# Emplifi vs Iconosquare Comparison --- ## AI Generated Summary - **G2 reviewers report** that Emplifi excels in providing a comprehensive suite of features, allowing users to gather all their social media content in one place and post directly across platforms. This integration is particularly appreciated for its ability to streamline workflows and enhance productivity. - **Users say** Iconosquare stands out for its intuitive and user-friendly interface, making it easy for teams to navigate and manage their social media presence. Reviewers highlight the platform's detailed reporting capabilities, which help in analyzing performance effectively. - **According to verified reviews** , Emplifi has a slight edge in overall user satisfaction, with a higher G2 Score reflecting its robust analytics features. Users appreciate the platform's open social media browser and its multiple functions for benchmarking and listening, which contribute to a deeper understanding of social media impact. - **Reviewers mention** that Iconosquare's strong customer support is a significant advantage, with many users noting the team's responsiveness to feedback and ongoing improvements. This commitment to user experience fosters a sense of partnership that many find valuable. - **G2 reviewers highlight** that while Emplifi offers a wide range of features, some users have noted challenges with setup and configuration, which can impact the initial user experience. In contrast, Iconosquare is praised for its ease of setup, making it a more accessible option for small businesses. - **Users report** that both platforms provide solid analytics capabilities, but Emplifi's advanced data filtering and social measurement tools are particularly noted for their effectiveness. This allows users to gain insights that can drive strategic decisions, although Iconosquare's reporting features are also well-regarded for their comprehensiveness. | | Emplifi | Iconosquare | |---|---|---| | **Star Rating** | 4.4 out of 5 | 4.5 out of 5 | | **Total Reviews** | 382 | 135 | | **Largest Market Segment** | Mid-Market (44.6% of reviews) | Small-Business (62.6% of reviews) | | **Entry Level Price** | Starting at $1,249.00 Per Month | Free | --- ## Top Pros & Cons ### Emplifi Pros: - Ease of Use (49 reviews) - Social Media Management (48 reviews) Cons: - Missing Features (25 reviews) - Technical Issues (18 reviews) ### Iconosquare Pros: - Centralized Management (3 reviews) - Ease of Use (3 reviews) Cons: - Limited Features (3 reviews) - Inadequate Metrics (2 reviews) --- ## Ratings Comparison | Rating | Emplifi | Iconosquare | |---|---|---| | **Meets Requirements** | 8.6 (337 reviews) | 8.4 (118 reviews) | | **Ease of Use** | 8.8 (344 reviews) | 9.1 (119 reviews) | | **Ease of Setup** | 8.6 (214 reviews) | 9.2 (62 reviews) | | **Ease of Admin** | 8.7 (192 reviews) | 8.9 (59 reviews) | | **Quality of Support** | 8.8 (334 reviews) | 8.8 (92 reviews) | | **Has the product been a good partner in doing business?** | 9.1 (192 reviews) | 8.5 (51 reviews) | | **Product Direction (% positive)** | 9.1 (329 reviews) | 8.1 (116 reviews) | --- ## Pricing ### Emplifi #### Entry-Level Pricing Plan: Essential Price: Starting at $1,249.00 Per Month Description: Everything you need to build a strong, professional social media presence fast. Key Features: - Unlimited User Seats & Owned Profiles - Manage all social channels from one intuitive platform. - Publish, engage, and respond with your new AI co-pilot. [Browse all 3 editions](https://www.g2.com/products/emplifi-emplifi/pricing) #### Free Trial No ### Iconosquare #### Entry-Level Pricing Plan: Free Price: Free Description: Free access after your trial Key Features: - Basic analytics - Limited reporting - 10 posts per month per profile [Browse all 4 editions](https://www.g2.com/products/iconosquare/pricing) #### Free