# D&B Hoovers vs LeadIQ Comparison --- ## AI Generated Summary - **G2 reviewers report** that D&B Hoovers excels in data accuracy, with users highlighting the platform's ability to minimize email bounce backs, which is crucial for effective outreach. The comprehensive database allows for easy list creation and data export, making it a robust tool for businesses. - **Users say** LeadIQ stands out for its user-friendly interface, particularly with its Chrome extension that simplifies the prospecting process. The instant enrich feature, which quickly populates lead information in Salesforce, has been praised for significantly speeding up workflows. - **According to verified reviews** , D&B Hoovers offers excellent support services, with users appreciating the responsiveness when issues arise. This level of support can be a deciding factor for teams that rely heavily on timely assistance for their sales intelligence needs. - **Reviewers mention** that LeadIQ's AI verification enhances data quality, ensuring that contact information is accurate and up-to-date. This feature is particularly beneficial for teams focused on maintaining high-quality leads and improving conversion rates. - **Users highlight** that while D&B Hoovers has a strong presence in the enterprise market, LeadIQ is favored by mid-market companies, which may indicate a better fit for smaller teams looking for tailored solutions without the complexity of larger platforms. - **G2 reviewers note** that D&B Hoovers has a higher overall satisfaction score, reflecting its strong performance across various metrics. However, LeadIQ's ease of use and integration capabilities, especially with CRM systems, make it a compelling choice for teams prioritizing seamless workflows. | | D&B Hoovers | LeadIQ | |---|---|---| | **Star Rating** | 4.1 out of 5 | 4.2 out of 5 | | **Total Reviews** | 781 | 1,179 | | **Largest Market Segment** | Enterprise (37.6% of reviews) | Mid-Market (59.9% of reviews) | | **Entry Level Price** | No pricing available | Free 1 Seat Per Month | --- ## Top Pros & Cons ### D&B Hoovers Pros: - Contact Information (38 reviews) - Ease of Use (38 reviews) Cons: - Outdated Data (26 reviews) - Inaccurate Data (20 reviews) ### LeadIQ Pros: - Ease of Use (99 reviews) - Contact Information (66 reviews) Cons: - Inaccurate Data (47 reviews) - Inaccuracy (42 reviews) --- ## Ratings Comparison | Rating | D&B Hoovers | LeadIQ | |---|---|---| | **Meets Requirements** | 7.9 (660 reviews) | 8.2 (1002 reviews) | | **Ease of Use** | 8.3 (669 reviews) | 8.9 (1009 reviews) | | **Ease of Setup** | 8.4 (284 reviews) | 8.9 (391 reviews) | | **Ease of Admin** | 8.0 (182 reviews) | 8.8 (109 reviews) | | **Quality of Support** | 8.0 (562 reviews) | 8.2 (804 reviews) | | **Has the product been a good partner in doing business?** | 8.1 (182 reviews) | 8.4 (108 reviews) | | **Product Direction (% positive)** | 7.3 (650 reviews) | 8.0 (975 reviews) | --- ## Pricing ### D&B Hoovers #### Entry-Level Pricing No pricing available #### Free Trial Yes ### LeadIQ #### Entry-Level Pricing Plan: Free plan Price: Free 1 Seat Per Month Description: Get started with LeadIQ for free, setup takes less than 5 minutes. Key Features: - 20 verified work emails per week - 10 mobile phone numbers per month - 40 email generations per month [Browse all 3 editions](https://www.g2.com/products/leadiq/pricing) #### Free Trial Yes --- ## Features Comparison By Category ### Sales Intelligence | Product | Score | Reviews | |---|---|---| | **D&B Hoovers** | 7.6/10 | 537 | | **LeadIQ** | 7.6/10 | 389 | #### Data Availability | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Contact Data Availability** | 7.1 (459 reviews) | 7.7 (352 reviews) | | **Company Data Availability** | 8.1 (489 reviews) | 7.8 (346 reviews) | | **Industry Research Availability** | 7.8 (462 reviews) ✓ Verified | 7.3 (317 reviews) | | **Technographic Data Availability** | 7.9 (92 reviews) | 6.7 (117 reviews) | #### Data Accuracy | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Contact Data Accuracy** | 6.5 (457 reviews) | 7.0 (343 reviews) | | **Company Data Accuracy** | 7.3 (478 reviews) | 7.5 (335 reviews) | | **Technographic Data Accuracy** | 7.8 (89 reviews) | 6.8 (114 reviews) | #### Agentic AI - Sales Intelligence | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Autonomous Task Execution** | 7.7 (23 reviews) | 7.7 (10 reviews) | | **Cross-system Integration** | 8.1 (23 reviews) | 