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Compare Evergage, Google Analytics, and Mixpanel

Pricing

 
Evergage Platform
 
Evergage Promote Package
 
Evergage Recommend Package
 
Free Trial Unavailable
Free Trial Unavailable
Free Trial
Evergage
Evergage Platform
Evergage Promote Package
Evergage Recommend Package
Free Trial Unavailable
Google Analytics
Free Trial Unavailable
Mixpanel
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.4
9.0
8.2
Ease of Use
Ease of Use
6.9
7.6
7.7
Ease of Setup
Ease of Setup
7.1
7.8
7.0
Ease of Admin
Ease of Admin
7.5
8.1
7.6
Quality of Support
Quality of Support
9.1
7.3
7.8
Ease of Doing Business With
Ease of Doing Business With
9.3
8.2
8.1
Product Direction (% positive)
Product Direction (% positive)
9.1
8.4
6.8
Meets Requirements
Evergage
8.4
Google Analytics
9.0
Mixpanel
8.2
Ease of Use
Evergage
6.9
Google Analytics
7.6
Mixpanel
7.7
Ease of Setup
Evergage
7.1
Google Analytics
7.8
Mixpanel
7.0
Ease of Admin
Evergage
7.5
Google Analytics
8.1
Mixpanel
7.6
Quality of Support
Evergage
9.1
Google Analytics
7.3
Mixpanel
7.8
Ease of Doing Business With
Evergage
9.3
Google Analytics
8.2
Mixpanel
8.1
Product Direction (% positive)
Evergage
9.1
Google Analytics
8.4
Mixpanel
6.8

Features

Metrics
Sessions - Digital Analytics
Evergage
8.3
Google Analytics
9.0
Mixpanel
8.6
Engagement
Evergage
8.9
Google Analytics
8.7
Mixpanel
8.5
Entry and Exit Pages
Evergage
8.7
Google Analytics
8.7
Mixpanel
7.8
Standard Event Tracking
Evergage
8.8
Google Analytics
8.5
Mixpanel
8.6
Custom Event Tracking
Evergage
8.6
Google Analytics
8.3
Mixpanel
8.6
Retention
Evergage
8.1
Google Analytics
8.3
Mixpanel
7.9
Return
Evergage
7.9
Google Analytics
8.4
Mixpanel
8.0
Conversions
Evergage
8.3
Google Analytics
8.5
Mixpanel
8.4
Funnels
Evergage
7.8
Google Analytics
8.1
Mixpanel
8.8
Reporting
Real-Time Reporting
Evergage
8.3
Google Analytics
8.7
Mixpanel
8.4
Trending
Evergage
8.6
Google Analytics
8.5
Mixpanel
8.1
Retroactive Reporting
Evergage
8.5
Google Analytics
8.2
Mixpanel
7.8
Segmentation
Evergage
9.0
Google Analytics
8.4
Mixpanel
8.4
Mobile Reporting
Evergage
Not enough data available
Google Analytics
8.5
Mixpanel
7.8
Unification Across Devices
Evergage
7.8
Google Analytics
8.2
Mixpanel
7.4
Custom Reports and Dashboards
Evergage
8.0
Google Analytics
8.5
Mixpanel
7.5
Other
User Data
Evergage
9.0
Google Analytics
8.4
Mixpanel
8.3
Site Search Reporting
Evergage
Not enough data available
Google Analytics
8.5
Mixpanel
7.5
Load Time Monitoring
Evergage
Not enough data available
Google Analytics
8.3
Mixpanel
7.2
Campaign Tracking
Evergage
8.6
Google Analytics
8.7
Mixpanel
7.8
E-Commerce
Evergage
Not enough data available
Google Analytics
8.4
Mixpanel
7.2
Promotional Messages
Evergage
8.8
Google Analytics
8.0
Mixpanel
7.4
Administration Alerts
Evergage
Not enough data available
Google Analytics
8.2
Mixpanel
7.6
Variation Testing
A/B Testing
Evergage
8.9
Google Analytics
8.4
Mixpanel
Not enough data available
Conversion Goal
Evergage
8.5
Google Analytics
8.7
Mixpanel
Not enough data available
Percentage of Traffic
Evergage
9.0
Google Analytics
8.8
Mixpanel
Not enough data available
Confidence Level
Evergage
8.5
Google Analytics
8.5
Mixpanel
Not enough data available
Multivariate Testing
Evergage
8.4
Google Analytics
8.2
Mixpanel
Not enough data available
Split URL Testing
Evergage
8.4
Google Analytics
8.4
Mixpanel
Not enough data available
Build
WYSIWYG Editor
Evergage
6.8
Google Analytics
7.9
Mixpanel
Not enough data available
Landing Pages
Evergage
8.2
Google Analytics
8.6
Mixpanel
Not enough data available
Reporting
Segmentation
Evergage
8.6
Google Analytics
8.6
Mixpanel
Not enough data available
Reports and Dashboards
Evergage
7.8
Google Analytics
8.8
Mixpanel
Not enough data available
Mobile Optimization
Evergage
7.4
Google Analytics
8.5
Mixpanel
Not enough data available
Personalization
Standard Targeting
Evergage
9.0
Google Analytics
8.7
Mixpanel
Not enough data available
Custom Targeting
Evergage
9.0
Google Analytics
8.5
Mixpanel
Not enough data available
Profile Storage Duration
Evergage
8.9
Google Analytics
8.5
Mixpanel
Not enough data available
In-Page Analytics
Click Reporting
Evergage
8.3
Google Analytics
8.6
Mixpanel
Not enough data available
Heat Maps
Evergage
7.6
Google Analytics
7.8
Mixpanel
Not enough data available
Session Replays
Evergage
Not enough data available
Google Analytics
8.0
Mixpanel
Not enough data available
Administration
Performance and Reliability
Evergage
8.2
Google Analytics
8.9
Mixpanel
8.2
User, Role, and Access Management
Evergage
8.6
Google Analytics
8.9
Mixpanel
8.0
API / Integrations
Evergage
7.7
Google Analytics
8.4
Mixpanel
7.9
QA Testing
Evergage
7.9
Google Analytics
8.1
Mixpanel
7.7

