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# EspoCRM vs Zurmo Comparison - What are their main differences?

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EspoCRMZurmo[+ Add Product](#)

Reviews

**EspoCRM** [

4.5/5(29)

](https://www.g2.com/products/espocrm/reviews#reviews)

**Zurmo** [

4.5/5(22)

](https://www.g2.com/products/zurmo/reviews#reviews)

Pricing

**EspoCRM**
 **$395.00** · Advanced Pack

**Zurmo**
 **$32** month · Pro

**Pricing Insights**
from reviews

Time to Implement

**EspoCRM**
Not enough reviews yet

**Zurmo**
Not enough reviews yet

Return on Investment

**EspoCRM**
Not enough reviews yet

**Zurmo**
Not enough reviews yet

Perceived Cost

**EspoCRM**
$$$$$

**Zurmo**
$$$$$

Average Discount

**EspoCRM**
Not enough reviews yet

**Zurmo**
Not enough reviews yet

 ![EspoCRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_36ddeb5fb2ba41b1f224b7aa7a2043a1/espocrm.png "EspoCRM")

 ![Zurmo](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6f855fe0d009a3a616d4af9eed507f58/zurmo.png "Zurmo")

G2 offers free advice on this comparison.

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Pros & Cons

**EspoCRM**
[
Automation AI (2)
](https://www.g2.com/products/espocrm/reviews?filters%5Bsentiment_snippet%5D=2046239&qs=pros-and-cons#reviews)[
Easy Customization (2)
](https://www.g2.com/products/espocrm/reviews?filters%5Bsentiment_snippet%5D=2162263&qs=pros-and-cons#reviews)[
Email Issues (1)
](https://www.g2.com/products/espocrm/reviews?filters%5Bsentiment_snippet%5D=2484311&qs=pros-and-cons#reviews)[
Expertise Required (1)
](https://www.g2.com/products/espocrm/reviews?filters%5Bsentiment_snippet%5D=2162241&qs=pros-and-cons#reviews)

**Zurmo**
[
Ease of Use (1)
](https://www.g2.com/products/zurmo/reviews?filters%5Bsentiment_snippet%5D=2238769&qs=pros-and-cons#reviews)[
Easy Customization (1)
](https://www.g2.com/products/zurmo/reviews?filters%5Bsentiment_snippet%5D=2238722&qs=pros-and-cons#reviews)[
Expertise Required (1)
](https://www.g2.com/products/zurmo/reviews?filters%5Bsentiment_snippet%5D=2238716&qs=pros-and-cons#reviews)[
Integration Issues (1)
](https://www.g2.com/products/zurmo/reviews?filters%5Bsentiment_snippet%5D=2238726&qs=pros-and-cons#reviews)

Integrations

**EspoCRM**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image")

Intuit Mailchimp Email...

](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_cf3585642187318ab772bcc30b80ad5a/wordpress-org.png "Product Avatar Image")

WordPress.org

](https://www.g2.com/products/wordpress-org/reviews)[
View all
](https://www.g2.com/products/espocrm/integrations)

**Zurmo**
Not enough data

Screenshots

**EspoCRM**
No screenshot available

**Zurmo**
 ![Zurmo screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/6753/zurmo_dashboard.jpg)

Ratings

Meets Requirements

**EspoCRM**

9.0

9.019

**Zurmo**

8.3

8.317

Ease of Use

**EspoCRM**

8.5

8.519

**Zurmo**

8.9

8.917

Ease of Setup

**EspoCRM**

9.0

9.013

**Zurmo**

7.2

7.26

Ease of Admin

**EspoCRM**

8.7

8.79

**Zurmo**

7.5

7.56

Quality of Support

**EspoCRM**

8.2

8.218

**Zurmo**

8.5

8.514

Has the product been a good partner in doing business?

**EspoCRM**

9.0

9.010

**Zurmo**

7.8

7.86

Product Direction (% positive)

**EspoCRM**

8.8

8.819

**Zurmo**

7.7

7.715

Features

CRM[Hide 141 FeaturesShow 141 Features](javascript:void(0);)

8.6

16

8.4

13

Sales Force Automation

Contact & Account Management

9.0(won by 0.5)

13

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

13

Opportunity & Pipeline Mgmt.

