# D&amp;B Hoovers vs Winmo Comparison
---
## AI Generated Summary
- **G2 reviewers report** that D&amp;B Hoovers excels in data accuracy, with users highlighting the platform&#39;s ability to minimize email bounce backs, which is crucial for effective outreach. This reliability is further supported by the comprehensive database of business entities that D&amp;B offers, making it a strong choice for users who prioritize data integrity.
- **Users say** that Winmo stands out for its timely and relevant updates, with many appreciating the constant flow of new positions and trends delivered directly to their inbox. This feature keeps users engaged and informed, which is particularly beneficial for those in fast-paced sales environments.
- **Reviewers mention** that D&amp;B Hoovers provides robust tools for data management, such as the ability to create lists and export data into CSV/Excel formats. This functionality is praised for making data sorting and analysis much easier, which is a significant advantage for users who need to manipulate large datasets.
- **According to verified reviews** , Winmo&#39;s research team receives high marks for their responsiveness and the quality of information provided. Users describe the team as &quot;incredible&quot; and &quot;clutch,&quot; indicating that support is a strong point for Winmo, especially for those needing quick answers to specific inquiries.
- **G2 reviewers highlight** that while D&amp;B Hoovers has a solid overall G2 Score, it faces challenges in user experience compared to Winmo, particularly in areas like ease of setup and administration. Users have noted that Winmo&#39;s intuitive interface and streamlined onboarding process make it easier to get started and manage daily tasks.
- **Users report** that both platforms have their strengths in data availability, but Winmo edges out slightly in contact data accuracy and company data accuracy. This is particularly important for users who rely on precise information for their outreach efforts, as highlighted by Winmo&#39;s ability to provide relevant and real-time insights into potential clients.



| | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 781 | 423 | 
| **Largest Market Segment** | Enterprise (37.6% of reviews) | Mid-Market (48.0% of reviews) | 
| **Entry Level Price** | No pricing available | Free Trial 1 Trial | 

---
## Top Pros & Cons

### D&amp;B Hoovers

Pros:
- Contact Information (38 reviews)
- Ease of Use (38 reviews)

Cons:
- Outdated Data (26 reviews)
- Inaccurate Data (20 reviews)

### Winmo

Pros:
- Accuracy (1 reviews)
- Customer Support (1 reviews)


---
## Ratings Comparison
| Rating | D&amp;B Hoovers | Winmo | 
|---|---|---|
  | **Meets Requirements** | 7.9 (660 reviews) | 8.5 (374 reviews) | 
  | **Ease of Use** | 8.3 (669 reviews) | 8.9 (379 reviews) | 
  | **Ease of Setup** | 8.4 (284 reviews) | 9.1 (99 reviews) | 
  | **Ease of Admin** | 8.0 (182 reviews) | 9.0 (76 reviews) | 
  | **Quality of Support** | 8.0 (562 reviews) | 9.0 (335 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.1 (182 reviews) | 9.1 (77 reviews) | 
  | **Product Direction (% positive)** | 7.3 (650 reviews) | 9.0 (371 reviews) | 

---
## Pricing

### D&amp;B Hoovers

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Winmo

#### Entry-Level Pricing

Plan: Winmo Insider

Price: Free Trial 1 Trial

Description: Winmo&#39;s introductory product is best for SMB or growing businesses looking for any of the following:

Seeing Agency and Brand Relationships
Brand-Specific Marketing Decision Makers
Export Verified Email Addresses &amp; Contact Details

Sales Predictions (WinmoEdge)
-Top 100 Most Vulnerable Accounts
-Daily Personalized Sales Leads
-Predicted Sales Opportunities
-Accounts &amp; Decision-Makers on the Move
-Spending Shift Forecasts

Industry Insights
-Brand Media Spend by Channel for Major Brands
-Planning &amp; Buying Periods for Major Brands
-Digital Display Detail for Major Brands
-Ad Creative Samples for Major Brands

Alerts &amp; Recommendations
-Sales Lead Recommendations
-Create Custom Sales Lead Alerts
-Create Notes &amp; Reminders

Find more details here:
https://www.winmo.com/smb/


Key Features:
- Seeing Agency and Brand Relationships
- Brand-Specific Marketing Decision Makers
- Export Verified Email Addresses &amp; Contact Details

[Learn more about Winmo](https://www.g2.com/products/winmo/reviews)

#### Free Trial

Yes

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | 7.6/10 | 537 |
| **Winmo** | 8.1/10 | 334 |

