G2 reviewers report that Dotdigital excels in user-friendliness, with many users finding it straightforward to navigate and implement. One user mentioned, "I think Dotdigital is really straightforward to use... I found it easy from the get-go," highlighting its accessibility for non-technical users.
Users say that Dotdigital's personalization features are particularly beneficial, allowing for tailored content in emails. A reviewer noted, "I find the personalization aspect of Dotdigital really useful," which enhances engagement and relevance for recipients.
According to verified reviews, Movable Ink stands out for its innovative real-time personalization capabilities. Users praised the platform for adapting email content based on factors like weather and geolocation, stating, "Such real-time personalization were amazing," which can significantly boost campaign effectiveness.
Reviewers mention that Dotdigital offers robust analytical tools that help track engagement metrics effectively. One user highlighted the AI-driven send time optimization feature, which has improved their open and click-through rates, showcasing the platform's data-driven approach to marketing.
Users appreciate the support provided by Movable Ink, with many noting that the team is proactive in setting up campaigns and providing instructional videos. A user remarked, "Movable Ink has excellent support and will set up your campaigns for you," indicating a strong customer service focus.
G2 reviewers indicate that while both platforms have similar star ratings, Dotdigital has a significantly larger volume of reviews, suggesting a more established user base and potentially more reliable insights. With 1,090 reviews compared to Movable Ink's 10, users may find Dotdigital's feedback more reflective of broader experiences.
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Entry-Level Pricing
Dotdigital
Email & SMS
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For marketing teams with a need for basic multi-channel marketing automation.
Yes, if they're added as link or button in email Read more
Can I have a loyalist dot digital trooper t shirt
1 Comment
MJ
Hi Tony, of course and thanks for the great video review. Please send me a message directly at marketing@dotdigital.comRead more
What's the next big showstopping element or functionality element?
1 Comment
MJ
Hi Christophe,
You can view our public facing roadmap here https://r1.dotdigital-pages.com/p/35E-386/the-engagement-cloud-roadmap
Thanks,
MarkRead more
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