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Compare Domo and Mixpanel 
Featured Products
At a Glance
Market Segments
Mid-Market (53.9% of reviews)
Small-Business (52.8% of reviews)
Entry-Level Pricing
Free Trial
Free Per Year
Domo
Star Rating
(943)4.3 out of 5
Market Segments
Mid-Market (53.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 2 pricing plansMixpanel
Star Rating
(1,260)4.6 out of 5
Market Segments
Small-Business (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Year
Free Trial is available
Browse all 3 pricing plansDomo vs Mixpanel
When assessing the two solutions, reviewers found Mixpanel easier to use, set up, and administer. However, reviewers felt that both vendors make it equally easy to do business overall.
- Reviewers felt that Mixpanel meets the needs of their business better than Domo.
- When comparing quality of ongoing product support, reviewers felt that Mixpanel is the preferred option.
- When assessing product direction, Domo and Mixpanel received similar ratings from our reviewers.
Pricing
Entry-Level Pricing
Domo
Free
Free Trial
Try out the Domo platform for 30 days. No credit card required.
- Full Platform
- Unlimited users
- Onboarding support
Mixpanel
Free
Free
Per Year
Essentials to find product-market fit
- 1M events / month
- All core report types for user journey analysis
- Templates to get started quickly
Free Trial
Domo
Free Trial is available
Mixpanel
Free Trial is available
Ratings
Meets Requirements
8.4
831
8.8
960
Ease of Use
8.3
842
8.5
969
Ease of Setup
7.8
530
8.1
431
Ease of Admin
8.0
457
8.5
366
Quality of Support
8.1
723
8.4
742
Has the product been a good partner in doing business?
8.8
456
8.8
334
Product Direction (% positive)
8.6
826
8.6
879
Features by Category
Reports
8.5
652
|
Verified
Not enough data
7.9
598
|
Verified
Not enough data
8.8
662
|
Verified
Not enough data
8.3
589
|
Verified
Not enough data
8.7
656
|
Verified
Not enough data
Self Service
8.2
599
|
Verified
Not enough data
8.3
614
|
Verified
Not enough data
8.1
576
|
Verified
Not enough data
7.8
583
|
Verified
Not enough data
7.9
568
|
Verified
Not enough data
7.0
467
Not enough data
Advanced Analytics
6.8
441
|
Verified
Not enough data
8.7
609
|
Verified
Not enough data
8.0
469
|
Verified
Not enough data
Building Reports
8.5
437
|
Verified
Not enough data
8.1
315
Not enough data
7.9
334
|
Verified
Not enough data
7.9
381
|
Verified
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.5
652
|
Verified
Not enough data
7.9
598
|
Verified
Not enough data
8.8
662
|
Verified
Not enough data
8.3
589
|
Verified
Not enough data
8.7
656
|
Verified
Not enough data
Reports
8.8
21
Not enough data
8.8
22
Not enough data
8.3
21
Not enough data
Generative AI
7.5
17
Not enough data
7.5
17
Not enough data
Visualization
8.5
23
Not enough data
8.2
22
Not enough data
8.3
23
Not enough data
8.6
22
Not enough data
Data Updates
8.3
21
Not enough data
9.0
21
Not enough data
Collaboration
8.5
21
Not enough data
8.5
20
Not enough data
8.5
21
Not enough data
Data Updates
8.7
24
Not enough data
8.9
25
Not enough data
7.8
24
Not enough data
Reports
8.5
652
|
Verified
Not enough data
7.9
598
|
Verified
Not enough data
8.8
662
|
Verified
Not enough data
8.3
589
|
Verified
Not enough data
8.7
656
|
Verified
Not enough data
Data Preparation
8.3
260
|
Verified
Not enough data
8.0
256
|
Verified
Not enough data
Data Modeling and Blending
8.2
258
|
Verified
Not enough data
8.4
259
|
Verified
Not enough data
8.4
253
|
Verified
Not enough data
Generative AI
6.5
147
Not enough data
6.4
147
Not enough data
