# Domo vs Fivetran Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Domo excels in user-friendliness, particularly for non-technical users. Many users appreciate its intuitive interface, with one BI analyst noting how easy it is to pull data from various sources and display it cleanly in one place.
- **Users say** that Fivetran stands out for its quick setup process, thanks to its pre-defined schemas and easy connectors. Reviewers highlight that data can be loaded with just a click, making it a time-saver for teams looking to streamline their data integration.
- **According to verified reviews** , Domo is praised for its comprehensive analytics capabilities, which are particularly beneficial for teams without a technical background. Users find it straightforward to learn and use, enhancing their ability to create visualizations effectively.
- **Reviewers mention** that Fivetran&#39;s community support and extensive resources make it easier for users to navigate the platform. This support network is a significant advantage for those who may need assistance during implementation and ongoing maintenance.
- **G2 reviewers highlight** that while Domo has a strong overall satisfaction score, some users feel it could improve in matching specific workflow needs, occasionally leading to configuration challenges. This feedback suggests that while Domo is user-friendly, it may require more customization for certain use cases.
- **Users report** that Fivetran&#39;s automation features are particularly robust, allowing for seamless data maintenance and integration. This capability is often cited as a major benefit, helping teams save time and reduce manual effort in their data processes.



| | Domo | Fivetran | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 1,004 | 794 | 
| **Largest Market Segment** | Mid-Market (54.1% of reviews) | Mid-Market (59.0% of reviews) | 
| **Entry Level Price** | Free Trial | Free | 

---
## Top Pros & Cons

### Domo

Pros:
- Ease of Use (247 reviews)
- Data Visualization (116 reviews)

Cons:
- Learning Curve (66 reviews)
- Missing Features (59 reviews)

### Fivetran

Pros:
- Ease of Use (203 reviews)
- Easy Setup (82 reviews)

Cons:
- Sync Issues (60 reviews)
- Expensive (46 reviews)

---
## Ratings Comparison
| Rating | Domo | Fivetran | 
|---|---|---|
  | **Meets Requirements** | 8.4 (862 reviews) | 8.6 (584 reviews) | 
  | **Ease of Use** | 8.3 (878 reviews) | 9.0 (592 reviews) | 
  | **Ease of Setup** | 7.8 (560 reviews) | 9.1 (373 reviews) | 
  | **Ease of Admin** | 8.1 (471 reviews) | 8.8 (327 reviews) | 
  | **Quality of Support** | 8.1 (749 reviews) | 8.5 (534 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (469 reviews) | 8.7 (321 reviews) | 
  | **Product Direction (% positive)** | 8.6 (856 reviews) | 8.3 (530 reviews) | 

---
## Pricing

### Domo

#### Entry-Level Pricing

Plan: Free

Price: Free Trial

Description: Try out the Domo platform for 30 days. No credit card required.

Key Features:
- Full Platform
- Unlimited users
- Onboarding support

[Browse all 2 editions](https://www.g2.com/products/domo/pricing)

#### Free Trial

Yes

### Fivetran

#### Entry-Level Pricing

Plan: Free Plan

Price: Free

Description: For individuals automating ELT for small volumes of data.

Key Features:
- Access Standard Plan features, free up to 500,000 monthly active rows (MAR)
- Commitment free: No credit card required

[Browse all 4 editions](https://www.g2.com/products/fivetran/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Domo** | 8.0/10 | 736 |
| **Fivetran** | N/A | N/A |

#### Reports

| Feature | Domo | Fivetran | 
|---|---|---|
| **Reports Interface** | 8.5 (669 reviews) ✓ Verified | Not enough data | 
| **Steps to Answer** | 7.9 (602 reviews) ✓ Verified | Not enough data | 
| **Graphs and Charts** | 8.8 (669 reviews) ✓ Verified | Not enough data | 
| **Score Cards** | 8.3 (591 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.7 (665 reviews) ✓ Verified | Not enough data | 

#### Self Service 

| Feature | Domo | Fivetran | 
|---|---|---|
| **Calculated Fields** | 8.2 (602 reviews) ✓ Verified | Not enough data | 
| **Data Column Filtering** | 8.3 (614 reviews) ✓ Verified | Not enough data | 
| **Data Discovery** | 8.1 (579 reviews) ✓ Verified | Not enough data | 
| **Search** | 7.8 (583 reviews) ✓ Verified | Not enough data | 
| **Collaboration / Workflow** | 7.9 (571 reviews) ✓ Verified | Not enough data | 
| **Automodeling** | 7.0 (467 reviews) | Not enough data | 

