# EmbedReviews, Reviews.io vs Feefo Comparison | | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Star Rating** | 4.9 out of 5 | 4.8 out of 5 | 4.6 out of 5 | | **Total Reviews** | 97 | 642 | 130 | | **Largest Market Segment** | Small-Business (87.4% of reviews) | Small-Business (84.8% of reviews) | Small-Business (54.0% of reviews) | | **Entry Level Price** | $49 per month | $29.00 300 Review Invites Per Month | Starting at £149.00 Per Month | --- ## Top Pros & Cons ### EmbedReviews Pros: - Customer Support (24 reviews) - Ease of Use (19 reviews) Cons: - Expensive (7 reviews) - Limited Customization (3 reviews) ### Reviews.io Pros: - Customer Support (91 reviews) - Helpful (53 reviews) Cons: - Expensive (11 reviews) - Poor Customer Support (8 reviews) ### Feefo Pros: - Customer Support (58 reviews) - Ease of Use (47 reviews) Cons: - Missing Features (9 reviews) - Poor Reporting (8 reviews) --- ## Ratings Comparison | Rating | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Meets Requirements** | 9.5 (83 reviews) | 9.2 (532 reviews) | 8.9 (123 reviews) | | **Ease of Use** | 9.6 (90 reviews) | 8.9 (538 reviews) | 8.7 (123 reviews) | | **Ease of Setup** | 9.3 (73 reviews) | 8.6 (406 reviews) | 8.7 (92 reviews) | | **Ease of Admin** | 9.3 (48 reviews) | 9.0 (315 reviews) | 8.5 (62 reviews) | | **Quality of Support** | 9.9 (84 reviews) | 9.6 (536 reviews) | 9.5 (122 reviews) | | **Has the product been a good partner in doing business?** | 9.6 (49 reviews) | 9.4 (315 reviews) | 9.4 (65 reviews) | | **Product Direction (% positive)** | 9.5 (85 reviews) | 9.3 (483 reviews) | 9.3 (118 reviews) | --- ## Pricing ### EmbedReviews #### Entry-Level Pricing Plan: PRO Plus Price: $49 per month Description: The number of sources is the total number of Facebook Pages and Google My Business locations that you connect with the EmbedSocial system in order to generate your social reviews. Example: 1 Facebook page = 1 source. Key Features: - 6 sources * - Multiple Collect Forms - Unlimited Feeds & Widgets [Browse all 3 editions](https://www.g2.com/products/embedreviews/pricing) #### Free Trial Yes ### Reviews.io #### Entry-Level Pricing Plan: Essentials Price: $29.00 300 Review Invites Per Month Description: Build trust & drive conversions, it's easier than ever to get started. Key Features: - Product & Company Reviews - Photo & Video Reviews - Automated Review Collection [Browse all 4 editions](https://www.g2.com/products/reviews-io/pricing) #### Free Trial Yes ### Feefo #### Entry-Level Pricing Plan: Essentials Price: Starting at £149.00 Per Month Description: Feefo Essentials is an all-around solution to collecting feedback and gaining insights. Key Features: - Verified Product and Service Reviews – Collect honest reviews from people who purchase from or used your brand with our industry leading review collection forms - Customer Success Team – Get support from our team of experts and make the most of your feedback - Review Response – Show how much feedback means to you by responding to each review [Browse all 3 editions](https://www.g2.com/products/feefo/pricing) #### Free Trial No --- ## Features Comparison By Category ### Experience Management | Product | Score | Reviews | |---|---|---| | **EmbedReviews** | N/A | N/A | | **Reviews.io** | N/A | N/A | | **Feefo** | 7.6/10 | 36 | #### Analytics | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Net Promoter Score (NPS)** | Not enough data | Not enough data | 8.7 (34 reviews) | | **Customer Satisfaction (CSAT) Score** | Not enough data | Not enough data | 8.5 (30 reviews) | | **Customer Effort Score (CES)** | Not enough data | Not enough data | 8.0 (28 reviews) | | **Gamification** | Not enough data | Not enough data | 7.0 (28 reviews) | #### Customization | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Stakeholder Management** | Not enough data | Not enough data | 7.9 (29 reviews) | | **Multilanguage Support** | Not enough data | Not enough data | 7.4 (28 reviews) | | **Multiple Branding Support** | Not enough data | Not enough data | 7.5 (27 reviews) | | **Vertical-specific Solutions** | Not enough data | Not enough data | 7.1 (25 reviews) | #### Generative AI | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **AI Text Generation** | Not enough data | Not enough data | 7.8 (22 reviews) | | **AI Text Summarization** | Not enough data | Not enough data | Feature Not Available | #### Agentic AI - Experience Management | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | 7.1 (16 reviews) | | **Cross-system Integration** | Not enough data | Not enough data | 7.1 (16 reviews) | | **Natural Language Interaction** | Not enough data | Not enough data | 7.1 (16 reviews) | | **Proactive Assistance** | Not enough data | Not enough data | 7.1 (17 reviews) | ### Review Management | Product | Score | Reviews | |---|---|---| | **EmbedReviews** | 8.9/10 | 43 | | **Reviews.io** | 8.5/10 | 248 | | **Feefo** | 8.0/10 | 84 | #### Collection | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Authentification** | 9.2 (39 reviews) | 8.3 (126 reviews) | 7.9 (76 reviews) ✓ Verified | | **Review Forms** | 9.1 (40 reviews) | 8.8 (225 reviews) ✓ Verified | 8.5 (79 reviews) ✓ Verified | | **Personalization** | 8.9 (39 reviews) | 8.6 (221 reviews) ✓ Verified | 8.1 (80 reviews) ✓ Verified | | **Engagement** | 8.9 (39 reviews) | 8.6 (212 reviews) ✓ Verified | 8.3 (77 reviews) ✓ Verified | | **Community Q&A** | Feature Not Available | 8.2 (188 reviews) ✓ Verified | 7.4 (75 reviews) | #### Agentic AI - Review Management | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Adaptive Learning** | 8.8 (7 reviews) | 7.6 (14 reviews) | 7.1 (40 reviews) | | **Natural Language Interaction** | 8.8 (7 reviews) | 8.0 (14 reviews) | 7.2 (40 reviews) | #### Moderation | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Reviewer Validation** | 9.1 (39 reviews) | 8.9 (212 reviews) ✓ Verified | 9.0 (78 reviews) ✓ Verified | | **Response Types** | 9.2 (38 reviews) | 8.8 (205 reviews) ✓ Verified | 8.6 (75 reviews) ✓ Verified | | **Legal Agreements** | 8.7 (37 reviews) | 8.3 (177 reviews) ✓ Verified | 8.3 (72 reviews) ✓ Verified | #### Use Cases | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **E-commerce** | 8.7 (35 reviews) | 9.0 (198 reviews) ✓ Verified | 8.3 (71 reviews) ✓ Verified | | **Retail** | 8.7 (36 reviews) | 8.6 (176 reviews) ✓ Verified | 8.3 (66 reviews) ✓ Verified | | **Customer Service** | 9.3 (37 reviews) | 9.0 (205 reviews) ✓ Verified | 8.5 (73 reviews) ✓ Verified | #### Administration | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Incentives** | 8.8 (34 reviews) | 7.6 (164 reviews) ✓ Verified | 6.7 (66 reviews) ✓ Verified | | **Syndication** | 8.9 (34 reviews) | 8.0 (102 reviews) | 7.6 (66 reviews) | | **Insights** | 8.8 (33 reviews) | 8.4 (173 reviews) ✓ Verified | 8.0 (72 reviews) ✓ Verified | | **Content** | 8.7 (34 reviews) | 8.7 (177 reviews) ✓ Verified | 8.0 (68 reviews) ✓ Verified | | **Sampling** | 8.7 (34 reviews) | Feature Not Available | 7.2 (65 reviews) | #### Display Options | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Badges** | 9.0 (36 reviews) | 8.5 (172 reviews) ✓ Verified | 8.7 (68 reviews) ✓ Verified | | **Widgets** | 