9.0 (10 reviews) | | **Adaptive Learning** | 7.5 (23 reviews) | 7.8 (10 reviews) | | **Natural Language Interaction** | 7.7 (24 reviews) | 7.7 (10 reviews) | | **Proactive Assistance** | 8.0 (22 reviews) | 7.7 (10 reviews) | | **Decision Making** | 7.7 (24 reviews) | 8.0 (10 reviews) | #### Platform | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Internationalization** | 7.8 (202 reviews) | 7.7 (215 reviews) | | **User, Role, and Access Management** | Feature Not Available | 7.9 (224 reviews) ✓ Verified | | **Performance and Reliability** | 8.1 (254 reviews) | 8.2 (239 reviews) | | **Reporting/Dashboards** | 7.9 (228 reviews) ✓ Verified | 7.6 (218 reviews) ✓ Verified | | **Mobile User Support** | 7.3 (173 reviews) | Feature Not Available | | **APIs** | 7.4 (184 reviews) | 8.0 (99 reviews) | #### Features | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Lead Builder** | 7.7 (368 reviews) | 8.0 (306 reviews) | | **Integration to CRM/Marketing Automation** | 7.4 (327 reviews) | 8.5 (329 reviews) | | **Data Cleaning/Enrichment** | 7.2 (343 reviews) ✓ Verified | 7.5 (303 reviews) ✓ Verified | | **Data Segmentation/Filtering** | 7.6 (374 reviews) ✓ Verified | 7.6 (290 reviews) ✓ Verified | | **Search** | 8.2 (470 reviews) ✓ Verified | 7.7 (315 reviews) ✓ Verified | | **News/People Alerts** | 7.5 (362 reviews) ✓ Verified | 6.9 (263 reviews) ✓ Verified | | **Connections** | Feature Not Available | 7.4 (282 reviews) ✓ Verified | | **Reporting** | 7.6 (336 reviews) | 7.3 (266 reviews) ✓ Verified | ### Lead Generation | Product | Score | Reviews | |---|---|---| | **D&B Hoovers** | N/A | N/A | | **LeadIQ** | N/A | N/A | #### Lead Generation | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Lead Builder** | Not enough data | Not enough data | | **CRM Integration** | Not enough data | Not enough data | | **Marketing Automation Integration** | Not enough data | Not enough data | | **Social Media Integration** | Not enough data | Not enough data | | **Data Import & Export Tools** | Not enough data | Not enough data | ### AI Sales Assistant | Product | Score | Reviews | |---|---|---| | **D&B Hoovers** | 8.3/10 | 64 | | **LeadIQ** | N/A | N/A | #### Lead Facilitation | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Customer-facing Chatbot** | Feature Not Available | Not enough data | | **Lead Qualification** | Feature Not Available | Not enough data | | **Lead Follow-up** | Feature Not Available | Not enough data | | **Meeting Scheduling ** | Feature Not Available | Not enough data | #### Organization | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Opportunity and Pipeline Management ** | Feature Not Available | Not enough data | | **Data Entry** | 8.4 (52 reviews) | Not enough data | | **Integrations / APIs** | 8.3 (47 reviews) | Not enough data | #### Performance Analysis | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Coaching ** | Feature Not Available | Not enough data | | **Peformance Tracking** | Feature Not Available | Not enough data | #### Sales Analysis | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **ROI Forecasting ** | Feature Not Available | Not enough data | | **Sales Forecasting ** | Feature Not Available | Not enough data | #### Generative AI | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **AI Text Generation** | 8.0 (29 reviews) | Not enough data | | **AI Text Summarization** | 8.4 (29 reviews) | Not enough data | #### Agentic AI - AI Sales Assistant | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### AI Writing Assistant | Product | Score | Reviews | |---|---|---| | **D&B Hoovers** | N/A | N/A | | **LeadIQ** | 7.5/10 | 102 | #### Grammar | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Grammar Check** | Not enough data | Feature Not Available | | **Tone Check** | Not enough data | Feature Not Available | | **Sentence Formatting** | Not enough data | Feature Not Available | #### Formatting | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Plagiarism Check** | Not enough data | Feature Not Available | | **Style Editor** | Not enough data | Feature Not Available | | **Citation Finder** | Not enough data | Feature Not Available | #### Content | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Idea Recommendation** | Not enough data | 7.5 (88 reviews) | | **Content Generation** | Not enough data | 8.1 (85 reviews) | | **Form Generation** | Not enough data | Feature Not Available | #### Product Type | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Standalone Application** | Not enough data | 7.6 (86 reviews) | | **Plugin** | Not enough data | 8.1 (94 reviews) | #### Generative AI | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **AI Text Generation** | Not enough data | 7.3 (40 reviews) | | **AI Text Summarization** | Not enough data | 6.4 (38 reviews) | ### Lead Intelligence | Product | Score | Reviews | |---|---|---| | **D&B Hoovers** | N/A | N/A | | **LeadIQ** | 7.9/10 | 329 | #### Lead Intelligence | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Lead Validation** | Not enough data | 7.7 (300 reviews) ✓ Verified | | **Lead Enrichment** | Not enough data | 7.8 (294 reviews) ✓ Verified | | **Lead Quality** | Not enough data | 7.4 (307 reviews) ✓ Verified | | **Lead Analysis** | Not enough data | 7.4 (277 reviews) ✓ Verified | | **Browser Extension** | Not enough data | 8.5 (301 reviews) ✓ Verified | #### Agentic AI - Lead Intelligence | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Cross-system Integration** | Not enough data | 8.4 (30 reviews) | ### Lead Capture | Product | Score | Reviews | |---|---|---| | **D&B Hoovers** | N/A | N/A | | **LeadIQ** | 7.7/10 | 671 | #### Lead Monitoring | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Features** | Not enough data | 8.0 (616 reviews) | | **Performance** | Not enough data | 7.9 (619 reviews) | | **Identification** | Not enough data | 7.7 (300 reviews) | #### Agentic AI - Lead Capture | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Cross-system Integration** | Not enough data | 8.1 (24 reviews) | | **Proactive Assistance** | Not enough data | 7.6 (24 reviews) | #### Data Capture | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Mobile** | Not enough data | Feature Not Available | | **Websites** | Not enough data | Feature Not Available | | **Social Media** | Not enough data | 7.1 (525 reviews) | | **Data** | Not enough data | 7.4 (595 reviews) | #### Analytics | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Export/Import** | Not enough data | 8.1 (613 reviews) | | **Reporting** | Not enough data | 7.3 (558 reviews) | #### Customization | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Forms** | Not enough data | Feature Not Available | | **Personalization** | Not enough data | Feature Not Available | | **Templates** | Not enough data | Feature Not Available | | **Integration** | Not enough data | 8.2 (587 reviews) | ### Lead Mining | Product | Score | Reviews | |---|---|---| | **D&B Hoovers** | N/A | N/A | | **LeadIQ** | 7.7/10 | 15 | #### Agentic AI - Lead Mining | Feature | D&B Hoovers | LeadIQ | |---|---|---| | **Cross-system Integration** | Not enough data | 7.9 (12 reviews) | | **Proactive Assistance** | Not enough data | 7.5 (12 reviews) | --- ## Categories **Shared Categories (2):** [Lead Mining Software](https://www.g2.com/categories/lead-mining), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence) **Unique to D&B Hoovers (1):** [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant) **Unique to LeadIQ (3):** [AI Writing Assistants](https://www.g2.com/categories/ai-writing-assistant), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Lead Capture Software](https://www.g2.com/categories/lead-capture) --- ## Reviewer Demographics ### By Company Size | Segment | D&B Hoovers | LeadIQ | |---|---|---| | **Small-Business** | 31.7% | 19.4% | | **Mid-Market** | 30.7% | 59.9% | | **Enterprise** | 37.6% | 20.7% | ### By Industry #### D&B Hoovers - **Computer Software:** 15.2% - **Information Technology and Services:** 10.2% - **Financial Services:** 8.2% - **Consumer Services:** 5.7% - **Internet:** 4.5% - **Marketing and Advertising:** 3.7% - **Management Consulting:** 3.2% - **Insurance:** 2.9% - **Manufacturing:** 2.4% - **Accounting:** 1.9% - **Other:** 42.0% #### LeadIQ - **Computer Software:** 43.6% - **Information Technology and Services:** 19.4% - **Marketing and Advertising:** 9.1% - **Internet:** 3.3% - **Financial Services:** 2.7% - **Computer & Network Security:** 2.6% - **Market Research:** 1.4% - **Telecommunications:** 1.3% - **Staffing and Recruiting:** 1.3% - **Human Resources:** 1.1% - **Other:** 14.1% --- ## Alternatives ### Alternatives to D&B Hoovers - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9690 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9108 reviews) - [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1660 reviews) - [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (481 