#### Data Availability

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Contact Data Availability** | 7.1 (459 reviews) | 7.8 (317 reviews) | 
| **Company Data Availability** | 8.1 (489 reviews) | 8.2 (316 reviews) | 
| **Industry Research Availability** | 7.8 (462 reviews) ✓ Verified | 8.2 (300 reviews) ✓ Verified | 
| **Technographic Data Availability** | 7.9 (92 reviews) | 7.8 (24 reviews) | 

#### Data Accuracy

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Contact Data Accuracy** | 6.5 (457 reviews) | 7.5 (317 reviews) | 
| **Company Data Accuracy** | 7.3 (478 reviews) | 8.1 (319 reviews) | 
| **Technographic Data Accuracy** | 7.8 (89 reviews) | 8.0 (25 reviews) | 

#### Agentic AI - Sales Intelligence

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (23 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (23 reviews) | Not enough data | 
| **Adaptive Learning** | 7.5 (23 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.7 (24 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (22 reviews) | Not enough data | 
| **Decision Making** | 7.7 (24 reviews) | Not enough data | 

#### Platform

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Internationalization** | 7.8 (202 reviews) | 7.7 (54 reviews) | 
| **Performance and Reliability** | 8.1 (254 reviews) | 8.9 (79 reviews) | 
| **Reporting/Dashboards** | 7.9 (228 reviews) ✓ Verified | Feature Not Available | 
| **Mobile User Support** | 7.3 (173 reviews) | 7.7 (45 reviews) ✓ Verified | 
| **APIs** | 7.4 (184 reviews) | 7.8 (46 reviews) | 

#### Features

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Lead Builder** | 7.7 (368 reviews) | 8.3 (229 reviews) | 
| **Integration to CRM/Marketing Automation** | 7.4 (327 reviews) | 7.6 (164 reviews) | 
| **Data Cleaning/Enrichment** | 7.2 (343 reviews) ✓ Verified | Feature Not Available | 
| **Data Segmentation/Filtering** | 7.6 (374 reviews) ✓ Verified | 8.2 (201 reviews) | 
| **Search** | 8.2 (470 reviews) ✓ Verified | 8.8 (313 reviews) ✓ Verified | 
| **News/People Alerts** | 7.5 (362 reviews) ✓ Verified | 8.6 (291 reviews) ✓ Verified | 
| **Connections** | Feature Not Available | 8.2 (216 reviews) ✓ Verified | 
| **Reporting** | 7.6 (336 reviews) | Feature Not Available | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | N/A | N/A |
| **Winmo** | N/A | N/A |

#### Lead Generation

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import &amp; Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | 8.3/10 | 64 |
| **Winmo** | N/A | N/A |

#### Lead Facilitation

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Customer-facing Chatbot** | Feature Not Available | Not enough data | 
| **Lead Qualification** | Feature Not Available | Not enough data | 
| **Lead Follow-up** | Feature Not Available | Not enough data | 
| **Meeting Scheduling ** | Feature Not Available | Not enough data | 

#### Organization

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Feature Not Available | Not enough data | 
| **Data Entry** | 8.4 (52 reviews) | Not enough data | 
| **Integrations / APIs** | 8.3 (47 reviews) | Not enough data | 

#### Performance Analysis

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Coaching ** | Feature Not Available | Not enough data | 
| **Peformance Tracking** | Feature Not Available | Not enough data | 

#### Sales Analysis

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **ROI Forecasting ** | Feature Not Available | Not enough data | 
| **Sales Forecasting ** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **AI Text Generation** | 8.0 (29 reviews) | Not enough data | 
| **AI Text Summarization** | 8.4 (29 reviews) | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | N/A | N/A |
| **Winmo** | N/A | N/A |

#### Agentic AI - Lead Mining

| Feature | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)

**Unique to D&amp;B Hoovers (2):** [Lead Mining Software](https://www.g2.com/categories/lead-mining), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant)



---
## Reviewer Demographics

### By Company Size

| Segment | D&amp;B Hoovers | Winmo | 
|---|---|---|
| **Small-Business** | 31.7% | 33.1% | 
| **Mid-Market** | 30.7% | 48.0% | 
| **Enterprise** | 37.6% | 18.9% | 