8.5

12

8.9(won by 0.4)

11

Task / Activity Management

9.0(won by 0.5)

12

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

13

Quote & Order Management

8.1

9

8.3(won by 0.2)

11

Partner Relationship Mgmt. (PRM)

Feature Not Available

8.3(won by default)

11

Territory & Quota Management

Feature Not Available

8.0(won by default)

11

Desktop Integration

Feature Not Available

7.6(won by default)

11

Product & Price List Management

Feature Not Available

8.3(won by default)

12

Customer Contract Management

Feature Not Available

9.1(won by default)

11

Contract/License Management

Not enough data

Not enough data

Marketing Automation

Email Marketing

7.7

10

8.2(won by 0.5)

11

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Campaign Management

7.8

10

8.5(won by 0.7)

11

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Lead Management

9.4(won by 1.1)

12

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.3

12

Marketing ROI Analytics

8.9

9

9.0(won by 0.1)

10

Email Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Deal Management

Not enough data

Not enough data

Customer Support

Case Management

8.3(tied score)

10

8.3(tied score)

10

Call Center Features

7.5

6

8.0(won by 0.5)

9

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Customer Support Portal

Feature Not Available

8.7(won by default)

10

Knowledge Base

Feature Not Available

8.2(won by default)

11

Support Analytics

Feature Not Available

8.7(won by default)

10

Workflow Management

Not enough data

Not enough data

Opportunity Management

Not enough data

Not enough data

Sales Pipeline Management

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Pipeline Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Channel Management

Not enough data

Not enough data

Commission Management

Not enough data

Not enough data

Field Sales Management

Not enough data

Not enough data

Reporting & Analytics

Reporting

9.4(won by 0.6)

8

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.8

13

Dashboards

9.1(won by 0.3)

11

8.8

12

Forecasting

8.5

8

8.7(won by 0.2)

10

Mobile & Social

Social Collaboration Features

8.3

9

8.8(won by 0.5)

11

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Mobile User Support

8.8(won by 0.7)

8

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

12

Social Network Integration

Feature Not Available

8.2(won by default)

11

Third-Party Integrations

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Customer Support

Not enough data

Not enough data

Multi-Channel Social Integration

Not enough data

Not enough data

Platform

Customization

8.9(won by 1.2)

11

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.7

5

Performance and Reliability

8.3(tied score)

8

8.3(tied score)

5

Workflow Capability

9.3(won by default)

10

Not enough data

User, Role, and Access Management

9.1(won by default)

9

Not enough data

Internationalization

8.9(won by default)

9

Not enough data

Document & Content Mgmt.

8.7(won by default)

9

Not enough data

Output Document Generation

Feature Not Available

8.7(won by default)

5

Sandbox / Test Environments

Feature Not Available

Not enough data

Mobile Access

Not enough data

Not enough data

Lead Generation

Not enough data

Not enough data

Integration

Data Import & Export Tools

7.9(won by default)

8

Not enough data

Integration APIs

8.5(won by default)

8

Not enough data

Breadth of Partner Applications

Feature Not Available

Not enough data

Third-Party Integration

Not enough data

Not enough data

Internal Chat Integration

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Prospecting Tools

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Generative AI

AI Text Generation

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Proposal Generation

Not enough data

Not enough data

Agentic AI - CRM

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Calendar/Reminder System

Not enough data

Not enough data

Additional Functionality

Search/Filter

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Batch Processing

Not enough data

Not enough data

Email Tracking

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Pipeline Reports

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Segmentation

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Interaction Tracking

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Referral Tracking

Not enough data

Not enough data

Quotes/Estimates

Not enough data

Not enough data

Multi-Channel Communication

Not enough data

Not enough data

Lead Qualification

Not enough data

Not enough data

Marketing Automation

Not enough data

Not enough data

Email Templates

Not enough data

Not enough data

Sales Reports

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Lead Scoring

Not enough data

Not enough data

Data Security

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Calendar Sync

Not enough data

Not enough data

For Startups

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Sales Trend Analysis

Not enough data

Not enough data

For iPad Devices

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

For Mac Devices

Not enough data

Not enough data

Landing Pages/Web Forms

Not enough data

Not enough data

Lead Nurturing

Not enough data

Not enough data

Gamification

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Web-based Deployment

Not enough data

Not enough data

Softphone

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Customer Database

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Mobile App

Not enough data

Not enough data

Email Sequences

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Lead Assignment

Not enough data

Not enough data

For Small Businesses

Not enough data

Not enough data

Live Chat

Not enough data

Not enough data

Business Card/Badge Scanning

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Customer Social Profiles

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Customer Engagement

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

Brand Tracking

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Workflow Automation

Not enough data

Not enough data

Show 1 feature category with incomplete data

Email Marketing[Hide 66 FeaturesShow 66 Features](javascript:void(0);)

Not enough data

Not enough data

Email Marketing

Email and Mobile Preview

Not enough data

Not enough data

Manage Email Lists

Not enough data

Not enough data

High-Volume Sending

Not enough data

Not enough data

Building and Personalizing Emails

Not enough data

Not enough data

Sending Outbound Emails

Not enough data

Not enough data

Manage Email Deliverability

Not enough data

Not enough data

Automated Email Responses

Not enough data

Not enough data

Multi-user Account

Not enough data

Not enough data

Surveys

Not enough data

Not enough data

Reporting & Analytics

A/B Testing

Not enough data

Not enough data

Basic Reporting

Not enough data

Not enough data

Generative AI

AI Text Generation

Not enough data

Not enough data

AI Text Summarization

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Agentic AI - Email Marketing