Trial Yes --- ## Features Comparison By Category ### Help Desk | Product | Score | Reviews | |---|---|---| | **Emplifi** | N/A | N/A | | **Iconosquare** | N/A | N/A | #### Ticket and Case Management | Feature | Emplifi | Iconosquare | |---|---|---| | **Ticket creation user experience** | Not enough data | Not enough data | | **Ticket response user experience** | Not enough data | Not enough data | | **Workflow** | Not enough data | Not enough data | | **Response Automation** | Not enough data | Not enough data | | **SLA Management** | Not enough data | Not enough data | | **Attachments/Screencasts** | Not enough data | Not enough data | | **Ticket Collaboration** | Not enough data | Not enough data | | **Customer and Contacts Database** | Not enough data | Not enough data | #### Generative AI | Feature | Emplifi | Iconosquare | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | | **AI Text Summarization** | Not enough data | Not enough data | #### Agentic AI - Help Desk | Feature | Emplifi | Iconosquare | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | #### Communication Channels | Feature | Emplifi | Iconosquare | |---|---|---| | **Customer Portal** | Not enough data | Not enough data | | **Email to Case** | Feature Not Available | Not enough data | | **Chat/Live Support** | Not enough data | Not enough data | | **Social Integration** | Not enough data | Not enough data | | **Voice** | Not enough data | Not enough data | #### Platform | Feature | Emplifi | Iconosquare | |---|---|---| | **Mobile User Support** | Feature Not Available | Not enough data | | **Customization ** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | | **Integration** | Not enough data | Not enough data | | **Reporting** | Not enough data | Not enough data | | **Dashboards** | Not enough data | Not enough data | ### Social Media Analytics | Product | Score | Reviews | |---|---|---| | **Emplifi** | 8.1/10 | 166 | | **Iconosquare** | 8.0/10 | 99 | #### Social Analytics | Feature | Emplifi | Iconosquare | |---|---|---| | **Competitor Analysis** | 8.4 (141 reviews) | 7.6 (70 reviews) | | **Follower Analysis** | 8.2 (142 reviews) | 8.2 (90 reviews) | | **Post Performance** | 8.8 (147 reviews) | 8.8 (94 reviews) | | **Paid Campaign Tracking** | 7.4 (114 reviews) | 5.8 (26 reviews) | | **Attribution** | 7.6 (86 reviews) | Feature Not Available | | **Hashtag Analytics** | 7.7 (65 reviews) | 8.5 (23 reviews) | | **Sentiment Analysis** | 7.7 (76 reviews) | Feature Not Available | #### Reports & Dashboards | Feature | Emplifi | Iconosquare | |---|---|---| | **Report Customizability** | 8.2 (146 reviews) | 7.6 (70 reviews) | | **Report Exporting** | 8.5 (148 reviews) | 8.3 (66 reviews) | | **Scalability** | 8.2 (129 reviews) | 8.6 (60 reviews) | | **White Label** | 7.9 (65 reviews) | 8.2 (17 reviews) | #### Agentic AI - Social Media Analytics | Feature | Emplifi | Iconosquare | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Social Media Management | Product | Score | Reviews | |---|---|---| | **Emplifi** | 8.1/10 | 136 | | **Iconosquare** | 8.3/10 | 29 | #### Content & Collaboration | Feature | Emplifi | Iconosquare | |---|---|---| | **Content Calendar** | 8.7 (81 reviews) | 9.2 (22 reviews) | | **Content Library** | 8.0 (76 reviews) | 8.8 (20 reviews) | | **Shared Inbox** | 7.9 (74 reviews) | 7.5 (17 reviews) | | **Approval Workflows** | 8.2 (77 reviews) | 8.5 (16 reviews) | | **Users and Permissions** | 8.4 (86 reviews) | 8.6 (18 reviews) | | **Content Creation** | 7.9 (71 reviews) | 8.2 (18 reviews) | #### Social Management | Feature | Emplifi | Iconosquare | |---|---|---| | **Social Analytics** | 8.8 (131 reviews) | 8.3 (28 reviews) | | **Social Publishing** | 8.8 (120 reviews) | 8.4 (27 reviews) | | **Campaign Optimization** | 7.9 (106 reviews) | 7.9 (21 