9.4 (39 reviews) | 8.9 (198 reviews) ✓ Verified | 8.8 (68 reviews) ✓ Verified | | **Integration & APIs** | 8.5 (36 reviews) | 8.8 (193 reviews) ✓ Verified | 8.6 (67 reviews) ✓ Verified | | **Marketing** | 9.2 (34 reviews) | 8.5 (174 reviews) ✓ Verified | 7.7 (64 reviews) ✓ Verified | #### Generative AI | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **AI Text Generation** | Feature Not Available | 8.0 (102 reviews) | Feature Not Available | ### Online Reputation Management | Product | Score | Reviews | |---|---|---| | **EmbedReviews** | 8.9/10 | 26 | | **Reviews.io** | 8.3/10 | 262 | | **Feefo** | 7.1/10 | 56 | #### Consumer Intelligence | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Customer Feedback** | 9.7 (24 reviews) | 9.4 (220 reviews) ✓ Verified | 9.3 (55 reviews) ✓ Verified | | **Competitive Intelligence** | 8.8 (23 reviews) | 8.8 (170 reviews) ✓ Verified | 7.4 (47 reviews) | | **Sentiment Analysis** | 9.0 (24 reviews) | 8.8 (179 reviews) ✓ Verified | 8.4 (48 reviews) ✓ Verified | #### Reporting | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Revenue Reporting** | 8.2 (21 reviews) | 7.9 (151 reviews) | 6.9 (44 reviews) | | **Corporate Reporting** | 8.9 (19 reviews) | 8.2 (159 reviews) ✓ Verified | 7.6 (46 reviews) ✓ Verified | | **Dashboard** | 9.6 (24 reviews) | 9.1 (205 reviews) ✓ Verified | 8.7 (53 reviews) ✓ Verified | #### Media Monitoring | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Social Networks Monitoring** | 9.3 (22 reviews) | 7.9 (151 reviews) ✓ Verified | 6.1 (43 reviews) | | **Social Media Management** | 8.6 (24 reviews) | 8.0 (149 reviews) ✓ Verified | 6.3 (43 reviews) | | **Digital Media Monitoring** | 8.7 (19 reviews) | 8.1 (152 reviews) ✓ Verified | 6.3 (44 reviews) | #### In-House Management | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Team Workflow** | 8.8 (18 reviews) | Feature Not Available | Feature Not Available | #### Generative AI | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **AI Text Generation** | 8.2 (18 reviews) | 7.9 (76 reviews) | Feature Not Available | #### Agentic AI - Online Reputation Management | Feature | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | 7.8 (26 reviews) | 6.3 (27 reviews) | | **Multi-step Planning** | Not enough data | 8.3 (25 reviews) | 6.1 (26 reviews) | | **Cross-system Integration** | Not enough data | 8.5 (33 reviews) | 6.6 (25 reviews) | | **Adaptive Learning** | Not enough data | 8.2 (25 reviews) | 6.5 (25 reviews) | | **Proactive Assistance** | Not enough data | 8.3 (25 reviews) | 7.1 (25 reviews) | | **Decision Making** | Not enough data | 8.3 (25 reviews) | 6.9 (25 reviews) | --- ## Categories **Shared Categories (2):** [Review Management Software](https://www.g2.com/categories/review-management-software), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management) **Unique to Feefo (1):** [Experience Management Software](https://www.g2.com/categories/experience-management) --- ## Reviewer Demographics ### By Company Size | Segment | EmbedReviews | Reviews.io | Feefo | |---|---|---|---| | **Small-Business** | 87.4% | 84.8% | 54.0% | | **Mid-Market** | 9.5% | 14.4% | 34.9% | | **Enterprise** | 3.2% | 0.8% | 11.1% | ### By Industry #### EmbedReviews - **Retail:** 9.5% - **Real Estate:** 7.4% - **Consumer Goods:** 6.3% - **Leisure, Travel & Tourism:** 5.3% - **Health, Wellness and Fitness:** 5.3% - **Marketing and Advertising:** 5.3% - **Construction:** 5.3% - **Automotive:** 4.2% - **Consumer Services:** 4.2% - **Staffing and Recruiting:** 3.2% - **Other:** 44.2% #### Reviews.io - **Retail:** 25.8% - **Apparel & Fashion:** 