# Hootsuite Amplify vs Sprout Social Employee Advocacy Comparison - What are their main differences? 

At a Glance

Star Rating

**Hootsuite Amplify** [

4.4/5(203)

](https://www.g2.com/products/hootsuite-amplify/reviews#reviews)

**Sprout Social Employee Advocacy** [

4.4/5(62)

](https://www.g2.com/products/sprout-social-employee-advocacy/reviews#reviews)

Market Segments

**Hootsuite Amplify**
Small-Business (40.0% of reviews)

**Sprout Social Employee Advocacy**
Mid-Market (62.9% of reviews)

Pros & Cons

**Hootsuite Amplify**
[
Content Management (2)
](https://www.g2.com/products/hootsuite-amplify/reviews?filters%5Bsentiment_snippet%5D=2281164&qs=pros-and-cons#reviews)[
Ease of Use (2)
](https://www.g2.com/products/hootsuite-amplify/reviews?filters%5Bsentiment_snippet%5D=2281141&qs=pros-and-cons#reviews)[
Limited Content (2)
](https://www.g2.com/products/hootsuite-amplify/reviews?filters%5Bsentiment_snippet%5D=2281145&qs=pros-and-cons#reviews)[
Difficulty in Navigation (1)
](https://www.g2.com/products/hootsuite-amplify/reviews?filters%5Bsentiment_snippet%5D=2421155&qs=pros-and-cons#reviews)

**Sprout Social Employee Advocacy**
[
Analytics (2)
](https://www.g2.com/products/sprout-social-employee-advocacy/reviews?filters%5Bsentiment_snippet%5D=1781690&qs=pros-and-cons#reviews)[
Ease of Use (2)
](https://www.g2.com/products/sprout-social-employee-advocacy/reviews?filters%5Bsentiment_snippet%5D=1781287&qs=pros-and-cons#reviews)[
Connection Issues (1)
](https://www.g2.com/products/sprout-social-employee-advocacy/reviews?filters%5Bsentiment_snippet%5D=1781791&qs=pros-and-cons#reviews)[
Content Management Issues (1)
](https://www.g2.com/products/sprout-social-employee-advocacy/reviews?filters%5Bsentiment_snippet%5D=1781823&qs=pros-and-cons#reviews)

Entry-Level Pricing

**Hootsuite Amplify**
No pricing available

**Sprout Social Employee Advocacy**
No pricing available

## Hootsuite Amplify vs Sprout Social Employee Advocacy

When assessing the two solutions, reviewers found Sprout Social Employee Advocacy easier to use, set up, and administer. Reviewers also preferred doing business with Sprout Social Employee Advocacy overall.

- Reviewers felt that Hootsuite Amplify meets the needs of their business better than Sprout Social Employee Advocacy.
- When comparing quality of ongoing product support, reviewers felt that Sprout Social Employee Advocacy is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Sprout Social Employee Advocacy over Hootsuite Amplify.

Pricing

Entry-Level Pricing

**Hootsuite Amplify**

Hootsuite Amplify
No pricing available

**Sprout Social Employee Advocacy**

Sprout Social Employee Advocacy
No pricing available

Free Trial

**Hootsuite Amplify**

Hootsuite Amplify
No trial information available

**Sprout Social Employee Advocacy**

Sprout Social Employee Advocacy

Free Trial is available

Ratings

Meets Requirements

8.8

180

8.6

56

Ease of Use

8.8

180

9.0

56

Ease of Setup

8.3

68

9.5

30

Ease of Admin

8.6

67

9.3

30

Quality of Support

8.7

161

9.3

47

Has the product been a good partner in doing business?

