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# D&B Hoovers vs xiQ Comparison - What are their main differences?

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D&B HooversxiQ[+ Add Product](#)

Reviews

**D&B Hoovers** [

4.1/5(783)

](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews#reviews)

**xiQ** [

4.4/5(365)

](https://www.g2.com/products/xiq/reviews#reviews)

Pricing

**D&B Hoovers**
Free Trial

No pricing available

**xiQ**
Free Trial

No pricing available

**Pricing Insights**
from reviews

Time to Implement

**D&B Hoovers**
1 month

Based on 33 responses

**xiQ**
1 month

Based on 6 responses

Return on Investment

**D&B Hoovers**
16 months

Based on 28 responses

**xiQ**
Not enough reviews yet

Perceived Cost

**D&B Hoovers**
$$$$$

**xiQ**
$$$$$

Average Discount

**D&B Hoovers**
11%

**xiQ**
Not enough reviews yet

Pros & Cons

**D&B Hoovers**
[
Contact Information (38)
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews?filters%5Bsentiment_snippet%5D=1575558&qs=pros-and-cons#reviews)[
Ease of Use (38)
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews?filters%5Bsentiment_snippet%5D=1573696&qs=pros-and-cons#reviews)[
Outdated Data (26)
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews?filters%5Bsentiment_snippet%5D=1574200&qs=pros-and-cons#reviews)[
Inaccurate Data (20)
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews?filters%5Bsentiment_snippet%5D=1575313&qs=pros-and-cons#reviews)

**xiQ**
[
Helpful (78)
](https://www.g2.com/products/xiq/reviews?filters%5Bsentiment_snippet%5D=1126258&qs=pros-and-cons#reviews)[
Lead Generation (70)
](https://www.g2.com/products/xiq/reviews?filters%5Bsentiment_snippet%5D=1126039&qs=pros-and-cons#reviews)[
Lack of Information (36)
](https://www.g2.com/products/xiq/reviews?filters%5Bsentiment_snippet%5D=1125570&qs=pros-and-cons#reviews)[
Learning Curve (28)
](https://www.g2.com/products/xiq/reviews?filters%5Bsentiment_snippet%5D=1125020&qs=pros-and-cons#reviews)

Integrations

**D&B Hoovers**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5cbd808f5eb5c3259c0aa7293104424b/digitaledge-insurance-platform.png "Product Avatar Image")

DigitalEdge Insurance Platform

](https://www.g2.com/products/digitaledge-insurance-platform/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_aeae116c52945fdecd7ed16d621cb315/google-cloud-console.png "Product Avatar Image")

Google Cloud Console

](https://www.g2.com/products/google-cloud-console/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_022cd63d709f0009b5b02cb61914f87d/informatica-operational-integration.jpg "Product Avatar Image")

Informatica Operational Integration

](https://www.g2.com/products/informatica-operational-integration/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a5b04bd3afab7add578b63c7f96750ed/pitchbook.png "Product Avatar Image")

PitchBook

](https://www.g2.com/products/pitchbook/reviews)[
View all
](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/integrations)

**xiQ**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3535f71b2a0f16cb37247f249d1d534c/salesforce-agentforce.jpeg "Product Avatar Image")

Salesforce Agentforce

](https://www.g2.com/products/salesforce-agentforce/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1c993a6e283a9bd6408ff2c4457aa165/agentforce-360-platform-formerly-salesforce-platform.png "Product Avatar Image")

Salesforce Platform

](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c7667c650c352acba4bfca38ee89457b/agentforce-sales-formerly-salesforce-sales-cloud.png "Product Avatar Image")

Salesforce Sales Cloud

](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e4f3b2a4a1fa731be1e738d5597320d4/seamless-formally-seamless-ai.png "Product Avatar Image")

Seamless (formally...