8.5% - **Consumer Goods:** 5.7% - **Health, Wellness and Fitness:** 5.6% - **Marketing and Advertising:** 3.8% - **Food & Beverages:** 3.0% - **Cosmetics:** 2.9% - **Automotive:** 2.6% - **Information Technology and Services:** 2.2% - **Sporting Goods:** 2.1% - **Other:** 37.8% #### Feefo - **Retail:** 16.7% - **Leisure, Travel & Tourism:** 15.1% - **Financial Services:** 6.3% - **Insurance:** 5.6% - **Apparel & Fashion:** 4.8% - **Automotive:** 3.2% - **Consumer Goods:** 3.2% - **Marketing and Advertising:** 3.2% - **Food & Beverages:** 2.4% - **Hospitality:** 2.4% - **Other:** 37.3% --- ## Alternatives ### Alternatives to EmbedReviews - [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) — 4.2/5 stars (809 reviews) - [Experience.com](https://www.g2.com/products/experience-com/reviews) — 4.7/5 stars (373 reviews) - [Okendo](https://www.g2.com/products/okendo/reviews) — 4.6/5 stars (357 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4054 reviews) - [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1348 reviews) - [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) — 4.6/5 stars (5513 reviews) - [SOCi](https://www.g2.com/products/soci/reviews) — 4.5/5 stars (4038 reviews) - [Podium](https://www.g2.com/products/podium/reviews) — 4.6/5 stars (2095 reviews) - [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2058 reviews) ### Alternatives to Reviews.io - [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) — 4.2/5 stars (809 reviews) - [Yotpo](https://www.g2.com/products/yotpo/reviews) — 4.3/5 stars (265 reviews) - [Trustpilot](https://www.g2.com/products/trustpilot/reviews) — 3.4/5 stars (256 reviews) - [Shopper Approved](https://www.g2.com/products/shopper-approved/reviews) — 4.7/5 stars (235 reviews) - [Okendo](https://www.g2.com/products/okendo/reviews) — 4.6/5 stars (357 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4054 reviews) - [PowerReviews](https://www.g2.com/products/powerreviews/reviews) — 4.4/5 stars (196 reviews) - [Podium](https://www.g2.com/products/podium/reviews) — 4.6/5 stars (2095 reviews) - [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews) - [Loox](https://www.g2.com/products/loox/reviews) — 4.9/5 stars (30 reviews) ### Alternatives to Feefo - [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) — 4.2/5 stars (809 reviews) - [Yotpo](https://www.g2.com/products/yotpo/reviews) — 4.3/5 stars (265 reviews) - [Trustpilot](https://www.g2.com/products/trustpilot/reviews) — 3.4/5 stars (256 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4054 reviews) - [PowerReviews](https://www.g2.com/products/powerreviews/reviews) — 4.4/5 stars (196 reviews) - [Okendo](https://www.g2.com/products/okendo/reviews) — 4.6/5 stars (357 reviews) - [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews) - [Podium](https://www.g2.com/products/podium/reviews) — 4.6/5 stars (2095 reviews) - [Shopper Approved](https://www.g2.com/products/shopper-approved/reviews) — 4.7/5 stars (235 reviews) - [Yext](https://www.g2.com/products/yext/reviews) — 4.4/5 stars (1118 reviews) --- ## Top Discussions ### EmbedReviews No discussions available for this product. ### Reviews.io No discussions available for this product. ### Feefo - Title: [What is Feefo used for?](https://www.g2.com/discussions/what-is-feefo-used-for) — 1 comment *(includes official response)* > **Top comment:** "From sales-boosting insights to confidence-enhancing tools, Feefo helps you grow profits and build trust. We’re more than just a verified reviews platform...." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/embedreviews-vs-reviews-io-vs-feefo)