### By Industry

#### D&amp;B Hoovers

- **Computer Software:** 15.2%
- **Information Technology and Services:** 10.2%
- **Financial Services:** 8.2%
- **Consumer Services:** 5.7%
- **Internet:** 4.5%
- **Marketing and Advertising:** 3.7%
- **Management Consulting:** 3.2%
- **Insurance:** 2.9%
- **Manufacturing:** 2.4%
- **Accounting:** 1.9%
- **Other:** 42.0%

#### Winmo

- **Marketing and Advertising:** 50.4%
- **Broadcast Media:** 8.4%
- **Sports:** 6.2%
- **Entertainment:** 4.8%
- **Internet:** 4.3%
- **Online Media:** 3.6%
- **Computer Software:** 2.6%
- **Publishing:** 2.2%
- **Market Research:** 2.2%
- **Non-Profit Organization Management:** 1.7%
- **Other:** 13.7%

---
## Alternatives

### Alternatives to D&amp;B Hoovers

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9689 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9108 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1660 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (481 reviews)
- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (828 reviews)
- [Salesgenie by Data Axle](https://www.g2.com/products/salesgenie-by-data-axle/reviews) — 4.3/5 stars (352 reviews)
- [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1347 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1369 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1989 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)

### Alternatives to Winmo

- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9108 reviews)
- [MediaRadar](https://www.g2.com/products/mediaradar/reviews) — 4.5/5 stars (135 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (481 reviews)
- [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) — 4.4/5 stars (2205 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1115 reviews)
- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (828 reviews)
- [Clearbit](https://www.g2.com/products/clearbit/reviews) — 4.4/5 stars (633 reviews)
- [Datanyze](https://www.g2.com/products/datanyze/reviews) — 4.1/5 stars (447 reviews)
- [Hunter](https://www.g2.com/products/hunter/reviews) — 4.4/5 stars (652 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9689 reviews)

---
## Top Discussions

### D&amp;B Hoovers

- Title: [How can I get the detailed industry category for any given company?](https://www.g2.com/discussions/how-can-i-get-the-detailed-industry-category-for-any-given-company) — 1 comment, 1 upvote
  > **Top comment:** "Thank you for your question about D&amp;B Hoovers. On any company profile, we list the associated industry directly under the bolded company name. It is located..."
- Title: [A lot of vendors have point of need contacts for questions, like chat, email and the 800 #.](https://www.g2.com/discussions/52219-a-lot-of-vendors-have-point-of-need-contacts-for-questions-like-chat-email-and-the-800) — 1 comment, 1 upvote
  > **Top comment:** "Contacts are accessible for marketing "
- Title: [Is DB Hoovers doing anything to expand into EMEA?](https://www.g2.com/discussions/27053-is-db-hoovers-doing-anything-to-expand-into-emea) — 1 comment *(includes official response)*
  > **Top comment:** "Yes, D&amp;B Hoovers continues to expand our coverage. In the last 12 months, we increased our global company universe by 25 million and most of this growth came..."
- Title: [How can I buy access to download the contacts](https://www.g2.com/discussions/26987-how-can-i-buy-access-to-download-the-contacts) — 1 comment
  > **Top comment:** "Subscriptions automatically include the ability to download contacts without emails or direct dial phone numbers. You can unlock the ability to download..."
- Title: [What is D&amp;B Hoovers?](https://www.g2.com/discussions/general-faq-6254fac8-d45e-438f-9d69-5f2dc3418f44) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "D&amp;B Hoovers is a cloud-based sales intelligence solution that leverages the world&#39;s largest set of business data and analytical insights to help sales and..."

### Winmo

- Title: [there are so many on line businesses these days any way of starting category of companies that are strictly on line only companies with their contact info?](https://www.g2.com/discussions/31310-there-are-so-many-on-line-businesses-these-days-any-way-of-starting-category-of-companies-that-are-strictly-on-line-only-companies-with-their-contact-info) — 1 comment, 1 upvote
  > **Top comment:** "Great suggestion.  I would love to look into the specifics with you to make life easier. We do have an online retail category that is listed under the..."
- Title: [How much does Winmo cost?](https://www.g2.com/discussions/how-much-does-winmo-cost) — 1 comment, 1 upvote
  > **Top comment:** "How much does winmo cost"
- Title: [Does Winmo work with any CRM platforms?](https://www.g2.com/discussions/does-winmo-work-with-any-crm-platforms) — 1 comment, 1 upvote
  > **Top comment:** "Yes! Winmo currently integrates with HubSpot, Salesforce and Microsoft Dynamics, with additional options for virtually any CRM environment coming soon...."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/dun-bradstreet-d-b-hoovers-vs-winmo)