reviews) - [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (828 reviews) - [Salesgenie by Data Axle](https://www.g2.com/products/salesgenie-by-data-axle/reviews) — 4.3/5 stars (352 reviews) - [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1348 reviews) - [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1369 reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1989 reviews) - [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews) ### Alternatives to LeadIQ - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9690 reviews) - [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1660 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9108 reviews) - [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1369 reviews) - [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (481 reviews) - [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) — 4.4/5 stars (5356 reviews) - [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1348 reviews) - [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (828 reviews) - [Clearbit](https://www.g2.com/products/clearbit/reviews) — 4.4/5 stars (633 reviews) - [SalesIntel](https://www.g2.com/products/salesintel/reviews) — 4.3/5 stars (540 reviews) --- ## Top Discussions ### D&B Hoovers - Title: [How can I get the detailed industry category for any given company?](https://www.g2.com/discussions/how-can-i-get-the-detailed-industry-category-for-any-given-company) — 1 comment, 1 upvote > **Top comment:** "Thank you for your question about D&B Hoovers. On any company profile, we list the associated industry directly under the bolded company name. It is located..." - Title: [A lot of vendors have point of need contacts for questions, like chat, email and the 800 #.](https://www.g2.com/discussions/52219-a-lot-of-vendors-have-point-of-need-contacts-for-questions-like-chat-email-and-the-800) — 1 comment, 1 upvote > **Top comment:** "Contacts are accessible for marketing " - Title: [Is DB Hoovers doing anything to expand into EMEA?](https://www.g2.com/discussions/27053-is-db-hoovers-doing-anything-to-expand-into-emea) — 1 comment *(includes official response)* > **Top comment:** "Yes, D&B Hoovers continues to expand our coverage. In the last 12 months, we increased our global company universe by 25 million and most of this growth came..." - Title: [How can I buy access to download the contacts](https://www.g2.com/discussions/26987-how-can-i-buy-access-to-download-the-contacts) — 1 comment > **Top comment:** "Subscriptions automatically include the ability to download contacts without emails or direct dial phone numbers. You can unlock the ability to download..." - Title: [What is D&B Hoovers?](https://www.g2.com/discussions/general-faq-6254fac8-d45e-438f-9d69-5f2dc3418f44) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "D&B Hoovers is a cloud-based sales intelligence solution that leverages the world's largest set of business data and analytical insights to help sales and..." ### LeadIQ - Title: [What does LeadIQ?](https://www.g2.com/discussions/what-does-leadiq) — 2 comments > **Top comment:** "Lead IQ is a prospecting tool that grabs contacts from LinkedIn Sales Navigator and can send them to a spreadsheet or to a CRM." - Title: [What does LeadIQ do?](https://www.g2.com/discussions/what-does-leadiq-do) — 1 comment > **Top comment:** "Hello! LeadIQ is a prospecting platform that helps outbound sales teams build pipeline. Our platform allows sales teams to: - Identify contact data -..." - Title: [How do you convert cold leads?](https://www.g2.com/discussions/how-do-you-convert-cold-leads) — 1 comment > **Top comment:** "I research the lead by looking at previous correspondence, if any. I research the company they work for, their role, and what are their current/future..." - Title: [How do you use LeadIQ?](https://www.g2.com/discussions/how-do-you-use-leadiq) — 1 comment > **Top comment:** "To prospect leads from LinkedIn SalesNav" - Title: [Is there a way to use the tool to create accounts too? Wish it did both](https://www.g2.com/discussions/is-there-a-way-to-use-the-tool-to-create-accounts-too-wish-it-did-both) — 1 comment, 1 upvote > **Top comment:** "Hi India, Would love to learn more about your need here. LeadIQ does create new accounts in your CRM if one doesn't exist. Are you looking for something..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/dun-bradstreet-d-b-hoovers-vs-leadiq)