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Compare Drupal, HubSpot, Oracle Eloqua, and Act-On

Pricing

 
Marketing Hub Free
$0
Basic
$2,000
/month
Professional
$900
/month
 
Marketing Hub Starter
$50
/month
Standard
$4,000
/month
Enterprise
$2,000
/month
 
Marketing Hub Professional
$800
/month
Enterprise
Contact Sales
/month
 
Marketing Hub Enterprise
$3,200
/month
 
Free Trial Unavailable
Free Trial
Free Trial Unavailable
Free Trial Unavailable
Drupal
Free Trial Unavailable
HubSpot
Marketing Hub Free
$0
Marketing Hub Starter
$50/month
Marketing Hub Professional
$800/month
Marketing Hub Enterprise
$3,200/month
Free Trial
Oracle Eloqua
Basic
$2,000/month
Standard
$4,000/month
Enterprise
Contact Sales/month
Free Trial Unavailable
Act-On
Professional
$900/month
Enterprise
$2,000/month
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
8.2
8.5
8.1
8.1
Ease of Use
Ease of Use
6.5
8.4
7.1
7.9
Ease of Setup
Ease of Setup
6.5
8.0
6.5
7.6
Ease of Admin
Ease of Admin
7.0
8.5
7.3
8.2
Quality of Support
Quality of Support
7.2
8.7
6.9
8.7
Ease of Doing Business With
Ease of Doing Business With
7.5
8.7
7.5
8.5
Product Direction (% positive)
Product Direction (% positive)
6.4
8.6
6.6
8.0
Meets Requirements
Drupal
8.2
HubSpot
8.5
Oracle Eloqua
8.1
Act-On
8.1
Ease of Use
Drupal
6.5
HubSpot
8.4
Oracle Eloqua
7.1
Act-On
7.9
Ease of Setup
Drupal
6.5
HubSpot
8.0
Oracle Eloqua
6.5
Act-On
7.6
Ease of Admin
Drupal
7.0
HubSpot
8.5
Oracle Eloqua
7.3
Act-On
8.2
Quality of Support
Drupal
7.2
HubSpot
8.7
Oracle Eloqua
6.9
Act-On
8.7
Ease of Doing Business With
Drupal
7.5
HubSpot
8.7
Oracle Eloqua
7.5
Act-On
8.5
Product Direction (% positive)
Drupal
6.4
HubSpot
8.6
Oracle Eloqua
6.6
Act-On
8.0

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
40.4%
55.9%
10.2%
40.7%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
34.7%
38.0%
32.4%
50.9%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
24.9%
6.1%
57.4%
8.4%
Drupal
Small-Business
40.4%
Mid-Market
34.7%
Enterprise
24.9%
HubSpot
Small-Business
55.9%
Mid-Market
38.0%
Enterprise
6.1%
Oracle Eloqua
Small-Business
10.2%
Mid-Market
32.4%
Enterprise
57.4%
Act-On
Small-Business
40.7%
Mid-Market
50.9%
Enterprise
8.4%

Reviewers' Industry

 
Information Technology and Services
13.0%
Marketing and Advertising
19.2%
Computer Software
17.7%
Computer Software
15.7%
 
Higher Education
9.5%
Computer Software
14.8%
Information Technology and Services
13.1%
Marketing and Advertising
14.3%
 
Marketing and Advertising
8.4%
Information Technology and Services
9.8%
Marketing and Advertising
9.1%
Information Technology and Services
12.7%
 
Computer Software
7.1%
Internet
6.1%
Financial Services
5.7%
Financial Services
4.1%
 
Internet
5.4%
Financial Services
2.7%
Telecommunications
3.9%
Hospital & Health Care
3.4%
 
Other
56.5%
Other
47.3%
Other
50.5%
Other
49.7%
Drupal
Information Technology and Services
13.0%
Higher Education
9.5%
Marketing and Advertising
8.4%
Computer Software
7.1%
Internet
5.4%
Other
56.5%
HubSpot
Marketing and Advertising
19.2%
Computer Software
14.8%
Information Technology and Services
9.8%
Internet
6.1%
Financial Services
2.7%
Other
47.3%
Oracle Eloqua
Computer Software
17.7%
Information Technology and Services
13.1%
Marketing and Advertising
9.1%
Financial Services
5.7%
Telecommunications
3.9%
Other
50.5%
Act-On
Computer Software
15.7%
Marketing and Advertising
14.3%
Information Technology and Services
12.7%
Financial Services
4.1%
Hospital & Health Care
3.4%
Other
49.7%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Andrew D.
User in International Affairs

Ease of use for non-programmers. Handles a lot of the grunt work for user authentication and security. Vibrant community with a good amount of contributed code that allows you to build a pretty advanced CMS. With Drupal it now integrates well with the rest...

