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Compare Drip and Listrak 
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At a Glance
Market Segments
Small-Business (92.8% of reviews)
Mid-Market (58.0% of reviews)
Entry-Level Pricing
Free Trial Per Month
No pricing available
Drip
Star Rating
(470)4.4 out of 5
Market Segments
Small-Business (92.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Free Trial is available
Browse all 2 pricing plansListrak
Star Rating
(292)4.6 out of 5
Market Segments
Mid-Market (58.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ListrakDrip vs Listrak
When assessing the two solutions, reviewers found Drip easier to use and set up. However, reviewers felt that administration of both products was equally easy, and preferred doing business with Listrak overall.
- Reviewers felt that Listrak meets the needs of their business better than Drip.
- When comparing quality of ongoing product support, reviewers felt that Listrak is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Listrak over Drip.
Pricing
Entry-Level Pricing
Drip
Free Trial
Free Trial
Per Month
14-day free trial (no credit card required)
- Access to All Features
- Free Migration
- No Credit Card Required
Listrak
No pricing availableFree Trial
Drip
Free Trial is available
Listrak
No trial information availableRatings
Meets Requirements
8.8
372
8.9
259
Ease of Use
8.5
372
8.4
260
Ease of Setup
8.3
205
8.2
135
Ease of Admin
8.7
200
8.7
122
Quality of Support
8.8
359
9.5
257
Has the product been a good partner in doing business?
8.9
199
9.4
120
Product Direction (% positive)
8.6
367
9.3
252
Features by Category
Email Marketing
8.7
276
|
Verified
8.9
176
|
Verified
9.1
272
|
Verified
9.3
178
|
Verified
8.5
250
|
Verified
9.0
179
|
Verified
9.2
238
|
Verified
8.9
160
|
Verified
Online Marketing
7.1
177
|
Verified
7.8
109
|
Verified
8.2
185
|
Verified
8.4
145
|
Verified
7.7
148
|
Verified
8.6
159
|
Verified
8.7
211
|
Verified
8.6
156
|
Verified
8.0
29
8.1
101
|
Verified
Lead Management
8.3
208
|
Verified
8.3
95
|
Verified
8.1
190
|
Verified
8.3
110
|
Verified
8.8
244
|
Verified
8.8
165
|
Verified
8.1
198
|
Verified
8.0
77
|
Verified
8.5
209
|
Verified
8.0
92
|
Verified
8.3
202
|
Verified
8.2
110
|
Verified
8.4
169
|
Verified
8.6
103
|
Verified
7.8
126
|
Verified
8.2
82
|
Verified
Campaign Management
8.4
140
|
Verified
8.6
119
|
Verified
7.9
87
7.6
75
7.5
67
7.8
83
|
Verified
6.5
54
7.5
71
Social
7.1
22
6.4
57
|
Verified
7.9
23
6.5
59
|
Verified
7.7
79
|
Verified
6.6
58
|
Verified
8.1
24
6.6
55
|
Verified
7.8
78
|
Verified
6.9
61
|
Verified
Reporting & Analytics
7.9
242
|
Verified
8.6
169
|
Verified
7.8
179
|
Verified
8.3
127
|
Verified
7.4
143
|
Verified
8.3
126
|
Verified
7.5
139
|
Verified
8.4
144
|
Verified
7.1
23
7.3
75
|
Verified
Platform
8.1
124
|
Verified
8.0
118
|
Verified
8.7
134
|
Verified
8.3
107
|
Verified
8.6
120
|
Verified
8.8
122
|
Verified
7.4
64
|
Verified
7.3
71
|
Verified
7.5
16
7.7
78
|
Verified
8.7
134
|
Verified
8.8
124
|
Verified
7.6
71
|
Verified
8.2
84
|
Verified
Agentic AI - Marketing Automation
Not enough data
6.3
8
Not enough data
7.1
7
Not enough data
6.5
8
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
6.9
8
Integration
8.4
125
|
Verified
8.7
123
|
Verified
8.3
124
|
Verified
8.3
117
|
Verified
7.9
103
|
Verified
7.9
98
|
Verified
Visitor Behavior
8.5
39
|
Verified
Not enough data
8.6
40
|
Verified
Not enough data
8.1
33
|
Verified
Not enough data
Templates
8.2
40
|
Verified
Not enough data
8.6
39
|
Verified
Not enough data
8.5
36
|
Verified
Not enough data
Personalization
8.8
36
|
Verified
Not enough data
8.5
33
|
Verified
Not enough data
8.8
36
|
Verified
Not enough data
7.9
22
|
Verified
Not enough data
8.2
28
|
Verified
Not enough data
8.2
29
|
Verified
Not enough data
8.7
34
|
Verified
Not enough data
9.1
39
|
Verified
Not enough data
Multichannel
Feature Not Available
Not enough data
9.1
43
|
Verified
Not enough data
8.9
39
|
Verified
Not enough data
Administration
9.1