#### Advanced Analytics

| Feature | Domo | Fivetran | 
|---|---|---|
| **Predictive Analytics** | 6.8 (440 reviews) ✓ Verified | Not enough data | 
| **Data Visualization** | 8.7 (625 reviews) ✓ Verified | Not enough data | 
| **Big Data Services** | 8.0 (475 reviews) ✓ Verified | Not enough data | 

#### Building Reports

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Transformation** | 8.5 (444 reviews) ✓ Verified | Not enough data | 
| **Data Modeling** | 8.1 (319 reviews) | Not enough data | 
| **WYSIWYG Report Design** | 8.0 (335 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 7.9 (384 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | Domo | Fivetran | 
|---|---|---|
| **Mobile User Support** | Not enough data | Not enough data | 
| **Customization ** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 

### Data Visualization

| Product | Score | Reviews |
|---|---|---|
| **Domo** | 8.4/10 | 722 |
| **Fivetran** | N/A | N/A |

#### Reports

| Feature | Domo | Fivetran | 
|---|---|---|
| **Reports Interface** | 8.5 (669 reviews) ✓ Verified | Not enough data | 
| **Steps to Answer** | 7.9 (602 reviews) ✓ Verified | Not enough data | 
| **Graphs and Charts** | 8.8 (669 reviews) ✓ Verified | Not enough data | 
| **Score Cards** | 8.3 (591 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.7 (665 reviews) ✓ Verified | Not enough data | 

#### Reports

| Feature | Domo | Fivetran | 
|---|---|---|
| **Reports Interface** | 8.6 (25 reviews) | Not enough data | 
| **Share Reports** | 8.8 (23 reviews) | Not enough data | 
| **Steps to Answer** | 8.3 (22 reviews) | Not enough data | 

#### Generative AI

| Feature | Domo | Fivetran | 
|---|---|---|
| **AI Text Generation** | 7.5 (17 reviews) | Not enough data | 
| **AI Text Summarization** | 7.5 (17 reviews) | Not enough data | 

#### Visualization

| Feature | Domo | Fivetran | 
|---|---|---|
| **Graphs and Charts** | 8.5 (24 reviews) | Not enough data | 
| **Score Cards** | 8.3 (23 reviews) | Not enough data | 
| **Dashboards** | 8.3 (24 reviews) | Not enough data | 
| **Formats** | 8.6 (22 reviews) | Not enough data | 

#### Data Updates

| Feature | Domo | Fivetran | 
|---|---|---|
| **Historical Snapshots** | 8.3 (21 reviews) | Not enough data | 
| **Real-Time Updating** | 9.0 (21 reviews) | Not enough data | 

#### Collaboration

| Feature | Domo | Fivetran | 
|---|---|---|
| **Sharing** | 8.5 (21 reviews) | Not enough data | 
| **Co-Editing** | 8.3 (21 reviews) | Not enough data | 
| **Devices** | 8.5 (21 reviews) | Not enough data | 

#### Data Updates

| Feature | Domo | Fivetran | 
|---|---|---|
| **Historical Snapshots** | 8.5 (25 reviews) | Not enough data | 
| **Real-Time Updating** | 8.7 (26 reviews) | Not enough data | 
| **Email Reports** | 7.9 (27 reviews) | Not enough data | 

### Analytics Platforms

| Product | Score | Reviews |
|---|---|---|
| **Domo** | 7.7/10 | 762 |
| **Fivetran** | N/A | N/A |

#### Reports

| Feature | Domo | Fivetran | 
|---|---|---|
| **Reports Interface** | 8.5 (669 reviews) ✓ Verified | Not enough data | 
| **Steps to Answer** | 7.9 (602 reviews) ✓ Verified | Not enough data | 
| **Graphs and Charts** | 8.8 (669 reviews) ✓ Verified | Not enough data | 
| **Score Cards** | 8.3 (591 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.7 (665 reviews) ✓ Verified | Not enough data | 

