# D&amp;B Hoovers vs LinkedIn Premium Comparison

| | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 781 | 268 | 
| **Largest Market Segment** | Enterprise (37.6% of reviews) | Small-Business (42.3% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### D&amp;B Hoovers

Pros:
- Ease of Use (51 reviews)
- Contact Information (50 reviews)

Cons:
- Outdated Data (32 reviews)
- Inaccurate Data (24 reviews)

### LinkedIn Premium

Pros:
- Ease of Use (8 reviews)
- Networking (8 reviews)

Cons:
- Expensive (13 reviews)
- Platform Limitations (4 reviews)

---
## Ratings Comparison
| Rating | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
  | **Meets Requirements** | 7.9 (660 reviews) | 8.1 (228 reviews) | 
  | **Ease of Use** | 8.3 (669 reviews) | 8.7 (231 reviews) | 
  | **Ease of Setup** | 8.4 (284 reviews) | 9.0 (87 reviews) | 
  | **Ease of Admin** | 8.0 (182 reviews) | 8.4 (56 reviews) | 
  | **Quality of Support** | 8.0 (562 reviews) | 7.9 (183 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.1 (182 reviews) | 8.4 (52 reviews) | 
  | **Product Direction (% positive)** | 7.3 (650 reviews) | 7.2 (229 reviews) | 

---
## Pricing

### D&amp;B Hoovers

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### LinkedIn Premium

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | 7.6/10 | 537 |
| **LinkedIn Premium** | N/A | N/A |

#### Data Availability

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Contact Data Availability** | 7.1 (459 reviews) | Not enough data | 
| **Company Data Availability** | 8.1 (489 reviews) | Not enough data | 
| **Industry Research Availability** | 7.8 (462 reviews) ✓ Verified | Not enough data | 
| **Technographic Data Availability** | 7.9 (92 reviews) | Not enough data | 

#### Data Accuracy

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Contact Data Accuracy** | 6.5 (457 reviews) | Not enough data | 
| **Company Data Accuracy** | 7.3 (478 reviews) | Not enough data | 
| **Technographic Data Accuracy** | 7.8 (89 reviews) | Not enough data | 

#### Agentic AI - Sales Intelligence

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (23 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (23 reviews) | Not enough data | 
| **Adaptive Learning** | 7.5 (23 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.7 (24 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (22 reviews) | Not enough data | 
| **Decision Making** | 7.7 (24 reviews) | Not enough data | 

#### Platform

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Internationalization** | 7.8 (202 reviews) | Not enough data | 
| **User, Role, and Access Management** | Feature Not Available | Not enough data | 
| **Performance and Reliability** | 8.1 (254 reviews) | Not enough data | 
| **Reporting/Dashboards** | 7.9 (228 reviews) ✓ Verified | Not enough data | 
| **Mobile User Support** | 7.3 (173 reviews) | Not enough data | 
| **APIs** | 7.4 (184 reviews) | Not enough data | 

#### Features

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Lead Builder** | 7.7 (368 reviews) | Not enough data | 
| **Integration to CRM/Marketing Automation** | 7.4 (327 reviews) | Not enough data | 
| **Data Cleaning/Enrichment** | 7.2 (343 reviews) ✓ Verified | Not enough data | 
| **Data Segmentation/Filtering** | 7.6 (374 reviews) ✓ Verified | Not enough data | 
| **Search** | 8.2 (470 reviews) ✓ Verified | Not enough data | 
| **News/People Alerts** | 7.5 (362 reviews) ✓ Verified | Not enough data | 
| **Connections** | Feature Not Available | Not enough data | 
| **Reporting** | 7.6 (336 reviews) | Not enough data | 
| **Messaging** | Feature Not Available | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | N/A | N/A |
| **LinkedIn Premium** | N/A | N/A |

#### Lead Generation

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import &amp; Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | 8.3/10 | 64 |
| **LinkedIn Premium** | N/A | N/A |

#### Lead Facilitation

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Customer-facing Chatbot** | Feature Not Available | Not enough data | 
| **Lead Qualification** | Feature Not Available | Not enough data | 
| **Lead Follow-up** | Feature Not Available | Not enough data | 
| **Meeting Scheduling ** | Feature Not Available | Not enough data | 

#### Organization

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Feature Not Available | Not enough data | 
| **Data Entry** | 8.4 (52 reviews) | Not enough data | 
| **Integrations / APIs** | 8.3 (47 reviews) | Not enough data | 

#### Performance Analysis

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Coaching ** | Feature Not Available | Not enough data | 
| **Peformance Tracking** | Feature Not Available | Not enough data | 

#### Sales Analysis

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **ROI Forecasting ** | Feature Not Available | Not enough data | 
| **Sales Forecasting ** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **AI Text Generation** | 8.0 (29 reviews) | Not enough data | 
| **AI Text Summarization** | 8.4 (29 reviews) | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | N/A | N/A |
| **LinkedIn Premium** | N/A | N/A |

#### Agentic AI - Lead Mining

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Social Networks

| Product | Score | Reviews |
|---|---|---|
| **D&amp;B Hoovers** | N/A | N/A |
| **LinkedIn Premium** | 8.5/10 | 15 |

