# Divi vs Webflow Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Webflow excels in scalability and collaboration, making it a strong choice for teams that need to manage dynamic content. Users appreciate its custom content structure, which allows for the creation of dynamic pages at scale, enhancing their ecommerce marketing efforts.
- **Users say** Divi stands out for its intuitive visual builder, which many find superior to other options like the Gutenberg editor. This feature simplifies the website creation process, allowing users to build WordPress sites with ease and flexibility, which is a significant advantage for those focused on design.
- **According to verified reviews** , Webflow has a higher overall satisfaction score, indicating that users feel more positively about their experience with the platform. This is reflected in the feedback highlighting its user-friendly WYSIWYG interface, which many find better than traditional WordPress setups.
- **Reviewers mention** that Divi offers exceptional customer support, with users praising the responsiveness and helpfulness of the support team. This level of assistance can be crucial for users who may encounter challenges during their website development process.
- **G2 reviewers highlight** that while Webflow has a robust feature set, it may require a steeper learning curve for some users compared to Divi. However, those who invest the time often find that the platform's capabilities, such as its collaborative features, are worth the effort.
- **Users report** that Divi's adaptability and freedom of creation are significant benefits, allowing for a high degree of customization. This flexibility is particularly appealing to users who want to create unique and visually striking websites without being constrained by templates.



| | Divi | Webflow | 
|---|---|---|
| **Star Rating** | 4.8 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 250 | 993 | 
| **Largest Market Segment** | Small-Business (96.7% of reviews) | Small-Business (70.1% of reviews) | 
| **Entry Level Price** | $89.00 Per Year | Free | 

---
## Top Pros & Cons

### Divi

Pros:
- Customer Support (17 reviews)
- Ease of Use (14 reviews)

Cons:
- Slow Performance (5 reviews)
- Expensive (3 reviews)

### Webflow

Pros:
- Ease of Use (278 reviews)
- Design Flexibility (180 reviews)

Cons:
- Learning Curve (109 reviews)
- Limited Features (105 reviews)

---
## Ratings Comparison
| Rating | Divi | Webflow | 
|---|---|---|
  | **Meets Requirements** | 9.3 (215 reviews) | 8.6 (794 reviews) | 
  | **Ease of Use** | 9.1 (218 reviews) | 8.1 (838 reviews) | 
  | **Ease of Setup** | 9.5 (161 reviews) | 8.4 (548 reviews) | 
  | **Ease of Admin** | 9.4 (129 reviews) | 8.7 (372 reviews) | 
  | **Quality of Support** | 9.7 (208 reviews) | 8.5 (701 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.4 (126 reviews) | 8.9 (354 reviews) | 
  | **Product Direction (% positive)** | 9.1 (205 reviews) | 8.8 (771 reviews) | 

---
## Pricing

### Divi

#### Entry-Level Pricing

Plan: Divi

Price: $89.00 Per Year

Description: For Website owners and WordPress pros who want to leverage Divi's powerful no-code builder to create websites with ease.

Key Features:
- Divi Theme & Builder
- 300+ Website Packs
- Unlimited Website Usage

[Browse all 2 editions](https://www.g2.com/products/divi/pricing)

#### Free Trial

No

### Webflow

#### Entry-Level Pricing

Plan: Starter

Price: Free

Description: For those getting started with Webflow.

Key Features:
- Webflow.io domain
- 2 pages
- 20 CMS collections

[Browse all 5 editions](https://www.g2.com/products/webflow/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Web Content Management

| Product | Score | Reviews |
|---|---|---|
| **Divi** | N/A | N/A |
| **Webflow** | 7.9/10 | 333 |

#### Content

| Feature | Divi | Webflow | 
|---|---|---|
| **Content Authoring** | Not enough data | 8.6 (312 reviews) ✓ Verified | 
| **Rich Text Editor** | Not enough data | 7.8 (317 reviews) ✓ Verified | 
| **Versioning** | Not enough data | 7.4 (217 reviews) | 
| **Plug-ins/Widgets/Apps** | Not enough data | 7.4 (290 reviews) | 
| **Approval Process** | Not enough data | 7.5 (207 reviews) | 
| **Content Scheduling** | Not enough data | 7.6 (272 reviews) ✓ Verified | 
| **Asset Management** | Not enough data | 7.8 (306 reviews) ✓ Verified | 
| **Internal Search** | Not enough data | 7.3 (285 reviews) ✓ Verified | 
| **Content Repository** | Not enough data | 8.1 (298 reviews) ✓ Verified | 