#### Data Preparation

| Feature | Domo | Fivetran | 
|---|---|---|
| **Connectors** | 8.3 (265 reviews) ✓ Verified | Not enough data | 
| **Data Governance** | 8.0 (256 reviews) ✓ Verified | Not enough data | 

#### Data Modeling and Blending

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Querying** | 8.2 (260 reviews) ✓ Verified | Not enough data | 
| **Data Filtering** | 8.4 (260 reviews) ✓ Verified | Not enough data | 
| **Data Blending** | 8.4 (255 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Domo | Fivetran | 
|---|---|---|
| **AI Text Generation** | 6.5 (146 reviews) | Not enough data | 
| **AI Text Summarization** | 6.4 (146 reviews) | Not enough data | 

#### Agentic AI - Analytics Platforms

| Feature | Domo | Fivetran | 
|---|---|---|
| **Autonomous Task Execution** | 7.1 (51 reviews) | Not enough data | 
| **Multi-step Planning** | 7.1 (51 reviews) | Not enough data | 
| **Cross-system Integration** | 7.4 (51 reviews) | Not enough data | 
| **Adaptive Learning** | 7.2 (50 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.1 (50 reviews) | Not enough data | 
| **Proactive Assistance** | 7.0 (49 reviews) | Not enough data | 
| **Decision Making** | 7.2 (51 reviews) | Not enough data | 

#### Self Service 

| Feature | Domo | Fivetran | 
|---|---|---|
| **Calculated Fields** | 8.2 (602 reviews) ✓ Verified | Not enough data | 
| **Data Column Filtering** | 8.3 (614 reviews) ✓ Verified | Not enough data | 
| **Data Discovery** | 8.1 (579 reviews) ✓ Verified | Not enough data | 
| **Search** | 7.8 (583 reviews) ✓ Verified | Not enough data | 
| **Collaboration / Workflow** | 7.9 (571 reviews) ✓ Verified | Not enough data | 
| **Automodeling** | 7.0 (467 reviews) | Not enough data | 

#### Deployment &amp; Integration - Analytics Platforms

| Feature | Domo | Fivetran | 
|---|---|---|
| **No-code Dashboard Builder** | 8.3 (61 reviews) | Not enough data | 
| **Report Scheduling and Automation** | 8.2 (58 reviews) | Not enough data | 
| **Embedded Analytics and White-labeling** | 8.0 (50 reviews) | Not enough data | 
| **Data Source Connectivity** | 8.4 (55 reviews) | Not enough data | 

#### Advanced Analytics

| Feature | Domo | Fivetran | 
|---|---|---|
| **Predictive Analytics** | 6.8 (440 reviews) ✓ Verified | Not enough data | 
| **Data Visualization** | 8.7 (625 reviews) ✓ Verified | Not enough data | 
| **Big Data Services** | 8.0 (475 reviews) ✓ Verified | Not enough data | 

#### Performance &amp; Scalability - Analytics Platforms

| Feature | Domo | Fivetran | 
|---|---|---|
| **Large data handling and Query Speed** | 7.9 (56 reviews) | Not enough data | 
| **Concurrent User Support** | 8.2 (52 reviews) | Not enough data | 

#### Advanced Analytics &amp; Modeling - Analytics Platforms

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Modeling and Governance** | 7.8 (50 reviews) | Not enough data | 
| **Notebook and Script Integration** | 7.8 (50 reviews) | Not enough data | 
| **Built-in Predictive and Statistical Models** | 7.4 (49 reviews) | Not enough data | 

#### Agentic AI Capabilities - Analytics Platforms

| Feature | Domo | Fivetran | 
|---|---|---|
| **Auto-generated Insights and Narratives** | 7.0 (48 reviews) | Not enough data | 
| **Natural Language Queries** | 7.1 (47 reviews) | Not enough data | 
| **Proactive KPI Monitoring and Alerts** | 7.5 (50 reviews) | Not enough data | 
| **AI Agents for Analytical Follow-ups** | 6.9 (48 reviews) | Not enough data | 

#### Personalized Intelligence - Analytics Platforms

| Feature | Domo | Fivetran | 
|---|---|---|
| **Behavioral Learning for Contextual Query Refinement** | 6.9 (48 reviews) | Not enough data | 
| **Role-based Insight Personalization** | 6.9 (48 reviews) | Not enough data | 
| **Conversational and Prompt-based Analytics** | 6.9 (48 reviews) | Not enough data | 

