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# Eskimi DSP vs The Trade Desk Comparison - What are their main differences?

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Eskimi DSPThe Trade Desk[+ Add Product](#)

Pricing

**Eskimi DSP**
No pricing available

**The Trade Desk**
 **Contact Us** · The Trade Desk Pricing Overview

**Pricing Insights**
from reviews

Time to Implement

**Eskimi DSP**
1 month

Based on 36 responses

**The Trade Desk**
1 month

Based on 9 responses

Return on Investment

**Eskimi DSP**
9 months

Based on 27 responses

**The Trade Desk**
6 months3 months sooner

Based on 9 responses

Perceived Cost

**Eskimi DSP**
$$$$$

**The Trade Desk**
$$$$$

Average Discount

**Eskimi DSP**
11%2% more

**The Trade Desk**
9%

**Pros & Cons**
from reviews

**Eskimi DSP**
Not enough data

**The Trade Desk**
[
Features (31)
](https://www.g2.com/products/the-trade-desk/reviews?filters%5Bsentiment_snippet%5D=1186850&qs=pros-and-cons#reviews)[
Ease of Use (27)
](https://www.g2.com/products/the-trade-desk/reviews?filters%5Bsentiment_snippet%5D=1188049&qs=pros-and-cons#reviews)[
Learning Curve (20)
](https://www.g2.com/products/the-trade-desk/reviews?filters%5Bsentiment_snippet%5D=1186584&qs=pros-and-cons#reviews)[
Expensive (13)
](https://www.g2.com/products/the-trade-desk/reviews?filters%5Bsentiment_snippet%5D=1188549&qs=pros-and-cons#reviews)

Integrations

**Eskimi DSP**
Not enough data

**The Trade Desk**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d3af8a56b7b92077d0af521c3fe3a6c1/smartly-video-and-display.png "Product Avatar Image")

Smartly Video and Display

](https://www.g2.com/products/smartly-video-and-display/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_cdd0c9b55f629b054e7ca69783832532/telmarhelixa.png "Product Avatar Image")

TelmarHelixa

](https://www.g2.com/products/telmarhelixa/reviews)[
View all
](https://www.g2.com/products/the-trade-desk/integrations)

Screenshots

**Eskimi DSP**
No screenshot available

**The Trade Desk**
 ![The Trade Desk screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1595559/image.png)

**Ratings**
from reviews

Meets Requirements

**Eskimi DSP**

9.1

9.178

**The Trade Desk**

8.6

8.6156

Ease of Use

**Eskimi DSP**

9.2

9.278

**The Trade Desk**

8.1

8.1157

Ease of Setup

**Eskimi DSP**

8.9

8.965

**The Trade Desk**

8.3

8.3123

Ease of Admin

**Eskimi DSP**

9.1

9.161

**The Trade Desk**

8.3

8.373

Quality of Support

**Eskimi DSP**

9.4

9.478

**The Trade Desk**

8.8

8.8156

Has the product been a good partner in doing business?

**Eskimi DSP**

9.7

9.766

**The Trade Desk**

8.7

8.777

Product Direction (% positive)

**Eskimi DSP**

9.2

9.274

**The Trade Desk**

8.8

8.8151

**Features**
ratings from reviews

Demand Side Platform (DSP)[Hide 63 FeaturesShow 63 Features](javascript:void(0);)

9.1

68

8.3

124

Agentic AI - Demand Side Platform (DSP)

Autonomous Task Execution

Not enough data

8.2(won by default)

14

Multi-step Planning

Not enough data

8.1(won by default)

12

Cross-system Integration

Not enough data

8.1(won by default)

13

Adaptive Learning

Not enough data

7.9(won by default)

12

Proactive Assistance

Not enough data

8.5(won by default)

13

Decision Making

Not enough data

8.3(won by default)

13

Demand Side Platforms

Cross Channel Capabilities 

9.1(won by 0.6)

55

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

64

Campaign Management

Campaign Dashboard

9.3(won by 1.3)

