Compare Dotdigital and Pipedrive 
At a Glance
Market Segments
Mid-Market (46.2% of reviews)
Small-Business (72.6% of reviews)
Entry-Level Pricing
Contact Us
$24.00 1 Seats Per Month
Dotdigital
Star Rating
(1,179)4.4 out of 5
Market Segments
Mid-Market (46.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansPipedrive
Star Rating
(2,969)4.3 out of 5
Market Segments
Small-Business (72.6% of reviews)
Pros & Cons
Entry-Level Pricing
$24.00 1 Seats Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Pipedrive excels in user experience, with many praising its intuitive interface that simplifies deal monitoring and collaboration across teams. Users appreciate features like reminders and deal win animations, which enhance organization and engagement.
- Users say Dotdigital stands out for its robust email marketing capabilities, particularly its drag-and-drop email creation tool. Reviewers highlight the ease of segmenting contacts and the ability to A/B test subject lines, which helps optimize their email campaigns effectively.
- According to verified reviews, Pipedrive's setup process is notably quick and user-friendly, making it easier for new users to get started. Many users have commented on how everything is "in its place," which contributes to a smooth onboarding experience.
- Reviewers mention that Dotdigital offers excellent customer support, with many users appreciating the training in personalization and marketing automation. This support is seen as a valuable resource for maximizing the platform's potential in email marketing.
- G2 reviewers highlight that while Pipedrive has a strong focus on small businesses, it may not cater as effectively to mid-market needs compared to Dotdigital, which is favored by mid-market users for its comprehensive features and functionality.
- Users report that while both platforms have similar scores for meeting requirements, Dotdigital slightly edges out in areas like high-volume sending and automated email responses, making it a better choice for users with extensive email marketing needs.
Pricing
Entry-Level Pricing
Dotdigital
Email & SMS
Contact Us
For marketing teams with a need for basic multi-channel marketing automation.
- Single customer view (30 days)
- Email & SMS marketing
- Transactional email & SMS
Pipedrive
Lite
$24.00
1 Seats Per Month
per month per user.
14$ / month billed annually
- Organize your sales in one simple, intuitive workspace:
- Lead, calendar and pipeline management
- Sales Assistant and AI-generated reports
Free Trial
Dotdigital
Free Trial is available
Pipedrive
Free Trial is available
Ratings
Meets Requirements
8.5
985
8.5
2,575
Ease of Use
8.7
997
8.8
2,612
Ease of Setup
8.1
530
8.7
1,619
Ease of Admin
8.4
389
8.6
1,019
Quality of Support
8.9
965
8.4
2,202
Has the product been a good partner in doing business?
8.6
388
8.7
987
Product Direction (% positive)
8.8
972
8.8
2,537
Features by Category
Sales Force Automation
Not enough data
8.5
2040
|
Verified
Not enough data
Feature Not Available
Not enough data
8.9
2100
|
Verified
Not enough data
8.6
2094
|
Verified
Not enough data
7.7
1614
|
Verified
Not enough data
8.3
1118
|
Verified
Not enough data
7.7
1615
|
Verified
Not enough data
7.7
1569
Not enough data
7.8
1674
Marketing Automation
Not enough data
7.5
1511
|
Verified
Not enough data
7.5
1492
|
Verified
Not enough data
8.5
1848
|
Verified
Not enough data
7.5
1448
|
Verified
Customer Support
Not enough data
7.9
1008
Not enough data
7.8
988
Not enough data
8.0
1019
Not enough data
7.5
1476
Not enough data
7.7
961
Reporting & Analytics
Not enough data
8.0
1870
|
Verified
Not enough data
8.3
1958
|
Verified
