# Magento Open Source vs Optimizely Commerce Connect Comparison

---
## Frequently Asked Questions

### What is the difference between Magento OS vs Optimizely Commerce Connect?

Optimizely Commerce Connect stands out for higher reviewer satisfaction on support and setup, while Magento OS is favored for customizability and flexibility.

| [Magento OS](https://www.g2.com/products/magento-open-source/reviews) | [Optimizely Commerce Connect](https://www.g2.com/products/optimizely-commerce-connect/reviews) |
| --- | --- |
| 4.0/5 (268 reviews) | 4.2/5 (32 reviews) |
| Mid-Market | Mid-Market |
| 6.8 | 7.0 |
| 6.9 | 8.3 |
| Customizability | Quick Setup |



### How do the pricing models of Magento OS and Optimizely Commerce Connect compare?

Optimizely Commerce Connect is rated higher for value, with a stronger Price/Cost satisfaction score than Magento OS.

- **Magento OS:** Reviewers frequently cite the platform as "expensive" and note high total cost of ownership, despite being open source.
- **Optimizely Commerce Connect:** Reviewers highlight satisfaction with the breadth of out-of-the-box features, reducing the need for additional developer resources.
- **Switching reasons:** Magento OS reviewers mention leaving due to ongoing technical problems and escalating maintenance costs.



### What are the best alternatives to Magento OS and Optimizely Commerce Connect?

The top three alternatives to Magento OS and Optimizely Commerce Connect are Salesforce B2C Commerce, Shopify Plus, and Shopify.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Magento OS](https://www.g2.com/products/magento-open-source/reviews) | 4.0/5 (268 reviews) | Mid-Market | Reviewers cite high cost and complexity | Customizability |
| [Optimizely Commerce Connect](https://www.g2.com/products/optimizely-commerce-connect/reviews) | 4.2/5 (32 reviews) | Mid-Market | Reviewers highlight value from out-of-the-box features | Quick Setup |
| [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) | 4.3/5 (593 reviews) | Mid-Market | — | Scalability |
| [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) | 4.4/5 (872 reviews) | Small-Business | — | Ease of Use |
| [Shopify](https://www.g2.com/products/shopify/reviews) | 4.4/5 (5129 reviews) | Small-Business | — | Ease of Use |



### Which E-Commerce Platforms features should I prioritize when comparing Magento OS and Optimizely Commerce Connect?

Buyers should prioritize Customization, Ease of Setup, Quality of Support, Integrations, and Multi-Channel Management when comparing Magento OS and Optimizely Commerce Connect.

- **Customization:** Magento OS (7 all-time mentions for Customization, 7 for Customizability), Optimizely Commerce Connect (1 all-time mention for Customization Options)
- **Ease of Setup:** Magento OS (6.8), Optimizely Commerce Connect (7.0)
- **Quality of Support:** Magento OS (6.9), Optimizely Commerce Connect (8.3)
- **Integrations:** Magento OS (3 all-time mentions for Integrations), Optimizely Commerce Connect (features 3rd-Party Store Integration)
- **Multi-Channel Management:** Optimizely Commerce Connect offers Multi-Channel Management as a feature, not present in Magento OS feature set



### What are the pros and cons of Magento OS vs Optimizely Commerce Connect?

Magento OS is strongest for customizability, while Optimizely Commerce Connect is praised for quick setup and support.

- **Magento OS strengths:** Customizability (7 all-time mentions), flexibility (6), robust e-commerce services (6), easy integration (3), reliability (4)
- **Magento OS trade-offs:** Steep learning curve (8), developer dependency (5), high complexity (4), expensive (4), slow performance (3), complex implementation (3)
- **Optimizely Commerce Connect strengths:** Quick setup, ease of use, reliability, customization options (each with 1 all-time mention)
- **Optimizely Commerce Connect trade-offs:** Reviewers note challenges with documentation and training, and some mention the platform is a collection of linked systems rather than fully integrated



### Is Magento OS or Optimizely Commerce Connect better for small businesses?

Magento OS is more frequently used by small businesses, but Optimizely Commerce Connect receives higher satisfaction scores from small-business reviewers.

- **Magento OS:** Largest segment is Mid-Market, but recent reviews highlight small-business adoption, with several reviewers noting its suitability for small businesses that require developer support.
- **Optimizely Commerce Connect:** Largest segment is Mid-Market, but small-business reviewers report higher satisfaction with ease of setup and support.



