Introducing G2.ai, the future of software buying.Try now
Compare Demandbase One and Dreamdata 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Saleswings
Visit Website
At a Glance
Market Segments
Mid-Market (49.5% of reviews)
Mid-Market (58.4% of reviews)
Entry-Level Pricing
No pricing available
Free
Demandbase One
Star Rating
(1,904)4.4 out of 5
Market Segments
Mid-Market (49.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Demandbase OneDreamdata
Star Rating
(236)4.7 out of 5
Market Segments
Mid-Market (58.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Demandbase One excels in its Dashboards feature, scoring a solid 9.0, which allows for comprehensive data visualization and easy access to key metrics. In contrast, Dreamdata's score of 8.8 indicates a slightly less robust dashboard experience.
- Reviewers mention that Demandbase One offers superior Quality of Support with a score of 8.8, highlighting responsive customer service and helpful resources. Dreamdata, while also strong at 9.4, is noted for its proactive support, which some users find more beneficial.
- G2 users indicate that Demandbase One provides better Account-level Insights with a score of 8.9, allowing users to gain deeper understanding of their accounts. Dreamdata's score of 9.2 is commendable, but some users feel it lacks the depth found in Demandbase's offerings.
- Users on G2 report that Demandbase One's Multi-Touch Attribution feature, scoring 8.1, is less effective compared to Dreamdata's 9.3. Reviewers mention that Dreamdata's approach to tracking multiple touchpoints is more intuitive and provides clearer insights.
- Reviewers mention that Demandbase One's Media Attribution capabilities, scoring 7.8, could be improved, as users find Dreamdata's 8.9 score reflects a more comprehensive understanding of media performance across channels.
- Users say that while both products offer Customization options, Demandbase One's score of 8.2 is on par with Dreamdata's 8.2, but some users feel that Demandbase's customization features are more user-friendly and easier to implement.
Pricing
Entry-Level Pricing
Demandbase One
No pricing availableDreamdata
FREE
Free
Activate GTM data, build precise audiences, and orchestrate marketing efficiently.
- 2 Months User Activity History
- Up to 5 Seats
- B2B Web Analytics
Free Trial
Demandbase One
No trial information availableDreamdata
Free Trial is available
Ratings
Meets Requirements
8.5
1,475
8.9
190
Ease of Use
8.5
1,534
8.4
200
Ease of Setup
8.3
688
8.1
160
Ease of Admin
8.5
438
9.0
121
Quality of Support
8.8
1,287
9.4
186
Has the product been a good partner in doing business?
8.9
435
9.6
122
Product Direction (% positive)
8.2
1,412
9.7
179
Features by Category
Data Availability
7.5
618
Not enough data
8.4
636
Not enough data
8.1
598
Not enough data
7.8
86
Not enough data
Data Accuracy
7.2
616
Not enough data
8.0
629
Not enough data
7.8
84
Not enough data
Agentic AI - Sales Intelligence
7.5
10
Not enough data
7.7
10
Not enough data
7.2
10
Not enough data
8.1
9
Not enough data
8.1
9
Not enough data
7.8
9
Not enough data
Platform
7.5
181
Not enough data
8.2
224
Not enough data
8.5
247
Not enough data
8.3
180
Not enough data
7.1
154
Not enough data
8.1
172
Not enough data
Features
8.2
481
Not enough data
8.7
514
Not enough data
7.7
442
Not enough data
8.1
474
Not enough data
8.5
603
Not enough data
8.1
520
Not enough data
7.9
482
Not enough data
8.0
420
Not enough data
7.3
318
Not enough data
Metrics
Not enough data
9.1
45
Not enough data
9.0
44
Not enough data
8.1
45
Not enough data
8.8
42
Not enough data
8.6
45
Not enough data
7.6
41
Not enough data
7.9
42
Not enough data
9.1
43
Not enough data
8.7
42
Reporting
Not enough data
8.5
44
Not enough data
8.5
40
Not enough data
8.6
38
Not enough data
8.6
38
Not enough data
7.0
39
Not enough data
8.1
36
Not enough data
7.5
39
Other
Not enough data
8.7
39
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.1
35
Not enough data
7.2
30
Not enough data
Feature Not Available
Not enough data
7.4
30
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.8
41
Not enough data
7.9
38
Not enough data
9.2
38
Not enough data
9.0
42
Channel Functionality
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Not enough data
Platform
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.8
288
|
Verified
Not enough data
8.9
304
Not enough data
8.7
229
Not enough data
Lead Management
8.7
292