Agentic AI - Analytics Platforms
7.2
51
Not enough data
7.2
51
Not enough data
7.5
51
Not enough data
7.3
51
Not enough data
7.1
51
Not enough data
7.1
50
Not enough data
7.2
52
Not enough data
Self Service
8.2
599
|
Verified
Not enough data
8.3
614
|
Verified
Not enough data
8.1
576
|
Verified
Not enough data
7.8
583
|
Verified
Not enough data
7.9
568
|
Verified
Not enough data
7.0
467
Not enough data
Deployment & Integration - Analytics Platforms
8.1
55
Not enough data
8.3
54
Not enough data
8.1
50
Not enough data
8.4
54
Not enough data
Advanced Analytics
6.8
441
|
Verified
Not enough data
8.7
609
|
Verified
Not enough data
8.0
469
|
Verified
Not enough data
Performance & Scalability - Analytics Platforms
8.1
53
Not enough data
8.3
51
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
7.9
51
Not enough data
7.8
50
Not enough data
7.5
50
Not enough data
Agentic AI Capabilities - Analytics Platforms
7.1
49
Not enough data
7.2
48
Not enough data
7.4
48
Not enough data
7.0
49
Not enough data
Personalized Intelligence - Analytics Platforms
7.0
49
Not enough data
7.0
49
Not enough data
7.0
49
Not enough data
Building Reports
8.5
437
|
Verified
Not enough data
8.1
315
Not enough data
7.9
334
|
Verified
Not enough data
7.9
381
|
Verified
Not enough data
Reports
8.5
652
|
Verified
Not enough data
7.9
598
|
Verified
Not enough data
8.8
662
|
Verified
Not enough data
8.3
589
|
Verified
Not enough data
8.7
656
|
Verified
Not enough data
Self Service
8.2
599
|
Verified
Not enough data
8.3
614
|
Verified
Not enough data
8.1
576
|
Verified
Not enough data
7.8
583
|
Verified
Not enough data
7.9
568
|
Verified
Not enough data
7.0
467
Not enough data
Building Reports
8.5
437
|
Verified
Not enough data
8.1
315
Not enough data
7.9
334
|
Verified
Not enough data
7.9
381
|
Verified
Not enough data
Metrics
Not enough data
8.8
266
Not enough data
8.8
337
Not enough data
8.2
293
Not enough data
8.9
350
Not enough data
8.9
347
Not enough data
8.5
313
Not enough data
8.4
287
Not enough data
8.8
316
Not enough data
8.9
338
Reporting
Not enough data
8.7
308
Not enough data
8.6
291
Not enough data
8.4
212
Not enough data
8.7
329
Not enough data
8.3
239
Not enough data
8.2
245
Not enough data
8.6
332
Other
Not enough data
8.7
328
Not enough data
8.2
182
Not enough data
8.0
174
Not enough data
8.3
232
Not enough data
8.1
180
Not enough data
7.9
175
Not enough data
8.0
186
Agentic AI - Digital Analytics
Not enough data
7.3
19
Not enough data
7.4
19
Not enough data
7.5
18
Not enough data
7.7
19
Administration
Not enough data
8.5
277
Not enough data
8.3
245
Not enough data
8.7
340
Not enough data
8.8
285
User Identification
Not enough data
8.3
255
Not enough data
8.8
275
Not enough data
8.4
264
Tracking & Reporting
Not enough data
9.1
299
Not enough data
8.8
288
Not enough data
8.2
243
Not enough data
8.9
303
Not enough data
8.5
248
Not enough data
8.9
291
Metrics
Not enough data
9.0
254
Not enough data
8.3
211
Not enough data
8.7
244
Not enough data
8.7
215
Not enough data
9.0
235
Data Source Access
8.6
34
Not enough data
8.7
34
Not enough data
8.1
33
Not enough data
Data Interaction
7.6
31
Not enough data
7.2
31
Not enough data
7.6
29
Not enough data
9.0
31
Not enough data
8.8
31
Not enough data
8.2
32
Not enough data
8.4
32
Not enough data
8.1
32
Not enough data
Data Exporting
8.3
32
Not enough data
8.1
31
Not enough data
8.0
31
Not enough data
Generative AI
6.3
27
Not enough data
Product Analytics
Not enough data
8.6
413
Not enough data
8.9
502
Not enough data
8.6
451
Not enough data
8.8
486
Not enough data
7.5
334
