# Dynamics 365 Customer Insights vs SAP Customer Data Platform Comparison | | Dynamics 365 Customer Insights | SAP Customer Data Platform | |---|---|---| | **Star Rating** | 4.0 out of 5 | 4.4 out of 5 | | **Total Reviews** | 19 | 56 | | **Largest Market Segment** | Mid-Market (75.0% of reviews) | Enterprise (46.0% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Top Pros & Cons ### Dynamics 365 Customer Insights **Not enough data** ### SAP Customer Data Platform Pros: - Analytics (1 reviews) - Collaboration (1 reviews) Cons: - Complex Setup (1 reviews) - Expensive (1 reviews) --- ## Ratings Comparison | Rating | Dynamics 365 Customer Insights | SAP Customer Data Platform | |---|---|---| | **Meets Requirements** | 8.2 (11 reviews) | 9.2 (43 reviews) | | **Ease of Use** | 7.2 (10 reviews) | 8.9 (44 reviews) | | **Ease of Setup** | Not enough data | 7.3 (13 reviews) | | **Ease of Admin** | Not enough data | 7.9 (13 reviews) | | **Quality of Support** | 8.1 (8 reviews) | 8.7 (42 reviews) | | **Has the product been a good partner in doing business?** | Not enough data | 9.1 (13 reviews) | | **Product Direction (% positive)** | 6.8 (11 reviews) | 9.2 (44 reviews) | --- ## Pricing ### Dynamics 365 Customer Insights #### Entry-Level Pricing No pricing available #### Free Trial Yes ### SAP Customer Data Platform #### Entry-Level Pricing No pricing available #### Free Trial No information available --- ## Features Comparison By Category ### Customer Data Platform (CDP) | Product | Score | Reviews | |---|---|---| | **Dynamics 365 Customer Insights** | N/A | N/A | | **SAP Customer Data Platform** | 9.1/10 | 43 | #### Data Sourcing | Feature | Dynamics 365 Customer Insights | SAP Customer Data Platform | |---|---|---| | **Data Enrichment** | Not enough data | 9.3 (35 reviews) | | **Expandability** | Not enough data | 9.1 (31 reviews) | | **Content Marketing** | Feature Not Available | 8.8 (33 reviews) | | **Multiple Devices** | Feature Not Available | 9.0 (33 reviews) | #### Intelligence | Feature | Dynamics 365 Customer Insights | SAP Customer Data Platform | |---|---|---| | **Marketing Metrics** | Not enough data | 9.1 (27 reviews) | | **Predictive Modeling** | Not enough data | 9.1 (32 reviews) | | **Recommendation Engine** | Not enough data | 9.1 (31 reviews) | --- ## Categories **Shared Categories (1):** [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) --- ## Reviewer Demographics ### By Company Size | Segment | Dynamics 365 Customer Insights | SAP Customer Data Platform | |---|---|---| | **Small-Business** | 25.0% | 18.0% | | **Mid-Market** | 75.0% | 36.0% | | **Enterprise** | 0% | 46.0% | ### By Industry #### Dynamics 365 Customer Insights - **Accounting:** 12.5% - **Staffing and Recruiting:** 6.3% - **Sports:** 6.3% - **Retail:** 6.3% - **Management Consulting:** 6.3% - **Legal Services:** 6.3% - **Internet:** 6.3% - **Health, Wellness and Fitness:** 6.3% - **Education Management:** 6.3% - **Consumer Electronics:** 6.3% - **Other:** 31.3% #### SAP Customer Data Platform - **Information Technology and Services:** 16.0% - **Higher Education:** 10.0% - **Computer Software:** 10.0% - **Business Supplies and Equipment:** 8.0% - **Pharmaceuticals:** 6.0% - **Retail:** 4.0% - **Management Consulting:** 4.0% - **Farming:** 2.0% - **Entertainment:** 2.0% - **Electrical/Electronic Manufacturing:** 2.0% - **Other:** 36.0% --- ## Alternatives ### Alternatives to Dynamics 365 Customer Insights - [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) — 4.5/5 stars (565 reviews) - [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) — 4.3/5 stars (250 reviews) - [Tealium Customer Data Hub](https://www.g2.com/products/tealium-customer-data-hub/reviews) — 4.3/5 stars (474 reviews) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (764 reviews) - [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1202 reviews) - [Treasure Data Customer Data Platform](https://www.g2.com/products/treasure-data-customer-data-platform/reviews) — 4.5/5 stars (164 reviews) - [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1357 reviews) - [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) — 4.2/5 stars (411 reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1351 reviews) - [Planhat](https://www.g2.com/products/planhat/reviews) — 4.5/5 stars (926 reviews) ### Alternatives to SAP Customer Data Platform - [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) — 4.5/5 stars (565 reviews) - [Tealium Customer Data Hub](https://www.g2.com/products/tealium-customer-data-hub/reviews) — 4.3/5 stars (474 reviews) - [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) — 4.3/5 stars (250 reviews) - [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1357 reviews) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (764 reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1351 reviews) - [Hightouch](https://www.g2.com/products/hightouch/reviews) — 4.6/5 stars (392 reviews) - [WebEngage](https://www.g2.com/products/webengage/reviews) — 4.5/5 stars (751 reviews) - [Netcore Customer Engagement Platform](https://www.g2.com/products/netcore-customer-engagement-platform/reviews) — 4.5/5 stars (567 reviews) - [Totango](https://www.g2.com/products/totango/reviews) — 4.3/5 stars (1150 reviews) --- ## Top Discussions ### Dynamics 365 Customer Insights No discussions available for this product. ### SAP Customer Data Platform No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/dynamics-365-customer-insights-vs-sap-customer-data-platform)