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Compare Evergage, Heap, and Google Analytics

Pricing

 
Evergage Platform
Free
$0
per month
 
Evergage Promote Package
Enterprise
Custom
 
Evergage Recommend Package
 
Free Trial Unavailable
Free Trial
Free Trial Unavailable
Evergage
Evergage Platform
Evergage Promote Package
Evergage Recommend Package
Free Trial Unavailable
Heap
Free
$0per month
Enterprise
Custom
Free Trial
Google Analytics
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
8.4
8.3
9.0
Ease of Use
Ease of Use
6.9
8.0
7.6
Ease of Setup
Ease of Setup
7.1
9.0
7.8
Ease of Admin
Ease of Admin
7.5
8.3
8.1
Quality of Support
Quality of Support
9.1
8.3
7.3
Ease of Doing Business With
Ease of Doing Business With
9.3
8.4
8.2
Product Direction (% positive)
Product Direction (% positive)
9.1
8.8
8.4
Meets Requirements
Evergage
8.4
Heap
8.3
Google Analytics
9.0
Ease of Use
Evergage
6.9
Heap
8.0
Google Analytics
7.6
Ease of Setup
Evergage
7.1
Heap
9.0
Google Analytics
7.8
Ease of Admin
Evergage
7.5
Heap
8.3
Google Analytics
8.1
Quality of Support
Evergage
9.1
Heap
8.3
Google Analytics
7.3
Ease of Doing Business With
Evergage
9.3
Heap
8.4
Google Analytics
8.2
Product Direction (% positive)
Evergage
9.1
Heap
8.8
Google Analytics
8.4

Features

Metrics
Sessions - Digital Analytics
Evergage
8.3
Heap
8.6
Google Analytics
9.0
Engagement
Evergage
8.9
Heap
8.1
Google Analytics
8.7
Entry and Exit Pages
Evergage
8.7
Heap
7.9
Google Analytics
8.7
Standard Event Tracking
Evergage
8.8
Heap
9.1
Google Analytics
8.5
Custom Event Tracking
Evergage
8.6
Heap
8.6
Google Analytics
8.3
Retention
Evergage
8.1
Heap
7.7
Google Analytics
8.3
Return
Evergage
7.9
Heap
7.8
Google Analytics
8.4
Conversions
Evergage
8.3
Heap
8.2
Google Analytics
8.5
Funnels
Evergage
7.8
Heap
8.5
Google Analytics
8.1
Reporting
Real-Time Reporting
Evergage
8.3
Heap
8.5
Google Analytics
8.7
Trending
Evergage
8.6
Heap
7.5
Google Analytics
8.5
Retroactive Reporting
Evergage
8.5
Heap
8.8
Google Analytics
8.2
Segmentation
Evergage
9.0
Heap
7.9
Google Analytics
8.3
Mobile Reporting
Evergage
Not enough data available
Heap
8.0
Google Analytics
8.5
Unification Across Devices
Evergage
7.8
Heap
8.3
Google Analytics
8.2
Custom Reports and Dashboards
Evergage
8.0
Heap
7.8
Google Analytics
8.5
Other
User Data
Evergage
9.0
Heap
8.1
Google Analytics
8.4
Site Search Reporting
Evergage
Not enough data available
Heap
7.3
Google Analytics
8.5
Load Time Monitoring
Evergage
Not enough data available
Heap
7.5
Google Analytics
8.3
Campaign Tracking
Evergage
8.6
Heap
8.0
Google Analytics
8.7
E-Commerce
Evergage
Not enough data available
Heap
7.5
Google Analytics
8.4
Promotional Messages
Evergage
8.8
Heap
Not enough data available
Google Analytics
8.0
Administration Alerts
Evergage
Not enough data available
Heap
Not enough data available
Google Analytics
8.1
Variation Testing
A/B Testing
Evergage
8.9
Heap
Not enough data available
Google Analytics
8.4
Conversion Goal
Evergage
8.5
Heap
Not enough data available
Google Analytics
8.7
Percentage of Traffic
Evergage
9.0
Heap
Not enough data available
Google Analytics
8.8
Confidence Level
Evergage
8.5
Heap
Not enough data available
Google Analytics
8.5
Multivariate Testing
Evergage
8.4
Heap
Not enough data available
Google Analytics
8.2
Split URL Testing
Evergage
8.4
Heap
Not enough data available
Google Analytics
8.4
Build
WYSIWYG Editor
Evergage
6.8
Heap
Not enough data available
Google Analytics
7.9
Landing Pages
Evergage
8.2
Heap
Not enough data available
Google Analytics
8.6
Reporting
Segmentation
Evergage
8.6
Heap
Not enough data available
Google Analytics
8.6
Reports and Dashboards
Evergage
7.8
Heap
Not enough data available
Google Analytics
8.8
Mobile Optimization
Evergage
7.4
Heap
Not enough data available
Google Analytics
8.5
Personalization
Standard Targeting
Evergage
9.0
Heap
Not enough data available
Google Analytics
8.7
Custom Targeting
Evergage
9.0
Heap
Not enough data available
Google Analytics
8.5
Profile Storage Duration
Evergage
8.9
Heap
Not enough data available
Google Analytics
8.5
In-Page Analytics
Click Reporting
Evergage
8.3
Heap
Not enough data available
Google Analytics
8.6
Heat Maps
Evergage
7.6
Heap
Not enough data available
Google Analytics
7.8
Session Replays
Evergage
Not enough data available
Heap
Not enough data available
Google Analytics
8.0
Administration
Performance and Reliability
Evergage
8.2
Heap
8.1
Google Analytics
8.9
User, Role, and Access Management
Evergage
8.6
Heap
8.1
Google Analytics
8.9
API / Integrations
Evergage
7.7
Heap
8.0
Google Analytics
8.4
QA Testing
Evergage
7.9
Heap
Not enough data available
Google Analytics
8.1