#### Design

| Feature | Divi | Webflow | 
|---|---|---|
| **Breadth of Pre-Built Templates** | Not enough data | 7.9 (286 reviews) ✓ Verified | 
| **Mobile** | Not enough data | 8.4 (299 reviews) ✓ Verified | 
| **Branding/Themes** | Not enough data | 8.7 (300 reviews) ✓ Verified | 
| **Customization** | Not enough data | 9.1 (313 reviews) ✓ Verified | 

#### Platform

| Feature | Divi | Webflow | 
|---|---|---|
| **User Community** | Not enough data | 8.8 (290 reviews) | 
| **SEO** | Not enough data | 8.5 (305 reviews) ✓ Verified | 
| **Flexible Navigation Structures** | Not enough data | 8.5 (297 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 7.8 (296 reviews) ✓ Verified | 
| **Enterprise Scalability** | Not enough data | 7.9 (277 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 7.6 (260 reviews) | 
| **Dashboards and Reports** | Not enough data | 6.8 (253 reviews) | 
| **API / Integrations** | Not enough data | 7.7 (276 reviews) ✓ Verified | 

#### Agentic AI - Web Content Management

| Feature | Divi | Webflow | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 5.6 (45 reviews) | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 

### Digital Experience Platforms (DXP)

| Product | Score | Reviews |
|---|---|---|
| **Divi** | N/A | N/A |
| **Webflow** | 7.6/10 | 30 |

#### Analytics

| Feature | Divi | Webflow | 
|---|---|---|
| **Web Analytics** | Not enough data | 8.0 (27 reviews) | 
| **Campaign Tracking** | Not enough data | 7.6 (27 reviews) | 
| **Audience Insights** | Not enough data | 7.7 (27 reviews) | 
| **Reports & Dashboards** | Not enough data | 7.5 (27 reviews) | 
| **Personalization** | Not enough data | 7.8 (27 reviews) | 
| **Marketing Automation** | Not enough data | 8.2 (27 reviews) | 

#### Content Management

| Feature | Divi | Webflow | 
|---|---|---|
| **Customizable Templated Workflows** | Not enough data | 8.1 (26 reviews) | 
| **Asset Management** | Not enough data | 8.6 (27 reviews) | 
| **Portals and Sites** | Not enough data | 8.2 (27 reviews) | 

#### Design & Development

| Feature | Divi | Webflow | 
|---|---|---|
| **No-Code App Development** | Not enough data | 8.3 (27 reviews) | 
| **Low-Code App Development** | Not enough data | 8.7 (27 reviews) | 
| **Self-Service Capabilities** | Not enough data | 9.1 (27 reviews) | 

#### Agentic AI - Digital Experience Platforms

| Feature | Divi | Webflow | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.8 (10 reviews) | 
| **Cross-system Integration** | Not enough data | 6.5 (10 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (10 reviews) | 
| **Proactive Assistance** | Not enough data | 6.2 (10 reviews) | 
| **Decision Making** | Not enough data | 6.3 (10 reviews) | 

### Website Translation Tools

| Product | Score | Reviews |
|---|---|---|
| **Divi** | N/A | N/A |
| **Webflow** | 7.0/10 | 37 |

#### Translation Support

| Feature | Divi | Webflow | 
|---|---|---|
| **Automated Translation** | Not enough data | 7.9 (36 reviews) | 
| **Workflows** | Not enough data | 7.6 (35 reviews) | 
| **Glossary** | Not enough data | 6.5 (33 reviews) | 
| **Image Translation** | Not enough data | 6.2 (35 reviews) | 
| **Traffic Analysis** | Not enough data | 6.4 (32 reviews) | 