#### Building Reports

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Transformation** | 8.5 (444 reviews) ✓ Verified | Not enough data | 
| **Data Modeling** | 8.1 (319 reviews) | Not enough data | 
| **WYSIWYG Report Design** | 8.0 (335 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 7.9 (384 reviews) ✓ Verified | Not enough data | 

### Embedded Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Domo** | 8.2/10 | 733 |
| **Fivetran** | N/A | N/A |

#### Reports

| Feature | Domo | Fivetran | 
|---|---|---|
| **Reports Interface** | 8.5 (669 reviews) ✓ Verified | Not enough data | 
| **Steps to Answer** | 7.9 (602 reviews) ✓ Verified | Not enough data | 
| **Graphs and Charts** | 8.8 (669 reviews) ✓ Verified | Not enough data | 
| **Score Cards** | 8.3 (591 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.7 (665 reviews) ✓ Verified | Not enough data | 

#### Self Service 

| Feature | Domo | Fivetran | 
|---|---|---|
| **Calculated Fields** | 8.2 (602 reviews) ✓ Verified | Not enough data | 
| **Data Column Filtering** | 8.3 (614 reviews) ✓ Verified | Not enough data | 
| **Data Discovery** | 8.1 (579 reviews) ✓ Verified | Not enough data | 
| **Search** | 7.8 (583 reviews) ✓ Verified | Not enough data | 
| **Collaboration / Workflow** | 7.9 (571 reviews) ✓ Verified | Not enough data | 
| **Automodeling** | 7.0 (467 reviews) | Not enough data | 

#### Building Reports

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Transformation** | 8.5 (444 reviews) ✓ Verified | Not enough data | 
| **Data Modeling** | 8.1 (319 reviews) | Not enough data | 
| **WYSIWYG Report Design** | 8.0 (335 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 7.9 (384 reviews) ✓ Verified | Not enough data | 

### Data Preparation

| Product | Score | Reviews |
|---|---|---|
| **Domo** | 8.0/10 | 41 |
| **Fivetran** | N/A | N/A |

#### Data Source Access

| Feature | Domo | Fivetran | 
|---|---|---|
| **Breadth of Data Sources** | 8.6 (37 reviews) | Not enough data | 
| **Ease of Data Connectivity** | 8.6 (37 reviews) | Not enough data | 
| **API Connectivity** | 8.0 (35 reviews) | Not enough data | 

#### Data Interaction

| Feature | Domo | Fivetran | 
|---|---|---|
| **Profiling and Classification** | 7.6 (32 reviews) | Not enough data | 
| **Metadata Management** | 7.1 (32 reviews) | Not enough data | 
| **Data Modeling** | 7.5 (31 reviews) | Not enough data | 
| **Data Joining** | 8.9 (33 reviews) | Not enough data | 
| **Data Blending** | 8.8 (32 reviews) | Not enough data | 
| **Data Quality and Cleansing** | 8.0 (33 reviews) | Not enough data | 
| **Data Sharing** | 8.3 (33 reviews) | Not enough data | 
| **Data Governance** | 8.0 (33 reviews) | Not enough data | 

#### Data Exporting

| Feature | Domo | Fivetran | 
|---|---|---|
| **Breadth of Integrations** | 8.2 (35 reviews) | Not enough data | 
| **Ease of Integrations** | 8.1 (34 reviews) | Not enough data | 
| **Data Workflows** | 8.1 (33 reviews) | Not enough data | 

#### Generative AI

| Feature | Domo | Fivetran | 
|---|---|---|
| **AI Text Generation** | 6.3 (27 reviews) | Not enough data | 

### Data Extraction

| Product | Score | Reviews |
|---|---|---|
| **Domo** | N/A | N/A |
| **Fivetran** | 8.0/10 | 176 |

#### Functionality

| Feature | Domo | Fivetran | 
|---|---|---|
| **Diverse Extraction Points** | Not enough data | 8.4 (152 reviews) | 
| **Data Structuring** | Not enough data | 8.5 (145 reviews) | 
| **Consolidation** | Not enough data | 8.4 (129 reviews) | 
| **Data Cleaning** | Not enough data | 7.1 (116 reviews) | 
| **Cloud Extraction** | Not enough data | 8.7 (138 reviews) | 
| **Visualization** | Not enough data | 6.4 (111 reviews) | 