### Which E-Commerce Platforms platform has better integrations?

Magento OS and Optimizely Commerce Connect are rated comparably for integrations, with both supporting third-party integrations and recent reviewer mentions.

- **Magento OS:** Integrations, easy integration, and app integration are cited in 3 all-time mentions each, with reviewers highlighting the ability to integrate with various platforms and services.
- **Optimizely Commerce Connect:** Reviewers mention 3rd-Party Store Integration as a built-in feature and highlight integration with Salesforce and other systems in recent reviews.



### How do Magento OS and Optimizely Commerce Connect compare on customer support?

Optimizely Commerce Connect scores materially higher on Quality of Support, with an 8.3 rating versus Magento OS's 6.9.

- **Magento OS:** Reviewers report mixed support experiences, with some citing strong community help but others noting limited official support and a need for developer intervention.
- **Optimizely Commerce Connect:** Reviewers consistently praise the support team, noting helpfulness and responsiveness, and highlight satisfaction with support during implementation and ongoing use.



### Which is easier to implement, Magento OS or Optimizely Commerce Connect?

Optimizely Commerce Connect has a slight edge in Ease of Setup, scoring 7.0 versus Magento OS's 6.8, with both products rated similarly on Ease of Admin.

- **Magento OS:** Reviewers describe setup as complex, often requiring developer expertise and multiple attempts, but note that extensive online guides are available.
- **Optimizely Commerce Connect:** Reviewers highlight quick setup and ease of deployment, with positive feedback on the build and deployment process and content management system.



### Which product has better Customization?

Magento OS is the stronger platform for Customization, with higher reviewer-cited mention counts and more extensive customization options.

- **Magento OS:** Customization (7 all-time mentions), Customizability (7), Customization Options (5), and a Meets Requirements score of 8.5; reviewers consistently highlight deep customization capabilities for both storefront and backend workflows.
- **Optimizely Commerce Connect:** Customization Options (1 all-time mention), Meets Requirements score of 7.5; reviewers note customization is possible but documentation is limited.



| | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Star Rating** | 4.0 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 268 | 33 | 
| **Largest Market Segment** | Small-Business (65.4% of reviews) | Mid-Market (46.4% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Magento Open Source

Pros:
- Ease of Use (6 reviews)
- Customization (5 reviews)

Cons:
- Learning Curve (6 reviews)
- Developer Dependency (4 reviews)

### Optimizely Commerce Connect

Pros:
- Customization Options (1 reviews)
- Ease of Use (1 reviews)


---
## Ratings Comparison
| Rating | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
  | **Meets Requirements** | 8.5 (196 reviews) | 7.5 (22 reviews) | 
  | **Ease of Use** | 7.3 (197 reviews) | 8.3 (22 reviews) | 
  | **Ease of Setup** | 6.8 (151 reviews) | 7.0 (15 reviews) | 
  | **Ease of Admin** | 7.7 (131 reviews) | 7.9 (16 reviews) | 
  | **Quality of Support** | 6.9 (170 reviews) | 8.3 (20 reviews) | 
  | **Has the product been a good partner in doing business?** | 7.8 (123 reviews) | 8.6 (15 reviews) | 
  | **Product Direction (% positive)** | 7.1 (188 reviews) | 8.9 (22 reviews) | 

---
## Pricing

### Magento Open Source

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Optimizely Commerce Connect

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Web Content Management

| Product | Score | Reviews |
|---|---|---|
| **Magento Open Source** | N/A | N/A |
| **Optimizely Commerce Connect** | N/A | N/A |

#### Content

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Content Authoring** | Not enough data | Not enough data | 
| **Rich Text Editor** | Not enough data | Not enough data | 
| **Versioning** | Not enough data | Not enough data | 
| **Plug-ins/Widgets/Apps** | Not enough data | Not enough data | 
| **Approval Process** | Not enough data | Not enough data | 
| **Content Scheduling** | Not enough data | Not enough data | 
| **Asset Management** | Not enough data | Not enough data | 
| **Internal Search** | Not enough data | Not enough data | 
| **Content Repository** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **Forms Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Media Management** | Not enough data | Not enough data | 
| **Drag & Drop Editor** | Not enough data | Not enough data | 
| **Audio Editor** | Not enough data | Not enough data | 

#### Design

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Breadth of Pre-Built Templates** | Not enough data | Not enough data | 
| **Mobile** | Not enough data | Not enough data | 
| **Branding/Themes** | Not enough data | Not enough data | 
| **Customization** | Not enough data | Not enough data | 

