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Compare Dotdigital and Voyado 
Featured Products
At a Glance
Market Segments
Mid-Market (45.7% of reviews)
Mid-Market (51.5% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
Dotdigital
Star Rating
(1,125)4.4 out of 5
Market Segments
Mid-Market (45.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansVoyado
Star Rating
(73)4.5 out of 5
Market Segments
Mid-Market (51.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about VoyadoSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Dotdigital excels in its personalization features, allowing users to tailor email content effectively. One user highlighted the ability to personalize links and information based on specific needs, which enhances engagement with recipients.
- Users say that Voyado stands out for its responsive support team, which is crucial for maintaining smooth operations. Reviewers appreciate the minimal downtime and the overall performance of the API, making it a reliable choice for businesses that prioritize support.
- According to verified reviews, Dotdigital is praised for its analytical tools that help track email performance, including open and click rates. Users mentioned the effectiveness of AI tools like send time optimization, which contribute to improved marketing outcomes.
- Reviewers mention that Voyado offers a simple and intuitive user interface, making it easy to set up emails and automations. This ease of use is frequently noted, with users describing the platform as fast and snappy, which is beneficial for teams looking to streamline their marketing efforts.
- G2 reviewers highlight that while Dotdigital has a slightly lower ease of use rating compared to Voyado, many users still find it straightforward to navigate. One user noted that even those who are not tech-savvy can quickly adapt to the platform, which is a significant advantage for diverse teams.
- Users report that Dotdigital's overall quality and satisfaction metrics are higher, reflecting a broader user base with 1,090 reviews compared to Voyado's 72. This suggests that Dotdigital may offer a more robust and tested solution for marketing automation needs.
Pricing
Entry-Level Pricing
Dotdigital
Email & SMS
Contact Us
For marketing teams with a need for basic multi-channel marketing automation.
- Single customer view (30 days)
- Email & SMS marketing
- Transactional email & SMS
Voyado
No pricing availableFree Trial
Dotdigital
Free Trial is available
Voyado
No trial information availableRatings
Meets Requirements
8.5
954
8.5
58
Ease of Use
8.7
965
9.0
61
Ease of Setup
8.0
508
8.3
37
Ease of Admin
8.4
380
9.4
16
Quality of Support
8.9
934
9.0
60
Has the product been a good partner in doing business?
8.6
379
9.3
17
Product Direction (% positive)
8.8
940
8.6
58
Features by Category
Email Marketing
8.6
125
Not enough data
8.4
128
Not enough data
9.1
120
Not enough data
8.7
131
Not enough data
9.1
120
Not enough data
8.6
120
Not enough data
8.2
104
Not enough data
9.0
48
Not enough data
8.3
47
Not enough data
Reporting & Analytics
8.2
102
|
Verified
Not enough data
8.5
123
Not enough data
Generative AI
7.1
28
Not enough data
7.0
26
Not enough data
Agentic AI - Email Marketing
6.7
25
Not enough data
6.9
25
Not enough data
6.9
25
Not enough data
7.2
24
Not enough data
7.1
24
Not enough data
Integration
8.4
85
Not enough data
7.8
73
Not enough data
7.5
69
Not enough data
7.7
49
Not enough data
7.0
45
Not enough data
7.5
45
Not enough data
Email Marketing
8.9
556
|
Verified
8.8
35
9.1
546
|
Verified
9.4
33
8.8
534
|
Verified
9.3
35
8.6
507
|
Verified
8.9
34
Online Marketing
8.0
448
|
Verified
7.4
31
8.3
488
|
Verified
8.0
34
8.3
478
|
Verified
8.6
34
8.3
496
|
Verified
8.4
34
7.8
402
7.5
33
Lead Management
8.1
379
|
Verified
7.9
30
8.1
411
|
Verified