Not enough data
8.3
370
Not enough data
7.6
306
Not enough data
7.8
359
Agentic AI - Product Analytics
Not enough data
5.4
76
Not enough data
6.4
77
Not enough data
5.9
74
Not enough data
5.9
74
Administration
7.8
29
Not enough data
7.3
30
Not enough data
7.7
30
Not enough data
8.6
30
Not enough data
Management
6.8
24
Not enough data
6.7
25
Not enough data
6.7
24
Not enough data
8.2
25
Not enough data
8.2
25
Not enough data
Compliance
8.0
29
Not enough data
7.7
29
Not enough data
7.9
30
Not enough data
7.8
29
Not enough data
Security
8.3
26
Not enough data
7.9
26
Not enough data
7.8
25
Not enough data
Data Quality
8.3
28
Not enough data
8.5
26
Not enough data
8.5
28
Not enough data
Maintainence
7.4
25
Not enough data
7.5
24
Not enough data
Generative AI
6.5
25
Not enough data
6.2
25
Not enough data
Agentic AI - Data Governance
6.9
16
Not enough data
7.1
16
Not enough data
7.1
15
Not enough data
7.1
15
Not enough data
6.8
15
Not enough data
7.2
16
Not enough data
Analytics
Not enough data
9.2
109
Not enough data
8.9
111
Not enough data
9.0
100
Not enough data
8.8
90
Not enough data
8.7
95
Not enough data
Feature Not Available
Administration
Not enough data
8.7
84
Not enough data
8.3
85
Not enough data
8.6
88
Generative AI
Not enough data
6.9
13
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
7.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
8.4
40
Not enough data
7.2
39
Not enough data
Functionality
7.9
39
Not enough data
8.4
39
Not enough data
7.8
39
Not enough data
8.4
39
Not enough data
7.9
38
Not enough data
System
7.6
20
Not enough data
Model Development
7.5
24
Not enough data
7.7
24
Not enough data
6.3
24
Not enough data
Feature Not Available
Not enough data
Model Development
6.3
19
Not enough data
Machine/Deep Learning Services
Feature Not Available
Not enough data
6.2
22
Not enough data
6.2
22
Not enough data
Feature Not Available
Not enough data
Machine/Deep Learning Services
5.8
18
Not enough data
5.8
18
Not enough data
Deployment
6.6
22
Not enough data
6.4
23
Not enough data
7.0
24
Not enough data
Generative AI
6.0
12
Not enough data
4.3
12
Not enough data
4.0
10
Not enough data
Agentic AI - Data Science and Machine Learning Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data and Analytics - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
9.0
254
Not enough data
8.3
211
Not enough data
8.7
244
Not enough data
8.7
215
Not enough data
9.0
235
Categories
Categories
Shared Categories
Domo and Mixpanel share no categories
Unique Categories
Mixpanel is categorized as E-Commerce Analytics, Product Analytics, Mobile App Analytics, and Digital Analytics
Reviews
Reviewers' Company Size
Domo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mixpanel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
9.3%
Marketing and Advertising
7.1%
Information Technology and Services
6.3%
Hospital & Health Care
5.4%
Financial Services
4.6%
Other
67.3%
Computer Software
25.2%
Information Technology and Services
11.5%
Financial Services
9.4%
Internet
6.6%
Health, Wellness and Fitness
5.2%
Other
42.0%
Discussions
What is Domo used for?
1 Comment
CD
<p>Domo is used for business intelligence and data analytics.</p>Read more
What is Domo?
1 Comment
AM
Domo is a fully managed Analytics platform hosted on the cloud. It comes with 700+ pre-configured API connectors to various applications in the cloud or On...Read more
Domo has no more discussions with answers
C
1 Comment
SN
C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential.Read more
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