reviews) | | **Social Engagement** | 8.5 (119 reviews) | 8.4 (25 reviews) | | **Social Ads** | 7.5 (106 reviews) | 6.3 (17 reviews) | | **Campaign Planning** | 7.9 (69 reviews) | 8.7 (19 reviews) | | **Hashtag Capabilites** | 7.1 (28 reviews) | 8.2 (13 reviews) | #### Agentic AI - Social Media Management | Feature | Emplifi | Iconosquare | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Experience Management | Product | Score | Reviews | |---|---|---| | **Emplifi** | 8.3/10 | 12 | | **Iconosquare** | N/A | N/A | #### Analytics | Feature | Emplifi | Iconosquare | |---|---|---| | **Net Promoter Score (NPS)** | 9.0 (10 reviews) | Not enough data | | **Customer Satisfaction (CSAT) Score** | 8.9 (9 reviews) | Not enough data | | **Customer Effort Score (CES)** | 8.1 (6 reviews) | Not enough data | | **Gamification** | Not enough data | Not enough data | #### Customization | Feature | Emplifi | Iconosquare | |---|---|---| | **Stakeholder Management** | 8.5 (10 reviews) | Not enough data | | **Multilanguage Support** | 8.1 (6 reviews) | Not enough data | | **Multiple Branding Support** | 8.0 (5 reviews) | Not enough data | | **Vertical-specific Solutions** | 7.7 (5 reviews) | Not enough data | #### Generative AI | Feature | Emplifi | Iconosquare | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | | **AI Text Summarization** | Not enough data | Not enough data | #### Agentic AI - Experience Management | Feature | Emplifi | Iconosquare | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | ### Review Management | Product | Score | Reviews | |---|---|---| | **Emplifi** | N/A | N/A | | **Iconosquare** | N/A | N/A | #### Collection | Feature | Emplifi | Iconosquare | |---|---|---| | **Authentication** | Not enough data | Not enough data | | **Review Forms** | Not enough data | Not enough data | | **Personalization** | Not enough data | Not enough data | | **Engagement** | Not enough data | Not enough data | | **Community Q&A** | Not enough data | Not enough data | #### Agentic AI - Review Management | Feature | Emplifi | Iconosquare | |---|---|---| | **Adaptive Learning** | Feature Not Available | Not enough data | | **Natural Language Interaction** | Feature Not Available | Not enough data | #### Moderation | Feature | Emplifi | Iconosquare | |---|---|---| | **Reviewer Validation** | Not enough data | Not enough data | | **Response Types** | Not enough data | Not enough data | | **Legal Agreements** | Not enough data | Not enough data | #### Use Cases | Feature | Emplifi | Iconosquare | |---|---|---| | **E-commerce** | Not enough data | Not enough data | | **Retail** | Not enough data | Not enough data | | **Customer Service** | Not enough data | Not enough data | #### Administration | Feature | Emplifi | Iconosquare | |---|---|---| | **Incentives** | Not enough data | Not enough data | | **Syndication** | Not enough data | Not enough data | | **Insights** | Not enough data | Not enough data | | **Content** | Not enough data | Not enough data | | **Sampling** | Not enough data | Not enough data | #### Display Options | Feature | Emplifi | Iconosquare | |---|---|---| | **Badges** | Not enough data | Not enough data | | **Widgets** | Not enough data | Not enough data | | **Integration & APIs** | Not enough data | Not enough data | | **Marketing** | Not enough data | Not enough data | #### Generative AI | Feature | Emplifi | Iconosquare | |---|---|---| | **AI Text Generation** | Feature Not Available | Not enough data | ### Conversational Support | Product | Score | Reviews | |---|---|---| | **Emplifi** | N/A | N/A | | **Iconosquare** | N/A | N/A | #### Conversational Platform | Feature | Emplifi | Iconosquare | |---|---|---| | **Personalization** | Not enough data | Not enough data | | **Omnichannel** | Not enough data | Not enough data | | **Contextual Engagement** | Not enough data | Not enough data | | **Proactive Engagement** | Not enough data | Not enough data | #### Support Automation | Feature | Emplifi | Iconosquare | |---|---|---| | **Intelligent Routing** | Not enough data | Not enough data | | **Seamless Escalation** | Not enough data | Not enough data | | **Transcripts** | Not enough data | Not enough data | | **Self-Serve Support** | Not enough data | Not enough data | #### Generative AI | Feature | Emplifi | Iconosquare | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | | **AI Text Summarization** | Not enough data | Not enough data | ### Social Media Listening Tools | Product | Score | Reviews | |---|---|---| | **Emplifi** | 8.2/10 | 101 | | **Iconosquare** | 8.0/10 | 13 | #### Monitoring & Listening | Feature | Emplifi | Iconosquare | |---|---|---| | **Social Measurement** | 8.8 (83 reviews) | 7.8 (9 reviews) | | **Influencer Identification** | 7.1 (62 reviews) | Feature Not Available | | **Brand Monitoring** | 8.3 (47 reviews) | 7.7 (10 reviews) | | **Keyword Tracking** | 8.1 (40 reviews) | 7.5 (8 reviews) | | **Trend Analysis** | 8.0 (43 reviews) | 7.9 (7 reviews) | | **Competitor Analysis** | 8.6 (45 reviews) | 8.3 (10 reviews) | #### Agentic AI - Social Media Listening Tools | Feature | Emplifi | Iconosquare | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Data Management & Analysis | Feature | Emplifi | Iconosquare | |---|---|---| | **Sentiment Analysis** | 8.0 (72 reviews) | Feature Not Available | | **Social Reporting** | 8.6 (90 reviews) | 8.3 (11 reviews) | | **Alerts and Notifications** | 7.7 (44 reviews) | 8.1 (9 reviews) | | **Advanced Data Filtering** | 8.6 (46 reviews) | 8.0 (9 reviews) | ### Social Commerce Platforms | Product | Score | Reviews | |---|---|---| | **Emplifi** | N/A | N/A | | **Iconosquare** | N/A | N/A | #### Content | Feature | Emplifi | Iconosquare | |---|---|---| | **Types** | Not enough data | Not enough data | | **Migration** | Not enough data | Not enough data | | **Publishing** | Not enough data | Not enough data | | **UGC** | Not enough data | Not enough data | #### Engagement | Feature | Emplifi | Iconosquare | |---|---|---| | **Live Streaming** | Not enough data | Not enough data | | **Omnichannel** | Not enough data | Not enough data | | **Personalization** | Not enough data | Not enough data | | **Conversational Commerce** | Not enough data | Not enough data | | **Moderation** | Not enough data | Not enough data | #### Social Shopping | Feature | Emplifi | Iconosquare | |---|---|---| | **Promotions** | Not enough data | Not enough data | | **Shoppable Media** | Not enough data | Not enough data | | **AR/VR** | Not enough data | Not enough data | | **Social Store** | Not enough data | Not enough data | #### Analytics | Feature | Emplifi | Iconosquare | |---|---|---| | **Product Insights** | Not enough data | Not enough data | | **Social Listening** | Not enough data | Not enough data | | **Campaigns** | Not enough data | Not enough data | ### Live Commerce | Product | Score | Reviews | |---|---|---| | **Emplifi** | N/A | N/A | | **Iconosquare** | N/A | N/A | #### Engagement | Feature | Emplifi | Iconosquare | |---|---|---| | **Live streaming** | Not enough data | Not enough data | | **Live chat discussions** | Not enough data | Not enough data | | **Social media** | Feature Not Available | Not enough data | | **One-to-one call scheduling** | Not enough data | Not enough data | | **Omnichannel livestreaming ** | Not enough data | Not enough data | | **Stream sharing** | Feature Not Available | Not enough data | | **Product demonstrations** | Not enough data | Not enough data | #### Integration | Feature | Emplifi | Iconosquare | |---|---|---| | **Shopping cart** | Not enough data | Not enough data | | **Social media** | Not enough data | Not enough data | | **Video analytics tools** | Not