8.7

67

9.4

30

Product Direction (% positive)

8.3

164

8.7

53

Features by Category

Employee Advocacy[Hide 32 FeaturesShow 32 Features](javascript:void(0);)

7.9

26

7.1

10

Content Sharing

Social sharing

8.5(won by 0.3)

24

|

Verified

8.2

10

|

Verified

Content scheduling

8.3

25

|

Verified

8.7(won by 0.4)

9

|

Verified

Content optimization

8.0(won by 0.9)

21

|

Verified

7.1

8

|

Verified

Content templates

7.3(won by 0.8)

20

|

Verified

6.5

8

|

Verified

AI Content Generation

Not enough data

Not enough data

Content Settings

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Content Dashboard

Company news

7.9

21

|

Verified

8.0(won by 0.1)

10

|

Verified

Coworker content

7.2(won by 2.2)

17

|

Verified

5.0

7

|

Verified

Brand content sharing

8.6(won by 2.1)

23

|

Verified

6.5

10

|

Verified

Analytics

Engagement tracking

8.0(won by 0.2)

23

|

Verified

7.8

10

|

Verified

KPI Tracking

7.9(won by default)

19

Feature Not Available

Trends

Feature Not Available

6.7(won by default)

9

|

Verified

Gamification

7.2(won by 2.5)

18

|

Verified

4.7

6

|

Verified

Employee Engagement

Not enough data

Not enough data

Platform

Integrations

7.7(won by 0.8)

14

|

Verified

6.9

9

|

Verified

Mobile

7.5

22

|

Verified

8.6(won by 1.1)

7

|

Verified

Adoption Insight

8.0(won by default)

20

Feature Not Available

Auto-translation & multiple language management

Feature Not Available

Feature Not Available

Communication Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Badge Management

Not enough data

Not enough data

Survey/Poll Management

Not enough data

Not enough data

Agentic AI - Employee Advocacy

Autonomous Task Execution

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Additional Functionality

Reporting/Analytics

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Employee Database

Not enough data

Not enough data

Dashboard

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Talent Management[Hide 15 FeaturesShow 15 Features](javascript:void(0);)

Not enough data

Not enough data

Generative AI

AI Text Generation

Not enough data

Not enough data

AI Text Summarization

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Additional Functionality

Onboarding

Not enough data

Not enough data

Individual Development Plans

Not enough data

Not enough data

Career Development

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Employee Profiles

Not enough data

Not enough data

Employee Engagement

Not enough data

Not enough data

Learning & Development

Not enough data

Not enough data

API

Not enough data

Not enough data

Brand Advocacy[Hide 11 FeaturesShow 11 Features](javascript:void(0);)

Not enough data

Not enough data

Discovery

Referral Program

Not enough data

Not enough data

Incentives

Not enough data

Not enough data

3rd-Party Trends

Not enough data

Not enough data

Insight

Monitoring

Not enough data

Not enough data

Adoption Insight

Not enough data

Not enough data

Engagement Analysis

Not enough data

Not enough data

Mobile

Mobile Optimization

Not enough data

Not enough data

Platform

Multichannel Sharing

Not enough data

Not enough data

Forum

Not enough data

Not enough data

Integration

Not enough data

Not enough data

Content Distribution

Not enough data

Not enough data

Employee Engagement[Hide 107 FeaturesShow 107 Features](javascript:void(0);)

Not enough data

7.3

14

Platform Basics

Performance Benchmarking

Not enough data

7.1(won by default)

7

Reporting & Dashboards

Not enough data

8.9(won by default)

9

Interoperability

Not enough data

7.5(won by default)

6

Platform Content

Employee Pulse Surveys

Not enough data

5.8(won by default)

6

Survey Customization

Not enough data

5.3(won by default)

5

Goal and Challenge Creation

Not enough data

7.0(won by default)

5

Science-based templates

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Platform Additional Functionality

Employee Segmenting

Not enough data

6.4(won by default)

6

Goal and Challenge Creation

Not enough data

7.0(won by default)

5

Peer Recognition

Not enough data

7.5(won by default)

8

Social Feedback Portal

Not enough data

7.7(won by default)

8

Employee Portal

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Peer-to-Peer Recognition

Not enough data

Not enough data

Additional Functionality

Real-Time Reporting

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Rewards Program

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Learning & Development

Not enough data

Not enough data

Social Engagement

Not enough data

Not enough data

Chat/Messaging

Not enough data

Not enough data

Customizable Questions

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Employee Profiles

Not enough data

Not enough data

Question Library

Not enough data

Not enough data

Gamification

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Scoring

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Offboarding

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Employee Onboarding

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Employee Database

Not enough data

Not enough data

Platform

Customization 

Not enough data

Not enough data

Integration APIs

Not enough data

7.2(won by default)