#### Diverse Extraction Points

| Feature | Domo | Fivetran | 
|---|---|---|
| **Diverse Extraction Points** | Not enough data | 8.4 (152 reviews) | 

### Data Governance

| Product | Score | Reviews |
|---|---|---|
| **Domo** | 7.5/10 | 30 |
| **Fivetran** | N/A | N/A |

#### Administration

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Modelling** | 7.8 (29 reviews) | Not enough data | 
| **Recommendations** | 7.3 (30 reviews) | Not enough data | 
| **Workflow Management** | 7.7 (30 reviews) | Not enough data | 
| **Dashboards and Visualizations** | 8.6 (30 reviews) | Not enough data | 

#### Management

| Feature | Domo | Fivetran | 
|---|---|---|
| **Business Glossary** | 6.8 (24 reviews) | Not enough data | 
| **Data Discovery** | 6.7 (25 reviews) | Not enough data | 
| **Data Profililng** | 6.7 (24 reviews) | Not enough data | 
| **Reporting and Visualization** | 8.2 (25 reviews) | Not enough data | 
| **Data Lineage** | 8.2 (25 reviews) | Not enough data | 

#### Compliance

| Feature | Domo | Fivetran | 
|---|---|---|
| **Sensitive Data Compliance** | 8.0 (29 reviews) | Not enough data | 
| **Training and Guidelines** | 7.7 (29 reviews) | Not enough data | 
| **Policy Enforcement** | 7.9 (30 reviews) | Not enough data | 
| **Compliance Monitoring** | 7.8 (29 reviews) | Not enough data | 

#### Security

| Feature | Domo | Fivetran | 
|---|---|---|
| **Access Control** | 8.3 (26 reviews) | Not enough data | 
| **Roles Management** | 7.9 (26 reviews) | Not enough data | 
| **Compliance Management** | 7.8 (25 reviews) | Not enough data | 

#### Data Quality

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Preparation** | 8.3 (28 reviews) | Not enough data | 
| **Data Distribution** | 8.5 (26 reviews) | Not enough data | 
| **Data Unification** | 8.5 (28 reviews) | Not enough data | 

#### Maintainence

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Quality Management** | 7.4 (25 reviews) | Not enough data | 
| **Policy Management** | 7.5 (24 reviews) | Not enough data | 

#### Generative AI

| Feature | Domo | Fivetran | 
|---|---|---|
| **AI Text Generation** | 6.5 (25 reviews) | Not enough data | 
| **AI Text Summarization** | 6.2 (25 reviews) | Not enough data | 

#### Agentic AI - Data Governance

| Feature | Domo | Fivetran | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (16 reviews) | Not enough data | 
| **Multi-step Planning** | 7.1 (16 reviews) | Not enough data | 
| **Cross-system Integration** | 7.1 (15 reviews) | Not enough data | 
| **Adaptive Learning** | 7.1 (15 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.8 (15 reviews) | Not enough data | 
| **Decision Making** | 7.2 (16 reviews) | Not enough data | 

### ETL Tools

| Product | Score | Reviews |
|---|---|---|
| **Domo** | 8.0/10 | 44 |
| **Fivetran** | 8.4/10 | 218 |

#### Management

| Feature | Domo | Fivetran | 
|---|---|---|
| **Reporting** | 8.4 (41 reviews) | 7.7 (150 reviews) | 
| **Auditing** | 7.2 (39 reviews) | 7.4 (146 reviews) | 

#### Functionality

| Feature | Domo | Fivetran | 
|---|---|---|
| **Extraction** | 8.0 (40 reviews) | 8.9 (161 reviews) | 
| **Transformation** | 8.4 (40 reviews) | 8.1 (171 reviews) | 
| **Loading** | 7.8 (39 reviews) | 8.9 (194 reviews) | 
| **Automation** | 8.5 (41 reviews) | 9.0 (194 reviews) | 
| **Scalability** | 7.9 (38 reviews) | 8.5 (188 reviews) | 

### Data Science and Machine Learning Platforms

| Product | Score | Reviews |
|---|---|---|
| **Domo** | 6.2/10 | 25 |
| **Fivetran** | N/A | N/A |

