Compare Drift and Mixmax 
Featured Products
At a Glance
Market Segments
Mid-Market (51.6% of reviews)
Small-Business (53.4% of reviews)
Entry-Level Pricing
Starting at $2,500.00 Per Month
$29.00 1 per user/month (billed annually)
Drift
Star Rating
(1,256)4.4 out of 5
Market Segments
Mid-Market (51.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $2,500.00 Per Month
Browse all 3 pricing plansMixmax
Star Rating
(1,450)4.6 out of 5
Market Segments
Small-Business (53.4% of reviews)
Pros & Cons
Entry-Level Pricing
$29.00 1 per user/month (billed annually)
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Mixmax excels in email tracking and automation features, with users highlighting its ability to provide insights on email engagement, which helps in planning follow-up actions effectively. This capability is particularly beneficial for sales professionals looking to optimize their outreach strategies.
- Users say that Drift stands out for its real-time engagement capabilities, allowing businesses to connect with potential customers directly on their website. Reviewers appreciate features like chatbots and calling options, which facilitate immediate conversations and enhance demand generation efforts.
- According to verified reviews, Mixmax offers a more user-friendly experience when it comes to setup and integration, with many users praising its seamless connection to Microsoft Outlook and other tools. This ease of use is reflected in its higher ratings for setup and administration compared to Drift.
- Reviewers mention that while Drift has a robust feature set, some users find it challenging to configure the platform to meet their specific needs. This can lead to a steeper learning curve for new users, especially when compared to Mixmax's more intuitive interface.
- G2 reviewers highlight that Drift's support quality is commendable, with many users noting the helpfulness of the support team. However, Mixmax users also report high satisfaction with support, indicating that both platforms prioritize customer assistance effectively.
- Users report that while Drift is geared more towards mid-market companies, Mixmax is favored by small businesses, making it a more accessible option for startups and smaller teams looking for budget-friendly solutions without sacrificing essential features.
Pricing
Entry-Level Pricing
Drift
Premium
Starting at $2,500.00
Per Month
For small businesses. The right amount of conversational firepower to keep your business growing.
- * Everything in Free, plus:
- Live Chat
- Meetings
Mixmax
Inbox Copilot
$29.00
1 per user/month (billed annually)
Inbox Copilot turns your inbox from chaos into control. It automatically organizes your messages and prioritizes the most important, so you never miss what matters.
- Email tracking
- Meeting scheduling
- Inbox categorization and filtering
Free Trial
Drift
Free Trial is available
Mixmax
Free Trial is available
Ratings
Meets Requirements
8.7
1,019
9.1
1,126
Ease of Use
8.7
1,032
9.0
1,137
Ease of Setup
8.4
508
9.1
359
Ease of Admin
8.5
473
9.0
261
Quality of Support
8.8
940
9.0
881
Has the product been a good partner in doing business?
8.9
472
9.2
251
Product Direction (% positive)
8.9
997
8.4
1,018
Features by Category
Messenger
8.5
203
|
Verified
Not enough data
8.2
201
|
Verified
Not enough data
9.1
273
|
Verified
Not enough data
8.5
250
|
Verified
Not enough data
Channels
7.9
116
|
Verified
Not enough data
8.9
250
|
Verified
Not enough data
7.7
91
|
Verified
Not enough data
7.6
81
|
Verified
Not enough data
7.8
90
|
Verified
Not enough data
Customers
8.6
225
|
Verified
Not enough data
8.4
202
|
Verified
Not enough data
8.1
241
|
Verified
Not enough data
8.7
242
|
Verified
Not enough data
8.5
246
|
Verified
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.9
315
|
Verified
Feature Not Available
8.2
309
|
Verified
Not enough data
8.2
288
|
Verified
Not enough data
8.7
305
|
Verified
Not enough data
Organization
8.0
265
|
Verified
Feature Not Available
8.0
269
|
Verified
Not enough data
8.3
278
|
Verified
Not enough data
Performance Analysis
7.8
241
|
Verified
Feature Not Available
8.0
261
|
Verified
Not enough data
Sales Analysis
7.5
215
|
Verified
Feature Not Available
7.7
221
|
Verified
Feature Not Available
Generative AI
7.5
87
Not enough data
7.6
85
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Integrated Workflows
Not enough data
8.4
297
|
Verified
Not enough data
9.5
445
|
Verified
Not enough data
7.2
182
Not enough data
8.2
237
|
Verified
Not enough data
8.6
313
|
Verified
Not enough data
8.7
255
Not enough data
Feature Not Available
Repeatability and Reportability
Not enough data
8.5
292
|
Verified
Not enough data
8.8
296
|
Verified
Not enough data
8.8
287
|
Verified
Not enough data
8.1
224
|
Verified
Not enough data
6.7
100
AI and Automation
Not enough data
Feature Not Available
Not enough data
7.2
102
Not enough data
8.8
228
Not enough data
Feature Not Available
Not enough data
6.9
98
Generative AI
Not enough data
6.8
81
Agentic AI - Sales Engagement
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Responses
8.2
280
Not enough data
8.3
268
Not enough data
8.4
303
Not enough data
8.1
273
Not enough data
8.0
228
Not enough data
Platform
8.9
309
Not enough data
8.4
291
Not enough data
8.4
275
Not enough data
8.1