65

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

110

|

Verified

Campaign Optimization

9.3(won by 0.9)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

106

|

Verified

Reach

9.4(won by 0.8)

63

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

105

|

Verified

Bulk Editing

8.5(won by 0.8)

53

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.7

100

|

Verified

Batch Uploading

8.7(won by 0.8)

53

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

100

|

Verified

Brand Safety

9.2(won by 0.7)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

85

|

Verified

Fraud Protection

9.2(won by 0.6)

55

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

86

|

Verified

Frequency Capping

9.2(won by 0.6)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

88

|

Verified

Budget Pacing

9.2(won by 0.9)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.3

102

|

Verified

Creative Optimization

9.5(won by 1.7)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.8

82

|

Verified

Rich Media Capabilties

9.6(won by 1.7)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

86

|

Verified

In-App Ads

9.3(won by 1.2)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

86

|

Verified

Mobile Rich Media Capabilities

9.6(won by 1.7)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

87

|

Verified

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

9.1(won by 0.3)

62

8.8

102

|

Verified

Retargeting

8.7(tied score)

60

8.7(tied score)

97

|

Verified

Geo-Targeting

9.2(won by 0.4)

61

8.8

96

|

Verified

Contextual Targeting

9.1(won by 0.6)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

82

|

Verified

Audience Targeting

Not enough data

Not enough data

Demand Side Platforms

Machine Learning Optimization

8.8(won by 0.3)

56

8.5

84

|

Verified

Estimate and Projections

8.9(won by 1.0)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

80

|

Verified

Cross-Device Capabilities

9.0(won by 0.4)

56

8.6

79

|

Verified

AI/Machine Learning

Not enough data

Not enough data

Platform

API / Integrations

8.8(won by 0.8)

56

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

79

|

Verified

Custom Reports

8.9(won by 1.3)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.6

96

|

Verified

User, Role, and Access Management

9.3(won by 0.8)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

91

Performance and Reliability

9.3(won by 0.9)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

95

|

Verified

Enterprise Scalability

9.2(won by 0.8)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

87

|

Verified

Customization

9.2(won by 1.2)

60

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

87

|

Verified

Workflow Capability

9.3(won by 1.3)

60

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

79

|

Verified

Internationalization

9.4(won by 1.4)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

80

|

Verified

Notifications

8.9(won by 0.9)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

85

|

Verified

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Additional Functionality

Multi-Channel Marketing

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

For Advertising Agencies

Not enough data

Not enough data

Bidding Strategies

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Native Advertising[Hide 6 FeaturesShow 6 Features](javascript:void(0);)

Not enough data

7.9

9

Agentic AI - Native Advertising

Autonomous Task Execution

Not enough data

7.9(won by default)

8

Multi-step Planning

Not enough data

8.1(won by default)

8

Cross-system Integration

Not enough data

7.4(won by default)

7

Adaptive Learning

Not enough data

7.9(won by default)

8

Proactive Assistance

Not enough data

7.9(won by default)

8

Decision Making

Not enough data

8.1(won by default)

9

Display Advertising[Hide 87 FeaturesShow 87 Features](javascript:void(0);)

Not enough data

8.5

124

Channel Functionality

Display Functionality

Not enough data

8.8(won by default)

84

Platform Interoperability

Close Ecosystem API

Not enough data

8.0(won by default)

46

Agentic AI - Display Advertising

Autonomous Task Execution

Not enough data

8.3(won by default)

10

Multi-step Planning

Not enough data

8.8(won by default)

10

Cross-system Integration

Not enough data

8.3(won by default)

10

Adaptive Learning

Not enough data

8.3(won by default)

11

Proactive Assistance

Not enough data

8.3(won by default)

12

Decision Making

Not enough data

8.0(won by default)

11

Task Planning

Not enough data

Not enough data

Project Planning

Not enough data

Not enough data

Campaign Management

Campaign Dashboard

9.3(won by 1.3)