44
|
Verified
Not enough data
8.5
47
|
Verified
Not enough data
8.9
47
|
Verified
Not enough data
8.7
50
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.4
96
|
Verified
Not enough data
Feature Not Available
Not enough data
7.3
36
Not enough data
8.3
10
Not enough data
Edit
8.1
83
|
Verified
Not enough data
8.6
58
Not enough data
8.5
78
|
Verified
Not enough data
Logistics
8.1
93
|
Verified
Not enough data
7.2
71
|
Verified
Not enough data
8.6
48
Not enough data
8.3
9
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
9.0
78
Not enough data
7.7
43
Not enough data
9.2
71
Not enough data
9.0
59
Not enough data
8.9
70
Not enough data
8.7
72
Not enough data
8.3
75
Not enough data
8.3
59
SMS Platform
Not enough data
8.4
82
Not enough data
8.5
77
Not enough data
7.6
38
Not enough data
6.7
31
Not enough data
8.9
76
Not enough data
8.6
60
Agentic AI - SMS Marketing
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.7
5
Data Sourcing
Not enough data
7.7
33
|
Verified
Not enough data
7.9
31
|
Verified
Not enough data
Feature Not Available
Not enough data
7.7
34
|
Verified
Intelligence
Not enough data
8.3
37
|
Verified
Not enough data
7.1
37
|
Verified
Not enough data
7.9
36
|
Verified
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.2
46
|
Verified
Not enough data
8.6
69
Not enough data
7.6
31
|
Verified
Not enough data
7.7
46
|
Verified
Campaigns
Not enough data
7.6
37
Not enough data
8.4
40
Not enough data
8.4
59
Not enough data
7.4
31
|
Verified
Not enough data
9.2
71
|
Verified
Not enough data
8.9
69
|
Verified
Engagement
Not enough data
8.7
58
|
Verified
Platform
Not enough data
8.7
63
|
Verified
Not enough data
8.5
53
Not enough data
7.9
39
|
Verified
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Drip and Listrak are categorized as Marketing Automation
Unique Categories
Drip is categorized as Email Template Builder and E-Commerce Personalization
Listrak is categorized as SMS Marketing, Personalization, Identity Resolution, Customer Data Platform (CDP), and Mobile Marketing
Reviews
Reviewers' Company Size
Drip
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Listrak
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.8%
Health, Wellness and Fitness
7.0%
Computer Software
6.6%
E-Learning
5.5%
Retail
5.0%
Other
60.1%
Retail
37.4%
Consumer Goods
12.6%
Apparel & Fashion
8.7%
Marketing and Advertising
5.6%
Food & Beverages
5.2%
Other
30.4%
Alternatives
Discussions
What's the setup process like?
1 Comment
Official Response from Drip
We've made the setup workflow as painless as possible. It's a simple three-step process: activate your campaign, install our JavaScript, define your goal....Read more
What happens when I start a free trial?
1 Comment
Official Response from Drip
You get a fully-functional account for 14 days, which gives you access to everything Drip has to offer. If (and only if!) you love it, your card will be...Read more
Can I send individual emails and email sequences based on actions a user performs in my application?
1 Comment
Official Response from Drip
Definitely. In addition to marketing emails, Drip can be triggered to send emails based on events in your app such as creating their first project, tracking...Read more
What channels do you support?
1 Comment
Official Response from Listrak
From within our single platform, our clients execute sophisticated, data-driven campaigns in the email, web, social, mobile, and in-store channels.Read more
Do you offer AI programs?
1 Comment
Official Response from Listrak
Yes; our CRM and multi-channel marketing platform combines AI, self-learning predictive algorithms, and actionable analytics in our Artificial Intelligence...Read more
Do you provide advanced analytics/customer CRM?
1 Comment
Official Response from Listrak
Yes; our marketing CRM platform unifies cross-channel customer data to provide a single source of truth and answers to marketers’ most important questions....Read more
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