enough data | Not enough data | | **Campaign management tool** | Not enough data | Not enough data | | **CRM & Data Platform Integration** | Not enough data | Not enough data | | **Smartphone and DSLR ** | Not enough data | Not enough data | | **API** | Not enough data | Not enough data | #### Live selling | Feature | Emplifi | Iconosquare | |---|---|---| | **Social media** | Not enough data | Not enough data | | **Marketplaces** | Not enough data | Not enough data | | **Lead capturing and distribution** | Not enough data | Not enough data | | **E-commerce platform** | Not enough data | Not enough data | #### Analytics | Feature | Emplifi | Iconosquare | |---|---|---| | **Data Capture** | Not enough data | Not enough data | | **Reporting** | Not enough data | Not enough data | | **Campaign performance** | Not enough data | Not enough data | | **Product Insights** | Not enough data | Not enough data | #### Generative AI | Feature | Emplifi | Iconosquare | |---|---|---| | **AI Text-to-3D** | Not enough data | Not enough data | ### User-Generated Content | Product | Score | Reviews | |---|---|---| | **Emplifi** | 7.7/10 | 14 | | **Iconosquare** | N/A | N/A | #### Visual UGC | Feature | Emplifi | Iconosquare | |---|---|---| | **Campaign Customization** | 7.2 (10 reviews) | Not enough data | | **Widget Customization** | 8.3 (12 reviews) | Not enough data | | **Widget** | 7.6 (12 reviews) | Not enough data | | **Media Library** | 8.0 (10 reviews) | Not enough data | #### Integrations | Feature | Emplifi | Iconosquare | |---|---|---| | **Social Media** | 8.6 (13 reviews) | Not enough data | | **Content Creation** | 7.2 (12 reviews) | Not enough data | | **Marketing Automation** | 8.2 (12 reviews) | Not enough data | | **Rights Management** | 7.3 (10 reviews) | Not enough data | #### Support | Feature | Emplifi | Iconosquare | |---|---|---| | **Onboarding** | 8.3 (11 reviews) | Not enough data | | **24/7 Client Support** | 7.4 (11 reviews) | Not enough data | #### Performance | Feature | Emplifi | Iconosquare | |---|---|---| | **UGC Analytics** | 7.4 (9 reviews) | Not enough data | | **Lazy-Loading** | 7.4 (9 reviews) | Not enough data | ### Influencer Marketing Platforms | Product | Score | Reviews | |---|---|---| | **Emplifi** | 8.4/10 | 20 | | **Iconosquare** | N/A | N/A | #### Influencer Marketing | Feature | Emplifi | Iconosquare | |---|---|---| | **Influencer Recruitment** | 8.1 (16 reviews) ✓ Verified | Not enough data | | **Influencer Scoring** | 8.2 (17 reviews) ✓ Verified | Not enough data | | **Audience Analysis** | 8.5 (17 reviews) ✓ Verified | Not enough data | | **Influencer Segmentation** | 8.1 (17 reviews) ✓ Verified | Not enough data | | **Influencer Collaboration** | 8.3 (15 reviews) ✓ Verified | Not enough data | | **User-Generated Content (UGC) Management** | 8.3 (15 reviews) ✓ Verified | Not enough data | | **Content Approval** | 8.7 (17 reviews) ✓ Verified | Not enough data | | **Campaign Analytics** | 8.2 (16 reviews) ✓ Verified | Not enough data | | **Reporting and Dashboards** | 8.6 (17 reviews) ✓ Verified | Not enough data | | **Data Importing and Exporting Tools** | 8.2 (17 reviews) ✓ Verified | Not enough data | | **Influencer Whitelisting** | Feature Not Available | Not enough data | | **Influencer Compensation** | Feature Not Available | Not enough data | | **Social Commerce** | 8.5 (8 reviews) | Not enough data | | **E-Commerce Integration** | 9.0 (8 reviews) | Not enough data | #### Agentic AI - Influencer Marketing Platforms | Feature | Emplifi | Iconosquare | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Live Chat | Product | Score | Reviews | |---|---|---| | **Emplifi** | N/A | N/A | | **Iconosquare** | N/A | N/A | #### Generative AI | Feature | Emplifi | Iconosquare | |---|---|---| | **AI Text Generation** | Feature Not Available | Not enough