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At a Glance
Demandbase One
Demandbase One
Star Rating
(1,911)4.4 out of 5
Market Segments
Mid-Market (49.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Demandbase One
Insycle
Insycle
Star Rating
(186)4.7 out of 5
Market Segments
Mid-Market (51.4% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $1.00 1000 Records Per Month
Free Trial is available
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Demandbase One excels in providing a robust user interface and a wide range of features, making it a powerful tool for account-based marketing. Users appreciate its ability to gather data from various lead platforms, which simplifies communication and enhances marketing strategies.
  • Users say that Insycle stands out for its ease of use and quick implementation. Many have highlighted the seamless integration with HubSpot, which has significantly improved their data hygiene by effortlessly merging duplicates and cleaning up records.
  • Reviewers mention that Demandbase One's support team is highly responsive, with users noting that their quick assistance has been invaluable for troubleshooting and optimizing campaigns. This level of support contributes to a more satisfying user experience overall.
  • According to verified reviews, Insycle's onboarding process is particularly praised for its attentiveness and helpful resources, which help users get started quickly. This focus on user support can be a significant advantage for teams looking to minimize downtime during setup.
  • G2 reviewers highlight that while Demandbase One has a higher overall satisfaction score, Insycle's users rate its quality of support and product direction more favorably. This suggests that Insycle may offer a more personalized experience, especially for those needing ongoing assistance.
  • Users report that Demandbase One provides valuable market insights and account-level recommendations, which are crucial for strategic decision-making. However, some users feel that Insycle's focus on data correction and normalization features makes it a better fit for organizations prioritizing data accuracy.
Pricing
Entry-Level Pricing
Demandbase One
No pricing available
Insycle
Starter
Starting at $1.00
1000 Records Per Month
Browse all 4 pricing plans
Free Trial
Demandbase One
No trial information available
Insycle
Free Trial is available
Ratings
Meets Requirements
8.5
1,481
9.1
155
Ease of Use
8.5
1,540
7.8
158
Ease of Setup
8.3
695
8.7
120
Ease of Admin
8.5
440
8.6
103
Quality of Support
8.8
1,293
9.3
140
Has the product been a good partner in doing business?
8.9
437
9.3
102
Product Direction (% positive)
8.2
1,418
9.1
144
Features by Category
7.9
678
Not enough data
Data Availability
7.5
616
Not enough data
8.4
634
Not enough data
8.1
596
Not enough data
7.8
85
Not enough data
Data Accuracy
7.2
615
Not enough data
8.0
628
Not enough data
7.8
83
Not enough data
Agentic AI - Sales Intelligence
7.5
10
Not enough data
7.7
10
Not enough data
7.2
10
Not enough data
8.1
9
Not enough data
8.1
9
Not enough data
7.8
9
Not enough data
Platform
7.5
180
Not enough data
8.2
223
Not enough data
8.5
246
Not enough data
8.3
179
Not enough data
7.1
153
Not enough data
8.1
172
Not enough data
Features
8.2
479
Not enough data
8.7
513
Not enough data
7.7
440
Not enough data
8.1
472
Not enough data
8.5
601
Not enough data
8.1
518
Not enough data
7.9
480
Not enough data
8.0
418
Not enough data
7.3
316
Not enough data
Not enough data
Not enough data
Channel Functionality
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Not enough data
Platform
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Not enough data
Account Data ManagementHide 20 FeaturesShow 20 Features
8.5
326
5.0
12
Lead Intelligence
8.8
288
|
Verified
5.3
12
8.9
306
5.1
12
8.7
230
5.3
12
Lead Management
8.7
294
5.4
12
8.3
277
4.9
12
8.5
302
5.7
12
Marketing Campaigns
8.5
262
5.1
12
8.2
245
4.5
11
8.4
251
4.4
11
8.4
269
4.5
11
8.5
274
6.4
11
Campaign Execution
8.5
247
4.2
11
8.7
235
4.8
11
8.7
234
4.8
11
8.4
201
4.8
11
Agentic AI - Account Data Management
8.2
37
Not enough data
8.4
36
Not enough data
8.3
35
Not enough data
8.2
35
Not enough data
8.3
35
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Organization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Sales Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Buyer Intent Data ProvidersHide 8 FeaturesShow 8 Features