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
20.7%
60.6%
64.4%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
55.4%
27.5%
31.0%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
23.9%
11.9%
4.6%
Evergage
Small-Business
20.7%
Mid-Market
55.4%
Enterprise
23.9%
Google Analytics
Small-Business
60.6%
Mid-Market
27.5%
Enterprise
11.9%
Mixpanel
Small-Business
64.4%
Mid-Market
31.0%
Enterprise
4.6%

Reviewers' Industry

 
Computer Software
16.2%
Marketing and Advertising
22.1%
Computer Software
25.7%
 
Retail
11.7%
Information Technology and Services
6.8%
Internet
18.7%
 
Marketing and Advertising
9.9%
Computer Software
6.8%
Information Technology and Services
14.3%
 
Information Technology and Services
9.9%
Internet
6.1%
Marketing and Advertising
7.0%
 
Internet
9.0%
Higher Education
3.0%
Financial Services
7.0%
 
Other
43.2%
Other
55.2%
Other
27.3%
Evergage
Computer Software
16.2%
Retail
11.7%
Marketing and Advertising
9.9%
Information Technology and Services
9.9%
Internet
9.0%
Other
43.2%
Google Analytics
Marketing and Advertising
22.1%
Information Technology and Services
6.8%
Computer Software
6.8%
Internet
6.1%
Higher Education
3.0%
Other
55.2%
Mixpanel
Computer Software
25.7%
Internet
18.7%
Information Technology and Services
14.3%
Marketing and Advertising
7.0%
Financial Services
7.0%
Other
27.3%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 User in Market Research

Evergage fills a space in the analytics market like no other product I've tried. As an analytics expert, I've tried many different products and I really push products to their breaking point because I know javaScript and apache server features and...

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Venture Capital & Private Equity

The UX isn't great, campaign set up isn't very intuitive. Hard to build anything without code. Customer service is aggressive and makes it harder to engage.

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

 
Evergage
Most Helpful Favorable Review
G2 User in Market Research

Evergage fills a space in the analytics market like no other product I've tried. As an analytics expert, I've tried many different products and I really push products to their breaking point because I know javaScript and apache server features and...

Most Helpful Critical Review
G2 User in Venture Capital & Private Equity

The UX isn't great, campaign set up isn't very intuitive. Hard to build anything without code. Customer service is aggressive and makes it harder to engage.

Google Analytics
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Mixpanel
Most Helpful Favorable Review
Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Most Helpful Critical Review
Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

Screenshots

 
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Videos

 

Take a look at some of the key features of the Evergage solution, and learn how it helps professionals boost conversion rates and online sales as well as improve visitor engagement and demand generation!

No videos provided

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

Evergage

Take a look at some of the key features of the Evergage solution, and learn how it helps professionals boost conversion rates and online sales as well as improve visitor engagement and demand generation!

Google Analytics
No videos provided
Mixpanel

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

Ask Evergage a QuestionContact EvergageAsk Google Analytics a QuestionContact Google AnalyticsAsk Mixpanel a QuestionContact Mixpanel