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# EngageBay vs HubSpot Marketing Hub Comparison - What are their main differences?

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EngageBayHubSpot Marketing Hub[+ Add Product](#)

Pricing

**EngageBay**
Free Trial

**$0.00** Per User Per Month · Free

**$14.99** Per User Per Month · Basic

**$64.99** Per User Per Month · Growth

**$119.99** Per User Per Month · Pro

Show more

**HubSpot Marketing Hub**
Free Trial

**$15.00** Per User Per Month · Marketing Hub Starter

**$890.00** Other Per Month · Marketing Hub Professional

**$3,600.00** Other Per Month · Marketing Hub Enterprise

**Pricing Insights**
from reviews

Perceived Cost

**EngageBay**
$$$$$

**HubSpot Marketing Hub**
$$$$$

Average Discount

**EngageBay**
21%4% more

**HubSpot Marketing Hub**
17%

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**EngageBay** 6 months
Based on 100 responses

**HubSpot Marketing Hub** 6 months
Based on 100 responses

Return on Investment

**EngageBay** 6 months
Based on 100 responses

**HubSpot Marketing Hub** 6 months
Based on 100 responses

 ![EngageBay](https://images.g2crowd.com/uploads/product/hd_favicon/a0b88ff17ce915a35f07f0800b76fd4c/engagebay.svg "EngageBay")

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

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**Pros & Cons**
from reviews

**EngageBay**

Ease of Use (244)

Automation (170)

Missing Features (108)

Limited Features (85)

**HubSpot Marketing Hub**

Easy To Navigate (1580)

All-in-One Marketing Tools (969)

Steep Learning Curve (362)

High Plan Costs (266)

Integrations

**EngageBay**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_180a406335a9d7c1e74c19fbb6161266/bulksms-com.png "Product Avatar Image")

BulkSMS.com

](https://www.g2.com/products/bulksms-com/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_16082973aa4de2f6dabe8d5b0b6ae948/callhippo.png "Product Avatar Image")

CallHippo

](https://www.g2.com/products/callhippo/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c5de26a8150b7b1d0fa602f564d03096/cleargistix-tug-tow.jpg "Product Avatar Image")

Cleargistix Tug & Tow

](https://www.g2.com/products/cleargistix-tug-tow/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4c697348c4308e45662f69fd954993d8/docusign.png "Product Avatar Image")

Docusign

](https://www.g2.com/products/docusign/reviews)[
View all
](https://www.g2.com/products/engagebay/integrations)

**HubSpot Marketing Hub**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a32e0e26763af4564c2d6b2d497f3b71/6sense-revenue-marketing.png "Product Avatar Image")

6sense Revenue Marketing

](https://www.g2.com/products/6sense-revenue-marketing/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a32e0e26763af4564c2d6b2d497f3b71/6sense-sales.png "Product Avatar Image")

6sense Sales Intelligence

](https://www.g2.com/products/6sense-sales/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_fbd2153b13fc6c72bbb5b34110ab8e55/accelo%282%29.png "Product Avatar Image")

Accelo

](https://www.g2.com/products/accelo/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_696e8504eb1508a942835ead09fd3184/act.png "Product Avatar Image")

Act!

](https://www.g2.com/products/act/reviews)[
View all
](https://www.g2.com/products/hubspot-marketing-hub/integrations)

Screenshots

**EngageBay**
 ![EngageBay screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/110994/124974.png)

**HubSpot Marketing Hub**
 ![HubSpot Marketing Hub screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/111564/new-record-screenshot.png)

**Ratings**
from reviews

Meets Requirements

**EngageBay**

**9.3** /10

Based on 698 responses

**HubSpot Marketing Hub**

**8.5** /10

Based on 10,219 responses

Ease of Use

**EngageBay**

**9.1** /10

Based on 709 responses

**HubSpot Marketing Hub**

**8.6** /10

Based on 12,684 responses

Ease of Setup

**EngageBay**

**9.1** /10

Based on 613 responses

**HubSpot Marketing Hub**

**8.1** /10

Based on 8,325 responses

Ease of Admin

**EngageBay**

**9.2** /10

Based on 438 responses

**HubSpot Marketing Hub**

**8.5** /10

Based on 5,151 responses

Quality of Support

**EngageBay**

**9.5** /10

Based on 692 responses

**HubSpot Marketing Hub**

**8.7** /10

Based on 9,653 responses

Has the product been a good partner in doing business?