#### Platform

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **User Community** | Not enough data | Not enough data | 
| **SEO** | Not enough data | Not enough data | 
| **Flexible Navigation Structures** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Enterprise Scalability** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Dashboards and Reports** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 

#### Agentic AI - Web Content Management

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **AI/Machine Learning** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Image Editing** | Not enough data | Not enough data | 
| **Website Publishing Options** | Not enough data | Not enough data | 
| **Chatbot** | Not enough data | Not enough data | 
| **Content Publishing Options** | Not enough data | Not enough data | 
| **Text Editing** | Not enough data | Not enough data | 
| **Access Control** | Not enough data | Not enough data | 
| **Website Accessibility Tools** | Not enough data | Not enough data | 
| **Content Delivery** | Not enough data | Not enough data | 
| **Content Personalization** | Not enough data | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Video Editing** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Performance Testing** | Not enough data | Not enough data | 
| **Activity Monitoring** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Magento Open Source** | 7.7/10 | 192 |
| **Optimizely Commerce Connect** | 8.0/10 | 23 |

#### Headless Commerce

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Decoupling** | 7.9 (56 reviews) | Feature Not Available | 
| **REST APIs** | 8.4 (59 reviews) | Feature Not Available | 
| **Data Orchestration** | 7.9 (60 reviews) | Feature Not Available | 
| **Customization** | 8.6 (67 reviews) | Feature Not Available | 
| **Extensibility** | 8.4 (63 reviews) | Feature Not Available | 

#### Generative AI

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **AI Text Generation** | 6.9 (37 reviews) | Not enough data | 
| **AI Text Summarization** | 7.1 (36 reviews) | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 

#### Agentic AI - E-Commerce Platforms

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Autonomous Task Execution** | 5.2 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 6.7 (8 reviews) | Not enough data | 
| **Adaptive Learning** | 5.7 (7 reviews) | Not enough data | 
| **Natural Language Interaction** | 5.4 (8 reviews) | Not enough data | 
| **Proactive Assistance** | 6.0 (8 reviews) | Not enough data | 
| **Decision Making** | 6.3 (8 reviews) | Not enough data | 
| **Accounting Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Inventory Control** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Reordering** | Not enough data | Not enough data | 
| **Bulk Ordering** | Not enough data | Not enough data | 
| **Multi-Currency** | Not enough data | Not enough data | 
| **Customer Accounts** | Not enough data | Not enough data | 
| **Multi-Location** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Shopping Cart** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Order Tracking** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Loyalty Program** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Inventory Tracking** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Kitting** | Not enough data | Not enough data | 
| **Customer Touchpoints** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Web/Mobile App Development** | Not enough data | Not enough data | 
| **Product Catalog** | Not enough data | Not enough data | 
| **Inventory Optimization** | Not enough data | Not enough data | 
| **De-Coupled Front & Back Ends** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Barcode/Ticket Scanning** | Not enough data | Not enough data | 
| **Product Configurator** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Inventory Auditing** | Not enough data | Not enough data | 
| **Quotes/Estimates** | Not enough data | Not enough data | 
| **Customer History** | Not enough data | Not enough data | 
| **Invoice Creation** | Not enough data | Not enough data | 
| **For Small Businesses** | Not enough data | Not enough data | 
| **Abandoned Cart Saver** | Not enough data | Not enough data | 
| **Sales Trend Analysis** | Not enough data | Not enough data | 

#### Merchandising/Marketing

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Storefront Design Tools** | 7.7 (150 reviews) | 7.3 (10 reviews) | 
| **Product Visualization** | Feature Not Available | 8.3 (12 reviews) | 
| **Recommendations / Personalization** | 7.7 (148 reviews) ✓ Verified | 8.1 (15 reviews) | 
| **Promotions and Discounts** | 8.0 (160 reviews) ✓ Verified | 7.8 (10 reviews) | 
| **Shopping Cart Abandonment** | 7.1 (143 reviews) ✓ Verified | 8.1 (7 reviews) | 
| **Product Reviews** | 7.8 (145 reviews) ✓ Verified | 7.5 (8 reviews) | 
| **SEO** | 8.0 (158 reviews) | 7.6 (14 reviews) | 

#### Product Catalog

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Content Management** | 8.2 (158 reviews) | 8.8 (14 reviews) | 
| **Product Configuration** | Feature Not Available | 8.8 (11 reviews) | 
| **Product Search and Filtering** | 7.8 (157 reviews) ✓ Verified | 7.8 (16 reviews) | 
| **Intangible Products** | 7.9 (126 reviews) ✓ Verified | 7.9 (8 reviews) | 
| **Discount Management** | Not enough data | Not enough data | 