#### System

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Ingestion &amp; Wrangling** | 7.6 (20 reviews) | Not enough data | 

#### Model Development

| Feature | Domo | Fivetran | 
|---|---|---|
| **Language Support** | 7.5 (24 reviews) | Not enough data | 
| **Drag and Drop** | 7.7 (24 reviews) | Not enough data | 
| **Pre-Built Algorithms** | 6.3 (24 reviews) | Not enough data | 
| **Model Training** | Feature Not Available | Not enough data | 

#### Model Development

| Feature | Domo | Fivetran | 
|---|---|---|
| **Feature Engineering** | 6.3 (19 reviews) | Not enough data | 

#### Machine/Deep Learning Services

| Feature | Domo | Fivetran | 
|---|---|---|
| **Computer Vision** | Feature Not Available | Not enough data | 
| **Natural Language Processing** | 6.2 (22 reviews) | Not enough data | 
| **Natural Language Generation** | 6.2 (22 reviews) | Not enough data | 
| **Artificial Neural Networks** | Feature Not Available | Not enough data | 

#### Machine/Deep Learning Services

| Feature | Domo | Fivetran | 
|---|---|---|
| **Natural Language Understanding** | 5.8 (18 reviews) | Not enough data | 
| **Deep Learning** | 5.8 (18 reviews) | Not enough data | 

#### Deployment

| Feature | Domo | Fivetran | 
|---|---|---|
| **Managed Service** | 6.6 (22 reviews) | Not enough data | 
| **Application** | 6.4 (23 reviews) | Not enough data | 
| **Scalability** | 7.0 (24 reviews) | Not enough data | 

#### Generative AI

| Feature | Domo | Fivetran | 
|---|---|---|
| **AI Text Generation** | 6.0 (12 reviews) | Not enough data | 
| **AI Text Summarization** | 4.3 (12 reviews) | Not enough data | 
| **AI Text-to-Image** | 4.0 (10 reviews) | Not enough data | 

#### Agentic AI - Data Science and Machine Learning Platforms

| Feature | Domo | Fivetran | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Data Replication

| Product | Score | Reviews |
|---|---|---|
| **Domo** | N/A | N/A |
| **Fivetran** | 7.9/10 | 95 |

#### Management

| Feature | Domo | Fivetran | 
|---|---|---|
| **Real-Time Analytics** | Not enough data | 7.2 (66 reviews) | 
| **Solution Integration** | Not enough data | 8.2 (59 reviews) | 
| **Infrastructure Compatibility** | Not enough data | 8.5 (77 reviews) | 
| **Monitoring** | Not enough data | 8.0 (82 reviews) | 

#### Solution Provision

| Feature | Domo | Fivetran | 
|---|---|---|
| **System Failover** | Not enough data | 7.3 (55 reviews) | 
| **Pay by Usage** | Not enough data | 8.3 (71 reviews) | 
| **Service Provision** | Not enough data | 7.6 (54 reviews) | 

### AI Agent Builders

| Product | Score | Reviews |
|---|---|---|
| **Domo** | N/A | N/A |
| **Fivetran** | N/A | N/A |

#### Customization - AI Agent Builders

| Feature | Domo | Fivetran | 
|---|---|---|
| **Natural Language Configuration** | Not enough data | Not enough data | 
| **Tone Customization** | Not enough data | Not enough data | 
| **Security Guardrails** | Not enough data | Not enough data | 

#### Functionality - AI Agent Builders

| Feature | Domo | Fivetran | 
|---|---|---|
| **Omni-channel Support** | Not enough data | Not enough data | 
| **Agent Branding** | Not enough data | Not enough data | 
| **Proactive Response Capabilities** | Not enough data | Not enough data | 
| **Seamless Human Escalation** | Not enough data | Not enough data | 

#### Data and Analytics - AI Agent Builders

| Feature | Domo | Fivetran | 
|---|---|---|
| **Analytics &amp; Reporting** | Not enough data | Not enough data | 
| **Contextual Awareness** | Not enough data | Not enough data | 
| **Data Privacy Compliance** | Not enough data | Not enough data | 

