Reduce your software costs by 18% overnight

Compare Drip and Listrak

See this
side-by-side comparison of Drip vs. Listrak
based on preference data from user reviews. Drip rates 4.4/5 stars with 415 reviews. By contrast, Listrak rates 4.5/5 stars with 136 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
Add Product
Drip
Drip
(415)
4.4 out of 5
Drip
Optimized for quick response
Listrak
Listrak
(136)
4.5 out of 5
Listrak
Star Rating
Market Segments
Drip
Drip
Small-Business (94.3% of reviews)
Listrak
Listrak
Mid-Market (50.4% of reviews)
Entry Level Price
Drip
Drip
Contact Drip
Listrak
Listrak
No pricing information available

Drip vs Listrak

When assessing the two solutions, reviewers found Drip easier to use, set up, and administer. However, reviewers preferred doing business with Listrak overall.

  • Drip and Listrak both meet the requirements of our reviewers at a comparable rate.
  • When comparing quality of ongoing product support, reviewers felt that Listrak is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of Listrak over Drip.
Categories
Shared Categories
Drip
Drip
Listrak
Listrak
Drip and Listrak are categorized as Marketing Automation
Unique Categories
Pricing
Drip
Drip Pricing
High Volume
Contact Drip
Basic
$19per month
Pro
$122per month
Free Trial
Listrak
Listrak Pricing
Free Trial Unavailable
Ask a Question

Have questions for Drip and Listrak?