281
Not enough data
7.9
240
Not enough data
8.4
261
Not enough data
8.2
286
Not enough data
Generative AI
7.7
84
Not enough data
7.7
82
Not enough data
Conversational Platform
8.6
167
Not enough data
8.4
117
Not enough data
8.7
128
Not enough data
8.6
92
Not enough data
Support Automation
Feature Not Available
Not enough data
8.4
147
Not enough data
8.7
138
Not enough data
8.4
92
Not enough data
Generative AI
7.9
31
Not enough data
7.7
31
Not enough data
Integrations
7.4
92
6.6
97
7.9
95
9.3
199
7.8
91
8.3
140
7.3
88
8.3
140
8.0
95
7.9
121
Branding & Customizatio
8.2
94
8.0
149
8.3
93
8.6
148
7.9
90
8.0
116
Automatic Rules & Configurations
8.5
96
8.8
161
8.2
90
8.8
145
8.1
93
8.5
140
Agentic AI - Business Scheduling
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Customer Support
7.8
12
Not enough data
7.8
12
Not enough data
8.1
12
Not enough data
Automation
8.2
11
Not enough data
8.3
13
Not enough data
8.3
12
Not enough data
Artificial Intelligence
7.7
13
Not enough data
8.2
13
Not enough data
8.3
14
Not enough data
Generative AI
7.7
31
Not enough data
7.9
30
Not enough data
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
7.7
83
Not enough data
7.7
81
Not enough data
7.3
81
Not enough data
Communication
9.2
543
|
Verified
Not enough data
8.5
539
|
Verified
Not enough data
7.8
323
|
Verified
Not enough data
8.6
415
|
Verified
Not enough data
7.9
189
Not enough data
Internal Use
8.4
461
|
Verified
Not enough data
8.7
471
|
Verified
Not enough data
8.5
472
|
Verified
Not enough data
8.2
409
|
Verified
Not enough data
8.3
372
|
Verified
Not enough data
8.1
402
|
Verified
Not enough data
Generative AI
7.4
20
Not enough data
Self-Service Experience
8.1
57
Not enough data
8.2
53
Not enough data
Feature Not Available
Not enough data
8.2
51
Not enough data
8.5
57
Not enough data
Self-Service Platform
8.6
57
Not enough data
8.7
60
Not enough data
8.2
59
Not enough data
8.6
59
Not enough data
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Google Workspace for Sales
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - Sales Performance Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Incentives
Not enough data
7.6
77
|
Verified
Not enough data
8.2
92
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
81
|
Verified
Personalization
Not enough data
Feature Not Available
Not enough data
8.4
104
|
Verified
Not enough data
8.8
121
|
Verified
Not enough data
8.1
53
Administrative
Not enough data
8.9
124
|
Verified
Not enough data
8.5
94
|
Verified
Not enough data
Feature Not Available
Agentic AI - Email Tracking
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Analytics
Not enough data
9.1
773
Not enough data
8.8
682
Not enough data
8.8
626
Customizations
Not enough data
9.1
724
Not enough data
9.4
789
Not enough data
9.0
722
Not enough data
8.5
561
Not enough data
9.1
750
Generative AI
Not enough data
7.0
155
Categories
Categories
Shared Categories
Drift and Mixmax are categorized as Business Scheduling and AI Sales Assistant
Unique Categories
Drift is categorized as Conversational Support, Conversational Marketing, Chatbots, Bot Platforms, Live Chat, Customer Self-Service, and Customer Service Automation
Mixmax is categorized as Sales Engagement, Google Workspace for Sales, Email Tracking, and Sales Performance Management
Reviews
Reviewers' Company Size
Drift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mixmax
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
32.8%
Information Technology and Services
20.6%
Marketing and Advertising
7.1%
Financial Services
3.2%
Computer & Network Security
3.0%
Other
33.3%
Computer Software
19.3%
Information Technology and Services
11.7%
Marketing and Advertising
11.6%
Financial Services
3.4%
Staffing and Recruiting
3.1%
Other
50.8%
Discussions
Do I have to completely remove all of my lead capture forms?
2 Comments
Official Response from Drift
Getting started with conversational marketing isn’t an “all or nothing” decision. Rather than ripping all the forms off their site, many companies start by...Read more
How do I measure the effectiveness of conversational marketing?
2 Comments
Official Response from Drift
You can measure your conversational marketing efforts just like you would measure any other marketing channel. Platforms like Drift give you dashboards that...Read more
What types of people are having conversations with businesses?
2 Comments
Official Response from Drift
When we analyzed the data from the 50,000+ businesses using Drift for conversational marketing, we found that people in key decision-making roles are often...Read more
What features am I overlooking besides reminders, scheduling and templates?
4 Comments
MM
Great question Leland. Our two most jaw-dropping features are...
1. Our Rules engine, which is like an even easier Zapier for sales. For example you can...Read more
What Mixmax feature do you find most useful for maintaining good relationships with leads?
3 Comments
MB
Being able to see if they opened the email is helpful.Read more
Can I add a user to my account that has a different email extension?
2 Comments
MM
Hi Karim, you can add members to your workspace, whether that be your personal email or a team mate, from the Members & Billing section.
Hot link =>...Read more
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