Not enough data
8.3
277
Not enough data
8.5
300
Not enough data
Marketing Campaigns
8.5
262
Not enough data
8.2
245
Not enough data
8.4
251
Not enough data
8.4
268
Not enough data
8.5
273
Not enough data
Campaign Execution
8.4
246
Not enough data
8.7
233
Not enough data
8.7
234
Not enough data
8.4
201
Not enough data
Agentic AI - Account Data Management
8.2
36
Not enough data
8.3
35
Not enough data
8.3
35
Not enough data
8.2
35
Not enough data
8.3
35
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Organization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Sales Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
8.9
14
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
8.6
13
Intelligence
Not enough data
9.3
15
Not enough data
Not enough data
Not enough data
7.7
5
Data Availability
7.5
130
Not enough data
8.2
140
Not enough data
7.2
86
Not enough data
Platform Additional Functionality
8.3
127
Not enough data
7.9
98
Not enough data
7.5
88
Not enough data
8.1
110
Not enough data
8.2
110
Not enough data
Attribution Modeling
8.3
27
9.2
93
8.0
27
9.3
101
7.7
27
8.8
84
Feature Not Available
8.6
83
Feature Not Available
8.3
82
7.5
23
8.4
86
Agentic AI - Attribution
Not enough data
6.7
11
Not enough data
8.2
11
Not enough data
7.3
11
Not enough data
8.3
11
Marketing
8.6
27
9.5
95
Feature Not Available
Feature Not Available
8.7
28
9.4
99
8.7
33
9.1
92
Reporting
8.8
33
8.7
98
8.8
32
8.4
95
8.6
32
8.3
81
Platform Basics
8.5
75
Not enough data
8.8
74
Not enough data
8.4
71
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
8.3
70
Not enough data
8.1
67
Not enough data
Platform Additional Functionality
8.5
72
Not enough data
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.1
46
Not enough data
8.1
40
Not enough data
Platform Reporting
8.5
55
Not enough data
8.3
55
Not enough data
Platform Basics
8.4
145
Not enough data
Platform Data
8.4
149
Not enough data
8.1
139
Not enough data
Platform Additional Functionality
7.6
127
Not enough data
8.2
143
Not enough data
Agentic AI - Account-Based Advertising
6.9
7
Not enough data
7.1
7
Not enough data
7.1
7
Not enough data
6.9
7
Not enough data
6.9
7
Not enough data
6.7
7
Not enough data
Platform Basics
Not enough data
8.7
69
Not enough data
8.8
67
Platform Data
Not enough data
9.1
77
Not enough data
8.7
68
Not enough data
8.9
72
Not enough data
9.1
68
Platform Additional Functionality
Not enough data
9.2
80
Not enough data
9.1
78
Not enough data
7.2
66
Agentic AI - Customer Journey Analytics
Not enough data
7.7
10
Not enough data
8.7
10
Not enough data
7.5
10
Not enough data
7.0
10
Audiences
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.2
22
Not enough data
8.2
22
Not enough data
8.1
23
Not enough data
8.1
23
Not enough data
7.4
21
Not enough data
Agentic AI - Lead Intelligence
7.8
6
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data collection
7.8
62
Not enough data
8.3
65
Not enough data
8.0
70
Not enough data
8.4
66
Not enough data
8.4
66
Not enough data
Segment Trending
Feature Not Available
Not enough data
8.0
51
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analysis
8.5
59
Not enough data
8.8
60
Not enough data
8.9
59
Not enough data
Platform
8.3
67
Not enough data
8.6
57
Not enough data
7.9
51
Not enough data
8.4
61
Not enough data
8.5
55
Not enough data
8.8
56
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Insights
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Revenue Sourcing and Forecasting
Not enough data
8.6
36
Not enough data
8.1
38
Not enough data
8.4
39
Not enough data
8.1
32
Not enough data
9.0
35
Not enough data
7.8
20
Not enough data
8.3
31
CRM Data Enrichment
Not enough data
Feature Not Available
Not enough data
7.8
31
Not enough data
7.8
27
Not enough data
8.6
33
Not enough data
7.9
30
Account Management
Not enough data
7.9
34
Not enough data
Feature Not Available
Not enough data
8.1
32
Not enough data
6.8
30
Not enough data
8.5
37
Not enough data
7.8
33
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
8.1
6
Not enough data
8.1
6
Demand Side Platforms
8.5
28
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Not enough data
Demand Side Platforms
7.3
27
Not enough data
8.3
29
Not enough data
8.2
29
Not enough data
Platform
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Not enough data
Integration - Machine Learning
Not enough data
Not enough data
Learning - Machine Learning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
