Link copied to clipboard # DealerCenter vs Frazer Auto Dealer Software Comparison - What are their main differences? Share [ Export ](/compare/dealercenter/frazer-auto-dealer-software/export.csv) DealerCenterFrazer Auto Dealer Software[+ Add Product](#) Reviews **DealerCenter** [ 4.6/5(37) ](https://www.g2.com/products/dealercenter/reviews#reviews) **Frazer Auto Dealer Software** [ 3.9/5(12) ](https://www.g2.com/products/frazer-auto-dealer-software/reviews#reviews) Pricing **DealerCenter** Free Trial **$60.00** · Dealer Management System (DMS) **Frazer Auto Dealer Software** Free Trial **Call for Pricing** Monthly, Quarterly, Annual · No Contracts! **Pricing Insights** from reviews Time to Implement **DealerCenter** Not enough reviews yet **Frazer Auto Dealer Software** \<1 month Based on 5 responses Return on Investment **DealerCenter** Not enough reviews yet **Frazer Auto Dealer Software** 11 months Based on 5 responses Perceived Cost **DealerCenter** $$$$$ **Frazer Auto Dealer Software** Not enough reviews yet Average Discount **DealerCenter** Not enough reviews yet **Frazer Auto Dealer Software** Not enough reviews yet Pros & Cons **DealerCenter** Not enough data **Frazer Auto Dealer Software** Not enough data Integrations **DealerCenter** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_50b93b0f332ffa4a17f0c4c1f6c6464b/quickbooks-online.png "Product Avatar Image") QuickBooks Online ](https://www.g2.com/products/quickbooks-online/reviews)[ View all ](https://www.g2.com/products/dealercenter/integrations) **Frazer Auto Dealer Software** Not enough data Screenshots **DealerCenter** No screenshot available **Frazer Auto Dealer Software** ![Frazer Auto Dealer Software screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/31611/Frazer_20Auto_20Dealer_20Software_screenshot1.png) Ratings Meets Requirements **DealerCenter** 8.9 8.922 **Frazer Auto Dealer Software** 9.2 9.211 Ease of Use **DealerCenter** 9.4 9.422 **Frazer Auto Dealer Software** 8.6 8.611 Ease of Setup **DealerCenter** 9.4 9.413 **Frazer Auto Dealer Software** 8.1 8.16 Ease of Admin **DealerCenter** 9.3 9.312 **Frazer Auto Dealer Software** 8.3 8.36 Quality of Support **DealerCenter** 9.2 9.221 **Frazer Auto Dealer Software** 10.0 10.011 Has the product been a good partner in doing business? **DealerCenter** 9.7 9.712 **Frazer Auto Dealer Software** 8.6 8.66 Product Direction (% positive) **DealerCenter** 8.2 8.219 **Frazer Auto Dealer Software** 7.9 7.911 Features Show 1 feature category with incomplete data Car Dealer[Hide 52 FeaturesShow 52 Features](javascript:void(0);) Not enough data Not enough data Additional Functionality QuickBooks Integration Not enough data Not enough data Customer History Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Document Storage Not enough data Not enough data Customer Database Not enough data Not enough data Price/Margin Management Not enough data Not enough data Payment Collection Not enough data Not enough data Accounting Integration Not enough data Not enough data Forms Management Not enough data Not enough data Quotes/Estimates Not enough data Not enough data Financing Management Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Lead Management Not enough data Not enough data Invoice Management Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Real-Time Updates Not enough data Not enough data Lease Tracking Not enough data Not enough data Website Management Not enough data Not enough data Customizable Reports Not enough data Not enough data Service Department Not enough data Not enough data Website Integration Not enough data Not enough data AI Copilot Not enough data Not enough data Calendar Management Not enough data Not enough data Inventory Tracking Not enough data Not enough data Activity Tracking Not enough data Not enough data Contact Database Not enough data Not enough data New Car Dealer Not enough data Not enough data Sales Floor Management Not enough data Not enough data Barcode/Ticket Scanning Not enough data Not enough data Summary Reports Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Appointment Management Not enough data Not enough data GPS Not enough data Not enough data Activity Dashboard Not enough data Not enough data Inventory Management Not enough data Not enough data Sales Reports Not enough data Not enough data Buy Here, Pay Here Not enough data Not enough data Used Car Dealer Not enough data Not enough data Automated Scheduling Not enough data Not enough data Communication Management Not enough data Not enough data Generative AI Not enough data Not enough data Discount Management Not enough data Not enough data Stock Management Not enough data Not enough data Document Management Not enough data Not enough data Customizable Forms Not enough data Not enough data API Not enough data Not enough data Lead