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Compare Drip and Kartra 
Featured Products
At a Glance
Market Segments
Small-Business (92.8% of reviews)
Small-Business (91.1% of reviews)
Entry-Level Pricing
Free Trial Per Month
Free Trial With One-Time Purchase
Drip
Star Rating
(473)4.4 out of 5
Market Segments
Small-Business (92.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Free Trial is available
Browse all 2 pricing plansKartra
Star Rating
(57)3.9 out of 5
Market Segments
Small-Business (91.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial With One-Time Purchase
Browse all 4 pricing plansDrip vs Kartra
When assessing the two solutions, reviewers found Drip easier to use, set up, and administer. Reviewers also preferred doing business with Drip overall.
- Reviewers felt that Drip meets the needs of their business better than Kartra.
- When comparing quality of ongoing product support, reviewers felt that Drip is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Drip over Kartra.
Pricing
Entry-Level Pricing
Drip
Free Trial
Free Trial
Per Month
14-day free trial (no credit card required)
- Access to All Features
- Free Migration
- No Credit Card Required
Kartra
Free Trial
Free Trial
With One-Time Purchase
The Starter plan supports up to 2,500 contacts, 5 team members, and 1 custom domain. Users can send unlimited emails and SMS and create unlimited websites, pages, videos, products, and memberships and courses.
- Email Marketing Automation
- Landing Page Builder
- Memberships & Online Courses
Free Trial
Drip
Free Trial is available
Kartra
No trial information availableRatings
Meets Requirements
8.8
372
7.8
44
Ease of Use
8.5
372
7.3
44
Ease of Setup
8.3
205
7.0
18
Ease of Admin
8.7
200
7.3
17
Quality of Support
8.8
359
7.2
43
Has the product been a good partner in doing business?
8.9
199
7.3
17
Product Direction (% positive)
8.6
367
7.6
39
Features by Category
Email Marketing
8.7
276
|
Verified
7.7
21
|
Verified
9.1
272
|
Verified
7.8
21
|
Verified
8.5
250
|
Verified
7.7
20
|
Verified
9.2
238
|
Verified
8.1
19
|
Verified
Online Marketing
7.1
177
|
Verified
8.2
19
|
Verified
8.2
185
|
Verified
7.5
17
|
Verified
7.7
148
|
Verified
7.6
12
|
Verified
8.7
211
|
Verified
8.2
14
|
Verified
8.0
29
7.7
8
Lead Management
8.3
208
|
Verified
8.3
16
|
Verified
8.1
190
|
Verified
7.4
14
|
Verified
8.8
244
|
Verified
8.0
16
|
Verified
8.1
198
|
Verified
6.8
12
|
Verified
8.5
209
|
Verified
8.4
15
|
Verified
8.3
202
|
Verified
6.9
12
|
Verified
8.4
169
|
Verified
6.9
16
|
Verified
7.8
126
|
Verified
7.6
11
|
Verified
Campaign Management
8.4
140
|
Verified
6.7
14
|
Verified
7.9
87
8.3
10
7.5
67
6.4
15
|
Verified
6.5
54
5.3
10
Social
7.1
22
3.9
6
7.9
23
4.7
10
|
Verified
7.7
79
|
Verified
5.0
8
|
Verified
8.1
24
5.3
10
|
Verified
7.8
78
|
Verified
4.6
8
|
Verified
Reporting & Analytics
7.9
242
|
Verified
7.4
17
|
Verified
7.8
179
|
Verified
6.4
13
|
Verified
7.4
143
|
Verified
6.4
12
|
Verified
7.5
139
|
Verified
6.2
11
|
Verified
7.1
23
5.4
9
Platform
8.1
124
|
Verified
5.4
8
|
Verified
8.7
134
|
Verified
6.9
8
|
Verified
8.6
120
|
Verified
8.0
9
|
Verified
7.4
64
|
Verified
Not enough data
7.5
16
6.3
5
|
Verified
8.7
134
|
Verified
8.1
9
|
Verified
7.6
71
|
Verified
7.1
7
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.4
125
|
Verified
7.3
8
|
Verified
8.3
124
|
Verified
7.1
8
|
Verified
7.9
103
|
Verified
6.4
6
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.5
39
|
Verified
Not enough data
8.6
40
|
Verified
Not enough data
8.1
33
|
Verified
Not enough data
Templates
8.2
40
|
Verified
Not enough data
8.6
39
|
Verified
Not enough data
8.5
36
|
Verified
Not enough data
Personalization
8.8
36
|
Verified
Not enough data
8.5
33