65

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

110

|

Verified

Campaign Optimization

9.3(won by 0.9)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

106

|

Verified

Reach

9.4(won by 0.8)

63

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

105

|

Verified

Bulk Editing

8.5(won by 0.8)

53

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.7

100

|

Verified

Batch Uploading

8.7(won by 0.8)

53

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

100

|

Verified

Brand Safety

9.2(won by 0.7)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

85

|

Verified

Fraud Protection

9.2(won by 0.6)

55

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

86

|

Verified

Frequency Capping

9.2(won by 0.6)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

88

|

Verified

Budget Pacing

9.2(won by 0.9)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.3

102

|

Verified

Creative Optimization

9.5(won by 1.7)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.8

82

|

Verified

Rich Media Capabilties

9.6(won by 1.7)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

86

|

Verified

In-App Ads

9.3(won by 1.2)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

86

|

Verified

Mobile Rich Media Capabilities

9.6(won by 1.7)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

87

|

Verified

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

9.1(won by 0.3)

62

8.8

102

|

Verified

Retargeting

8.7(tied score)

60

8.7(tied score)

97

|

Verified

Geo-Targeting

9.2(won by 0.4)

61

8.8

96

|

Verified

Contextual Targeting

9.1(won by 0.6)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

82

|

Verified

Audience Targeting

Not enough data

Not enough data

Platform

API / Integrations

8.8(won by 0.8)

56

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

79

|

Verified

Custom Reports

8.9(won by 1.3)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.6

96

|

Verified

User, Role, and Access Management

9.3(won by 0.8)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

91

Performance and Reliability

9.3(won by 0.9)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

95

|

Verified

Enterprise Scalability

9.2(won by 0.8)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

87

|

Verified

Customization

9.2(won by 1.2)

60

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

87

|

Verified

Workflow Capability

9.3(won by 1.3)

60

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

79

|

Verified

Internationalization

9.4(won by 1.4)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

80

|

Verified

Notifications

8.9(won by 0.9)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

85

|

Verified

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Additional Functionality

Campaign Analytics

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Dynamic Content

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Project Time Tracking

Not enough data

Not enough data

Real-Time Updates

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Cross Channel Attribution

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Heatmaps

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Behavior Analytics

Not enough data

Not enough data

Task Progress Tracking

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Task Scheduling

Not enough data

Not enough data

Projections

Not enough data

Not enough data

Digital Audio Advertising[Hide 14 FeaturesShow 14 Features](javascript:void(0);)

Not enough data

8.3

14

Platform Basics

Cross-Device Advertising

Not enough data

8.8(won by default)

13

Audio Ad Formats

Not enough data

8.5(won by default)

13

Programmatic Audio

Not enough data

8.3(won by default)

11

Audience Targeting

Not enough data

8.6(won by default)

11

Platform Reporting

Performance Monitoring

Not enough data

8.6(won by default)

11

Reporting Dashboards

Not enough data

7.9(won by default)

11

Dashboard Exports

Not enough data

8.5(won by default)

11

Music Genre Reporting

Not enough data

Feature Not Available

Agentic AI - Digital Audio Advertising

Autonomous Task Execution

Not enough data

8.1(won by default)

7

Multi-step Planning

Not enough data

8.3(won by default)

6

Cross-system Integration

Not enough data

8.1(won by default)

7

Adaptive Learning

Not enough data

7.8(won by default)

6

Proactive Assistance

Not enough data

8.1(won by default)

8

Decision Making

Not enough data

8.3(won by default)

7

Retail Media Advertising Platforms[Hide 17 FeaturesShow 17 Features](javascript:void(0);)

Not enough data

7.7

5

Platform Basics

Ad Serving Rules

Not enough data

7.7(won by default)

5

Sponsored Product Listing Ads

Not enough data

6.0(won by default)

5

Banner Ads

Not enough data

8.0(won by default)

5

Display Ads

Not enough data

8.7(won by default)

5

Platform Data

Reporting Performance Metrics

Not enough data

8.0(won by default)