Capture Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Accounting Not enough data Not enough data Reporting & Statistics Not enough data Not enough data For Automotive Dealerships Not enough data Not enough data Email Management Not enough data Not enough data User Insights Reviewers' Company Size [![DealerCenter](https://images.g2crowd.com/uploads/product/hd_favicon/523819b26e90dcf2b2695cbb77f3ae04/dealercenter.svg "DealerCenter")](https://www.g2.com/products/dealercenter/reviews) DealerCenter Small-Business(50 or fewer emp.) 100.0% Mid-Market(51-1000 emp.) 0% Enterprise(\> 1000 emp.) 0% [![Frazer Auto Dealer Software](https://images.g2crowd.com/uploads/product/hd_favicon/f38ba13c52374c490ef5cfffba102bed/frazer-auto-dealer-software.svg "Frazer Auto Dealer Software")](https://www.g2.com/products/frazer-auto-dealer-software/reviews) Frazer Auto Dealer Software Small-Business(50 or fewer emp.) 91.7% Mid-Market(51-1000 emp.) 0% Enterprise(\> 1000 emp.) 8.3% Small-Business (50 or fewer emp.) 100.0% 91.7% Mid-Market (51-1000 emp.) 0% 0% Enterprise (\> 1000 emp.) 0% 8.3% Reviewers' Industry [![DealerCenter](https://images.g2crowd.com/uploads/product/hd_favicon/523819b26e90dcf2b2695cbb77f3ae04/dealercenter.svg "DealerCenter")](https://www.g2.com/products/dealercenter/reviews) DealerCenter Automotive 93.8% Retail 6.3% ‐ ‐ ‐ Other 0.0% [![Frazer Auto Dealer Software](https://images.g2crowd.com/uploads/product/hd_favicon/f38ba13c52374c490ef5cfffba102bed/frazer-auto-dealer-software.svg "Frazer Auto Dealer Software")](https://www.g2.com/products/frazer-auto-dealer-software/reviews) Frazer Auto Dealer Software Automotive 83.3% Retail 8.3% Real Estate 8.3% ‐ ‐ Other 0.0% FAQs ## DealerCenter vs Frazer Auto Dealer Software FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Frazer Auto Dealer Software vs DealerCenter? DealerCenter stands out from Frazer Auto Dealer Software with a higher G2 rating, stronger Ease of Setup, and a more favorable reviewer-cited strength in all-in-one dealership management. | [Frazer Auto Dealer Software](https://www.g2.com/products/frazer-auto-dealer-software/reviews) | [DealerCenter](https://www.g2.com/products/dealercenter/reviews) | | --- | --- | | 3.9/5 (12 reviews) | 4.6/5 (37 reviews) | | Small-Business | Small-Business | | 8.1 | 9.4 | | 10.0 | 9.2 | | Value for small to medium operations | All-in-one tool for dealership management | ### How do the pricing models of Frazer Auto Dealer Software and DealerCenter compare? DealerCenter is rated higher for value, with reviewers expressing greater satisfaction with its pricing and cost structure compared to Frazer Auto Dealer Software. - **Frazer Auto Dealer Software:** Reviewers highlight its affordability and value for small to medium operations, but some mention additional costs for certain features. - **DealerCenter:** In recent reviews, many cite DealerCenter as a "one stop shop" that is cost-effective for the breadth of features, though some note that integrations can increase the price. - **Switching reasons:** Recent reviewers mention switching from Frazer to DealerCenter for more comprehensive features and better integration, despite potential higher costs. ### What are the best alternatives to Frazer Auto Dealer Software and DealerCenter? The top 3 alternatives to Frazer Auto Dealer Software and DealerCenter are Dealertrack DMS, CDK, and — (no third alternative supported in the data). | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Frazer Auto Dealer Software](https://www.g2.com/products/frazer-auto-dealer-software/reviews) | 3.9/5 (12) | Small-Business | Affordable for small to medium operations | Value for small to medium operations | | [DealerCenter](https://www.g2.com/products/dealercenter/reviews) | 4.6/5 (37) | Small-Business | Cost-effective all-in-one platform | All-in-one tool for dealership management | | [Dealertrack DMS](https://www.g2.com/products/dealertrack-dms/reviews) | 4.4/5 (43) | Mid-Market | — | — | | [CDK](https://www.g2.com/products/cdk/reviews) | 4.0/5 (116) | Mid-Market | — | — | ### Which Car Dealer features should I prioritize when comparing Frazer Auto Dealer Software and DealerCenter? Buyers should prioritize Ease of Setup, Quality of Support, Meets Requirements, and Ease of Use when comparing Frazer Auto Dealer Software and DealerCenter. - **Ease of Setup:** DealerCenter scores 9.4, Frazer Auto Dealer Software scores 8.1. - **Quality of Support:** Frazer Auto Dealer Software scores 10.0, DealerCenter scores 9.2. - **Meets Requirements:** Frazer Auto Dealer Software scores 9.2, DealerCenter scores 8.9. - **Ease of Use:** DealerCenter scores 9.4, Frazer Auto Dealer Software scores 8.6. ### What are the pros and cons of Frazer Auto Dealer Software vs DealerCenter? DealerCenter's headline strength is its all-in-one dealership management, while Frazer Auto Dealer Software is valued for