8.2
11
Not enough data
7.5
10
Not enough data
8.0
10
Not enough data
Discovery
7.8
10
Not enough data
8.5
12
Not enough data
8.7
9
Not enough data
Management
8.3
10
Not enough data
8.0
10
Not enough data
Platform
7.8
12
Not enough data
8.3
11
Not enough data
Agentic AI - Marketing Account Intelligence
7.0
10
Not enough data
7.7
10
Not enough data
7.7
10
Not enough data
7.5
10
Not enough data
Lead Intelligence
8.4
237
Not enough data
8.6
241
Not enough data
8.2
207
Not enough data
Lead Management
8.3
214
Not enough data
8.0
109
Not enough data
8.6
237
Not enough data
Marketing Campaigns
8.1
162
Not enough data
7.6
148
Not enough data
7.9
163
Not enough data
8.0
158
Not enough data
8.2
162
Not enough data
Data Availability - Marketing Account Intelligence
7.9
42
Not enough data
Data Accuracy - Marketing Account Intelligence
8.0
40
Not enough data
Agentic AI - Account-Based Analytics
8.1
9
8.3
6
8.0
9
8.6
6
8.0
9
8.3
6
7.8
9
8.3
6
8.0
9
8.3
6
Lead Intelligence
8.3
257
8.5
29
8.9
286
9.2
64
8.3
256
8.6
63
Lead Management
8.4
258
8.7
62
8.0
167
7.3
54
8.7
273
8.7
66
Marketing Campaigns
8.3
217
9.4
62
7.3
140
8.1
58
7.8
212
9.0
61
8.1
226
9.0
61
8.2
224
8.2
59
8.4
185
9.3
65
Statistical Tool
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Decision Making
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
7.6
39
Not enough data
8.7
41
Not enough data
Feature Not Available
Metrics
Not enough data
7.7
35
Not enough data
8.4
42
Not enough data
8.5
37
Not enough data
7.8
34
Not enough data
9.1
41
Not enough data
Feature Not Available
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
9.0
68
Not enough data
9.3
65
Not enough data
9.2
67
Not enough data
9.3
64
Not enough data
8.4
62
Not enough data
6.2
41
Campaign Activity
Not enough data
8.9
66
Not enough data
8.9
69
Not enough data
8.9
63
Not enough data
9.3
62
Not enough data
8.2
61
Not enough data
7.8
41
Agentic AI - Marketing Analytics
Not enough data
7.7
8
Not enough data
8.1
8
Not enough data
7.9
8
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
8.7
19
Not enough data
8.3
19
Not enough data
8.4
18
Not enough data
8.3
18
Not enough data
8.8
19
Not enough data
Management
8.8
18
Not enough data
9.0
17
Not enough data
8.3
16
Not enough data
9.0
18
Not enough data
9.0
16
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Demandbase One and Dreamdata are categorized as Customer Journey Analytics, Marketing Analytics, Attribution, and Account-Based Analytics
Unique Categories
Demandbase One is categorized as AI Agents For Business Operations, Marketing Account Intelligence, Buyer Intent Data Providers, Lead Capture, Demand Side Platform (DSP), Account Data Management, Account-Based Advertising, Market Intelligence, Sales Intelligence, AI Sales Assistant, Account-Based Web and Content Experiences, Visitor Identification, Lead Mining, Audience Intelligence Platforms, Predictive Analytics, Account-Based Orchestration Platforms, Machine Learning, Display Advertising, Digital Advertising Intelligence, Data Quality, Lead Intelligence, Lead Scoring, and Paid Search Intelligence
Dreamdata is categorized as Revenue Operations & Intelligence (RO&I), Content Analytics, Digital Analytics, and Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
Demandbase One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Dreamdata
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
27.0%
Information Technology and Services
18.3%
Financial Services
7.0%
Marketing and Advertising
6.3%
Consumer Services
5.9%
Other
35.5%
Computer Software
42.1%
Marketing and Advertising
15.5%
Information Technology and Services
15.5%
Financial Services
4.3%
Market Research
1.7%
Other
21.0%
Alternatives
Discussions
How often is data updated?
2 Comments
CC
Hi Irene, our data is constantly updated! How we source information is a bit different from how LinkedIn does it. We validate our data through multiple...Read more
Can we run quieries for lists of contacts by functions, etc., and download to excel format?
2 Comments
JW
Hi Steve:
InsideView has a dedicated tool called Target that allows you to filter and download records.
JohnRead more
InsideView Marketing Module (Pricing and Review)
1 Comment
WS
Our pricing is a tiered system based on # of processed records. Pricing is based on annual contract. No charges for monthly overages. We don't traditionally...Read more
Dreamdata has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