7.9
151
Not enough data
Data Availability
7.5
130
Not enough data
8.2
140
Not enough data
7.2
86
Not enough data
Platform Additional Functionality
8.3
127
Not enough data
7.9
98
Not enough data
7.5
88
Not enough data
8.1
110
Not enough data
8.2
110
Not enough data
8.4
35
Not enough data
Attribution Modeling
8.3
27
Not enough data
8.0
27
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
23
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.6
27
Not enough data
Feature Not Available
Not enough data
8.7
28
Not enough data
8.7
33
Not enough data
Reporting
8.8
33
Not enough data
8.8
32
Not enough data
8.6
32
Not enough data
Account-Based Orchestration PlatformsHide 15 FeaturesShow 15 Features
8.4
81
Not enough data
Platform Basics
8.5
75
Not enough data
8.8
74
Not enough data
8.4
71
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
8.3
70
Not enough data
8.1
67
Not enough data
Platform Additional Functionality
8.5
72
Not enough data
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based Web and Content ExperiencesHide 4 FeaturesShow 4 Features
8.3
61
Not enough data
Platform Basics
8.1
46
Not enough data
8.1
40
Not enough data
Platform Reporting
8.5
55
Not enough data
8.3
55
Not enough data
Account-Based AdvertisingHide 11 FeaturesShow 11 Features
7.5
169
Not enough data
Platform Basics
8.4
145
Not enough data
Platform Data
8.4
149
Not enough data
8.1
139
Not enough data
Platform Additional Functionality
7.6
127
Not enough data
8.2
143
Not enough data
Agentic AI - Account-Based Advertising
6.9
7
Not enough data
7.1
7
Not enough data
7.1
7
Not enough data
6.9
7
Not enough data
6.9
7
Not enough data
6.7
7
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audience Intelligence PlatformsHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Audiences
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Agents For Business OperationsHide 17 FeaturesShow 17 Features
Not enough data
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
8.0
23
Not enough data
Lead Intelligence
8.2
22
Not enough data
8.2
22
Not enough data
8.1
23
Not enough data
8.1
23
Not enough data
7.4
21
Not enough data
Agentic AI - Lead Intelligence
7.8
6
Not enough data
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.4
81
Not enough data
Data collection
7.8
61
Not enough data
8.3
64
Not enough data
8.0
69
Not enough data
8.4
65
Not enough data
8.4
65
Not enough data
Segment Trending
Feature Not Available
Not enough data
7.9
50
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analysis
8.5
58
Not enough data
8.8
59
Not enough data
8.9
58
Not enough data
Platform
8.3
66
Not enough data
8.6
56
Not enough data
7.9
50
Not enough data
8.3
60
Not enough data
8.5
54
Not enough data
8.8
55
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Digital Advertising IntelligenceHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Platform Insights
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Lead-to-Account Matching and RoutingHide 15 FeaturesShow 15 Features
Not enough data
8.4
5
Matching
Not enough data
9.0
5
Not enough data
8.7
5
Not enough data
8.3
5
Routing
Not enough data
6.7
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.7
5
Platform Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Master Data Management (MDM)Hide 10 FeaturesShow 10 Features
Not enough data
8.6
6
Management
Not enough data
8.9
6
Not enough data
8.9
6
Not enough data
8.3
6
Not enough data
8.3
6
Functionality
Not enough data
8.6
6
Not enough data
9.2
6
Not enough data
8.3
6
Not enough data
8.1
6
Security
Not enough data
8.9
6
Not enough data
8.3
6
Paid Search IntelligenceHide 8 FeaturesShow 8 Features
Not enough data
Not enough data
Demand Side Platform (DSP)Hide 36 FeaturesShow 36 Features
8.2
46
Not enough data
Demand Side Platforms
8.5
28
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Not enough data
Demand Side Platforms
7.3
27
Not enough data
8.3
29
Not enough data
8.2
29
Not enough data
Platform
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Not enough data
Not enough data
Not enough data
Integration - Machine Learning
Not enough data
Not enough data
Learning - Machine Learning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
Not enough data
Not enough data
Not enough data