affordability and responsive support. - **Frazer Auto Dealer Software strengths:** Affordable for small to medium operations, responsive customer service, easy to learn after initial setup, strong inventory and finance tracking. - **Frazer Auto Dealer Software trade-offs:** Some reviewers note a learning curve, less visually appealing interface, and lack of certain features like parts inventory. - **DealerCenter strengths:** Highly rated all-in-one platform, intuitive inventory management, strong support staff, robust mobile app, and comprehensive CRM and DMS capabilities. - **DealerCenter trade-offs:** Some reviewers mention higher costs for integrations, desire for more lender integrations, and occasional issues with multiple account reps. ### Is Frazer Auto Dealer Software or DealerCenter better for small businesses? DealerCenter is the better fit for small businesses, with a higher G2 rating and strong small-business reviewer sentiment. - **Frazer Auto Dealer Software:** Largest segment is Small-Business, with reviewers appreciating its affordability and value for independent dealerships. - **DealerCenter:** Largest segment is Small-Business, with reviewers consistently praising its all-in-one capabilities and ease of use for small dealerships. ### Which Car Dealer platform has better integrations? DealerCenter is favored for integrations, with reviewers highlighting its website and bank integrations. - **Frazer Auto Dealer Software:** Reviewers request more integrations, such as CRM and Facebook, but do not cite specific third-party integrations in recent reviews. - **DealerCenter:** Recent reviews mention integrations with websites, banks, and Autocheck, with positive sentiment for the breadth of integration options. ### How do Frazer Auto Dealer Software and DealerCenter compare on customer support? Frazer Auto Dealer Software and DealerCenter are rated at parity on Quality of Support, with scores within 0.8 points of each other. - **Frazer Auto Dealer Software:** Reviewers consistently praise responsive and helpful customer service, with a perfect 10.0 Quality of Support score. - **DealerCenter:** Reviewers frequently mention knowledgeable and supportive staff, with a 9.2 Quality of Support score and many positive experiences with account managers. ### Which is easier to implement, Frazer Auto Dealer Software or DealerCenter? DealerCenter is easier to implement, with a higher Ease of Setup score by 1.3 points. - **Frazer Auto Dealer Software:** Reviewers note a learning curve for new users but find the software easy to use once learned, with an Ease of Setup score of 8.1. - **DealerCenter:** Reviewers describe the setup process as intuitive and efficient, with an Ease of Setup score of 9.4 and positive feedback on onboarding support. Alternatives **DealerCenter Alternatives** ![Dealertrack DMS](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_9601a6f5236bc54f13d0b98b53124f1e/dealertrack-dms.png "Dealertrack DMS") [ Dealertrack DMS ](/products/dealertrack-dms/reviews) ![CDK](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_89731116024b6de6f2666da73acf814e/cdk.jpg "CDK") [ CDK ](/products/cdk/reviews) ![VinSolutions Connect CRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_a9629b599da113fd5156adb979144a73/vinsolutions-connect-crm.png "VinSolutions Connect CRM") [ VinSolutions Connect CRM ](/products/vinsolutions-connect-crm/reviews) ![PERQ](https://images.g2crowd.com/uploads/product/hd_favicon/1508423442/perq.svg "PERQ") [ PERQ ](/products/perq/reviews) **Frazer Auto Dealer Software Alternatives** ![Dealertrack DMS](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_9601a6f5236bc54f13d0b98b53124f1e/dealertrack-dms.png "Dealertrack DMS") [ Dealertrack DMS ](/products/dealertrack-dms/reviews) ![CDK](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_89731116024b6de6f2666da73acf814e/cdk.jpg "CDK") [ CDK ](/products/cdk/reviews) ![PERQ](https://images.g2crowd.com/uploads/product/hd_favicon/1508423442/perq.svg "PERQ") [ PERQ ](/products/perq/reviews) ![VinSolutions Connect CRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_a9629b599da113fd5156adb979144a73/vinsolutions-connect-crm.png "VinSolutions Connect CRM") [ VinSolutions Connect CRM ](/products/vinsolutions-connect-crm/reviews) ## DealerCenter vs Frazer Auto Dealer Software When assessing the two solutions, reviewers found DealerCenter easier to use, set up, and administer. Reviewers also preferred doing business with DealerCenter overall. - Reviewers felt that Frazer Auto Dealer Software meets the needs of their business better than DealerCenter. - When comparing quality of ongoing product support, reviewers felt that Frazer Auto Dealer Software is the preferred option. - For feature updates and roadmaps, our reviewers preferred the direction of DealerCenter over Frazer Auto Dealer Software.