Not enough data
7.9
1720
|
Verified
Mobile & Social
Not enough data
7.6
1424
|
Verified
Not enough data
7.4
1376
|
Verified
Not enough data
7.9
1589
|
Verified
Platform
Not enough data
8.2
1342
|
Verified
Not enough data
8.3
1334
Not enough data
8.4
1358
|
Verified
Not enough data
8.2
1169
|
Verified
Not enough data
7.3
1059
|
Verified
Not enough data
7.8
1171
Not enough data
8.7
1324
|
Verified
Not enough data
7.8
1125
Integration
Not enough data
8.1
1228
|
Verified
Not enough data
8.0
1163
|
Verified
Not enough data
7.8
1091
|
Verified
Generative AI
Not enough data
Feature Not Available
Agentic AI - CRM
Not enough data
7.3
169
Not enough data
7.6
172
Not enough data
7.5
170
Not enough data
7.3
169
Not enough data
7.3
168
Not enough data
7.3
169
Not enough data
7.6
172
Email Marketing
8.6
133
8.2
210
8.4
138
8.2
211
9.1
125
7.8
205
8.8
144
8.2
209
9.1
129
8.3
211
8.6
124
8.2
206
8.3
109
7.9
205
9.1
52
8.2
203
8.4
49
7.5
197
Reporting & Analytics
8.3
107
|
Verified
7.5
192
8.6
130
8.2
205
Generative AI
7.1
28
Feature Not Available
7.0
26
Feature Not Available
Agentic AI - Email Marketing
6.7
25
7.0
25
6.9
25
6.9
25
6.9
25
7.3
25
7.2
24
7.5
24
7.1
24
7.5
25
Integration
8.5
88
8.2
226
7.7
74
7.8
223
7.5
69
7.9
220
7.7
49
8.2
220
7.0
45
7.2
213
7.5
45
7.3
210
Email Marketing
8.9
571
|
Verified
Not enough data
9.1
551
|
Verified
Not enough data
8.8
537
|
Verified
Not enough data
8.6
515
|
Verified
Not enough data
Online Marketing
8.0
451
|
Verified
Not enough data
8.3
493
|
Verified
Not enough data
8.3
480
|
Verified
Not enough data
8.3
498
|
Verified
Not enough data
7.8
403
Not enough data
Lead Management
8.0
380
|
Verified
Not enough data
8.1
411
|
Verified
Not enough data
8.7
506
|
Verified
Not enough data
7.8
349
|
Verified
Not enough data
8.0
362
|
Verified
Not enough data
8.0
385
|
Verified
Not enough data
7.8
351
|
Verified
Not enough data
7.8
373
|
Verified
Not enough data
Campaign Management
8.3
440
|
Verified
Not enough data
8.0
359
|
Verified
Not enough data
7.6
325
|
Verified
Not enough data
7.4
317
Not enough data
Social
7.0
302
Not enough data
7.4
321
|
Verified
Not enough data
7.1
314
|
Verified
Not enough data
7.2
304
|
Verified
Not enough data
7.1
293
|
Verified
Not enough data
Reporting & Analytics
8.4
513
|
Verified
Not enough data
8.1
412
|
Verified
Not enough data
7.8
382
|
Verified
Not enough data
7.7
362
|
Verified
Not enough data
7.4
329
Not enough data
Platform
8.0
359
|
Verified
Not enough data
8.2
317
|
Verified
Not enough data
8.7
371
|
Verified
Not enough data
7.6
280
|
Verified
Not enough data
7.6
306
|
Verified
Not enough data
8.8
354
|
Verified
Not enough data
7.8
284
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.7
26
Not enough data
7.9
25
Not enough data
7.5
24
Not enough data
7.7
25
Not enough data
7.6
26
Not enough data
7.4
27
Not enough data
Integration
8.3
366
|
Verified
Not enough data
7.9
353
|
Verified
Not enough data
7.6
313
|
Verified
Not enough data
Administration
8.5
151
Not enough data
7.8
138
Not enough data
7.8
144
Not enough data
8.8
145
Not enough data
Feature Not Available
Not enough data
7.7
128
Not enough data
Integrations
7.4
110
Not enough data
7.4
111
Not enough data
7.6
116
Not enough data
7.7
120
Not enough data
Platform
8.0
123
Not enough data
8.0
123
Not enough data
7.6
114
Not enough data
8.0
122
Not enough data
8.2
134
Not enough data
8.4
138
Not enough data
7.8
114
Not enough data
8.7
137
Not enough data
Diagnosis
7.8
251
Not enough data
7.9
259
Not enough data
8.3
284
Not enough data
8.2
258
Not enough data
Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
308
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting
8.7
304
Not enough data
8.5
284
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Deliverability
7.1
12
Not enough data
7.2
13
Not enough data
7.3
13
Not enough data
7.2
13
Not enough data
6.9
13
Not enough data
Campaigns
9.3
5
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.3
5
Not enough data
9.0
5
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Feature Not Available
Not enough data
9.4
6
Not enough data
9.0
5
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.1
276
Not enough data
Feature Not Available
Not enough data
8.0
250
Not enough data
8.4
270
Not enough data
Edit
7.7
248
Not enough data
8.8
285
Not enough data
8.3
266
Not enough data
Logistics
8.4
290
Not enough data
7.8
250
Not enough data
8.0
258
Not enough data
8.2
254
Not enough data
Generative AI
7.3
196
Not enough data
7.1
190
Not enough data
Agentic AI - Email Template Builder
7.2
20
Not enough data
7.1
19
Not enough data
Text Messaging
8.8
60
Not enough data
Feature Not Available
Not enough data
8.4
60
Not enough data
8.0
57
Not enough data
8.4
57
Not enough data
7.4
53
Not enough data
8.5
60
Not enough data
8.2
56
Not enough data
SMS Platform
7.9
59
Not enough data
8.4
59
Not enough data
7.4
48
Not enough data
Feature Not Available
Not enough data
8.0
49
Not enough data
8.5
51
Not enough data
Agentic AI - SMS Marketing
6.3
8
Not enough data
6.5
8
Not enough data
6.9
8
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
6.5
8
Not enough data
Data Sourcing
8.1
79
Not enough data
8.2
79
Not enough data
8.5
76
Not enough data
8.3
81
Not enough data
Intelligence
8.5
78
Not enough data
7.8
72
Not enough data
7.6
74
Not enough data
Platform Basics
8.7
121
Not enough data
8.6
116
Not enough data
Platform Data
8.3
124
Not enough data
8.0
111
Not enough data
8.2
126
Not enough data
8.1
114
Not enough data
Platform Additional Functionality
8.3
78
Not enough data
8.1
116
Not enough data
7.9
107
Not enough data
Agentic AI - Customer Journey Analytics
6.9
13
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
7.2
13
Not enough data
Functionality
8.0
192
Not enough data
7.9
170
Not enough data
7.9
175
Not enough data
Support
8.0
193
Not enough data
8.3
183
Not enough data
8.8
203
Not enough data
Page Customization
8.7
86
Not enough data
8.4
83
Not enough data
8.2
78
Not enough data
8.3
62
Not enough data
Page Optimization
Feature Not Available
Not enough data
8.5
77
Not enough data
8.1
70
Not enough data
7.3
64
Not enough data
Integrations
7.7
65
Not enough data
8.3
72
Not enough data
8.0
69
Not enough data
Generative AI
7.4
58
Not enough data
Agentic AI - Landing Page Builders
7.7
8
Not enough data
Customization
Not enough data
8.3
76
Not enough data
7.8
72
Not enough data
7.3
71
Not enough data
7.7
76
Additional Functionality
Not enough data
8.2
74
Not enough data
6.7
70
Not enough data
7.8
78
Not enough data
6.9
71
Not enough data
7.5
73
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
8.1
15
Not enough data
7.6
15
Not enough data
7.7
15
Not enough data
7.3
16
Not enough data
7.4
14
Not enough data
7.9
14
Not enough data
Agentic AI - Sales Performance Management
Not enough data
7.2
66
Not enough data
7.3
65
Not enough data
7.4
64
Incentives
Not enough data
6.9
391
Not enough data
7.4
400
Not enough data
Feature Not Available
Not enough data
7.1
395
Personalization
Not enough data
7.7
414
Not enough data
7.9
408
Not enough data
8.3
428
Not enough data
8.0
411
Administrative
Not enough data
7.8
408
Not enough data
7.7
401
Not enough data
7.5
387
Agentic AI - Email Tracking
Not enough data
7.7
56
Not enough data
7.8
57
Not enough data
7.7
57
Not enough data
7.5
55
Not enough data
7.6
56
Not enough data