5

Data Filtering

Not enough data

8.0(won by default)

5

Reporting Dashboards

Not enough data

8.3(won by default)

5

Platform Additional Functionality

Offline Ads

Not enough data

5.7(won by default)

5

Video Ads

Not enough data

8.0(won by default)

5

Team Collaboration

Not enough data

8.3(won by default)

5

Integrations

Not enough data

8.3(won by default)

5

Agentic AI - Retail Media Advertising Platforms

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Connected TV (CTV) Advertising Platforms[Hide 12 FeaturesShow 12 Features](javascript:void(0);)

Not enough data

7.9

17

Platform - Connected TV (CTV) Advertising Platforms

Personalized Segmentation

Not enough data

8.3(won by default)

15

Ad Serving 

Not enough data

7.9(won by default)

15

Streaming Capabilites

Not enough data

8.0(won by default)

15

Performance Analytics

Not enough data

7.9(won by default)

14

Campaign Management - Connected TV (CTV) Advertising Platforms

Creative Assets

Not enough data

8.5(won by default)

14

Campaign Dashboard

Not enough data

8.3(won by default)

14

Agentic AI - Connected TV (CTV) Advertising Platforms

Autonomous Task Execution

Not enough data

7.9(won by default)

8

Multi-step Planning

Not enough data

7.5(won by default)

8

Cross-system Integration

Not enough data

7.7(won by default)

8

Adaptive Learning

Not enough data

7.7(won by default)

8

Proactive Assistance

Not enough data

7.4(won by default)

7

Decision Making

Not enough data

7.9(won by default)

8

Mobile Advertising[Hide 56 FeaturesShow 56 Features](javascript:void(0);)

Not enough data

8.8

122

Platform Interoperability

Close Ecosystem API

Not enough data

8.2(won by default)

29

Agentic AI - Mobile Advertising

Autonomous Task Execution

Not enough data

8.7(won by default)

5

Multi-step Planning

Not enough data

9.3(won by default)

5

Cross-system Integration

Not enough data

9.0(won by default)

5

Adaptive Learning

Not enough data

9.3(won by default)

5

Proactive Assistance

Not enough data

9.3(won by default)

5

Decision Making

Not enough data

9.4(won by default)

6

Mobile Functionality

Mobile Functionality

Not enough data

9.0(won by default)

53

Campaign Management

Campaign Dashboard

9.3(won by 1.3)

65

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

110

|

Verified

Campaign Optimization

9.3(won by 0.9)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

106

|

Verified

Reach

9.4(won by 0.8)

63

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

105

|

Verified

Bulk Editing

8.5(won by 0.8)

53

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.7

100

|

Verified

Batch Uploading

8.7(won by 0.8)

53

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

100

|

Verified

Brand Safety

9.2(won by 0.7)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

85

|

Verified

Fraud Protection

9.2(won by 0.6)

55

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

86

|

Verified

Frequency Capping

9.2(won by 0.6)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

88

|

Verified

Budget Pacing

9.2(won by 0.9)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.3

102

|

Verified

Creative Optimization

9.5(won by 1.7)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.8

82

|

Verified

Rich Media Capabilties

9.6(won by 1.7)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

86

|

Verified

In-App Ads

9.3(won by 1.2)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

86

|

Verified

Mobile Rich Media Capabilities

9.6(won by 1.7)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

87

|

Verified

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

9.1(won by 0.3)

62

8.8

102

|

Verified

Retargeting

8.7(tied score)

60

8.7(tied score)

97

|

Verified

Geo-Targeting

9.2(won by 0.4)

61

8.8

96

|

Verified

Contextual Targeting

9.1(won by 0.6)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

82

|

Verified

Audience Targeting

Not enough data

Not enough data

Mobile

In-App Ads

9.3(won by 1.2)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

86

|

Verified

Mobile Rich Media Capabilities

9.6(won by 1.7)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

87

|

Verified

Mobile Tracking

Not enough data

8.4(won by default)