#### Integration - AI Agent Builders

| Feature | Domo | Fivetran | 
|---|---|---|
| **Workflow Automation** | Not enough data | Not enough data | 
| **API Usage** | Not enough data | Not enough data | 
| **Platform Interoperability** | Not enough data | Not enough data | 
| **CRM Data Integration** | Not enough data | Not enough data | 

### Agentic Analytics

| Product | Score | Reviews |
|---|---|---|
| **Domo** | N/A | N/A |
| **Fivetran** | N/A | N/A |

#### Data Connectivity and Prep - Agentic Analytics

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Source Connectivity** | Not enough data | Not enough data | 
| **Automated Data Preparation** | Not enough data | Not enough data | 

#### Autonomous Insight Generation - Agentic Analytics

| Feature | Domo | Fivetran | 
|---|---|---|
| **Continuous Pattern Detection** | Not enough data | Not enough data | 
| **Multi‑Step Reasoning** | Not enough data | Not enough data | 
| **Predictive &amp; Prescriptive Analytics** | Not enough data | Not enough data | 

#### Interaction and Workflow - Agentic Analytics

| Feature | Domo | Fivetran | 
|---|---|---|
| **Natural Language Query and Conversational Analytics** | Not enough data | Not enough data | 
| **Action Triggering &amp; Workflow Orchestration** | Not enough data | Not enough data | 
| **Explainability &amp; Audit Trails** | Not enough data | Not enough data | 

#### AI Agent Management - Agentic Analytics

| Feature | Domo | Fivetran | 
|---|---|---|
| **Agent Configuration &amp; Goals** | Not enough data | Not enough data | 
| **Continuous Learning &amp; Feedback** | Not enough data | Not enough data | 

### Backup

| Product | Score | Reviews |
|---|---|---|
| **Domo** | N/A | N/A |
| **Fivetran** | N/A | N/A |

#### Management

| Feature | Domo | Fivetran | 
|---|---|---|
| **Disaster Recovery** | Not enough data | Not enough data | 
| **Remote Backup** | Not enough data | Not enough data | 
| **Storage Formats** | Not enough data | Not enough data | 
| **Scheduled Backups** | Not enough data | Not enough data | 
| **On-Demand Restoration** | Not enough data | Not enough data | 

#### Reporting

| Feature | Domo | Fivetran | 
|---|---|---|
| **Activity Monitoring** | Not enough data | Not enough data | 
| **Documentation** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 

#### Security

| Feature | Domo | Fivetran | 
|---|---|---|
| **Data Encryption** | Not enough data | Not enough data | 
| **Security and Compliance** | Not enough data | Not enough data | 
| **Deduplication ** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [ETL Tools](https://www.g2.com/categories/etl-tools)

**Unique to Domo (8):** [ AI Agent Builders Software](https://www.g2.com/categories/ai-agent-builders), [Data Governance Tools](https://www.g2.com/categories/data-governance-tools), [Data Preparation Software](https://www.g2.com/categories/data-preparation), [Data Science and Machine Learning Platforms](https://www.g2.com/categories/data-science-and-machine-learning-platforms), [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Analytics Platforms](https://www.g2.com/categories/analytics-platforms), [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools), [Agentic Analytics Software](https://www.g2.com/categories/agentic-analytics)

**Unique to Fivetran (2):** [Data Replication Software](https://www.g2.com/categories/data-replication), [Data Extraction Tools](https://www.g2.com/categories/data-extraction-tools)


---
## Reviewer Demographics

### By Company Size

| Segment | Domo | Fivetran | 
|---|---|---|
| **Small-Business** | 13.6% | 27.4% | 
| **Mid-Market** | 54.1% | 59.0% | 
| **Enterprise** | 32.3% | 13.6% | 

### By Industry

#### Domo

- **Computer Software:** 9.6%
- **Marketing and Advertising:** 7.4%
- **Information Technology and Services:** 6.1%
- **Hospital &amp; Health Care:** 5.4%
- **Financial Services:** 4.5%
- **Retail:** 3.7%
- **Internet:** 3.5%
- **Telecommunications:** 3.1%
- **Consumer Goods:** 2.4%
- **Staffing and Recruiting:** 2.1%
- **Other:** 52.3%