7.8
56
Not enough data
8.1
55
Analytics
Not enough data
8.0
255
Not enough data
8.2
256
Not enough data
8.1
249
Customizations
Not enough data
8.2
267
Not enough data
8.3
256
Not enough data
8.3
269
Not enough data
7.9
257
Not enough data
8.3
258
Generative AI
Not enough data
Feature Not Available
Agentic AI - Sales Analytics
Not enough data
7.3
57
Not enough data
7.4
58
Not enough data
7.4
58
Not enough data
7.3
58
Not enough data
7.3
57
Data Sourcing
Not enough data
7.8
425
Not enough data
8.0
431
Not enough data
7.9
426
Not enough data
8.4
435
Not enough data
8.0
420
Predictive Analytics
Not enough data
7.7
422
Not enough data
7.8
424
Not enough data
7.4
407
Not enough data
7.7
416
Sales Management
Not enough data
8.7
441
Not enough data
7.6
410
Not enough data
8.3
419
Not enough data
8.7
441
Analysis
8.2
85
|
Verified
Not enough data
8.6
99
Not enough data
8.0
82
|
Verified
Not enough data
7.9
85
|
Verified
Not enough data
Campaigns
8.3
84
Not enough data
7.7
79
|
Verified
Not enough data
7.9
82
Not enough data
7.7
77
|
Verified
Not enough data
9.1
106
|
Verified
Not enough data
8.7
98
|
Verified
Not enough data
Engagement
7.7
79
|
Verified
Not enough data
Platform
8.4
98
|
Verified
Not enough data
8.2
87
|
Verified
Not enough data
8.3
82
|
Verified
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Dotdigital and Pipedrive are categorized as Email Marketing
Unique Categories
Dotdigital is categorized as SMS Marketing, Marketing Automation, Customer Data Platform (CDP), Personalization, Mobile Marketing, Communication Platform as a Service (CPaaS), Email Deliverability, Email Template Builder, Transactional Email, WhatsApp Marketing, Personalization Engines, Customer Journey Analytics, Push Notification, and Landing Page Builders
Pipedrive is categorized as CRM, Sales Analytics, Sales Performance Management, Email Tracking, and Online Form Builder
Reviews
Reviewers' Company Size
Dotdigital
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pipedrive
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
11.4%
Non-Profit Organization Management
8.0%
Marketing and Advertising
7.8%
Financial Services
3.7%
Leisure, Travel & Tourism
3.1%
Other
66.1%
Computer Software
10.9%
Information Technology and Services
10.1%
Marketing and Advertising
10.1%
Financial Services
4.2%
Real Estate
3.2%
Other
61.5%
Alternatives
Discussions
Can dotMailer track attachments?
2 Comments
CL
Yes, if they're added as link or button in email Read more
Can I have a loyalist dot digital trooper t shirt
1 Comment
MJ
Hi Tony, of course and thanks for the great video review. Please send me a message directly at marketing@dotdigital.comRead more
What's the next big showstopping element or functionality element?
1 Comment
MJ
Hi Christophe,
You can view our public facing roadmap here https://r1.dotdigital-pages.com/p/35E-386/the-engagement-cloud-roadmap
Thanks,
MarkRead more
What is the best way to use email marketing with Pipedrive?
3 Comments
JB
We use the Pipedrive CAMPAIGNS feature inside of Pipedrive to send out mass / bulk emails that are personalized with 'merge' fields. The interface & builder...Read more
How do I move deals between stages with any email marketers?
2 Comments
RL
If you are asking about integration between PD and an email marketing platform (like MailChimp), the easiest way is through Zapier.Read more
Does anyone integrate Pipedrive with Infusionsoft?
2 Comments
PR
This can be done if we write an API that would work seamlessly. There should be no problem. You cAn contact us if you would like some help. Priyanka@navsoft.inRead more
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