#### Visitor Customization 

| Feature | Divi | Webflow | 
|---|---|---|
| **Widgets** | Not enough data | 7.4 (33 reviews) | 
| **Language-Based Domains** | Not enough data | 7.5 (33 reviews) | 
| **Preferred Language Detection** | Not enough data | 7.8 (33 reviews) | 
| **Personalized Content** | Not enough data | 7.7 (33 reviews) | 

#### Generative AI

| Feature | Divi | Webflow | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 6.2 (21 reviews) | 
| **AI Text-to-Speech** | Not enough data | Feature Not Available | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Divi** | N/A | N/A |
| **Webflow** | 7.5/10 | 261 |

#### Page Customization

| Feature | Divi | Webflow | 
|---|---|---|
| **Drag and Drop** | Not enough data | 8.3 (244 reviews) | 
| **Templates** | Not enough data | 8.0 (242 reviews) | 
| **Advanced Customization** | Not enough data | 8.6 (244 reviews) | 
| **Content Library** | Not enough data | 8.2 (242 reviews) | 

#### Page Optimization

| Feature | Divi | Webflow | 
|---|---|---|
| **A/B Testing** | Not enough data | 6.9 (208 reviews) | 
| **Mobile Responsive** | Not enough data | 8.9 (246 reviews) | 
| **Web Analytics** | Not enough data | 7.1 (225 reviews) | 
| **SEO** | Not enough data | 8.1 (239 reviews) | 

#### Integrations

| Feature | Divi | Webflow | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | 6.2 (205 reviews) | 
| **Email Marketing Integration** | Not enough data | 6.8 (210 reviews) | 
| **Domain Integration** | Not enough data | 8.4 (225 reviews) | 

#### Generative AI

| Feature | Divi | Webflow | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.4 (169 reviews) | 

#### Agentic AI - Landing Page Builders

| Feature | Divi | Webflow | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 6.1 (46 reviews) | 

### A/B Testing

| Product | Score | Reviews |
|---|---|---|
| **Divi** | N/A | N/A |
| **Webflow** | 7.6/10 | 50 |

#### Computing

| Feature | Divi | Webflow | 
|---|---|---|
| **WYSIWYG** | Not enough data | 8.2 (44 reviews) | 
| **AI/Machine Learning** | Not enough data | 6.9 (45 reviews) | 
| **Little to No Coding** | Not enough data | 8.0 (48 reviews) | 

#### Experimental Design

| Feature | Divi | Webflow | 
|---|---|---|
| **Multivariate testing capacities** | Not enough data | 8.6 (46 reviews) | 
| **Concurrent Testing** | Not enough data | 8.8 (47 reviews) | 
| **Mobile Testing** | Not enough data | 8.7 (45 reviews) | 

#### Analytics

| Feature | Divi | Webflow | 
|---|---|---|
| **Reporting and Analytics** | Not enough data | 7.5 (48 reviews) | 
| **Heatmaps** | Not enough data | 6.2 (40 reviews) | 

#### Agentic AI - A/B Testing

| Feature | Divi | Webflow | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (8 reviews) | 
| **Cross-system Integration** | Not enough data | 7.7 (8 reviews) | 
| **Adaptive Learning** | Not enough data | 6.5 (8 reviews) | 
| **Proactive Assistance** | Not enough data | 6.0 (8 reviews) | 

### Web Design

| Product | Score | Reviews |
|---|---|---|
| **Divi** | N/A | N/A |
| **Webflow** | 8.0/10 | 326 |

#### Platform Basics

| Feature | Divi | Webflow | 
|---|---|---|
| **Templates Library** | Not enough data | 8.1 (287 reviews) | 
| **Visualization Tools** | Not enough data | 8.5 (291 reviews) | 
| **HTML and CSS Editors** | Not enough data | 8.4 (299 reviews) | 
| **Content Elements Libraries** | Not enough data | 8.2 (286 reviews) | 

#### Platform Additional Functionalities

| Feature | Divi | Webflow | 
|---|---|---|
| **WYSIWYG Editor Integration** | Not enough data | 7.8 (272 reviews) | 
| **Marketing Tools Integrations** | Not enough data | 7.5 (264 reviews) | 
| **Vector Graphics Tools Importing and Integration** | Not enough data | 7.5 (270 reviews) | 