Autonomous Task Execution

Not enough data

Not enough data

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Integration

Data Import & Export Tools

Not enough data

Not enough data

Integration APIs

Not enough data

Not enough data

Breadth of Partner Applications

Not enough data

Not enough data

CRM Integration

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

E-Commerce Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Additional Functionality

Personalization

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Newsletter Management

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

WYSIWYG Editor

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Preview Functionality

Not enough data

Not enough data

Email Tracking

Not enough data

Not enough data

Email Campaign Management

Not enough data

Not enough data

Landing Pages/Web Forms

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Mobile Optimization

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Click Tracking

Not enough data

Not enough data

List Management

Not enough data

Not enough data

GDPR Compliance

Not enough data

Not enough data

Subscriber Management

Not enough data

Not enough data

Email Sequences

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Customizable CTAs

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Dynamic Content

Not enough data

Not enough data

CAN-SPAM Compliance

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

HTML Editor

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Drip Campaigns

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Product Recommendations

Not enough data

Not enough data

Image Library

Not enough data

Not enough data

Workflow Automation

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![EspoCRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_36ddeb5fb2ba41b1f224b7aa7a2043a1/espocrm.png "EspoCRM")](https://www.g2.com/products/espocrm/reviews)

EspoCRM

Small-Business(50 or fewer emp.)

68.0%

Mid-Market(51-1000 emp.)

28.0%

Enterprise(\> 1000 emp.)

4.0%

[![Zurmo](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6f855fe0d009a3a616d4af9eed507f58/zurmo.png "Zurmo")](https://www.g2.com/products/zurmo/reviews)

Zurmo

Small-Business(50 or fewer emp.)

50.0%

Mid-Market(51-1000 emp.)

27.3%

Enterprise(\> 1000 emp.)

22.7%

Small-Business

(50 or fewer emp.)

68.0%

50.0%

Mid-Market

(51-1000 emp.)

28.0%

27.3%

Enterprise

(\> 1000 emp.)

4.0%

22.7%

Reviewers' Industry

[![EspoCRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_36ddeb5fb2ba41b1f224b7aa7a2043a1/espocrm.png "EspoCRM")](https://www.g2.com/products/espocrm/reviews)
EspoCRM

Marketing and Advertising

17.4%

Information Technology and Services

17.4%

Computer Software

13.0%

Computer & Network Security

8.7%

Telecommunications

4.3%

Other

39.1%

[![Zurmo](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6f855fe0d009a3a616d4af9eed507f58/zurmo.png "Zurmo")](https://www.g2.com/products/zurmo/reviews)
Zurmo

Information Technology and Services

22.2%

Marketing and Advertising

11.1%

Internet

11.1%

Computer Software

11.1%

Wholesale

5.6%

Other

38.9%

Alternatives

**EspoCRM Alternatives**

 ![Vtiger All-In-One CRM](https://images.g2crowd.com/uploads/product/hd_favicon/a2d86d62568770fda034ac56c6e7b87b/vtiger-all-in-one-crm.svg "Vtiger All-In-One CRM")

[
Vtiger All-In-One CRM
](/products/vtiger-all-in-one-crm/reviews)

 ![SuiteCRM](https://images.g2crowd.com/uploads/product/hd_favicon/56c48d82e75c29f8aeb379bec03194d4/suitecrm.png "SuiteCRM")

[
SuiteCRM
](/products/suitecrm/reviews)

 ![Odoo CRM](https://images.g2crowd.com/uploads/product/hd_favicon/7eacde9f1d2aa561f0e430f6e26b5f2a/odoo-crm.svg "Odoo CRM")

[
Odoo CRM
](/products/odoo-crm/reviews)

 ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")

[
HubSpot Sales Hub
](/products/hubspot-sales-hub/reviews)

**Zurmo Alternatives**

 ![Sugar Sell](https://images.g2crowd.com/uploads/product/hd_favicon/fdd8c5b3dcb3415718f945eed05b2013/sugar-sell.svg "Sugar Sell")

[
Sugar Sell
](/products/sugar-sell/reviews)

 ![Vtiger All-In-One CRM](https://images.g2crowd.com/uploads/product/hd_favicon/a2d86d62568770fda034ac56c6e7b87b/vtiger-all-in-one-crm.svg "Vtiger All-In-One CRM")

[
Vtiger All-In-One CRM
](/products/vtiger-all-in-one-crm/reviews)

 ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud")

[
Salesforce Sales Cloud
](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

 ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")

[
HubSpot Sales Hub
](/products/hubspot-sales-hub/reviews)

## EspoCRM vs Zurmo

When assessing the two solutions, reviewers found Zurmo easier to use. However, EspoCRM is easier to set up and administer. Reviewers also preferred doing business with EspoCRM overall.

- Reviewers felt that EspoCRM meets the needs of their business better than Zurmo.
- When comparing quality of ongoing product support, reviewers felt that Zurmo is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of EspoCRM over Zurmo.