](https://www.g2.com/products/seamless-formally-seamless-ai/reviews)[
View all
](https://www.g2.com/products/xiq/integrations)

Screenshots

**D&B Hoovers**
 ![D&B Hoovers screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/117693/Hoovers---Desktop.PNG)

**xiQ**
 ![xiQ screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/113311/PERSON-DASHBOARD.png)

Ratings

Meets Requirements

**D&B Hoovers**

7.9

7.9661

**xiQ**

8.6

8.6257

Ease of Use

**D&B Hoovers**

8.3

8.3670

**xiQ**

8.3

8.3290

Ease of Setup

**D&B Hoovers**

8.5

8.5285

**xiQ**

8.4

8.4190

Ease of Admin

**D&B Hoovers**

8.1

8.1184

**xiQ**

9.0

9.021

Quality of Support

**D&B Hoovers**

8.0

8.0563

**xiQ**

8.8

8.8224

Has the product been a good partner in doing business?

**D&B Hoovers**

8.1

8.1183

**xiQ**

9.6

9.619

Product Direction (% positive)

**D&B Hoovers**

7.3

7.3651

**xiQ**

9.4

9.4254

Features

Sales Intelligence[Hide 70 FeaturesShow 70 Features](javascript:void(0);)

7.6

539

8.2

147

Additional Functionality

Calendar Sync

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Conversation Intelligence

Not enough data

Not enough data

Lead Qualification

Not enough data

Not enough data

Strategic Planning

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Customer Profiles

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Lead Scoring

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Data Cleansing

Not enough data

Not enough data

Prospecting Tools

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

Multi-Channel Data Collection

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Dashboard Creation

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Lead Generation

Not enough data

Not enough data

Interaction Tracking

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

For Sales Teams/Organizations

Not enough data

Not enough data

Data Availability

Contact Data Availability

7.1

458

8.4(won by 1.3)

131

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Company Data Availability

8.1

488

8.2(won by 0.1)

130

Industry Research Availability

7.8

461

|

Verified

8.4(won by 0.6)

128

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Technographic Data Availability

7.9

91

8.4(won by 0.5)

64

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Data Accuracy

Contact Data Accuracy

6.5

457

8.2(won by 1.7)

114

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Company Data Accuracy

7.3

478

8.5(won by 1.2)

116

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Technographic Data Accuracy

7.7

88

8.4(won by 0.7)

57

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Agentic AI - Sales Intelligence

Autonomous Task Execution

7.7

22

8.2(won by 0.5)

10

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Cross-system Integration

8.1(won by 0.1)

22

8.0

10

Adaptive Learning

7.5

22

8.3(won by 0.8)

10

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Natural Language Interaction

7.7

23

8.1(won by 0.4)

9

Proactive Assistance

8.0(tied score)

21

8.0(tied score)

10

Decision Making

7.7

23

8.2(won by 0.5)

11

 (There is a greater than 0.5 difference between this product's rating and its competitors)

AI/Machine Learning

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Calendar/Reminder System

Not enough data

Not enough data

Platform

Internationalization

7.8

202

7.9(won by 0.1)

89

Performance and Reliability

8.1

254

8.3(won by 0.2)

99

Reporting/Dashboards

7.9

228

|

Verified

8.3(won by 0.4)

99

|

Verified

Mobile User Support

7.3

173

8.2(won by 0.9)

95

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

APIs

7.4

184

7.9(won by 0.5)

90

 (There is a greater than 0.5 difference between this product's rating and its competitors)

User, Role, and Access Management

Feature Not Available

8.3(won by default)

97

|

Verified

Deal Management

Not enough data

Not enough data

Sales Pipeline Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Territory Management

Not enough data

Not enough data

Sales Activity Management

Not enough data

Not enough data

Features

Lead Builder

7.7

368

8.5(won by 0.8)

110

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Integration to CRM/Marketing Automation

7.4

326

8.2(won by 0.8)

106

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Data Cleaning/Enrichment

7.2

342

|

Verified

8.0(won by 0.8)

111

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Data Segmentation/Filtering

7.6

373

|

Verified

8.1(won by 0.5)

114

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Search

8.2

469

|

Verified

8.6(won by 0.4)

119

|

Verified

News/People Alerts

7.4

361

|

Verified

8.2(won by 0.8)

120

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Reporting

7.6

335

8.2(won by 0.6)

113

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Messaging

Feature Not Available

8.1(won by default)

111

|

Verified

Connections

Feature Not Available

Feature Not Available

Real-Time Data

Not enough data

Not enough data

Intent Data

Not enough data

Not enough data

Sales Automation

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

AI Sales Assistant[Hide 60 FeaturesShow 60 Features](javascript:void(0);)