data | | **AI Text Summarization** | Not enough data | Not enough data | | **AI Text-to-Speech** | Not enough data | Not enough data | #### Communication | Feature | Emplifi | Iconosquare | |---|---|---| | **Pop-up Chat** | Not enough data | Not enough data | | **Notifications** | Not enough data | Not enough data | | **Targeted Emails** | Not enough data | Not enough data | | **In-App Messaging** | Feature Not Available | Not enough data | | **Co-Browsing** | Not enough data | Not enough data | #### Internal Use | Feature | Emplifi | Iconosquare | |---|---|---| | **Customization ** | Not enough data | Not enough data | | **Conversation Archiving** | Not enough data | Not enough data | | **Lead Development** | Not enough data | Not enough data | | **Knowledge Base** | Not enough data | Not enough data | | **Team Inbox ** | Not enough data | Not enough data | | **Customer Profiles** | Not enough data | Not enough data | ### Customer Self-Service | Product | Score | Reviews | |---|---|---| | **Emplifi** | N/A | N/A | | **Iconosquare** | N/A | N/A | #### Generative AI | Feature | Emplifi | Iconosquare | |---|---|---| | **AI Text Summarization** | Not enough data | Not enough data | #### Self-Service Experience | Feature | Emplifi | Iconosquare | |---|---|---| | **Knowledge Base** | Not enough data | Not enough data | | **Searchable Articles** | Not enough data | Not enough data | | **Community Forums** | Not enough data | Not enough data | | **Mobile Optimization** | Feature Not Available | Not enough data | | **Personalization** | Not enough data | Not enough data | #### Self-Service Platform | Feature | Emplifi | Iconosquare | |---|---|---| | **Branding** | Not enough data | Not enough data | | **Automation** | Not enough data | Not enough data | | **Artificial Intelligence** | Not enough data | Not enough data | | **Integrations** | Not enough data | Not enough data | #### Agentic AI - Customer Self-Service | Feature | Emplifi | Iconosquare | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Digital Customer Service Platforms | Product | Score | Reviews | |---|---|---| | **Emplifi** | N/A | N/A | | **Iconosquare** | N/A | N/A | #### Generative AI | Feature | Emplifi | Iconosquare | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | | **AI Text Summarization** | Not enough data | Not enough data | --- ## Categories **Shared Categories (4):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) **Unique to Emplifi (11):** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms), [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms), [Review Management Software](https://www.g2.com/categories/review-management-software), [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms), [Live Commerce Software](https://www.g2.com/categories/live-commerce), [Conversational Support Software](https://www.g2.com/categories/conversational-support), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service), [Experience Management Software](https://www.g2.com/categories/experience-management), [Help Desk Software](https://www.g2.com/categories/help-desk), [Live Chat Software](https://www.g2.com/categories/live-chat) --- ## Reviewer Demographics ### By Company Size | Segment | Emplifi | Iconosquare | |---|---|---| | **Small-Business** | 24.1% | 62.6% | | **Mid-Market** | 44.6% | 26.7% | | **Enterprise** | 31.4% | 10.7% | ### By Industry #### Emplifi - **Marketing and Advertising:** 19.6% - **Retail:** 14.2% - **Food & Beverages:** 4.8% - **Automotive:** 4.6% - **Consumer Goods:** 4.0% - **Public Relations and Communications:** 2.4% - **Apparel & Fashion:** 2.2% - **Internet:** 2.2% - **Leisure, Travel & Tourism:** 2.2% - **Health, Wellness and Fitness:** 2.2% - **Other:** 41.7% #### Iconosquare - **Marketing and Advertising:** 24.4% - **Retail:** 6.1% - **Food & Beverages:** 