8.6
31
8.7
495
|
Verified
9.0
34
7.8
349
|
Verified
7.4
30
8.0
360
|
Verified
7.9
30
8.0
385
|
Verified
8.1
30
7.8
351
|
Verified
7.6
28
7.8
371
|
Verified
8.0
28
Campaign Management
8.3
440
|
Verified
7.8
28
8.0
359
|
Verified
7.5
26
7.6
324
|
Verified
7.5
27
7.4
317
6.2
27
Social
7.0
302
5.6
25
7.4
321
|
Verified
6.1
25
7.1
314
|
Verified
6.2
27
7.2
304
|
Verified
5.7
25
7.1
293
|
Verified
6.6
26
Reporting & Analytics
8.4
507
|
Verified
7.9
30
8.1
412
|
Verified
7.0
29
7.8
382
|
Verified
6.9
27
7.7
362
|
Verified
7.3
27
7.4
329
5.9
23
Platform
8.0
358
|
Verified
8.1
27
8.2
316
|
Verified
8.3
26
8.7
370
|
Verified
8.8
27
7.6
279
|
Verified
8.3
25
7.6
305
|
Verified
8.7
26
8.8
354
|
Verified
9.3
28
7.8
284
|
Verified
7.7
26
Agentic AI - Marketing Automation
7.7
26
6.8
10
7.9
25
6.7
10
7.5
24
7.0
9
7.7
25
6.0
10
7.6
26
6.7
10
7.4
27
6.7
10
Integration
8.3
366
|
Verified
8.6
27
7.9
352
|
Verified
7.9
27
7.6
312
|
Verified
7.9
27
Administration
8.5
149
Not enough data
7.8
138
Not enough data
7.8
144
Not enough data
8.8
142
Not enough data
Feature Not Available
Not enough data
7.7
128
Not enough data
Integrations
7.4
110
Not enough data
7.4
111
Not enough data
7.6
116
Not enough data
7.7
120
Not enough data
Platform
8.0
123
Not enough data
8.0
123
Not enough data
7.6
114
Not enough data
8.0
122
Not enough data
8.2
134
Not enough data
8.4
137
Not enough data
7.8
114
Not enough data
8.7
137
Not enough data
Diagnosis
7.8
251
Not enough data
7.9
259
Not enough data
8.3
284
Not enough data
8.2
258
Not enough data
Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
307
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting
8.7
304
Not enough data
8.5
284
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Deliverability
7.1
12
Not enough data
7.2
13
Not enough data
7.3
13
Not enough data
7.2
13
Not enough data
6.9
13
Not enough data
Visitor Behavior
Not enough data
6.2
11
Not enough data
7.9
11
Not enough data
6.5
11
Templates
Not enough data
6.7
9
Not enough data
6.5
10
Not enough data
7.2
10
Personalization
Not enough data
7.8
12
Not enough data
7.6
11
Not enough data
7.9
12
Not enough data
6.4
12
Not enough data
7.7
10
Not enough data
8.1
9
Not enough data
8.2
11
Not enough data
7.7
10
Multichannel
Not enough data
6.3
8
Not enough data
9.3
9
Not enough data
8.5
9
Administration
Not enough data
8.5
9
Not enough data
8.3
9
Not enough data
8.9
9
Not enough data
7.8
9
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
9.3
5
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.3
5
Not enough data
9.0
5
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Feature Not Available
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.1
275
Not enough data
Feature Not Available
Not enough data
8.0
250
Not enough data
8.4
269
Not enough data
Edit
7.7
248
Not enough data
8.8
284
Not enough data
8.3
264
Not enough data
Logistics
8.4
287
Not enough data
7.8
250
Not enough data
8.0
258
Not enough data
8.2
254
Not enough data
Generative AI
7.3
196
Not enough data
7.1
190
Not enough data
Agentic AI - Email Template Builder
7.2
20
Not enough data
7.1
19
Not enough data
Text Messaging
8.7
59
9.0
10
Feature Not Available
5.2
8
8.4
59
8.9
9
8.0
57
6.2
7
8.4
57
5.0
8
7.3
52
4.4
9
8.5
60
8.5
10
8.2
55
8.7
9
SMS Platform
7.8
58
6.9
9
8.4
58
8.1
8
7.4
48
6.4
7
Feature Not Available
5.7
7
8.0
49
6.2
7
8.5
51
7.5
8
Agentic AI - SMS Marketing
6.3
8
Not enough data
6.5
8
Not enough data
6.9
8
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
6.5
8
Not enough data
Data Sourcing
8.1
79
7.7
14
8.2
78
7.9
13
8.5
76
6.7
14
8.3
81
8.0
14
Intelligence
8.5
78
7.9
13
7.8
72
6.4
12
7.6
72
6.4
12
Merchandising
Not enough data
6.8
10
Not enough data
6.8
10
Not enough data
5.7
10
Not enough data
3.7
9
Not enough data
3.7
9
Analytics
Not enough data
5.6
9
Not enough data
6.1