8.3

65

8.4

99

Lead Facilitation

Customer-facing Chatbot

Feature Not Available

7.9(won by default)

86

Lead Qualification

Feature Not Available

8.4(won by default)

91

Lead Follow-up

Feature Not Available

8.1(won by default)

87

Meeting Scheduling 

Feature Not Available

7.9(won by default)

86

Organization

Data Entry

8.4(won by 0.3)

52

8.1

84

Integrations / APIs

8.4(tied score)

48

8.4(tied score)

84

Opportunity and Pipeline Management 

Feature Not Available

8.4(won by default)

83

Third-Party Integrations

Not enough data

Not enough data

Meeting Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Call Management

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Notes Management

Not enough data

Not enough data

Sales Activity Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Performance Analysis

Coaching 

Feature Not Available

8.1(won by default)

85

Peformance Tracking

Feature Not Available

8.4(won by default)

84

Email Tracking

Not enough data

Not enough data

Call Tracking

Not enough data

Not enough data

Sales Analysis

ROI Forecasting 

Feature Not Available

8.1(won by default)

84

Sales Forecasting 

Feature Not Available

8.5(won by default)

81

Generative AI

AI Text Generation

8.0

29

8.5(won by 0.5)

70

 (There is a greater than 0.5 difference between this product's rating and its competitors)

AI Text Summarization

8.4(tied score)

29

8.4(tied score)

69

Generative AI

Not enough data

Not enough data

Agentic AI - AI Sales Assistant

Cross-system Integration

Not enough data

8.7(won by default)

5

Adaptive Learning

Not enough data

9.0(won by default)

5

Proactive Assistance

Not enough data

8.3(won by default)

5

Decision Making

Not enough data

8.8(won by default)

7

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

AI/Machine Learning

Not enough data

Not enough data

Additional Functionality

Email Response Control

Not enough data

Not enough data

Speech Recognition

Not enough data

Not enough data

Customer Engagement

Not enough data

Not enough data

Dashboard

Not enough data

Not enough data

Chat/Messaging

Not enough data

Not enough data

AI Writing Assistant

Not enough data

Not enough data

For Sales Teams/Organizations

Not enough data

Not enough data

Sales Automation

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Lead Scoring

Not enough data

Not enough data

Templates

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Email Templates

Not enough data

Not enough data

SMS Messaging

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Conversation Intelligence

Not enough data

Not enough data

Lead Engagement

Not enough data

Not enough data

Customer Database

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Omnichannel Outreach

Not enough data

Not enough data

Workflow Automation

Not enough data

Not enough data

Account Data Management[Hide 20 FeaturesShow 20 Features](javascript:void(0);)

Not enough data

9.0

21

Lead Intelligence

Market Insights 

Not enough data

9.2(won by default)

17

|

Verified

Account-level Insights 

Not enough data

9.4(won by default)

18

Lead Analysis 

Not enough data

9.1(won by default)

18

Lead Management

Segmentation 

Not enough data

8.7(won by default)

15

Predictive Scoring 

Not enough data

8.7(won by default)

15

Account Identification 

Not enough data

8.8(won by default)

17

Marketing Campaigns

Omni-Channel Tracking 

Not enough data

8.9(won by default)

17

Revenue Planning 

Not enough data

8.6(won by default)

16

Media Attribution 

Not enough data

8.9(won by default)

16

Opportunity Timeline 

Not enough data

9.0(won by default)

15

Customization 

Not enough data

9.4(won by default)

17

Campaign Execution

Website Personalization 

Not enough data

9.1(won by default)

16

Prioritized Accounts 

Not enough data

9.1(won by default)

19

Trending Accounts 

Not enough data

9.0(won by default)

17

Email Campaigns 

Not enough data

9.2(won by default)

15

Agentic AI - Account Data Management

Autonomous Task Execution

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Account-Based Web and Content Experiences[Hide 18 FeaturesShow 18 Features](javascript:void(0);)

Not enough data

8.7

35

Platform Basics

Website Personalization

Not enough data

8.6(won by default)

30

Content Creation and Distribution

Not enough data

8.8(won by default)