**EngageBay**

**9.5** /10

Based on 399 responses

**HubSpot Marketing Hub**

**8.7** /10

Based on 5,066 responses

Product Direction (% positive)

**EngageBay**

**9.8** /10

Based on 674 responses

**HubSpot Marketing Hub**

**8.8** /10

Based on 9,762 responses

**Features**
ratings from reviews

Marketing Automation

**8.9** /10

Based on 451 responses

**8.5** /10

Based on 8,013 responses

Landing Page Builders

**8.6** /10

Based on 70 responses

**7.9** /10

Based on 1,627 responses

CRM

**8.9** /10

Based on 285 responses

Not enough data

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Help Desk

**9.3** /10

Based on 80 responses

Not enough data

Account Data Management

Not enough data

**7.5** /10

Based on 1,637 responses

Conversational Marketing

Not enough data

**7.4** /10

Based on 2,073 responses

Pop-Up Builder

Not enough data

**7.4** /10

Based on 94 responses

Attribution

Not enough data

**7.3** /10

Based on 350 responses

Account-Based Orchestration Platforms

Not enough data

**7.6** /10

Based on 314 responses

Account-Based Web and Content Experiences

Not enough data

**8.5** /10

Based on 773 responses

Social Media Management

Not enough data

**7.8** /10

Based on 2,918 responses

Customer Journey Analytics

Not enough data

**7.7** /10

Based on 533 responses

Social Media Advertising

Not enough data

**8.0** /10

Based on 1,716 responses

AI Agents For Business Operations

Not enough data

**8.0** /10

Based on 29 responses

Online Form Builder

**8.4** /10

Based on 69 responses

Not enough data

A/B Testing

**9.0** /10

Based on 44 responses

Not enough data

Email Tracking

**9.4** /10

Based on 146 responses

Not enough data

Account-Based Analytics

Not enough data

**7.8** /10

Based on 1,130 responses

Marketing Analytics

Not enough data

**7.8** /10

Based on 3,611 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
69.3%

Mid-Market(51-1000 emp.)
29.1%

Enterprise(\> 1000 emp.)
1.7%

Small-Business(50 or fewer emp.)
69.3%

Mid-Market(51-1000 emp.)
29.1%

Enterprise(\> 1000 emp.)
1.7%

Small-Business(50 or fewer emp.)
51.0%

Mid-Market(51-1000 emp.)
42.2%

Enterprise(\> 1000 emp.)
6.8%

Small-Business(50 or fewer emp.)
51.0%

Mid-Market(51-1000 emp.)
42.2%

Enterprise(\> 1000 emp.)
6.8%

**Reviewers' Industry**

[![EngageBay](https://images.g2crowd.com/uploads/product/hd_favicon/a0b88ff17ce915a35f07f0800b76fd4c/engagebay.svg "EngageBay")](https://www.g2.com/products/engagebay/reviews)
EngageBay

Information Technology and Services
22.8%

Staffing and Recruiting
11.7%

Marketing and Advertising
7.4%

Education Management
5.5%

Computer Software
5.0%

Other
47.6%

[![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")](https://www.g2.com/products/hubspot-marketing-hub/reviews)
HubSpot Marketing Hub

Computer Software
15.4%

Marketing and Advertising
12.5%

Information Technology and Services
11.3%

Financial Services
5.2%

Education Management
2.5%

Other
53.1%

Alternatives

**EngageBay Alternatives**

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

[
ActiveCampaign
](/products/activecampaign/reviews)

 ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales")

[
Freshsales
](/products/freshsales/reviews)

 ![Agile CRM](https://images.g2crowd.com/uploads/product/hd_favicon/1520576931/agile-crm.svg "Agile CRM")

[
Agile CRM
](/products/agile-crm/reviews)

 ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")

[
HubSpot Sales Hub
](/products/hubspot-sales-hub/reviews)

**HubSpot Marketing Hub Alternatives**

 ![Demandbase One](https://images.g2crowd.com/uploads/product/hd_favicon/c774a027c587be17b366c706735319c9/demandbase-one.svg "Demandbase One")

[
Demandbase One
](/products/demandbase-one/reviews)

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

[
ActiveCampaign
](/products/activecampaign/reviews)

 ![Salesforce Marketing Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-marketing-formerly-salesforce-marketing-cloud.svg "Salesforce Marketing Cloud")

[
Salesforce Marketing Cloud
](/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)

 ![Klaviyo](https://images.g2crowd.com/uploads/product/hd_favicon/b6df098261e7029181e27856a1b3934b/klaviyo.svg "Klaviyo")

[
Klaviyo
](/products/klaviyo/reviews)

## EngageBay vs HubSpot Marketing Hub FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between HubSpot Marketing Hub vs EngageBay?

HubSpot Marketing Hub and EngageBay differ most clearly in reviewer satisfaction, with EngageBay scoring higher on G2 rating, Ease of Setup, and Quality of Support, while HubSpot Marketing Hub is most frequently praised for its ease of use.

| [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) | [EngageBay](https://www.g2.com/products/engagebay/reviews) |
| --- | --- |
| 4.4/5 (14,917 reviews) | 4.6/5 (714 reviews) |
| Small-Business | Small-Business |
| 8.1 | 9.2 |
| 8.7 | 9.5 |
| Ease of Use (1,981 all-time mentions) | — |

### How do the pricing models of HubSpot Marketing Hub and EngageBay compare?

EngageBay is rated as the stronger value by reviewers, with a higher satisfaction score on price and cost-related dimensions.

- **HubSpot Marketing Hub:** In recent reviews, several buyers note that pricing can increase quickly as contact lists grow or advanced features are needed, and some mention the cost as a trade-off for the platform's capabilities.
- **EngageBay:** Reviewers consistently highlight EngageBay as offering strong value, with satisfaction reflected in its higher price-related scores and positive sentiment about affordability for small businesses.