#### Agentic AI - Social Networks

| Feature | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Natural Language Interaction** | Not enough data | 8.7 (14 reviews) | 
| **Proactive Assistance** | Not enough data | 8.3 (13 reviews) | 

---
## Categories

**Unique to D&amp;B Hoovers (3):** [Lead Mining Software](https://www.g2.com/categories/lead-mining), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant)

**Unique to LinkedIn Premium (1):** [Social Network Platforms](https://www.g2.com/categories/social-networks)


---
## Reviewer Demographics

### By Company Size

| Segment | D&amp;B Hoovers | LinkedIn Premium | 
|---|---|---|
| **Small-Business** | 31.7% | 42.3% | 
| **Mid-Market** | 30.7% | 36.5% | 
| **Enterprise** | 37.6% | 21.2% | 

### By Industry

#### D&amp;B Hoovers

- **Computer Software:** 15.2%
- **Information Technology and Services:** 10.2%
- **Financial Services:** 8.2%
- **Consumer Services:** 5.7%
- **Internet:** 4.5%
- **Marketing and Advertising:** 3.7%
- **Management Consulting:** 3.2%
- **Insurance:** 2.9%
- **Manufacturing:** 2.4%
- **Accounting:** 1.9%
- **Other:** 42.0%

#### LinkedIn Premium

- **Computer Software:** 17.1%
- **Information Technology and Services:** 14.1%
- **Marketing and Advertising:** 7.6%
- **Internet:** 4.9%
- **Staffing and Recruiting:** 4.9%
- **Computer &amp; Network Security:** 3.0%
- **Higher Education:** 2.7%
- **Logistics and Supply Chain:** 2.3%
- **Management Consulting:** 2.3%
- **Financial Services:** 1.9%
- **Other:** 39.2%

---
## Alternatives

### Alternatives to D&amp;B Hoovers

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9692 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9108 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1660 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (481 reviews)
- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (828 reviews)
- [Salesgenie by Data Axle](https://www.g2.com/products/salesgenie-by-data-axle/reviews) — 4.3/5 stars (353 reviews)
- [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1349 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1371 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1988 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)

### Alternatives to LinkedIn Premium

- [Reddit for business](https://www.g2.com/products/reddit-for-business/reviews) — 4.1/5 stars (57 reviews)
- [Facebook](https://www.g2.com/products/facebook/reviews) — 4.3/5 stars (762 reviews)
- [X (Twitter)](https://www.g2.com/products/x-twitter/reviews) — 4.3/5 stars (310 reviews)
- [Diligent Boards](https://www.g2.com/products/diligent-boards/reviews) — 4.5/5 stars (498 reviews)
- [Snapchat](https://www.g2.com/products/snapchat/reviews) — 4.2/5 stars (296 reviews)
- [Pinterest](https://www.g2.com/products/pinterest/reviews) — 4.6/5 stars (250 reviews)
- [Portfolium](https://www.g2.com/products/portfolium/reviews) — 4.4/5 stars (10 reviews)
- [Meetup Pro](https://www.g2.com/products/meetup-pro/reviews) — 4.0/5 stars (61 reviews)
- [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) — 4.5/5 stars (164 reviews)
- [GroupMe](https://www.g2.com/products/groupme/reviews) — 4.4/5 stars (46 reviews)

---
## Top Discussions

### D&amp;B Hoovers

- Title: [How can I get the detailed industry category for any given company?](https://www.g2.com/discussions/how-can-i-get-the-detailed-industry-category-for-any-given-company) — 1 comment, 1 upvote
  > **Top comment:** "Thank you for your question about D&amp;B Hoovers. On any company profile, we list the associated industry directly under the bolded company name. It is located..."
- Title: [A lot of vendors have point of need contacts for questions, like chat, email and the 800 #.](https://www.g2.com/discussions/52219-a-lot-of-vendors-have-point-of-need-contacts-for-questions-like-chat-email-and-the-800) — 1 comment, 1 upvote
  > **Top comment:** "Contacts are accessible for marketing "
- Title: [Is DB Hoovers doing anything to expand into EMEA?](https://www.g2.com/discussions/27053-is-db-hoovers-doing-anything-to-expand-into-emea) — 1 comment *(includes official response)*
  > **Top comment:** "Yes, D&amp;B Hoovers continues to expand our coverage. In the last 12 months, we increased our global company universe by 25 million and most of this growth came..."
- Title: [How can I buy access to download the contacts](https://www.g2.com/discussions/26987-how-can-i-buy-access-to-download-the-contacts) — 1 comment
  > **Top comment:** "Subscriptions automatically include the ability to download contacts without emails or direct dial phone numbers. You can unlock the ability to download..."
- Title: [What is D&amp;B Hoovers?](https://www.g2.com/discussions/general-faq-6254fac8-d45e-438f-9d69-5f2dc3418f44) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "D&amp;B Hoovers is a cloud-based sales intelligence solution that leverages the world&#39;s largest set of business data and analytical insights to help sales and..."

### LinkedIn Premium

- Title: [What is LinkedIn Premium used for?](https://www.g2.com/discussions/what-is-linkedin-premium-used-for) — 1 comment, 1 upvote
  > **Top comment:** "LinkedIn Premium offers additional features such as InMail credits for reaching out to people outside your network, enhanced access to job insights, the..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/dun-bradstreet-d-b-hoovers-vs-linkedin-premium)