#### Agentic AI - Web Design

| Feature | Divi | Webflow | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Multi-step Planning** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **Divi** | N/A | N/A |
| **Webflow** | 5.8/10 | 14 |

#### Agentic AI - Personalization

| Feature | Divi | Webflow | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.6 (14 reviews) | 
| **Cross-system Integration** | Not enough data | 6.4 (14 reviews) | 
| **Adaptive Learning** | Not enough data | 5.8 (14 reviews) | 
| **Natural Language Interaction** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | 5.7 (14 reviews) | 
| **Decision Making** | Not enough data | 5.6 (14 reviews) | 

### Website Builder

| Product | Score | Reviews |
|---|---|---|
| **Divi** | 8.6/10 | 159 |
| **Webflow** | 7.6/10 | 368 |

#### Customizations

| Feature | Divi | Webflow | 
|---|---|---|
| **Templates** | 9.1 (151 reviews) | 8.1 (327 reviews) | 
| **Drag and Drop** | 9.4 (151 reviews) | 8.3 (349 reviews) | 
| **HTML Input** | 9.1 (148 reviews) | 8.5 (343 reviews) | 
| **Domain Name** | 8.2 (121 reviews) | 8.5 (326 reviews) | 

#### Growth

| Feature | Divi | Webflow | 
|---|---|---|
| **SEO** | 7.8 (137 reviews) | 8.1 (338 reviews) | 
| **Site Analytics** | 7.7 (127 reviews) | 6.8 (315 reviews) | 
| **Marketing Tools** | 7.9 (130 reviews) | 7.0 (307 reviews) | 
| **E-Commerce** | 8.1 (132 reviews) | 5.8 (289 reviews) | 
| **Hosting** | 7.2 (113 reviews) | 8.4 (330 reviews) | 

#### Content

| Feature | Divi | Webflow | 
|---|---|---|
| **Email Integrations** | 7.8 (125 reviews) | 6.6 (290 reviews) | 
| **Content Management** | 9.3 (145 reviews) | 8.5 (345 reviews) | 
| **Permissions** | 8.8 (128 reviews) | 8.0 (317 reviews) | 
| **WordPress Tool** | 9.5 (146 reviews) | 5.4 (253 reviews) | 

#### Support

| Feature | Divi | Webflow | 
|---|---|---|
| **Customer Support** | 9.8 (148 reviews) | 8.2 (314 reviews) | 

---
## Categories
**Shared Categories (1):** [Website Builder Software](https://www.g2.com/categories/website-builder)

**Unique to Divi (1):** [Other Design Software](https://www.g2.com/categories/other-design)

**Unique to Webflow (8):** [Personalization Software](https://www.g2.com/categories/personalization), [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools), [Web Design Software](https://www.g2.com/categories/web-design), [Web Content Management Software](https://www.g2.com/categories/web-content-management), [Managed Hosting Platforms](https://www.g2.com/categories/managed-hosting), [Website Translation Tools](https://www.g2.com/categories/website-translation-tools)


---
## Reviewer Demographics

### By Company Size

| Segment | Divi | Webflow | 
|---|---|---|
| **Small-Business** | 96.7% | 70.1% | 
| **Mid-Market** | 3.3% | 22.9% | 
| **Enterprise** | 0% | 7.0% | 

### By Industry

#### Divi

- **Marketing and Advertising:** 17.4%
- **Design:** 12.9%
- **Information Technology and Services:** 6.6%
- **Computer Software:** 5.0%
- **Internet:** 5.0%
- **Graphic Design:** 4.6%
- **Consulting:** 3.7%
- **Health, Wellness and Fitness:** 3.7%
- **Leisure, Travel & Tourism:** 2.5%
- **Non-Profit Organization Management:** 2.5%
- **Other:** 36.1%

#### Webflow

- **Design:** 18.1%
- **Marketing and Advertising:** 13.4%
- **Computer Software:** 11.8%
- **Information Technology and Services:** 10.6%
- **Financial Services:** 4.4%
- **Graphic Design:** 3.8%
- **Internet:** 3.1%
- **Health, Wellness and Fitness:** 2.3%
- **Hospitality:** 1.7%
- **Non-Profit Organization Management:** 1.6%
- **Other:** 29.2%

