Evergage’s personalization and customer data platform (CDP) delivers The Power of 1, enabling digital marketers to transform the dream of 1-to-1 customer engagement into reality. Combining in-depth behavioral analytics with advanced machine learning, Evergage provides the one platform you need to systematically understand your audience members – one at a time, “in the moment” and at scale – to deliver a maximally relevant, individualized experience.

Mixpanel

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

Optimizely
No videos provided
Pendo

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

Ask Evergage a QuestionContact EvergageAsk Mixpanel a QuestionContact MixpanelAsk Optimizely a QuestionContact OptimizelyAsk Pendo a QuestionContact Pendo
 
Evergage
Evergage
Mixpanel
Mixpanel
Optimized for quick response
Optimizely
Optimizely
Pendo
Pendo
Optimized for quick response