6

Internationalization

Not enough data

Not enough data

User, Role, and Access Management

Not enough data

7.3(won by default)

5

Activity Dashboard

Not enough data

7.8(won by default)

6

Activity Dashboard

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Training Management

Not enough data

Not enough data

Goal Management

Not enough data

Not enough data

Feedback Management

Not enough data

Not enough data

Action Management

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Benefits Dashboard

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Feedback Management

Not enough data

Not enough data

Performance Management

Not enough data

Not enough data

Recruitment Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Training Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Employee Management

Not enough data

Not enough data

Orientation Workflow Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

HR Management

Not enough data

Not enough data

Help Desk Management

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Payroll Management

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Job Description Management

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Assessment Management

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Third-Party Integration

Not enough data

Not enough data

Initiative Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Community Management

Not enough data

Not enough data

Employee Referral Management

Not enough data

Not enough data

Candidate Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Advertising Management

Not enough data

Not enough data

Application Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Job Management

Not enough data

Not enough data

Discount Management

Not enough data

Not enough data

Pipeline Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Job Management

Not enough data

Not enough data

Data Storage Management

Not enough data

Not enough data

Compensation Management

Not enough data

Not enough data

Employee Management

Not enough data

Not enough data

Job Application Management

Not enough data

Not enough data

HR Management

Not enough data

Not enough data

Competency Management

Not enough data

Not enough data

Performance Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Job Description Management

Not enough data

Not enough data

Evaluation Management

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Reviews

Reviewers' Company Size

[![Hootsuite Amplify](https://images.g2crowd.com/uploads/product/hd_favicon/b0022d8031c49ef5a44b801a22f13e78/hootsuite-amplify.svg "Hootsuite Amplify")](https://www.g2.com/products/hootsuite-amplify/reviews)

Hootsuite Amplify

Small-Business(50 or fewer emp.)

40.0%

Mid-Market(51-1000 emp.)

31.3%

Enterprise(\> 1000 emp.)

28.7%

[![Sprout Social Employee Advocacy](https://images.g2crowd.com/uploads/product/hd_favicon/10e9be5b52eeee3d2f2c7f2cf7fc5dad/sprout-social-employee-advocacy.svg "Sprout Social Employee Advocacy")](https://www.g2.com/products/sprout-social-employee-advocacy/reviews)

Sprout Social Employee Advocacy

Small-Business(50 or fewer emp.)

12.9%

Mid-Market(51-1000 emp.)

62.9%

Enterprise(\> 1000 emp.)

24.2%

Small-Business

(50 or fewer emp.)

40.0%

12.9%

Mid-Market

(51-1000 emp.)

31.3%

62.9%

Enterprise

(\> 1000 emp.)

28.7%

24.2%

Reviewers' Industry

[![Hootsuite Amplify](https://images.g2crowd.com/uploads/product/hd_favicon/b0022d8031c49ef5a44b801a22f13e78/hootsuite-amplify.svg "Hootsuite Amplify")](https://www.g2.com/products/hootsuite-amplify/reviews)
Hootsuite Amplify

Information Technology and Services

8.7%

Marketing and Advertising

7.7%

Insurance

4.6%

Non-Profit Organization Management

4.1%

Computer Software

4.1%

Other

70.8%

[![Sprout Social Employee Advocacy](https://images.g2crowd.com/uploads/product/hd_favicon/10e9be5b52eeee3d2f2c7f2cf7fc5dad/sprout-social-employee-advocacy.svg "Sprout Social Employee Advocacy")](https://www.g2.com/products/sprout-social-employee-advocacy/reviews)
Sprout Social Employee Advocacy

Computer Software

25.8%

Marketing and Advertising

17.7%

Information Technology and Services

9.7%

Computer & Network Security

6.5%

Hospital & Health Care

4.8%

Other

35.5%

Alternatives

**Hootsuite Amplify Alternatives**

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**Sprout Social Employee Advocacy Alternatives**

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Sociabble
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 ![Haiilo](https://images.g2crowd.com/uploads/product/hd_favicon/014da4d675794f3206ea64ce00558d75/haiilo-haiilo.svg "Haiilo")

[
Haiilo
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