#### Order Process

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Checkout Process** | 8.2 (157 reviews) ✓ Verified | 8.1 (13 reviews) | 
| **Shipping Options** | 8.3 (157 reviews) ✓ Verified | 7.6 (13 reviews) | 
| **Tax Display and Processing** | 8.1 (154 reviews) ✓ Verified | 7.3 (10 reviews) | 
| **Payment Processing** | 8.5 (156 reviews) ✓ Verified | 7.8 (10 reviews) | 
| **Order Management** | 8.5 (159 reviews) | 7.5 (12 reviews) | 
| **Returns / Refunds** | 8.0 (149 reviews) ✓ Verified | 7.2 (9 reviews) | 
| **Retail Inventory Management** | 8.2 (151 reviews) | 7.0 (11 reviews) | 
| **Multi-Channel Fulfillment** | 8.0 (129 reviews) | 8.3 (9 reviews) | 
| **Returns Management** | Not enough data | Not enough data | 
| **Order Processing** | Not enough data | Not enough data | 
| **Order Fulfillment** | Not enough data | Not enough data | 
| **Purchase Order Management** | Not enough data | Not enough data | 
| **Backorder Management** | Not enough data | Not enough data | 
| **Special Order Management** | Not enough data | Not enough data | 
| **Payment Options** | Not enough data | Not enough data | 
| **Sales Order Management** | Not enough data | Not enough data | 
| **Purchase Order Management** | Not enough data | Not enough data | 
| **Credit Card Processing** | Not enough data | Not enough data | 

#### Multi-Channel Support

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Omnichannel** | 7.9 (135 reviews) | 8.2 (10 reviews) | 
| **Mobile** | 7.8 (143 reviews) ✓ Verified | 9.1 (13 reviews) | 
| **Social Commerce** | 7.6 (130 reviews) ✓ Verified | 7.8 (10 reviews) | 
| **Customer Service** | 7.6 (129 reviews) ✓ Verified | 7.4 (9 reviews) | 
| **Store Locator** | 7.6 (114 reviews) ✓ Verified | 8.3 (8 reviews) | 
| **3rd-Party Store Integration** | Feature Not Available | 8.1 (7 reviews) | 
| **B2B** | 8.1 (115 reviews) ✓ Verified | 8.7 (9 reviews) | 
| **Multi-Store** | Not enough data | Not enough data | 
| **Point of Sale (POS) Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Mobile Commerce** | Not enough data | Not enough data | 

#### Platform

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **APIs** | 8.2 (138 reviews) ✓ Verified | 8.2 (14 reviews) | 
| **Customization** | 8.3 (152 reviews) ✓ Verified | 7.2 (16 reviews) | 
| **Integrations to Add-on Tools** | 8.2 (143 reviews) ✓ Verified | 8.0 (14 reviews) | 
| **User Management** | 8.3 (152 reviews) ✓ Verified | 7.5 (16 reviews) | 
| **Reporting / Analytics** | Feature Not Available | 6.3 (14 reviews) | 
| **Security** | 8.4 (151 reviews) ✓ Verified | 8.7 (13 reviews) | 
| **Multi-Channel Management** | Feature Not Available | 9.3 (14 reviews) | 
| **Admin Access Rights** | 8.8 (141 reviews) ✓ Verified | 8.8 (17 reviews) | 
| **Test-to-Product Migration** | 7.9 (130 reviews) ✓ Verified | 8.1 (14 reviews) | 
| **Internationalization** | 8.4 (125 reviews) ✓ Verified | 8.9 (14 reviews) | 
| **Cross Browser Support** | 8.3 (140 reviews) ✓ Verified | 8.8 (16 reviews) | 
| **Performance and Reliability** | 8.0 (157 reviews) ✓ Verified | 8.6 (17 reviews) | 
| **Mobile Access** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Shipping Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Catalog Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Reviews Management** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **Price/Margin Management** | Not enough data | Not enough data | 
| **Application Management** | Not enough data | Not enough data | 
| **Product Data Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Invoice Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Warehouse Management** | Not enough data | Not enough data | 
| **Sales Tax Management** | Not enough data | Not enough data | 
| **Customer Management** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 

### Omnichannel Commerce

| Product | Score | Reviews |
|---|---|---|
| **Magento Open Source** | 8.6/10 | 19 |
| **Optimizely Commerce Connect** | N/A | N/A |

