Compare DemandJump vs Nielsen

See this
comparison of DemandJump vs. Nielsen
based on data from user reviews. DemandJump rates 4.8/5 stars with 14 reviews. Nielsen rates 4.3/5 stars with 15 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Free Trial Unavailable
Free Trial Unavailable
DemandJump
Free Trial Unavailable
Nielsen
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
9.7
8.5
Ease of Use
Ease of Use
9.4
6.7
Ease of Setup
Ease of SetupNot enough data availableNot enough data available
Ease of Admin
Ease of AdminNot enough data availableNot enough data available
Quality of Support
Quality of Support
9.9
8.3
Ease of Doing Business With
Ease of Doing Business WithNot enough data availableNot enough data available
Product Direction (% positive)
Product Direction (% positive)
10.0
6.4
Meets Requirements
DemandJump
9.7
Nielsen
8.5
Ease of Use
DemandJump
9.4
Nielsen
6.7
Ease of Setup
DemandJump
Not enough data available
Nielsen
Not enough data available
Ease of Admin
DemandJump
Not enough data available
Nielsen
Not enough data available
Quality of Support
DemandJump
9.9
Nielsen
8.3
Ease of Doing Business With
DemandJump
Not enough data available
Nielsen
Not enough data available
Product Direction (% positive)
DemandJump
10.0
Nielsen
6.4

Features

Operations
Return on Investment (ROI)
DemandJump
8.7
Nielsen
8.6
Cross-Functional Access
DemandJump
9.4
Nielsen
8.3
Discovery
Data Collection
DemandJump
9.6
Nielsen
8.5
Customer Retention
DemandJump
9.4
Nielsen
8.1
Campaign Activity
Campaign Insights
DemandJump
9.2
Nielsen
8.3
Reports and Dashboards
DemandJump
9.8
Nielsen
7.9
Campaign Stickiness
DemandJump
8.6
Nielsen
7.7
Brand Optimization
DemandJump
9.2
Nielsen
7.9
Platform
Multichannel Tracking
DemandJump
9.4
Nielsen
7.5

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
28.6%
20.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
64.3%
26.7%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
7.1%
53.3%
DemandJump
Small-Business
28.6%
Mid-Market
64.3%
Enterprise
7.1%
Nielsen
Small-Business
20.0%
Mid-Market
26.7%
Enterprise
53.3%

Reviewers' Industry

 
Retail
42.9%
Marketing and Advertising
26.7%
 
Consumer Goods
14.3%
Food & Beverages
13.3%
 
Textiles
7.1%
Consumer Goods
13.3%
 
Recreational Facilities and Services
7.1%
Security and Investigations
6.7%
 
Packaging and Containers
7.1%
Media Production
6.7%
 
Other
21.4%
Other
33.3%
DemandJump
Retail
42.9%
Consumer Goods
14.3%
Textiles
7.1%
Recreational Facilities and Services
7.1%
Packaging and Containers
7.1%
Other
21.4%
Nielsen
Marketing and Advertising
26.7%
Food & Beverages
13.3%
Consumer Goods
13.3%
Security and Investigations
6.7%
Media Production
6.7%
Other
33.3%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
User in Retail

It's easy to get the data I need to make the informed decisions I was not able to retrieve from Google Analytics. Furthermore, it's no "data overload" and contains the data I need - when I need it.

User in Consumer Goods

Nielsen platform is very easy to use and the data is very rich for retail analysis. We used it for category analysis for presentation to retailers to help them manage their category and products. The data is very easily to obtain and integrate with other...

Most Helpful Critical Review
Most Helpful Critical Review
Devon E.
Administrator

That the future innovations in process aren't available to me already. Not really a negative; I'm just looking forward to using a certain product that I know to be in the works.

Christina G.
User in Cosmetics

I do not like the layout function of the software. It is not intuitive and takes quite a bit of manipulation to ensure you are actually laying out your data selections appropriately in order to return the data you are looking for.

 
DemandJump
Most Helpful Favorable Review
User in Retail

It's easy to get the data I need to make the informed decisions I was not able to retrieve from Google Analytics. Furthermore, it's no "data overload" and contains the data I need - when I need it.

Most Helpful Critical Review
Devon E.
Administrator

That the future innovations in process aren't available to me already. Not really a negative; I'm just looking forward to using a certain product that I know to be in the works.

Nielsen
Most Helpful Favorable Review
User in Consumer Goods

Nielsen platform is very easy to use and the data is very rich for retail analysis. We used it for category analysis for presentation to retailers to help them manage their category and products. The data is very easily to obtain and integrate with other...

Most Helpful Critical Review
Christina G.
User in Cosmetics

I do not like the layout function of the software. It is not intuitive and takes quite a bit of manipulation to ensure you are actually laying out your data selections appropriately in order to return the data you are looking for.

Screenshots

 
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Nielsen
No screenshots provided
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