Start a private conversation.
Ratings
Meets Requirements
Drip
Drip
8.9
Responses: 334
Listrak
Listrak
8.9
Responses: 115
Ease of Use
Drip
Drip
8.4
Responses: 334
Listrak
Listrak
8.3
Responses: 116
Ease of Setup
Drip
Drip
8.3
Responses: 185
Listrak
Listrak
7.8
Responses: 57
Ease of Admin
Drip
Drip
8.7
Responses: 187
Listrak
Listrak
8.6
Responses: 61
Quality of Support
Drip
Drip
8.8
Responses: 322
Listrak
Listrak
9.4
Responses: 114
Ease of Doing Business With
Drip
Drip
9.0
Responses: 187
Listrak
Listrak
9.3
Responses: 60
Product Direction (% positive)
Drip
Drip
8.7
Responses: 330
Listrak
Listrak
9.5
Responses: 114
Features
Email Marketing
Building and Personalizing Emails
Drip
Drip
8.6
Responses: 248
Verified Feature
Listrak
Listrak
9.0
Responses: 63
Verified Feature
Sending Outbound Emails
Drip
Drip
9.2
Responses: 243
Verified Feature
Listrak
Listrak
9.3
Responses: 64
Verified Feature
Manage Email Deliverability
Drip
Drip
8.6
Responses: 222
Verified Feature
Listrak
Listrak
8.9
Responses: 63
Verified Feature
Automated Email Responses
Drip
Drip
9.3
Responses: 209
Verified Feature
Listrak
Listrak
8.8
Responses: 57
Verified Feature
Online Marketing
Landing Pages and Forms
Drip
Drip
6.9
Responses: 153
Verified Feature
Listrak
Listrak
8.1
Responses: 32
Verified Feature
Dynamic Content
Drip
Drip
8.2
Responses: 161
Verified Feature
Listrak
Listrak
8.4
Responses: 49
Verified Feature
A/B Testing
Drip
Drip
7.6
Responses: 125
Verified Feature
Listrak
Listrak
8.7
Responses: 53
Verified Feature
Mobile Optimized
Drip
Drip
8.7
Responses: 188
Verified Feature
Listrak
Listrak
8.7
Responses: 56
Verified Feature
Search Tracking and Optimization
Drip
Drip
8.0
Responses: 10
Listrak
Listrak
8.2
Responses: 33
Verified Feature
Lead Management
Marketing Lead Database
Drip
Drip
8.3
Responses: 188
Verified Feature
Listrak
Listrak
8.1
Responses: 27
Verified Feature
Data Quality Management
Drip
Drip
8.1
Responses: 171
Verified Feature
Listrak
Listrak
8.1
Responses: 35
Verified Feature
Segmentation
Drip
Drip
8.9
Responses: 221
Verified Feature
Listrak
Listrak
9.0
Responses: 58
Verified Feature
Lead Scoring and Grading
Drip
Drip
8.2
Responses: 182
Verified Feature
Listrak
Listrak
8.0
Responses: 22
Verified Feature
Lead Nurturing
Drip
Drip
8.6
Responses: 191
Verified Feature
Listrak
Listrak
8.1
Responses: 31
Verified Feature
Online Behavior Tracking
Drip
Drip
8.3
Responses: 182
Verified Feature
Listrak
Listrak
8.6
Responses: 36
Verified Feature
Automated Alerts and Tasks
Drip
Drip
8.4
Responses: 148
Verified Feature
Listrak
Listrak
8.7
Responses: 25
Verified Feature
CRM Lead Integration
Drip
Drip
7.7
Responses: 108
Verified Feature
Listrak
Listrak
8.5
Responses: 19
Verified Feature
Campaign Management
Program Management
Drip
Drip
8.4
Responses: 120
Verified Feature
Listrak
Listrak
8.4
Responses: 29
Verified Feature
Event / Webinar Marketing
Drip
Drip
8.0
Responses: 67
Listrak
Listrak
8.9
Responses: 11
Calendaring
Drip
Drip
7.5
Responses: 47
Listrak
Listrak
8.2
Responses: 14
Verified Feature
Budgeting
Drip
Drip
6.3
Responses: 36
Listrak
Listrak
8.2
Responses: 10
Social
Social Listening
Drip
Drip
Not enough data available
Listrak
Listrak
6.7
Responses: 10
Verified Feature
Social Sharing
Drip
Drip
8.6
Responses: 6
Listrak
Listrak
6.5
Responses: 12
Verified Feature
Social Campaigns
Drip
Drip
7.6
Responses: 60
Verified Feature
Listrak
Listrak
7.1
Responses: 12
Verified Feature
Social Engagement
Drip
Drip
9.2
Responses: 6
Listrak
Listrak
7.2
Responses: 10
Verified Feature
Social Ads
Drip
Drip
7.7
Responses: 60
Verified Feature
Listrak
Listrak
7.3
Responses: 15
Verified Feature
Reporting & Analytics
Basic Reporting
Drip
Drip
7.9
Responses: 219
Verified Feature
Listrak
Listrak
8.9
Responses: 57
Verified Feature
Web Analytics
Drip
Drip
7.7
Responses: 159
Verified Feature
Listrak
Listrak
8.5
Responses: 40
Verified Feature
ROI Analytics
Drip
Drip
7.3
Responses: 123
Verified Feature
Listrak
Listrak
8.6
Responses: 37
Verified Feature
Revenue Analytics
Drip
Drip
7.3
Responses: 120
Verified Feature
Listrak
Listrak
8.6
Responses: 45
Verified Feature
SEO / Keyword Analytics
Drip
Drip
6.7
Responses: 6
Listrak
Listrak
7.9
Responses: 16
Verified Feature
Platform
Customization
Drip
Drip
8.1
Responses: 110
Verified Feature
Listrak
Listrak
7.9
Responses: 30
Verified Feature
Workflow Capability
Drip
Drip
8.8
Responses: 119
Verified Feature
Listrak
Listrak
8.9
Responses: 24
Verified Feature
User, Role, and Access Management
Drip
Drip
8.7
Responses: 105
Verified Feature
Listrak
Listrak
9.2
Responses: 34
Verified Feature
Internationalization
Drip
Drip
7.6
Responses: 53
Verified Feature
Listrak
Listrak
8.1
Responses: 12
Verified Feature
Sandbox / Test Environments
Drip
Drip
Not enough data available
Listrak
Listrak
7.4
Responses: 14
Verified Feature
Performance and Reliability
Drip
Drip
8.9
Responses: 118
Verified Feature
Listrak
Listrak
9.3
Responses: 31
Verified Feature
Output Document Generation
Drip
Drip
7.7
Responses: 58
Verified Feature
Listrak
Listrak
8.7
Responses: 19
Verified Feature
Integration
Data Import & Export Tools
Drip
Drip
8.5
Responses: 110
Verified Feature
Listrak
Listrak
8.9
Responses: 30
Verified Feature
Integration APIs
Drip
Drip
8.5
Responses: 111
Verified Feature
Listrak
Listrak
8.3
Responses: 30
Verified Feature
Breadth of Partner Applications
Drip
Drip
8.0
Responses: 90
Verified Feature
Listrak
Listrak
8.0
Responses: 23
Verified Feature
Reviewers' Company Size
Reviewers of Drip were most often representing companies in the Small-Business segment, while reviewers for Listrak were more commonly in the Mid-Market segment.
Small-Business
(50 or fewer emp.)
Drip
Drip
94.3%
Listrak
Listrak
37.6%
Mid-Market
(51-1000 emp.)
Drip
Drip
4.9%
Listrak
Listrak
50.4%
Enterprise
(> 1000 emp.)
Drip
Drip
0.7%
Listrak
Listrak
12.0%
Reviewers' Industry
Drip
Drip Industry
Marketing and Advertising
14.5%
Health, Wellness and Fitness
7.1%
Computer Software
7.1%
E-Learning
6.2%
Retail
5.2%
Other
59.9%
Listrak
Listrak Industry
Retail
41.4%
Consumer Goods
11.3%
Apparel & Fashion
8.3%
Marketing and Advertising
4.5%
Food & Beverages
4.5%
Other
30.1%
Reviews
Most Helpful Favorable Review
Drip
Emmanuel Q.
User in Hospital & Health Care