4.6% - **Non-Profit Organization Management:** 3.8% - **Public Relations and Communications:** 3.8% - **Cosmetics:** 3.1% - **Design:** 3.1% - **Photography:** 3.1% - **Internet:** 3.1% - **Real Estate:** 3.1% - **Other:** 42.0% --- ## Alternatives ### Alternatives to Emplifi - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1215 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2659 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7347 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6606 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2942 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews) - [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (410 reviews) ### Alternatives to Iconosquare - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7347 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6606 reviews) - [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (384 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2942 reviews) - [Buffer](https://www.g2.com/products/buffer/reviews) — 4.3/5 stars (1039 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1215 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews) --- ## Top Discussions ### Emplifi - Title: [is it possible to compare the performance and combine the result cross platform and brand ?](https://www.g2.com/discussions/is-it-possible-to-compare-the-performance-and-combine-the-result-cross-platform-and-brand) — 3 comments, 2 upvotes > **Top comment:** " 1 . Yes, this can be done with Socialbakers' Dashboard widgets, plus export. 2. Yes, this can be done with Socialbakers' Dashboard widgets, plus..." - Title: [What is socialbakers?](https://www.g2.com/discussions/what-is-socialbakers) — 1 comment > **Top comment:** "The old Emplifi name" - Title: [What mobile app support is available?](https://www.g2.com/discussions/mobile-apps) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "TurnTo provides SDKs for iOS and Android (Java) development. In addition, TurnTo supports SMS and push notification services for customers looking to notify..." - Title: [Which ecommerce platforms does TurnTo support?](https://www.g2.com/discussions/commerce-platforms) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "TurnTo has plugins for Demandware, Magento, SAP Hybris, and NetSuite. Retailers on other platforms can integrate TurnTo with a few JavaScript code snippets..." - Title: [How much does it cost to use the TurnTo Suite?](https://www.g2.com/discussions/pricing-ca19d615-6428-424e-93f0-a7b3a6986389) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Our pricing is very competitive and is based on which products you want to use and some inputs about your store. Fill out an inquiry form to find out what..." ### Iconosquare - Title: [Is Iconosquare free?](https://www.g2.com/discussions/is-iconosquare-free) — 2 comments > **Top comment:** "No, Iconosquare has different types of subscriptions with different fees. There is no free subscription, but you can use a temporary free trial to see if it..." - Title: [Which social media platform does Iconosquare work with?](https://www.g2.com/discussions/which-social-media-platform-does-iconosquare-work-with) — 1 comment *(includes official response)* > **Top comment:** "Iconosquare is integrated with Facebook, Instagram, Twitter (X), LinkedIn & TikTok. " - Title: [Is Iconosquare legit?](https://www.g2.com/discussions/is-iconosquare-legit) — 1 comment > **Top comment:** "Comment deleted by user." - Title: [What does Iconosquare?](https://www.g2.com/discussions/what-does-iconosquare) — 1 comment > **Top comment:** "Iconosquare is a powerful analytics and management platform for social media marketers. Businesses and agencies easily manage and report their performance on..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/emplifi-emplifi-vs-iconosquare)