9
Administration
Not enough data
6.1
9
Not enough data
5.4
9
Platform Basics
8.7
120
Not enough data
8.6
116
Not enough data
Platform Data
8.3
124
Not enough data
8.0
111
Not enough data
8.2
126
Not enough data
8.1
114
Not enough data
Platform Additional Functionality
8.3
78
Not enough data
8.1
116
Not enough data
7.9
107
Not enough data
Agentic AI - Customer Journey Analytics
6.9
13
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
7.2
13
Not enough data
Functionality
8.0
192
Not enough data
7.9
170
Not enough data
7.9
175
Not enough data
Support
8.0
193
Not enough data
8.3
183
Not enough data
8.8
203
Not enough data
Page Customization
8.7
86
Not enough data
8.4
82
Not enough data
8.2
78
Not enough data
8.3
61
Not enough data
Page Optimization
Feature Not Available
Not enough data
8.5
77
Not enough data
8.1
70
Not enough data
7.3
64
Not enough data
Integrations
7.7
65
Not enough data
8.3
72
Not enough data
8.0
69
Not enough data
Generative AI
7.4
58
Not enough data
Agentic AI - Landing Page Builders
7.7
8
Not enough data
Loyalty Experience
Not enough data
8.8
18
Not enough data
8.8
17
Not enough data
9.2
17
Not enough data
9.1
17
Not enough data
7.1
16
Not enough data
8.1
16
Loyalty Platform
Not enough data
8.5
17
Not enough data
9.2
17
Not enough data
8.1
17
Not enough data
8.2
16
Not enough data
8.6
17
Agentic AI - Loyalty Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Computing
Not enough data
6.7
15
Not enough data
6.1
15
Not enough data
8.3
15
Experimental Design
Not enough data
7.3
15
Not enough data
7.0
14
Not enough data
6.9
15
Analytics
Not enough data
7.6
16
Not enough data
5.0
16
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
8.1
15
Not enough data
7.6
15
Not enough data
7.7
15
Not enough data
7.1
15
Not enough data
7.4
14
Not enough data
7.9
14
Not enough data
Analysis
8.2
85
|
Verified
Not enough data
8.6
99
Not enough data
8.0
82
|
Verified
Not enough data
7.9
85
|
Verified
Not enough data
Campaigns
8.3
84
Not enough data
7.7
79
|
Verified
Not enough data
8.0
81
Not enough data
7.7
77
|
Verified
Not enough data
9.0
105
|
Verified
Not enough data
8.7
98
|
Verified
Not enough data
Engagement
7.8
78
|
Verified
Not enough data
Platform
8.4
98
|
Verified
Not enough data
8.2
87
|
Verified
Not enough data
8.3
82
|
Verified
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Dotdigital and Voyado are categorized as SMS Marketing, Marketing Automation, Customer Data Platform (CDP), Personalization, and Personalization Engines
Unique Categories
Voyado is categorized as E-Commerce Personalization, Loyalty Management, A/B Testing, and E-Merchandising
Reviews
Reviewers' Company Size
Dotdigital
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Voyado
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
11.6%
Marketing and Advertising
7.8%
Non-Profit Organization Management
7.6%
Financial Services
3.7%
Consumer Goods
3.1%
Other
66.2%
Retail
22.7%
Apparel & Fashion
21.2%
Marketing and Advertising
7.6%
Information Technology and Services
6.1%
Consumer Goods
6.1%
Other
36.4%
Alternatives
Discussions
Can dotMailer track attachments?
2 Comments
CL
Yes, if they're added as link or button in email Read more
Can I have a loyalist dot digital trooper t shirt
1 Comment
MJ
Hi Tony, of course and thanks for the great video review. Please send me a message directly at marketing@dotdigital.comRead more
What's the next big showstopping element or functionality element?
1 Comment
MJ
Hi Christophe,
You can view our public facing roadmap here https://r1.dotdigital-pages.com/p/35E-386/the-engagement-cloud-roadmap
Thanks,
MarkRead more
Can I use this for entermain
1 Comment
CB
Try this product ,:- https://jvz1.com/c/2817839/393694/Read more
Voyado has no more discussions with answers
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