#### Reporting

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Reports & Analytics** | 8.4 (16 reviews) | Not enough data | 
| **Data Transfer Tools** | 8.7 (15 reviews) | Not enough data | 

#### Omnichannel Features 

| Feature | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Retail Management** | 8.5 (16 reviews) | Not enough data | 
| **POS Integration** | 8.4 (15 reviews) | Not enough data | 
| **Social Media Integration** | 8.4 (15 reviews) | Not enough data | 
| **Customer Service Integration** | 9.0 (14 reviews) | Not enough data | 
| **Marketing Tools** | 8.4 (15 reviews) | Not enough data | 
| **E-commerce Integration** | 8.9 (16 reviews) | Not enough data | 
| **ERP Integration** | 8.3 (16 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)

**Unique to Magento Open Source (1):** [Omnichannel Commerce Software](https://www.g2.com/categories/omnichannel-commerce)

**Unique to Optimizely Commerce Connect (1):** [Web Content Management Software](https://www.g2.com/categories/web-content-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Magento Open Source | Optimizely Commerce Connect | 
|---|---|---|
| **Small-Business** | 65.4% | 17.9% | 
| **Mid-Market** | 28.6% | 46.4% | 
| **Enterprise** | 6.1% | 35.7% | 

### By Industry

#### Magento Open Source

- **Information Technology and Services:** 13.9%
- **Retail:** 13.9%
- **Computer Software:** 7.8%
- **Apparel & Fashion:** 7.4%
- **Marketing and Advertising:** 6.9%
- **Food & Beverages:** 3.9%
- **Consumer Goods:** 3.9%
- **Cosmetics:** 2.6%
- **Sporting Goods:** 2.6%
- **Wholesale:** 2.6%
- **Other:** 34.6%

#### Optimizely Commerce Connect

- **Consumer Goods:** 11.1%
- **Apparel & Fashion:** 7.4%
- **Computer Software:** 7.4%
- **Information Technology and Services:** 7.4%
- **Internet:** 7.4%
- **Retail:** 7.4%
- **Warehousing:** 7.4%
- **Wholesale:** 7.4%
- **Non-Profit Organization Management:** 3.7%
- **Leisure, Travel & Tourism:** 3.7%
- **Other:** 29.6%

---
## Alternatives

### Alternatives to Magento Open Source

- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (871 reviews)
- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (594 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (582 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (334 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5143 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1282 reviews)
- [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) — 4.3/5 stars (301 reviews)
- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (197 reviews)
- [Miva](https://www.g2.com/products/miva/reviews) — 4.4/5 stars (190 reviews)
- [Oracle Commerce](https://www.g2.com/products/oracle-commerce/reviews) — 4.0/5 stars (188 reviews)

### Alternatives to Optimizely Commerce Connect

- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (594 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5143 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (334 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (871 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (582 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (622 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1282 reviews)
- [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) — 4.3/5 stars (301 reviews)
- [Kentico](https://www.g2.com/products/kentico/reviews) — 4.4/5 stars (366 reviews)
- [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (805 reviews)

---
## Top Discussions

### Magento Open Source

- Title: [What is Magento Open Source used for?](https://www.g2.com/discussions/what-is-magento-open-source-used-for) — 2 comments
  > **Top comment:** "e-commerce platform"
- Title: [Is Magento open source free?](https://www.g2.com/discussions/is-magento-open-source-free) — 1 comment
  > **Top comment:** "yup.."
- Title: [How can I use Magento without the burdensome administrative load of keeping it updated?](https://www.g2.com/discussions/how-can-i-use-magento-without-the-burdensome-administrative-load-of-keeping-it-updated) — 1 comment, 1 upvote
  > **Top comment:** "Hello everyone stop losing your hard earn money to fake brokers, if you are interested in trading binary option/forex/Bitcoin mining, Recovery of lost funds..."
- Title: [Is there an option to use it on Learner Management System? Currently i know of Moodle.](https://www.g2.com/discussions/is-there-an-option-to-use-it-on-learner-management-system-currently-i-know-of-moodle) — 1 comment, 1 upvote
  > **Top comment:** "Hi.
Magento would not be a good choice to build a Learning Management System (LMS) on. Solutions such as Moodle would be a much better choice.
If your..."

### Optimizely Commerce Connect

No discussions available for this product.

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/magento-open-source-vs-optimizely-commerce-connect)