32

Platform Reporting

Measurement

Not enough data

8.7(won by default)

30

Dashboards

Not enough data

8.7(won by default)

33

Additional Functionality

Content Delivery

Not enough data

Not enough data

Multi-Channel Communication

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Pipeline Reports

Not enough data

Not enough data

Data Synchronization

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Lead Nurturing

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Lead Qualification

Not enough data

Not enough data

Marketing Automation

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Content Creation

Not enough data

Not enough data

Marketing Account Intelligence[Hide 17 FeaturesShow 17 Features](javascript:void(0);)

Not enough data

8.2

30

Agentic AI - Marketing Account Intelligence

Autonomous Task Execution

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Lead Intelligence

Market Insights 

Not enough data

8.3(won by default)

28

Account-level Insights 

Not enough data

8.3(won by default)

25

Lead Analysis 

Not enough data

8.7(won by default)

27

Lead Management

Segmentation 

Not enough data

8.1(won by default)

25

Predictive Scoring 

Not enough data

8.4(won by default)

26

Account Identification 

Not enough data

8.6(won by default)

25

Marketing Campaigns

Omni-Channel Tracking 

Not enough data

8.3(won by default)

20

Opportunity Timeline 

Not enough data

8.2(won by default)

20

Customization 

Not enough data

8.4(won by default)

21

Revenue Planning 

Not enough data

Feature Not Available

Media Attribution 

Not enough data

Feature Not Available

Data Availability - Marketing Account Intelligence 

Technographic Data Availability

Not enough data

7.5(won by default)

8

Data Accuracy - Marketing Account Intelligence 

Technographic Data Accuracy

Not enough data

7.5(won by default)

8

Show 3 feature categories with incomplete data

Lead Generation[Hide 5 FeaturesShow 5 Features](javascript:void(0);)

Not enough data

Not enough data

Lead Generation

Lead Builder

Not enough data

Not enough data

CRM Integration

Not enough data

Not enough data

Marketing Automation Integration

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Data Import & Export Tools

Not enough data

Not enough data

Lead Mining[Hide 2 FeaturesShow 2 Features](javascript:void(0);)

Not enough data

Not enough data

Agentic AI - Lead Mining

Cross-system Integration

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Account-Based Execution[Hide 14 FeaturesShow 14 Features](javascript:void(0);)

Not enough data

Not enough data

Marketing Distribution

Segmentation 

Not enough data

Not enough data

Personalized Messaging 

Not enough data

Not enough data

Website Personalization 

Not enough data

Not enough data

Email Campaigns 

Not enough data

Not enough data

Digital Advertising

Not enough data

Not enough data

Direct Mail

Not enough data

Not enough data

Campaign Planning

Strategy Mapping 

Not enough data

Not enough data

Prioritized Accounts 

Not enough data

Not enough data

Trending Accounts 

Not enough data

Not enough data

Sales Activation

Not enough data

Not enough data

Integrations

Ad Network Integrations 

Not enough data

Not enough data

Buyer Intent Data Integration

Not enough data

Not enough data

Marketing Automation Integration

Not enough data

Not enough data

CRM Integration

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![D&B Hoovers](https://images.g2crowd.com/uploads/product/hd_favicon/1513352418/dun-bradstreet-d-b-hoovers.svg "D&B Hoovers")](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews)

D&B Hoovers

Small-Business(50 or fewer emp.)

31.7%

Mid-Market(51-1000 emp.)

30.7%

Enterprise(\> 1000 emp.)

37.6%

[![xiQ](https://images.g2crowd.com/uploads/product/hd_favicon/b1e1cb319ad1ad7f89f2ab3e2a7272ab/xiq.svg "xiQ")](https://www.g2.com/products/xiq/reviews)

xiQ

Small-Business(50 or fewer emp.)

72.4%

Mid-Market(51-1000 emp.)

14.1%

Enterprise(\> 1000 emp.)

13.5%

Small-Business

(50 or fewer emp.)

31.7%

72.4%

Mid-Market

(51-1000 emp.)

30.7%

14.1%

Enterprise

(\> 1000 emp.)