48

Platform

API / Integrations

8.8(won by 0.8)

56

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

79

|

Verified

Custom Reports

8.9(won by 1.3)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.6

96

|

Verified

User, Role, and Access Management

9.3(won by 0.8)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

91

Performance and Reliability

9.3(won by 0.9)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

95

|

Verified

Enterprise Scalability

9.2(won by 0.8)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

87

|

Verified

Customization

9.2(won by 1.2)

60

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

87

|

Verified

Workflow Capability

9.3(won by 1.3)

60

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

79

|

Verified

Internationalization

9.4(won by 1.4)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

80

|

Verified

Notifications

8.9(won by 0.9)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

85

|

Verified

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Video Advertising[Hide 53 FeaturesShow 53 Features](javascript:void(0);)

Not enough data

8.3

122

Platform Interoperability

Close Ecosystem API

Not enough data

7.9(won by default)

41

Agentic AI - Video Advertising

Autonomous Task Execution

Not enough data

7.6(won by default)

11

Multi-step Planning

Not enough data

7.9(won by default)

13

Cross-system Integration

Not enough data

8.1(won by default)

12

Adaptive Learning

Not enough data

7.9(won by default)

11

Proactive Assistance

Not enough data

7.9(won by default)

11

Decision Making

Not enough data

8.1(won by default)

13

Video Functionality

Video Functionality

Not enough data

8.5(won by default)

63

Campaign Management

Campaign Dashboard

9.3(won by 1.3)

65

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

110

|

Verified

Campaign Optimization

9.3(won by 0.9)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

106

|

Verified

Reach

9.4(won by 0.8)

63

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

105

|

Verified

Bulk Editing

8.5(won by 0.8)

53

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.7

100

|

Verified

Batch Uploading

8.7(won by 0.8)

53

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

100

|

Verified

Brand Safety

9.2(won by 0.7)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

85

|

Verified

Fraud Protection

9.2(won by 0.6)

55

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

86

|

Verified

Frequency Capping

9.2(won by 0.6)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.6

88

|

Verified

Budget Pacing

9.2(won by 0.9)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.3

102

|

Verified

Creative Optimization

9.5(won by 1.7)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.8

82

|

Verified

Rich Media Capabilties

9.6(won by 1.7)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

86

|

Verified

In-App Ads

9.3(won by 1.2)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

86

|

Verified

Mobile Rich Media Capabilities

9.6(won by 1.7)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.9

87

|

Verified

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

9.1(won by 0.3)

62

8.8

102

|

Verified

Retargeting

8.7(tied score)

60

8.7(tied score)

97

|

Verified

Geo-Targeting

9.2(won by 0.4)

61

8.8

96

|

Verified

Contextual Targeting

9.1(won by 0.6)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

82

|

Verified

Audience Targeting

Not enough data

Not enough data

Platform

API / Integrations

8.8(won by 0.8)

56

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

79

|

Verified

Custom Reports

8.9(won by 1.3)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.6

96

|

Verified

User, Role, and Access Management

9.3(won by 0.8)

58

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.5

91

Performance and Reliability

9.3(won by 0.9)

61

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

95

|

Verified

Enterprise Scalability

9.2(won by 0.8)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.4

87

|

Verified

Customization

9.2(won by 1.2)

60

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

87

|

Verified

Workflow Capability

9.3(won by 1.3)

60

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

79

|

Verified

Internationalization

9.4(won by 1.4)

59

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

80

|

Verified

Notifications

8.9(won by 0.9)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

85

|

Verified

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Mobile Marketing[Hide 66 FeaturesShow 66 Features](javascript:void(0);)

Not enough data

8.8

34

Analysis

Application Attribution

Not enough data

9.2(won by default)

11

Campaign Analysis

Not enough data

9.1(won by default)

18

Uninstall Tracking

Not enough data

8.8(won by default)

10

Activity Dashboard

Not enough data

8.1(won by default)