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
20.7%
56.5%
60.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
55.4%
34.8%
27.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
23.9%
8.7%
11.9%
Evergage
Small-Business
20.7%
Mid-Market
55.4%
Enterprise
23.9%
Heap
Small-Business
56.5%
Mid-Market
34.8%
Enterprise
8.7%
Google Analytics
Small-Business
60.6%
Mid-Market
27.5%
Enterprise
11.9%

Reviewers' Industry

 
Computer Software
16.2%
Internet
24.5%
Marketing and Advertising
22.1%
 
Retail
11.7%
Computer Software
14.4%
Computer Software
6.8%
 
Marketing and Advertising
9.9%
Information Technology and Services
13.7%
Information Technology and Services
6.8%
 
Information Technology and Services
9.9%
Marketing and Advertising
12.9%
Internet
6.1%
 
Internet
9.0%
Insurance
2.2%
Higher Education
3.0%
 
Other
43.2%
Other
32.4%
Other
55.2%
Evergage
Computer Software
16.2%
Retail
11.7%
Marketing and Advertising
9.9%
Information Technology and Services
9.9%
Internet
9.0%
Other
43.2%
Heap
Internet
24.5%
Computer Software
14.4%
Information Technology and Services
13.7%
Marketing and Advertising
12.9%
Insurance
2.2%
Other
32.4%
Google Analytics
Marketing and Advertising
22.1%
Computer Software
6.8%
Information Technology and Services
6.8%
Internet
6.1%
Higher Education
3.0%
Other
55.2%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 User in Market Research

Evergage fills a space in the analytics market like no other product I've tried. As an analytics expert, I've tried many different products and I really push products to their breaking point because I know javaScript and apache server features and...

Justin A.
Agency in Marketing and Advertising

Heap is easy to implement, easy to use, and very simple to deploy. It gives the "lay-person", a marketing team member, or business team member who is NOT a tech savvy data scientist the ability to review the most important data, answer questions in a...

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Venture Capital & Private Equity

The UX isn't great, campaign set up isn't very intuitive. Hard to build anything without code. Customer service is aggressive and makes it harder to engage.

Gitai B.
User in Computer Software

The ability to analyze is ridiculously bad. I've been doing web analytics for four years now, and I'm pretty good at it. I find that usually the third level of drill down is where you start getting an answer to your question, and Heap just doesn't allow...

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

 
Evergage
Most Helpful Favorable Review
G2 User in Market Research

Evergage fills a space in the analytics market like no other product I've tried. As an analytics expert, I've tried many different products and I really push products to their breaking point because I know javaScript and apache server features and...

Most Helpful Critical Review
G2 User in Venture Capital & Private Equity

The UX isn't great, campaign set up isn't very intuitive. Hard to build anything without code. Customer service is aggressive and makes it harder to engage.

Heap
Most Helpful Favorable Review
Justin A.
Agency in Marketing and Advertising

Heap is easy to implement, easy to use, and very simple to deploy. It gives the "lay-person", a marketing team member, or business team member who is NOT a tech savvy data scientist the ability to review the most important data, answer questions in a...

Most Helpful Critical Review
Gitai B.
User in Computer Software

The ability to analyze is ridiculously bad. I've been doing web analytics for four years now, and I'm pretty good at it. I find that usually the third level of drill down is where you start getting an answer to your question, and Heap just doesn't allow...

Google Analytics
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Screenshots

 
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Videos

 

Take a look at some of the key features of the Evergage solution, and learn how it helps professionals boost conversion rates and online sales as well as improve visitor engagement and demand generation!

No videos providedNo videos provided
Evergage

Take a look at some of the key features of the Evergage solution, and learn how it helps professionals boost conversion rates and online sales as well as improve visitor engagement and demand generation!

Heap
No videos provided
Google Analytics
No videos provided

Downloads

 No downloads providedNo downloads provided
Heap
No downloads provided
Google Analytics
No downloads provided
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