37.6%

13.5%

Reviewers' Industry

[![D&B Hoovers](https://images.g2crowd.com/uploads/product/hd_favicon/1513352418/dun-bradstreet-d-b-hoovers.svg "D&B Hoovers")](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews)
D&B Hoovers

Computer Software

15.1%

Information Technology and Services

10.4%

Financial Services

8.2%

Consumer Services

5.6%

Internet

4.5%

Other

56.2%

[![xiQ](https://images.g2crowd.com/uploads/product/hd_favicon/b1e1cb319ad1ad7f89f2ab3e2a7272ab/xiq.svg "xiQ")](https://www.g2.com/products/xiq/reviews)
xiQ

Higher Education

15.2%

Marketing and Advertising

13.2%

Wholesale

10.3%

Computer Software

9.7%

Information Technology and Services

8.1%

Other

43.5%

FAQs

## D&B Hoovers vs xiQ FAQs

Generated using AI

Last updated: August 17, 2026

### What is the difference between D&B Hoovers vs xiQ?

xiQ stands out from D&B Hoovers with higher reviewer satisfaction on support and admin, and unique features for messaging and user management.

| [D&B Hoovers](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews) | [xiQ](https://www.g2.com/products/xiq/reviews) |
| --- | --- |
| 4.1/5 (782 reviews) | 4.4/5 (365 reviews) |
| Enterprise | Small-Business |
| 8.4 | 8.4 |
| 8.0 | 8.8 |
| Contact Information (38 all-time mentions) | Messaging, User, Role, and Access Management |

### How do the pricing models of D&B Hoovers and xiQ compare?

xiQ is rated as the stronger value by reviewers, with a higher satisfaction score on price and cost-related dimensions.

- **D&B Hoovers:** Reviewers frequently mention that pricing feels high, especially for startups and small businesses, and cite frustration with credit expiration and perceived value.
- **xiQ:** Reviewers do not cite pricing as a pain point and express high satisfaction with the value received, reflected in a higher Ease of Doing Business With score (9.6 vs 8.1).

### What are the best alternatives to D&B Hoovers and xiQ?

The top 3 alternatives to D&B Hoovers and xiQ are Apollo.io, GTM Workspace - Powered by ZoomInfo, and Lead411.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [D&B Hoovers](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews) | 4.1/5 (782 reviews) | Enterprise | Pricing feels high for startups and small businesses | Contact Information (38 all-time mentions) |
| [xiQ](https://www.g2.com/products/xiq/reviews) | 4.4/5 (365 reviews) | Small-Business | High satisfaction with value, no pricing pain points cited | Messaging, User, Role, and Access Management |
| [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9799 reviews) | Small-Business | — | — |
| [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) | 4.5/5 (9110 reviews) | Mid-Market | — | — |
| [Lead411](https://www.g2.com/products/lead411/reviews) | 4.5/5 (482 reviews) | Small-Business | — | — |

### Which Sales Intelligence features should I prioritize when comparing D&B Hoovers and xiQ?

Buyers should prioritize Search, Messaging, User/Role/Access Management, Data Accuracy, and Integrations when comparing D&B Hoovers and xiQ.

- **Search:** D&B Hoovers has 12 all-time mentions of inefficient search functionality; xiQ reviewers highlight ease of finding information and search personalization.
- **Messaging:** xiQ uniquely offers messaging features, frequently cited as valuable for personalizing outreach and communication style.
- **User, Role, and Access Management:** xiQ provides these features, not present in D&B Hoovers.
- **Data Accuracy:** D&B Hoovers has 31 all-time mentions for accuracy and 26 for outdated data; xiQ reviewers note up-to-date information but occasionally mention generic or incomplete profiles.
- **Integrations:** D&B Hoovers is cited for integrations in 12 all-time reviews; xiQ reviewers mention Salesforce compatibility and ease of use alongside other tools.

### What are the pros and cons of D&B Hoovers vs xiQ?

D&B Hoovers' headline strength is its comprehensive contact information, while xiQ excels in messaging and user management features.

