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Compare Dynamic Yield and Synerise 
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At a Glance
Market Segments
Mid-Market (56.7% of reviews)
Small-Business (50.0% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Dynamic Yield
Star Rating
(156)4.5 out of 5
Market Segments
Mid-Market (56.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Dynamic YieldSynerise
Star Rating
(12)4.5 out of 5
Market Segments
Small-Business (50.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about SyneriseSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Dynamic Yield excels in email marketing capabilities, particularly in "Building and Personalizing Emails" and "Sending Outbound Emails," both rated at 10.0, while Synerise also performs well but does not match this level of perfection.
- Reviewers mention that Dynamic Yield's "Dynamic Content" feature is highly rated at 10.0, making it a strong choice for online marketing, whereas Synerise's similar offerings are rated slightly lower, indicating a potential gap in flexibility or effectiveness.
- G2 users highlight that Dynamic Yield has a superior "Segmentation" feature with a perfect score of 10.0, which allows for more precise targeting compared to Synerise, which, while still effective, does not achieve the same level of user satisfaction.
- Users on G2 report that Dynamic Yield's "Recommendation Engine" is a standout feature, rated at 10.0, providing personalized product suggestions that enhance user experience, while Synerise's engine, although competent, does not receive the same level of acclaim.
- Reviewers mention that Dynamic Yield's "Reporting and Analytics" capabilities are robust, particularly in "Basic Reporting" and "ROI Analytics," both rated at 9.7, which users find essential for tracking campaign effectiveness, whereas Synerise's analytics features are perceived as less comprehensive.
- Users say that Dynamic Yield's "Customization" options are rated at a perfect 10.0, allowing for extensive tailoring of the platform to meet specific business needs, while Synerise, although customizable, does not offer the same breadth of options, leading to some user frustration.
Pricing
Entry-Level Pricing
Dynamic Yield
No pricing availableSynerise
No pricing availableFree Trial
Dynamic Yield
No trial information availableSynerise
No trial information availableRatings
Meets Requirements
8.7
139
9.4
12
Ease of Use
8.3
138
7.7
11
Ease of Setup
7.6
62
8.3
6
Ease of Admin
8.3
57
8.6
6
Quality of Support
9.1
138
9.2
11
Has the product been a good partner in doing business?
9.1
58
9.3
5
Product Direction (% positive)
9.6
135
8.9
11
Features by Category
Email Marketing
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
10.0
5
Online Marketing
Not enough data
9.3
5
Not enough data
10.0
5
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
10.0
5
Lead Management
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.7
5
Not enough data
10.0
5
Not enough data
10.0
5
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
Feature Not Available
Platform
Not enough data
10.0
5
Not enough data
9.7
5
Not enough data
10.0
5
Not enough data
9.7
5
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
9.3
5
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
Not enough data
Visitor Behavior
8.1
49
Not enough data
8.8
52
Not enough data
8.1
44
Not enough data
Templates
8.2
38
Not enough data
8.4
47
Not enough data
8.4
47
Not enough data
Personalization
9.2
53
Not enough data
8.7
47
Not enough data
8.1
43
Not enough data
6.6
33
Not enough data
9.0
42
Not enough data
9.4
47
Not enough data
9.1
49
Not enough data
9.1
39
Not enough data
Multichannel
8.9
48
Not enough data
7.4
32
Not enough data
8.5
45
Not enough data
Administration
8.4
33
Not enough data
7.8
48
Not enough data
8.3
44
Not enough data
8.1
42
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.1
45
Not enough data
8.6
41
Not enough data
Targeting
8.9
41
Not enough data
8.9
40
Not enough data
Triggered Content
8.0
27
Not enough data
8.4
21
Not enough data
8.8
32
Not enough data
Personalized Content
8.7
43
Not enough data
7.9
21
Not enough data
9.1
43
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
9.3
5
Not enough data
9.7
5
Not enough data
Not enough data
Not enough data
9.0
5
Intelligence
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
10.0
5
Computing
7.1
34
Not enough data
8.0
39
Not enough data
6.9
42
Not enough data
Experimental Design
8.7
45
Not enough data
8.9
40
Not enough data
8.9
46
Not enough data
Analytics
8.0
46
Not enough data
5.1
27
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Dynamic Yield and Synerise are categorized as Personalization
Unique Categories
Dynamic Yield is categorized as Personalization Engines, E-Commerce Personalization, and A/B Testing
Synerise is categorized as Marketing Automation and Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
Dynamic Yield
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Synerise
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
33.3%
Apparel & Fashion
8.7%
Consumer Goods
8.0%
Internet
6.7%
Luxury Goods & Jewelry
5.3%
Other
38.0%
Marketing and Advertising
16.7%
Banking
16.7%
Retail
8.3%
Logistics and Supply Chain
8.3%
Information Technology and Services
8.3%
Other
41.7%
Alternatives
Discussions
Will you have video tutorials available for new users?
1 Comment
AB
Hi Kimberly! Great question. We have recently created a library of on-demand, video tutorial-style training modules on how to leverage the fundamental...Read more
What is the future of Dynamic Yield with its acquisition by McDonalds?
1 Comment
YN
As a standalone company within McDonald’s, Dynamic Yield remains an independent platform. A key aspect of the acquisition is McDonald’s commitment to Dynamic...Read more
Dynamic Yield has no more discussions with answers
Synerise has no discussions with answers
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