#### Fivetran

- **Computer Software:** 21.9%
- **Information Technology and Services:** 17.4%
- **Financial Services:** 8.6%
- **Retail:** 5.1%
- **Marketing and Advertising:** 3.6%
- **Consumer Goods:** 2.3%
- **Insurance:** 2.3%
- **Education Management:** 2.1%
- **Internet:** 2.1%
- **Health, Wellness and Fitness:** 1.8%
- **Other:** 32.7%

---
## Alternatives

### Alternatives to Domo

- [Alteryx](https://www.g2.com/products/alteryx/reviews) — 4.6/5 stars (721 reviews)
- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3648 reviews)
- [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews)
- [Looker](https://www.g2.com/products/looker/reviews) — 4.4/5 stars (1639 reviews)
- [Sisense](https://www.g2.com/products/sisense/reviews) — 4.2/5 stars (1050 reviews)
- [Qlik Sense](https://www.g2.com/products/qlik-sense/reviews) — 4.4/5 stars (928 reviews)
- [GoodData.AI](https://www.g2.com/products/gooddata-ai/reviews) — 4.2/5 stars (586 reviews)
- [Zoho Analytics](https://www.g2.com/products/zoho-analytics/reviews) — 4.2/5 stars (284 reviews)
- [Grow.com](https://www.g2.com/products/grow-com/reviews) — 4.3/5 stars (274 reviews)
- [ThoughtSpot](https://www.g2.com/products/thoughtspot/reviews) — 4.4/5 stars (329 reviews)

### Alternatives to Fivetran

- [Skyvia](https://www.g2.com/products/skyvia/reviews) — 4.8/5 stars (321 reviews)
- [Hevo Data](https://www.g2.com/products/hevo-data/reviews) — 4.4/5 stars (276 reviews)
- [Boomi Data Integration](https://www.g2.com/products/boomi-data-integration/reviews) — 4.7/5 stars (121 reviews)
- [Qlik Replicate](https://www.g2.com/products/qlik-replicate/reviews) — 4.3/5 stars (110 reviews)
- [Workato](https://www.g2.com/products/workato/reviews) — 4.7/5 stars (755 reviews)
- [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (268 reviews)
- [Integrate.io](https://www.g2.com/products/integrate-io/reviews) — 4.3/5 stars (212 reviews)
- [AWS Glue](https://www.g2.com/products/aws-glue/reviews) — 4.3/5 stars (199 reviews)
- [AWS Database Migration Service](https://www.g2.com/products/aws-database-migration-service/reviews) — 4.1/5 stars (50 reviews)
- [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (822 reviews)

---
## Top Discussions

### Domo

- Title: [What is Domo used for?](https://www.g2.com/discussions/what-is-domo-used-for) — 1 comment
  > **Top comment:** "&lt;p&gt;Domo is used for business intelligence and data analytics.&lt;/p&gt;"
- Title: [What is Domo?](https://www.g2.com/discussions/what-is-domo) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Domo brings your business and all its data together in one intuitive platform. With Domo, it’s easy to see the information you care about in one place and..."

### Fivetran

- Title: [Is Fivetran an ETL tool?](https://www.g2.com/discussions/is-fivetran-an-etl-tool) — 2 comments
  > **Top comment:** "Fivetran is actually an &quot;ELT&quot; tool. It Extracts, Loads, and then Transforms, keeping a copy of both the source data as well as the transformed data."
- Title: [What is Fivetran used for?](https://www.g2.com/discussions/fivetran-what-is-fivetran-used-for) — 1 comment
  > **Top comment:** "Data extraction from operational systems for us in reporting and analytical environments"
- Title: [How much does Fivetran cost?](https://www.g2.com/discussions/how-much-does-fivetran-cost) — 1 comment
  > **Top comment:** "Fivetran charges according to a concept called MAR, Monthly Active Rows. 1 MAR is good for 1000 unique rows. If a row is updated more than once in a given..."
- Title: [How else are you using Census?](https://www.g2.com/discussions/how-else-are-you-using-census) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Hey Nikolas, 

Would love other Census users to chime in, but there are lots of use cases our customers use us for :)

In fact, we recently revamped our..."
- Title: [How to sync data from Snowflake to Salesforce.](https://www.g2.com/discussions/how-to-sync-data-from-snowflake-to-salesforce) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Hey Shannel, 

Thanks for the question. Syncing data from Snowflake to Salesforce is really simple with Census.

Here is a video showing the end to end..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/domo-vs-fivetran)