### What are the best alternatives to HubSpot Marketing Hub and EngageBay?

The top three alternatives to HubSpot Marketing Hub and EngageBay are Agile CRM, Demandbase One, and ActiveCampaign.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) | 4.4/5 (14,917 reviews) | Small-Business | Pricing can increase quickly as contact lists grow | Ease of Use (1,981 all-time mentions) |
| [EngageBay](https://www.g2.com/products/engagebay/reviews) | 4.6/5 (714 reviews) | Small-Business | Strong value and affordability for small businesses | Organized contact management and workflow efficiency |
| [Agile CRM](https://www.g2.com/products/agile-crm/reviews) | 4.0/5 (368 reviews) | Small-Business | — | — |
| [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) | 4.4/5 (1,988 reviews) | Mid-Market | — | — |
| [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) | 4.4/5 (14,780 reviews) | Small-Business | — | — |

### Which Marketing Automation features should I prioritize when comparing HubSpot Marketing Hub and EngageBay?

Buyers comparing HubSpot Marketing Hub and EngageBay should prioritize Workflow Automation, Ease of Setup, Quality of Support, Contact Management, and Reporting.

- **Workflow Automation:** HubSpot Marketing Hub is frequently cited for powerful workflow features (495 all-time mentions); EngageBay reviewers highlight workflow efficiency and automation as a core benefit.
- **Ease of Setup:** HubSpot Marketing Hub scores 8.1; EngageBay scores 9.2, indicating a smoother onboarding experience for EngageBay.
- **Quality of Support:** HubSpot Marketing Hub scores 8.7; EngageBay scores 9.5, with EngageBay reviewers consistently praising support responsiveness.
- **Contact Management:** EngageBay reviewers frequently mention organized contact management and 360-degree contact views as a key strength.
- **Reporting:** HubSpot Marketing Hub is noted for centralized reporting and analytics, though some reviewers mention limitations in custom reporting without higher-tier plans.

### What are the pros and cons of HubSpot Marketing Hub vs EngageBay?

HubSpot Marketing Hub's headline strength is its ease of use, while EngageBay's is its workflow efficiency and support quality.

- **HubSpot Marketing Hub strengths:** Ease of Use (1,981 all-time mentions), powerful features (495), intuitive interface (905), helpful for campaign management and centralizing marketing activities.
- **HubSpot Marketing Hub trade-offs:** Pricing can increase quickly as contact lists grow, some advanced features require higher-tier plans, and a learning curve is noted for complex automation and reporting.
- **EngageBay strengths:** Reviewers highlight workflow efficiency, organized contact management, and high satisfaction with support (9.5 score), with many citing ease of onboarding and daily use.
- **EngageBay trade-offs:** Some reviewers mention a learning curve for advanced features and desire for more customization in reporting and templates.

### Is HubSpot Marketing Hub or EngageBay better for small businesses?

EngageBay is the better fit for small businesses, with higher satisfaction scores and strong small-business reviewer sentiment.

- **HubSpot Marketing Hub:** Largest segment is Small-Business; reviewers note its all-in-one capabilities but mention pricing and complexity as considerations for growing teams.
- **EngageBay:** Largest segment is Small-Business; reviewers consistently praise its affordability, ease of setup, and workflow organization for small business needs.

### Which Marketing Automation platform has better integrations?

HubSpot Marketing Hub is favored for integrations, with more reviewer-cited integration mentions and higher all-time counts.

- **HubSpot Marketing Hub:** 1,584 all-time reviews mention integrations, with Facebook cited in 310 reviews; reviewers highlight integration with website forms and other marketing tools.
- **EngageBay:** Reviewers mention integrations with landing pages and contact management, but no third-party integration reaches the publishable mention threshold.

### How do HubSpot Marketing Hub and EngageBay compare on customer support?

EngageBay leads on Quality of Support, with a 0.8-point advantage over HubSpot Marketing Hub (9.5 vs 8.7).

- **HubSpot Marketing Hub:** Reviewers describe support as helpful and knowledgeable, though some note variability in response times and onboarding experiences.
- **EngageBay:** Reviewers consistently praise support responsiveness, clarity, and positive onboarding experiences, reflected in its higher support score.

### Which is easier to implement, HubSpot Marketing Hub or EngageBay?

EngageBay is easier to implement, with a 1.1-point higher Ease of Setup score than HubSpot Marketing Hub (9.2 vs 8.1).

- **HubSpot Marketing Hub:** Reviewers note a generally straightforward setup but mention a learning curve for advanced features and occasional onboarding challenges.
- **EngageBay:** Reviewers consistently report a smooth onboarding process, quick setup, and easy navigation after initial familiarization.

### Which product has better Workflow?

EngageBay is favored for Workflow, with reviewers highlighting workflow automation and a higher Meets Requirements score.

- **HubSpot Marketing Hub:** Workflow is a frequently cited feature (495 all-time mentions); Meets Requirements score is 8.5.
- **EngageBay:** Reviewers consistently highlight workflow automation and efficiency; Meets Requirements score is 9.3.