---
## Alternatives

### Alternatives to Divi

- [Elementor](https://www.g2.com/products/elementor/reviews) — 4.4/5 stars (415 reviews)
- [Duda](https://www.g2.com/products/duda/reviews) — 4.7/5 stars (805 reviews)
- [Squarespace](https://www.g2.com/products/squarespace/reviews) — 4.4/5 stars (1133 reviews)
- [Hostinger](https://www.g2.com/products/hostinger/reviews) — 4.4/5 stars (804 reviews)
- [Easel.ly](https://www.g2.com/products/easel-ly/reviews) — 4.7/5 stars (150 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1874 reviews)
- [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews) — 4.5/5 stars (2011 reviews)
- [WordPress.com](https://www.g2.com/products/wordpress-com/reviews) — 4.4/5 stars (2708 reviews)
- [Canva](https://www.g2.com/products/canva/reviews) — 4.7/5 stars (7484 reviews)
- [Google Workspace](https://www.g2.com/products/google-workspace/reviews) — 4.6/5 stars (47993 reviews)

### Alternatives to Webflow

- [Duda](https://www.g2.com/products/duda/reviews) — 4.7/5 stars (805 reviews)
- [WordPress.com](https://www.g2.com/products/wordpress-com/reviews) — 4.4/5 stars (2708 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1874 reviews)
- [Contentful](https://www.g2.com/products/contentful/reviews) — 4.3/5 stars (326 reviews)
- [Instapage](https://www.g2.com/products/instapage/reviews) — 4.3/5 stars (521 reviews)
- [Framer](https://www.g2.com/products/framer/reviews) — 4.5/5 stars (141 reviews)
- [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews) — 4.5/5 stars (2011 reviews)
- [Hostinger](https://www.g2.com/products/hostinger/reviews) — 4.4/5 stars (804 reviews)
- [Storyblok](https://www.g2.com/products/storyblok/reviews) — 4.5/5 stars (572 reviews)
- [Elementor](https://www.g2.com/products/elementor/reviews) — 4.4/5 stars (415 reviews)

---
## Top Discussions

### Divi

- Title: [What advice do you have for others considering Elegant Themes for WordPress design?](https://www.g2.com/discussions/what-advice-do-you-have-for-others-considering-elegant-themes-for-wordpress-design) — 1 comment
  > **Top comment:** "1. It is easy to use. They build now Divi 5 what is much faster. 

2. you have many, many Design Possibilities - there are a lot of finished Layouts. A lot..."
- Title: [What is Elegant Themes used for?](https://www.g2.com/discussions/what-is-elegant-themes-used-for) — 1 comment
  > **Top comment:** "The company that makes Divi, a WYSIWYG builder for WordPress."
- Title: [What are the most popular themes?](https://www.g2.com/discussions/what-are-the-most-popular-themes) — 1 comment
  > **Top comment:** "Elegant Themes using Divi Builder"

### Webflow

- Title: [Is Webflow good for developers?](https://www.g2.com/discussions/is-webflow-good-for-developers) — 2 comments
  > **Top comment:** "Yes, if you're not a fan of coding the front end looks it cuts that time down quite a bit."
- Title: [What framework does Webflow use?](https://www.g2.com/discussions/what-framework-does-webflow-use) — 2 comments
  > **Top comment:** "Webflow uses its own proprietary framework"
- Title: [What is Webflow good for?](https://www.g2.com/discussions/what-is-webflow-good-for) — 2 comments
  > **Top comment:** "Building beautiful and professional websites."
- Title: [How do I get email notifications about purchases sent to my client and not to me?](https://www.g2.com/discussions/14474-how-do-i-get-email-notifications-about-purchases-sent-to-my-client-and-not-to-me) — 2 comments, 1 upvote
  > **Top comment:** "In Forms it works lie this: go to Project Settings > Forms > Form Notifications and change the email in the field "Send form submissions to" to your client's..."
- Title: [What is Webflow used for?](https://www.g2.com/discussions/what-is-webflow-used-for) — 1 comment
  > **Top comment:** "Webflow is a highly versatile web design tool that serves a broad range of web development needs, from creating single-page landing pages to developing..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/divi-vs-webflow)