Compare D&B Hoovers and Owler
At a Glance
Market Segments
Enterprise (37.6% of reviews)
Small-Business (38.0% of reviews)
Entry-Level Pricing
No pricing available
$0.00
D&B Hoovers
Star Rating
(780)4.1 out of 5
Market Segments
Enterprise (37.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about D&B Hoovers
Owler
Star Rating
(483)4.3 out of 5
Market Segments
Small-Business (38.0% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 4 pricing plans
Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that D&B Hoovers excels in data accuracy, with users highlighting the platform's ability to provide reliable information that results in minimal email bounce backs. This reliability is crucial for businesses that depend on precise data for outreach and analysis.
- Users say that Owler stands out for its user-friendly interface and ease of setup, making it a great choice for those who prioritize a smooth onboarding experience. Reviewers appreciate the straightforward competitor tracking and quick alerts, which enhance their market research efforts.
- According to verified reviews, D&B Hoovers offers robust features for data management, such as the ability to create lists and export data into CSV/Excel formats. This functionality is particularly beneficial for users who need to sort and analyze large datasets efficiently.
- Reviewers mention that while D&B Hoovers has a strong support service, Owler's user experience is often described as more intuitive, with users finding it easier to navigate and utilize the platform for their specific needs.
- G2 reviewers highlight that Owler provides valuable insights into funding rounds and industry announcements, which users find essential for staying informed about market trends. This feature is particularly useful for those engaged in competitive analysis.
- Users report that D&B Hoovers has a higher overall satisfaction score, reflecting its comprehensive database of business entities and the depth of information available. However, Owler's focus on simplicity and ease of use makes it appealing for small businesses looking for quick access to essential data.
Pricing
Entry-Level Pricing
D&B Hoovers
No pricing availableOwler
Owler Community
$0.00
Research a few companies you are interested in, and follow up to 5 companies to receive ongoing real-time news alerts about them.
- Track up to 5 Companies
Free Trial
D&B Hoovers
Free Trial is available
Owler
No trial information availableRatings
Meets Requirements
7.9
659
8.4
358
Ease of Use
8.4
668
8.9
370
Ease of Setup
8.5
283
9.3
80
Ease of Admin
8.0
182
9.1
74
Quality of Support
8.1
561
8.5
208
Has the product been a good partner in doing business?
8.1
182
8.9
69
Product Direction (% positive)
7.3
649
7.7
361
Features by Category
Data Availability
7.1
458
7.8
109
8.1
488
8.3
201
7.9
461
|
Verified
8.2
215
|
Verified
8.0
91
Not enough data
Data Accuracy
6.5
456
7.7
151
7.3
477
7.9
192
7.8
88
Not enough data
Agentic AI - Sales Intelligence
7.7
23
Not enough data
8.1
23
Not enough data
7.5
23
Not enough data
7.7
24
Not enough data
8.0
22
Not enough data
7.7
24
Not enough data
Platform
7.8
201
8.0
102
Feature Not Available
7.8
105
|
Verified
8.1
253
8.6
126
7.9
227
|
Verified
8.0
115
|
Verified
7.3
172
7.3
90
|
Verified
7.4
183
7.2
76
Features
7.7
367
7.4
109
7.4
326
7.5
101
7.2
342
|
Verified
7.5
111
|
Verified
7.6
373
|
Verified
7.9
113
8.2
469
|
Verified
8.6
186
|
Verified
7.5
361
|
Verified
8.8
195
|
Verified
Feature Not Available
Feature Not Available
7.6
335
7.8
132
Feature Not Available
6.9
81
Lead Intelligence
Not enough data
8.3
54
|
Verified
Not enough data
8.3
47
Not enough data
7.9
47
Lead Management
Not enough data
7.9
47
Not enough data
Feature Not Available
Not enough data
7.9
47
Marketing Campaigns
Not enough data
7.5
41
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Execution
Not enough data
Feature Not Available
Not enough data
8.3
45
Not enough data
8.2
44
Not enough data
Feature Not Available
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Organization
Feature Not Available
Not enough data
8.4
52
Not enough data
8.3
47
Not enough data
Performance Analysis
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Sales Analysis
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
8.0
29
Not enough data
8.4
29
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.4
142
Not enough data
7.9
123
Not enough data
7.4
100
Lead Management
Not enough data
7.7
91
Not enough data
Feature Not Available
Not enough data
7.8
93
Marketing Campaigns
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
87
Data Availability - Marketing Account Intelligence
Not enough data
Not enough data
Data Accuracy - Marketing Account Intelligence
Not enough data
Not enough data
Categories
Categories
Shared Categories
D&B Hoovers and Owler are categorized as Sales Intelligence
Unique Categories
D&B Hoovers is categorized as Lead Mining and AI Sales Assistant
Owler is categorized as Marketing Account Intelligence and Account Data Management
Reviews
Reviewers' Company Size
D&B Hoovers
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Owler
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
15.0%
Information Technology and Services
10.3%
Financial Services
8.3%
Consumer Services
5.7%
Internet
4.5%
Other
56.2%
Computer Software
22.4%
Information Technology and Services
14.8%
Marketing and Advertising
6.8%
Financial Services
4.2%
Telecommunications
3.2%
Other
48.6%
Alternatives
Discussions
How can I get the detailed industry category for any given company?
1 Comment
D
Thank you for your question about D&B Hoovers. On any company profile, we list the associated industry directly under the bolded company name. It is located...Read more
A lot of vendors have point of need contacts for questions, like chat, email and the 800 #.
1 Comment
NB
Contacts are accessible for marketing Read more
Is DB Hoovers doing anything to expand into EMEA?
1 Comment
Official Response from D&B Hoovers
Yes, D&B Hoovers continues to expand our coverage. In the last 12 months, we increased our global company universe by 25 million and most of this growth came...Read more
How much does owler cost?
1 Comment
Official Response from Owler
Hi there, the cost of Oweler depends on the plan you select. We have a Free Community product that allows users to track up to 5 companies. We also have a...Read more
What is owler community?
1 Comment
AS
Owler Community is our free plan that makes it simple to find the company details you need to improve your sales and marketing strategy. Get instant insights...Read more
Is owler credible?
1 Comment
BB
Yes, I would say Owler content is 85% credible with the remaining portion being certain submissions that purposely exaggerate the revenue or employee size of...Read more