Drip is that rare tool that genuinely works well for both small as well as huge businesses. Super intuitive user interface means there's almost no learning curve, but powerful features are just around the corner when you're ready for them. I'm also a...

Listrak
Megan N.
Administrator in Publishing

I have had the pleasure of working with the Listrak team at two of the companies I have worked for. The extensive training and support provided was one of the reasons we wanted to go with Listrak. They are the perfect match for a company like Rodale's, who...

Most Helpful Critical Review
Drip
G
Administrator in Marketing and Advertising

I do not like the lack of features and integrations.

Listrak
Brad G.
Administrator in Furniture

The service is overpriced compared to competitors, and the service is very hard to set up and integrate with with our Shopify store. You think they would want to integrate more seamlessly with the largest ecommerce platform on the market. After working with...

Discussions
Drip
Drip Discussions
What's the setup process like?
1 comment
Offical Response from Drip
We've made the setup workflow as painless as possible. It's a simple three-step process: activate your campaign, install our JavaScript, define your goal....Read more
What happens when I start a free trial?
1 comment
Offical Response from Drip
You get a fully-functional account for 14 days, which gives you access to everything Drip has to offer. If (and only if!) you love it, your card will be...Read more
Can I send individual emails and email sequences based on actions a user performs in my application?
1 comment
Offical Response from Drip
Definitely. In addition to marketing emails, Drip can be triggered to send emails based on events in your app such as creating their first project, tracking...Read more
Listrak
Listrak Discussions
What channels do you support?
1 comment
Offical Response from Listrak
From within our single platform, our clients execute sophisticated, data-driven campaigns in the email, web, social, mobile, and in-store channels.Read more
Do you offer AI programs?
1 comment
Offical Response from Listrak
Yes; our CRM and multi-channel marketing platform combines AI, self-learning predictive algorithms, and actionable analytics in our Artificial Intelligence...Read more
Do you provide advanced analytics/customer CRM?
1 comment
Offical Response from Listrak
Yes; our marketing CRM platform unifies cross-channel customer data to provide a single source of truth and answers to marketers’ most important questions....Read more
Screenshots
Listrak
Listrak Screenshots
No screenshots provided
Videos
Drip
Drip Videos
No videos provided
Listrak
Listrak Videos
Video Preview

Listrak Delivers Results

Downloads
Ask Drip a QuestionContact DripAsk Listrak a QuestionContact Listrak
Need help?
I can help.
Kate
Learning about Business Software?
Ask the community