Sandra A.
Administrator in Computer Software

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Mark H.
Administrator in Computer Software

As someone who creates hundreds of campaigns each year, I like a system that doesn't limit me and provides a smooth workflow across all key elements (email, landing pages, campaign logic, filtering, and reporting). Eloqua saves me time, makes me more...

Joe G.
Administrator in Computer Software

The interface is very intuitive. Dashboard creation, reporting, and email are all done very easily. Landing page creation has proven to be very seamless.

Most Helpful Critical Review
Most Helpful Critical Review
Jessica P.
User in Financial Services

You get what you pay for though. Unless you know your way around Drupal, have tech savvy folks who can utilize the system and designers who create a website for you that is easy to update, you may have trouble. It's important to keep with the updates, as...

Jeremy F.
User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Robert P.
Administrator in Marketing and Advertising

* Lost functionality in E10 (newest version) -- some of the more complicated tasks in E9 have been dumbed down in the service of making the interface more user-friendly. Several out-of-the-box reports are no longer available. * Technical Support can be...

G2 User in Music

Aggressive, high-pressure sales calls and smoke and mirror games about getting discounted prices. Ultimately though, Act-On offered us a discount, but did not disclose what future upgrade costs would be. We made our needs of what the client count would have...

 
Drupal
Most Helpful Favorable Review
Andrew D.
User in International Affairs

Ease of use for non-programmers. Handles a lot of the grunt work for user authentication and security. Vibrant community with a good amount of contributed code that allows you to build a pretty advanced CMS. With Drupal it now integrates well with the rest...

Most Helpful Critical Review
Jessica P.
User in Financial Services

You get what you pay for though. Unless you know your way around Drupal, have tech savvy folks who can utilize the system and designers who create a website for you that is easy to update, you may have trouble. It's important to keep with the updates, as...

HubSpot
Most Helpful Favorable Review
Sandra A.
Administrator in Computer Software

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Most Helpful Critical Review
Jeremy F.
User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Oracle Eloqua
Most Helpful Favorable Review
Mark H.
Administrator in Computer Software

As someone who creates hundreds of campaigns each year, I like a system that doesn't limit me and provides a smooth workflow across all key elements (email, landing pages, campaign logic, filtering, and reporting). Eloqua saves me time, makes me more...

Most Helpful Critical Review
Robert P.
Administrator in Marketing and Advertising

* Lost functionality in E10 (newest version) -- some of the more complicated tasks in E9 have been dumbed down in the service of making the interface more user-friendly. Several out-of-the-box reports are no longer available. * Technical Support can be...

Act-On
Most Helpful Favorable Review
Joe G.
Administrator in Computer Software

The interface is very intuitive. Dashboard creation, reporting, and email are all done very easily. Landing page creation has proven to be very seamless.

Most Helpful Critical Review
G2 User in Music

Aggressive, high-pressure sales calls and smoke and mirror games about getting discounted prices. Ultimately though, Act-On offered us a discount, but did not disclose what future upgrade costs would be. We made our needs of what the client count would have...

Screenshots

 
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Videos

 No videos provided

The world has changed, and it's time to transform how you market and sell to match how people shop, buy, and share experiences online. That's why we built HubSpot. With HubSpot's award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and delight more customers: all in one platform.

HubSpot offers a full stack of products for marketing, sales, and customer relationship management: powerful alone, and even better when used together.

Here are a variety of short, simple videos to help you navigate the Eloqua product.

No videos provided
Drupal
No videos provided
HubSpot

The world has changed, and it's time to transform how you market and sell to match how people shop, buy, and share experiences online. That's why we built HubSpot. With HubSpot's award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and delight more customers: all in one platform.

HubSpot offers a full stack of products for marketing, sales, and customer relationship management: powerful alone, and even better when used together.

Oracle Eloqua

Here are a variety of short, simple videos to help you navigate the Eloqua product.

Act-On
No videos provided
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Drupal
Drupal
HubSpot
HubSpot
Optimized for quick response
Oracle Eloqua
Oracle Eloqua
Optimized for quick response
Act-On
Act-On
Optimized for quick response