Not enough data
Visitor IdentificationHide 1 FeatureShow 1 Feature
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
8.1
12
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
8.2
11
Not enough data
7.5
10
Not enough data
8.0
10
Not enough data
Discovery
7.8
10
Not enough data
8.5
12
Not enough data
8.7
9
Not enough data
Management
8.3
10
Not enough data
8.0
10
Not enough data
Platform
7.8
12
Not enough data
8.3
11
Not enough data
Salesforce AppExchange AppsHide 7 FeaturesShow 7 Features
Not enough data
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Account IntelligenceHide 17 FeaturesShow 17 Features
8.0
289
Not enough data
Agentic AI - Marketing Account Intelligence
7.0
10
Not enough data
7.7
10
Not enough data
7.7
10
Not enough data
7.5
10
Not enough data
Lead Intelligence
8.4
237
Not enough data
8.6
241
Not enough data
8.2
207
Not enough data
Lead Management
8.3
214
Not enough data
8.0
109
Not enough data
8.6
238
Not enough data
Marketing Campaigns
8.1
162
Not enough data
7.6
148
Not enough data
7.9
163
Not enough data
8.0
158
Not enough data
8.2
162
Not enough data
Data Availability - Marketing Account Intelligence
7.9
42
Not enough data
Data Accuracy - Marketing Account Intelligence
8.0
40
Not enough data
Account-Based AnalyticsHide 17 FeaturesShow 17 Features
8.1
305
Not enough data
Agentic AI - Account-Based Analytics
8.1
9
Not enough data
8.0
9
Not enough data
8.0
9
Not enough data
7.8
9
Not enough data
8.0
9
Not enough data
Lead Intelligence
8.3
257
Not enough data
8.9
286
Not enough data
8.3
256
Not enough data
Lead Management
8.4
258
Not enough data
8.0
167
Not enough data
8.7
273
Not enough data
Marketing Campaigns
8.3
217
Not enough data
7.3
140
Not enough data
7.8
212
Not enough data
8.1
226
Not enough data
8.2
224
Not enough data
8.4
185
Not enough data
Not enough data
Not enough data
Statistical Tool
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Decision Making
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
20
8.6
116
Functionality
8.7
19
9.0
108
8.3
19
9.1
112
8.4
18
9.0
108
8.3
18
9.0
108
8.8
19
9.0
107
Management
8.8
18
8.3
100
9.0
17
9.3
108
8.3
16
8.7
100
9.0
18
8.3
106
9.0
16
8.3
91
Generative AI
Feature Not Available
6.3
49
Feature Not Available
6.6
48
Reviews
Reviewers' Company Size
Demandbase One
Demandbase One
Small-Business(50 or fewer emp.)
18.5%
Mid-Market(51-1000 emp.)
49.5%
Enterprise(> 1000 emp.)
32.1%
Insycle
Insycle
Small-Business(50 or fewer emp.)
44.3%
Mid-Market(51-1000 emp.)
51.4%
Enterprise(> 1000 emp.)
4.4%
Reviewers' Industry
Demandbase One
Demandbase One
Computer Software
26.9%
Information Technology and Services
18.3%
Financial Services
7.0%
Marketing and Advertising
6.3%
Consumer Services
5.9%
Other
35.6%
Insycle
Insycle
Computer Software
24.6%
Information Technology and Services
12.0%
Marketing and Advertising
8.7%
Financial Services
8.7%
Real Estate
4.4%
Other
41.5%
Alternatives
Demandbase One
Demandbase One Alternatives
AdRoll ABM (Formerly RollWorks)
AdRoll ABM (Formerly RollWorks)
Add AdRoll ABM (Formerly RollWorks)
ZoomInfo Sales
ZoomInfo Sales
Add ZoomInfo Sales
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
6sense Revenue Marketing
6sense Revenue Marketing
Add 6sense Revenue Marketing
Insycle
Insycle Alternatives
ZoomInfo Operations
ZoomInfo Operations
Add ZoomInfo Operations
DemandTools
DemandTools
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Planhat
Planhat
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LeanData
LeanData
Add LeanData
Discussions
Demandbase One
Demandbase One Discussions
Can we run quieries for lists of contacts by functions, etc., and download to excel format?
2 Comments
John W.
JW
Hi Steve: InsideView has a dedicated tool called Target that allows you to filter and download records. JohnRead more
How often is data updated?
2 Comments
Calvina C.
CC
Hi Irene, our data is constantly updated! How we source information is a bit different from how LinkedIn does it. We validate our data through multiple...Read more
InsideView Marketing Module (Pricing and Review)
1 Comment
Will S.
WS
Our pricing is a tiered system based on # of processed records. Pricing is based on annual contract. No charges for monthly overages. We don't traditionally...Read more
Insycle
Insycle Discussions
Monty the Mongoose crying
Insycle has no discussions with answers