|
Verified
Not enough data
8.8
36
|
Verified
Not enough data
7.9
22
|
Verified
Not enough data
8.2
28
|
Verified
Not enough data
8.2
29
|
Verified
Not enough data
8.7
34
|
Verified
Not enough data
9.1
39
|
Verified
Not enough data
Multichannel
Feature Not Available
Not enough data
9.1
43
|
Verified
Not enough data
8.9
39
|
Verified
Not enough data
Administration
9.1
44
|
Verified
Not enough data
8.5
47
|
Verified
Not enough data
8.9
47
|
Verified
Not enough data
8.7
50
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.4
96
|
Verified
Not enough data
Feature Not Available
Feature Not Available
7.3
36
Feature Not Available
8.3
10
Not enough data
Edit
8.1
83
|
Verified
Not enough data
8.6
58
Not enough data
8.5
78
|
Verified
Not enough data
Logistics
8.1
93
|
Verified
Not enough data
7.2
71
|
Verified
Not enough data
8.6
48
Not enough data
8.3
9
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
7.9
7
|
Verified
Not enough data
8.1
7
|
Verified
Not enough data
7.5
6
|
Verified
Not enough data
7.2
6
|
Verified
Page Optimization
Not enough data
7.3
5
Not enough data
7.8
6
|
Verified
Not enough data
7.7
5
|
Verified
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
8.3
6
|
Verified
Not enough data
7.5
6
|
Verified
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Computing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experimental Design
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Internal Use
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Growth
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support
Not enough data
Not enough data
Categories
Categories
Shared Categories
Drip and Kartra are categorized as Email Template Builder and Marketing Automation
Unique Categories
Drip is categorized as E-Commerce Personalization
Kartra is categorized as Online Form Builder, Landing Page Builders, A/B Testing, Website Builder, Live Chat, Pop-Up Builder, Lead Capture, and Lead Scoring
Reviews
Reviewers' Company Size
Drip
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Kartra
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.8%
Health, Wellness and Fitness
7.0%
Computer Software
6.6%
E-Learning
5.5%
Retail
5.0%
Other
60.1%
Marketing and Advertising
32.1%
Health, Wellness and Fitness
14.3%
Professional Training & Coaching
8.9%
Information Technology and Services
5.4%
E-Learning
3.6%
Other
35.7%
Alternatives
Discussions
What's the setup process like?
1 Comment
Official Response from Drip
We've made the setup workflow as painless as possible. It's a simple three-step process: activate your campaign, install our JavaScript, define your goal....Read more
What happens when I start a free trial?
1 Comment
Official Response from Drip
You get a fully-functional account for 14 days, which gives you access to everything Drip has to offer. If (and only if!) you love it, your card will be...Read more
Can I send individual emails and email sequences based on actions a user performs in my application?
1 Comment
Official Response from Drip
Definitely. In addition to marketing emails, Drip can be triggered to send emails based on events in your app such as creating their first project, tracking...Read more
How do I learn the platform with ease?
6 Comments
SB
You dont. There is no live support tech that can help you. It is complicated and has many failures. Its ok for email but thats about it. I don’t recommend...Read more
What is Kartra used for?
1 Comment
KM
Email server and membership platform. Can create leadpages for checkout and coursesRead more
What does Kartra cost?
1 Comment
NM
Kartra charges $1 for 14 days then $99 per Month
Gives discounts on annual basisRead more
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