- **D&B Hoovers strengths:** Contact Information (38 all-time mentions), Ease of Use (38), Data Accuracy (31), Lead Generation (17), Easy Setup (14), Integrations (12), Speed (11).
- **D&B Hoovers trade-offs:** Outdated Data (26 all-time mentions), Inaccurate Data (20), Inefficient Search Functionality (12), Missing Features (12), Outdated Contacts (11).
- **xiQ strengths:** Messaging, User, Role, and Access Management, high reviewer satisfaction on support (8.8) and admin (9.0), strong personalization and AI-driven outreach features.
- **xiQ trade-offs:** Reviewers occasionally note generic or incomplete profiles, and some mention navigation challenges or a learning curve with feature depth.

### Is D&B Hoovers or xiQ better for small businesses?

xiQ is better suited for small businesses, as it is most popular in the Small-Business segment and receives high satisfaction scores from that group.

- **D&B Hoovers:** Largest segment is Enterprise; small-business reviewers cite high pricing and value concerns.
- **xiQ:** Largest segment is Small-Business; reviewers highlight ease of use, quick setup, and strong value for smaller organizations.

### Which Sales Intelligence platform has better integrations?

D&B Hoovers and xiQ are at parity for integrations, with both products cited for compatibility with Salesforce and other tools.

- **D&B Hoovers:** Integrations are mentioned in 12 all-time reviews, with Salesforce integration frequently cited for data authentication and workflow support.
- **xiQ:** Reviewers mention Salesforce compatibility and ease of use with other sales technology tools in recent reviews.

### How do D&B Hoovers and xiQ compare on customer support?

xiQ outperforms D&B Hoovers on Quality of Support by a material margin, with an 8.8 vs 8.0 score.

- **D&B Hoovers:** Reviewers describe support as responsive and helpful in most cases, but some cite inconsistent experiences and slow resolution during platform upgrades.
- **xiQ:** Reviewers consistently praise support for being easy to reach, helpful, and providing clear onboarding and troubleshooting guidance.

### Which is easier to implement, D&B Hoovers or xiQ?

D&B Hoovers and xiQ are at parity on Ease of Setup, both scoring 8.4, with reviewers describing straightforward onboarding for each.

- **D&B Hoovers:** Reviewers highlight easy initial setup, clear instructions, and quick onboarding, though some note a learning curve for advanced features.
- **xiQ:** Reviewers consistently describe setup as very easy, with many able to get started in under an hour using video guides and step-by-step instructions.

### Which product has better Search?

D&B Hoovers is more frequently cited for Search, with 12 all-time mentions of inefficient search functionality, while xiQ reviewers highlight ease of finding information and search personalization.

- **D&B Hoovers:** Search is a recurring theme, with 12 all-time mentions of inefficient search functionality and reviewers noting robust filters but occasional usability issues.
- **xiQ:** Reviewers frequently mention that search is easy and helps personalize outreach, though some note difficulty finding certain people or companies.

Alternatives

**D&B Hoovers Alternatives**

 ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")

[
Apollo.io
](/products/apollo-io/reviews)

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

[
GTM Workspace - Powered by ZoomInfo
](/products/gtm-workspace-powered-by-zoominfo/reviews)

 ![Lusha](https://images.g2crowd.com/uploads/product/hd_favicon/6876404e301dabd0ecc3ea2525b2fedd/lusha.svg "Lusha")

[
Lusha
](/products/lusha/reviews)

 ![Lead411](https://images.g2crowd.com/uploads/product/hd_favicon/b278674caab2afd14b15e04782404033/lead411.svg "Lead411")

[
Lead411
](/products/lead411/reviews)

**xiQ Alternatives**

 ![Lead411](https://images.g2crowd.com/uploads/product/hd_favicon/b278674caab2afd14b15e04782404033/lead411.svg "Lead411")

[
Lead411
](/products/lead411/reviews)

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

[
GTM Workspace - Powered by ZoomInfo
](/products/gtm-workspace-powered-by-zoominfo/reviews)

 ![Datanyze](https://images.g2crowd.com/uploads/product/hd_favicon/f63ffcf58efd1fb9359bea87264c6bbc/datanyze.svg "Datanyze")

[
Datanyze
](/products/datanyze/reviews)

 ![Demandbase One](https://images.g2crowd.com/uploads/product/hd_favicon/c774a027c587be17b366c706735319c9/demandbase-one.svg "Demandbase One")

[
Demandbase One
](/products/demandbase-one/reviews)