14

Multi-Channel Attribution

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Campaigns

Proximity Marketing

Not enough data

8.3(won by default)

11

Email Campaigns

Not enough data

8.3(won by default)

11

Audience Segmentation

Not enough data

9.2(won by default)

23

Alerts/Notifications

Not enough data

Feature Not Available

Bulk SMS

Not enough data

Feature Not Available

Two-Way Text Messaging

Not enough data

Feature Not Available

Campaign Segmentation

Not enough data

Not enough data

Drip Campaigns

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Location-Based Marketing

Not enough data

Not enough data

SMS Marketing

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Mobile Alerts

Not enough data

Not enough data

Engagement

Coupons and Promotions

Not enough data

8.8(won by default)

11

Social Promotion

Not enough data

Not enough data

Platform

Optimization

Not enough data

9.1(won by default)

23

Integrations - Mobile Marketing

Not enough data

9.1(won by default)

24

Internationalization

Not enough data

8.5(won by default)

11

Social Media Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Agentic AI - Mobile Marketing

Autonomous Task Execution

Not enough data

8.8(won by default)

7

Multi-step Planning

Not enough data

8.9(won by default)

6

Cross-system Integration

Not enough data

9.3(won by default)

7

Adaptive Learning

Not enough data

9.0(won by default)

7

Proactive Assistance

Not enough data

8.5(won by default)

8

Decision Making

Not enough data

9.0(won by default)

7

Campaign Planning

Not enough data

Not enough data

Additional Functionality

Visual Analytics

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Landing Pages/Web Forms

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Text-to-Win

Not enough data

Not enough data

CRM

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

API

Not enough data

Not enough data

Coupons

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Show 1 feature category with incomplete data

Cross-Channel Advertising[Hide 6 FeaturesShow 6 Features](javascript:void(0);)

Not enough data

Not enough data

Agentic AI - Cross-Channel Advertising

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Eskimi DSP](https://images.g2crowd.com/uploads/product/hd_favicon/d753cc2bf85ca619e9bccaa44ee0f21e/eskimi.svg "Eskimi DSP")](https://www.g2.com/products/eskimi/reviews)

Eskimi DSP

Small-Business(50 or fewer emp.)

67.0%

Mid-Market(51-1000 emp.)

25.5%

Enterprise(\> 1000 emp.)

7.4%

[![The Trade Desk](https://images.g2crowd.com/uploads/product/hd_favicon/fbe148c48427cc1601ccb4650957bc61/the-trade-desk.svg "The Trade Desk")](https://www.g2.com/products/the-trade-desk/reviews)

The Trade Desk

Small-Business(50 or fewer emp.)

33.3%

Mid-Market(51-1000 emp.)

42.2%

Enterprise(\> 1000 emp.)

24.4%

Small-Business

(50 or fewer emp.)

67.0%

33.3%

Mid-Market

(51-1000 emp.)

25.5%

42.2%

Enterprise

(\> 1000 emp.)

7.4%

24.4%

Reviewers' Industry

[![Eskimi DSP](https://images.g2crowd.com/uploads/product/hd_favicon/d753cc2bf85ca619e9bccaa44ee0f21e/eskimi.svg "Eskimi DSP")](https://www.g2.com/products/eskimi/reviews)
Eskimi DSP

Marketing and Advertising

49.5%

Food & Beverages

5.2%

Financial Services

4.1%

Information Technology and Services

3.1%

Consumer Goods

3.1%

Other

35.1%

[![The Trade Desk](https://images.g2crowd.com/uploads/product/hd_favicon/fbe148c48427cc1601ccb4650957bc61/the-trade-desk.svg "The Trade Desk")](https://www.g2.com/products/the-trade-desk/reviews)
The Trade Desk

Marketing and Advertising

60.8%

Computer Software

3.5%

Retail

3.5%

Information Technology and Services

2.3%

Internet

2.3%

Other

27.5%

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**The Trade Desk Alternatives**

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[
AdRoll
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